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"2024 Approved Innovate and Captivate Top 10 Video Response Examples"

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Innovate and Captivate: Top 10 Video Response Examples

Best YouTube Video Reaction Ideas

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Finding ways to engage your YouTube audience and attract new followers requires a lot of dedication and hard work. Even though there are only a handful of channels built entirely around reaction videos, this genre of videos can help you make your channel more diverse.

However, copyright restrictions prevent you from commenting on any video you find interesting, which is the reason why you have to get creative while choosing the next idea for a reaction video. So, in this article we are going to take you through some of the best YouTube video reaction ideas you can use to comment on different types of YouTube videos.

Previously we have demonstrated how to create a YouTube reaction video with Filmora , check it to get some inspiration.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Best YouTube Video Reaction Ideas You Should Try in 2021

The process of making a YouTube video starts with an idea and the idea you choose often determines how good that video is going to be. The fact that reaction videos are so popular on YouTube right now, makes the idea selection even more important because just one good idea may boost your number of followers significantly. Here are some of the best video reaction ideas you can use to comment on different topics.

1. React to music videos

Music videos are among the most popular genres of videos on YouTube, which makes them perfect to react to. You can share your opinion about the musician, their latest work or the video’s visual aspects. Obtaining the copyrights to the music video you would like to comment on is very important, because you may be forced to delete your reaction video if you don’t.

2. Video game reactions

Video games like Minecraft, Fortnite or Grand Theft Auto attract a lot of attention on YouTube, and if you are a fan of any of them you can easily react to the gameplay. Reacting to video games is only a good idea if your channel is dedicated to gaming, because otherwise, this reaction video idea may seem off-topic.

3. React to video’s comments

YouTubers that already have thousands of followers need to keep coming up with new ways to engage their audience. Encouraging the viewers of your videos to comment on them can be a valuable source of ideas for reaction videos. You can comment on the topics that were discussed in the comments and address particular questions your followers have asked you.

4. Make a ‘Kids React To’ videos

Videos of children reacting to different genres of music are already getting thousands of views every day. So, if you like working with children you should consider making a variation of this type of video. There are so many different things children can react to, you just have to find a few that fit perfectly into your channel’s topic.

5. React to ‘React To’ Videos

Even though reacting to a reaction video sounds silly, it is anything but because by doing so you will open up space for a dialogue with other YouTubers. Besides being funny, this is also an opportunity to give your two cents on topics that are most relevant for your channel. In addition, the YouTube audience loves collaborations between YouTubers, which will give you and your associates the opportunity to increase the size of your audience.

6. Comment on your old videos

Producing new content for your YouTube channel regularly is important for so many reasons, but recycling old material from time to time can allow you to reflect on the topics you already covered. In addition, you’ll remind your viewers of your old videos and give them the reason to watch them again. Opting to comment on the videos you made in the past can also help you avoid potential copyright complications.

7. Record reactions of elderly people

It becomes increasingly difficult to keep up with the latest pop culture trends as we get older. That’s why elderly people often have trouble understanding the taste of younger generations. Recording their reactions to fashion choices young people make or the music they listen to can be hilarious, which makes it an excellent reaction video idea.

8. React to different challenges

Over the course of the last decade, we’ve seen so many challenges go viral, as even the world’s most famous politicians took part in some of them. Challenge videos are not as popular as they used to be a few years ago, but they still amass thousands of views. Making funny reaction videos to different challenge videos may help you boost your number of followers, especially if you come up with witty remarks for each video you comment on.

9. React to TV shows

We all love watching a good TV show, whether it is a TV series or a reality show. So, if you are looking for a reaction video idea that can hardly fail, commenting on a TV show may be the right choice for you. However, getting the right to use the footage you would like to comment on may be difficult, as making the reaction video without permission from the copyright owner may have legal implications.

10. Comment on movie trailers

If you are running a movie channel on YouTube, your followers are expecting your comment on the latest releases. Sharing your opinion about trailers of movies you like or dislike with your audience is going to help you start a conversation about that movie. This idea is only worth considering if you are a movie buff, since analyzing a movie trailer or reacting to it is anything but easy.

Interested in Movie Trailer? You can now make it with some best movie trailer makers easily.

With these reaction video ideas in mind, you can practise it on YouTube, or TikTok. Check this article to find out how to make a reaction video for TikTok .

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Coming up with a unique idea for a reaction video isn’t necessarily a simple process, because there are so many reaction videos on YouTube. That is why the YouTube video reaction ideas you choose to have to fit perfectly into your channel’s theme. What is your favorite YouTube video reaction idea? Share your opinions in the comments.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding ways to engage your YouTube audience and attract new followers requires a lot of dedication and hard work. Even though there are only a handful of channels built entirely around reaction videos, this genre of videos can help you make your channel more diverse.

However, copyright restrictions prevent you from commenting on any video you find interesting, which is the reason why you have to get creative while choosing the next idea for a reaction video. So, in this article we are going to take you through some of the best YouTube video reaction ideas you can use to comment on different types of YouTube videos.

Previously we have demonstrated how to create a YouTube reaction video with Filmora , check it to get some inspiration.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Best YouTube Video Reaction Ideas You Should Try in 2021

The process of making a YouTube video starts with an idea and the idea you choose often determines how good that video is going to be. The fact that reaction videos are so popular on YouTube right now, makes the idea selection even more important because just one good idea may boost your number of followers significantly. Here are some of the best video reaction ideas you can use to comment on different topics.

1. React to music videos

Music videos are among the most popular genres of videos on YouTube, which makes them perfect to react to. You can share your opinion about the musician, their latest work or the video’s visual aspects. Obtaining the copyrights to the music video you would like to comment on is very important, because you may be forced to delete your reaction video if you don’t.

2. Video game reactions

Video games like Minecraft, Fortnite or Grand Theft Auto attract a lot of attention on YouTube, and if you are a fan of any of them you can easily react to the gameplay. Reacting to video games is only a good idea if your channel is dedicated to gaming, because otherwise, this reaction video idea may seem off-topic.

3. React to video’s comments

YouTubers that already have thousands of followers need to keep coming up with new ways to engage their audience. Encouraging the viewers of your videos to comment on them can be a valuable source of ideas for reaction videos. You can comment on the topics that were discussed in the comments and address particular questions your followers have asked you.

4. Make a ‘Kids React To’ videos

Videos of children reacting to different genres of music are already getting thousands of views every day. So, if you like working with children you should consider making a variation of this type of video. There are so many different things children can react to, you just have to find a few that fit perfectly into your channel’s topic.

5. React to ‘React To’ Videos

Even though reacting to a reaction video sounds silly, it is anything but because by doing so you will open up space for a dialogue with other YouTubers. Besides being funny, this is also an opportunity to give your two cents on topics that are most relevant for your channel. In addition, the YouTube audience loves collaborations between YouTubers, which will give you and your associates the opportunity to increase the size of your audience.

6. Comment on your old videos

Producing new content for your YouTube channel regularly is important for so many reasons, but recycling old material from time to time can allow you to reflect on the topics you already covered. In addition, you’ll remind your viewers of your old videos and give them the reason to watch them again. Opting to comment on the videos you made in the past can also help you avoid potential copyright complications.

7. Record reactions of elderly people

It becomes increasingly difficult to keep up with the latest pop culture trends as we get older. That’s why elderly people often have trouble understanding the taste of younger generations. Recording their reactions to fashion choices young people make or the music they listen to can be hilarious, which makes it an excellent reaction video idea.

8. React to different challenges

Over the course of the last decade, we’ve seen so many challenges go viral, as even the world’s most famous politicians took part in some of them. Challenge videos are not as popular as they used to be a few years ago, but they still amass thousands of views. Making funny reaction videos to different challenge videos may help you boost your number of followers, especially if you come up with witty remarks for each video you comment on.

9. React to TV shows

We all love watching a good TV show, whether it is a TV series or a reality show. So, if you are looking for a reaction video idea that can hardly fail, commenting on a TV show may be the right choice for you. However, getting the right to use the footage you would like to comment on may be difficult, as making the reaction video without permission from the copyright owner may have legal implications.

10. Comment on movie trailers

If you are running a movie channel on YouTube, your followers are expecting your comment on the latest releases. Sharing your opinion about trailers of movies you like or dislike with your audience is going to help you start a conversation about that movie. This idea is only worth considering if you are a movie buff, since analyzing a movie trailer or reacting to it is anything but easy.

Interested in Movie Trailer? You can now make it with some best movie trailer makers easily.

With these reaction video ideas in mind, you can practise it on YouTube, or TikTok. Check this article to find out how to make a reaction video for TikTok .

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Coming up with a unique idea for a reaction video isn’t necessarily a simple process, because there are so many reaction videos on YouTube. That is why the YouTube video reaction ideas you choose to have to fit perfectly into your channel’s theme. What is your favorite YouTube video reaction idea? Share your opinions in the comments.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding ways to engage your YouTube audience and attract new followers requires a lot of dedication and hard work. Even though there are only a handful of channels built entirely around reaction videos, this genre of videos can help you make your channel more diverse.

However, copyright restrictions prevent you from commenting on any video you find interesting, which is the reason why you have to get creative while choosing the next idea for a reaction video. So, in this article we are going to take you through some of the best YouTube video reaction ideas you can use to comment on different types of YouTube videos.

Previously we have demonstrated how to create a YouTube reaction video with Filmora , check it to get some inspiration.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Best YouTube Video Reaction Ideas You Should Try in 2021

The process of making a YouTube video starts with an idea and the idea you choose often determines how good that video is going to be. The fact that reaction videos are so popular on YouTube right now, makes the idea selection even more important because just one good idea may boost your number of followers significantly. Here are some of the best video reaction ideas you can use to comment on different topics.

1. React to music videos

Music videos are among the most popular genres of videos on YouTube, which makes them perfect to react to. You can share your opinion about the musician, their latest work or the video’s visual aspects. Obtaining the copyrights to the music video you would like to comment on is very important, because you may be forced to delete your reaction video if you don’t.

2. Video game reactions

Video games like Minecraft, Fortnite or Grand Theft Auto attract a lot of attention on YouTube, and if you are a fan of any of them you can easily react to the gameplay. Reacting to video games is only a good idea if your channel is dedicated to gaming, because otherwise, this reaction video idea may seem off-topic.

3. React to video’s comments

YouTubers that already have thousands of followers need to keep coming up with new ways to engage their audience. Encouraging the viewers of your videos to comment on them can be a valuable source of ideas for reaction videos. You can comment on the topics that were discussed in the comments and address particular questions your followers have asked you.

4. Make a ‘Kids React To’ videos

Videos of children reacting to different genres of music are already getting thousands of views every day. So, if you like working with children you should consider making a variation of this type of video. There are so many different things children can react to, you just have to find a few that fit perfectly into your channel’s topic.

5. React to ‘React To’ Videos

Even though reacting to a reaction video sounds silly, it is anything but because by doing so you will open up space for a dialogue with other YouTubers. Besides being funny, this is also an opportunity to give your two cents on topics that are most relevant for your channel. In addition, the YouTube audience loves collaborations between YouTubers, which will give you and your associates the opportunity to increase the size of your audience.

6. Comment on your old videos

Producing new content for your YouTube channel regularly is important for so many reasons, but recycling old material from time to time can allow you to reflect on the topics you already covered. In addition, you’ll remind your viewers of your old videos and give them the reason to watch them again. Opting to comment on the videos you made in the past can also help you avoid potential copyright complications.

7. Record reactions of elderly people

It becomes increasingly difficult to keep up with the latest pop culture trends as we get older. That’s why elderly people often have trouble understanding the taste of younger generations. Recording their reactions to fashion choices young people make or the music they listen to can be hilarious, which makes it an excellent reaction video idea.

8. React to different challenges

Over the course of the last decade, we’ve seen so many challenges go viral, as even the world’s most famous politicians took part in some of them. Challenge videos are not as popular as they used to be a few years ago, but they still amass thousands of views. Making funny reaction videos to different challenge videos may help you boost your number of followers, especially if you come up with witty remarks for each video you comment on.

9. React to TV shows

We all love watching a good TV show, whether it is a TV series or a reality show. So, if you are looking for a reaction video idea that can hardly fail, commenting on a TV show may be the right choice for you. However, getting the right to use the footage you would like to comment on may be difficult, as making the reaction video without permission from the copyright owner may have legal implications.

10. Comment on movie trailers

If you are running a movie channel on YouTube, your followers are expecting your comment on the latest releases. Sharing your opinion about trailers of movies you like or dislike with your audience is going to help you start a conversation about that movie. This idea is only worth considering if you are a movie buff, since analyzing a movie trailer or reacting to it is anything but easy.

Interested in Movie Trailer? You can now make it with some best movie trailer makers easily.

With these reaction video ideas in mind, you can practise it on YouTube, or TikTok. Check this article to find out how to make a reaction video for TikTok .

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Coming up with a unique idea for a reaction video isn’t necessarily a simple process, because there are so many reaction videos on YouTube. That is why the YouTube video reaction ideas you choose to have to fit perfectly into your channel’s theme. What is your favorite YouTube video reaction idea? Share your opinions in the comments.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Finding ways to engage your YouTube audience and attract new followers requires a lot of dedication and hard work. Even though there are only a handful of channels built entirely around reaction videos, this genre of videos can help you make your channel more diverse.

However, copyright restrictions prevent you from commenting on any video you find interesting, which is the reason why you have to get creative while choosing the next idea for a reaction video. So, in this article we are going to take you through some of the best YouTube video reaction ideas you can use to comment on different types of YouTube videos.

Previously we have demonstrated how to create a YouTube reaction video with Filmora , check it to get some inspiration.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


10 Best YouTube Video Reaction Ideas You Should Try in 2021

The process of making a YouTube video starts with an idea and the idea you choose often determines how good that video is going to be. The fact that reaction videos are so popular on YouTube right now, makes the idea selection even more important because just one good idea may boost your number of followers significantly. Here are some of the best video reaction ideas you can use to comment on different topics.

1. React to music videos

Music videos are among the most popular genres of videos on YouTube, which makes them perfect to react to. You can share your opinion about the musician, their latest work or the video’s visual aspects. Obtaining the copyrights to the music video you would like to comment on is very important, because you may be forced to delete your reaction video if you don’t.

2. Video game reactions

Video games like Minecraft, Fortnite or Grand Theft Auto attract a lot of attention on YouTube, and if you are a fan of any of them you can easily react to the gameplay. Reacting to video games is only a good idea if your channel is dedicated to gaming, because otherwise, this reaction video idea may seem off-topic.

3. React to video’s comments

YouTubers that already have thousands of followers need to keep coming up with new ways to engage their audience. Encouraging the viewers of your videos to comment on them can be a valuable source of ideas for reaction videos. You can comment on the topics that were discussed in the comments and address particular questions your followers have asked you.

4. Make a ‘Kids React To’ videos

Videos of children reacting to different genres of music are already getting thousands of views every day. So, if you like working with children you should consider making a variation of this type of video. There are so many different things children can react to, you just have to find a few that fit perfectly into your channel’s topic.

5. React to ‘React To’ Videos

Even though reacting to a reaction video sounds silly, it is anything but because by doing so you will open up space for a dialogue with other YouTubers. Besides being funny, this is also an opportunity to give your two cents on topics that are most relevant for your channel. In addition, the YouTube audience loves collaborations between YouTubers, which will give you and your associates the opportunity to increase the size of your audience.

6. Comment on your old videos

Producing new content for your YouTube channel regularly is important for so many reasons, but recycling old material from time to time can allow you to reflect on the topics you already covered. In addition, you’ll remind your viewers of your old videos and give them the reason to watch them again. Opting to comment on the videos you made in the past can also help you avoid potential copyright complications.

7. Record reactions of elderly people

It becomes increasingly difficult to keep up with the latest pop culture trends as we get older. That’s why elderly people often have trouble understanding the taste of younger generations. Recording their reactions to fashion choices young people make or the music they listen to can be hilarious, which makes it an excellent reaction video idea.

8. React to different challenges

Over the course of the last decade, we’ve seen so many challenges go viral, as even the world’s most famous politicians took part in some of them. Challenge videos are not as popular as they used to be a few years ago, but they still amass thousands of views. Making funny reaction videos to different challenge videos may help you boost your number of followers, especially if you come up with witty remarks for each video you comment on.

9. React to TV shows

We all love watching a good TV show, whether it is a TV series or a reality show. So, if you are looking for a reaction video idea that can hardly fail, commenting on a TV show may be the right choice for you. However, getting the right to use the footage you would like to comment on may be difficult, as making the reaction video without permission from the copyright owner may have legal implications.

10. Comment on movie trailers

If you are running a movie channel on YouTube, your followers are expecting your comment on the latest releases. Sharing your opinion about trailers of movies you like or dislike with your audience is going to help you start a conversation about that movie. This idea is only worth considering if you are a movie buff, since analyzing a movie trailer or reacting to it is anything but easy.

Interested in Movie Trailer? You can now make it with some best movie trailer makers easily.

With these reaction video ideas in mind, you can practise it on YouTube, or TikTok. Check this article to find out how to make a reaction video for TikTok .

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Conclusion

Coming up with a unique idea for a reaction video isn’t necessarily a simple process, because there are so many reaction videos on YouTube. That is why the YouTube video reaction ideas you choose to have to fit perfectly into your channel’s theme. What is your favorite YouTube video reaction idea? Share your opinions in the comments.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Thriving on Screen Time: Maximize Your YouTube Impact

5 Tips to Get More Views with YouTube Optimization [Free Checklist]

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

We all want our videos to get a lot of views, and in turn, lead to more subscribers. In order to do so, we have to prepare it for success. If you are hoping to optimize a video after it has already been published to YouTube, then you aren’t going to get the best result, because much of optimization is done before the video is even shot.a

In this article, we will give youa checklist , which you should have with you at the very beginning of creating a YouTube video: the ideation stage. As you go through your process, check off each task. By doing so, you can ensure that you have given the video the best chance to rank high and be discovered.

How to Optimize Your Video to Rank Higher on YouTube?

  1. Keep Your Audience’s Attention
  2. Do Keyword Research
  3. Engage Your Audience
  4. Upload YouTube Video in Proper Length

1. Keep Your Audience’s Attention:

Even though your view count is going up, it doesn’t mean your audience is watching your video. And if they are not, then YouTube is going to consider your video less valuable and therefore, lowering its rank.

Audience Retention is an important metric to keep an eye on after every video you’ve published.

low-audience-retention

Before you start your next project, take a look back at the Audience Retention of your previous videos.

  1. Enter YouTube Studio in your channel
  2. Access to Analytics
  3. Select the video you want to review
  4. Click into engagement
  5. See where a dip in watch time

What is Good Audience Retention?

If you want to see how your Audience Retention is performing, the Average Percentage Viewed will give you a broad perspective. The higher the percentage, the more people are watching your entire video.

If you get above 60% Average Percentage Viewed, you should feel very proud. In our modern world with our short attention span, that is considered good retention.

audience-retention-one

In the example above, we see that on average, a viewer will only see 44% of the video. For the video below, we see that it only has 30% of the video viewed. Overall, the first video is performing better.

audience-retention-two

There is also a dip that happens at the beginning in the second example, which indicates that viewers are skipping forward and about 20% then deciding it’s not worth continuing. It’s good data to help you improve your introduction and the hook.

If there is important information that you are presenting at a given point and in the Audience Retention you see that only a small percentage of your viewers actually see it, then for the next video, you might want to position the details in a different point in the video.

How to Improve Audience Retention

Here are a few ways you can retain your audience’s attention if you noticed a drop in viewership:

- Film a hook (introduce your video to let the audience know what to expect)

- Add b-roll (having supplemental footage to cut to makes your video more interesting to watch)

- Have a co-host (Having someone on screen gives the video more dynamic interactions)

- Edit out the unimportant stuff

- Write a conclusion (having a conclusion prepared will allow you to transition from the content of the video to the call to action without the audience even knowing) See this example by PolyMatter below and notice how seamless their ending is.

If you have a video that is doing a good job retaining the audience, then replicate it. If there isn’t, keep experimenting with new structures. Improving audience retention is not simply important for your ranking, but it will affirm that you are building quality videos.

Knowing how to structure your video will allow you to be strategic as you build out your content.

2. Do Keyword Research:

Many viewers find YouTube videos via search, and if you aren’t using the appropriate keywords, then YouTube won’t be able to identify your content and display it for your viewers.

Where Do Keywords Appear on YouTube?

- Title: Have keywords at the beginning of the title and limit them up to approximately 60 characters so it appears in full in search.

- Tags: Include 10-15 tags from general keywords to more specific.

- Descriptions: Put important information and keywords at the beginning of the description so both searcher and the search engine understands what the video is about.

Why Keywords Matter

keyword arrangement is an integral part of YouTube optimization because the robots behind YouTube don’t associate the value of the actual video content with what the viewer is actually seeking. You should pay attention to the relevance of keywords.

Even when you add closed captions, it doesn’t mean the best keywords are present to the Youtube search engine when we speak.

That is why it is important to know your audience and what words and phrases they are going to use to search for your video.

Here is how you can see what keywords were used to find your video:

  1. Enter YouTube Studio in your channel
  2. Access Analytics
  3. Select Reach
  4. Click into Traffic Source
  5. Click Traffic Source: YouTube Search

traffic-source

If you want to find some new keywords for your upcoming video, you will need to do some research.

1. Enter Keywords You Want to Rank for In YouTube Search: This allows you to see what the most popular phrases are in the YouTube search engine.

search-for-keywords

2. Study the Competitors: See which videos are ranking high for your search term. Use a tool called VidIQ to see the keywords that the top videos are performing.

vidlq-tool

3. Search for Related Keywords and Evaluate Relevancy: A tool called Ubersuggest can help you find related keywords and allow you to identify the search volume, cost per click (aka CPC is used for determining the budget for paid search), and the competitiveness of the word or phrase.

ubersuggest

Search volume: The number of searches with that particular keyword. The higher the number the more popular it is. You should aim to use keywords with a high search volume.

Keyword competition score: This score is usually indicated by a number and it represents how difficult it is for a keyword to rank due to other pages already ranking for that word or phrase. You want to find a keyword with a low competition score.

Pro tip: The best combination is high search volume and low competition score. But if you can’t get that perfect mix, go for the low competitive score, as it will give you a better chance to rank, even if it isn’t searched as often.

4. Come Up With Content Related to Those Keywords: To come up with topic ideas around a keyword, you can use a tool called Answer the Public , which gives you all the most popular questions searched online.

answer-the-public

3. Engage Your Audience:

It’s been highly discussed on forums all over the Internet, and there appears to be a strong correlation between YouTube video ranking and the number of likes, dislikes, and comments the video received.

While YouTube itself might not be using the number of likes and comments to determine where your video rank, having high engagement allows your video to be discovered through other means.

Here is an example of how it would work:

- A YouTuber with 100,000 subscribers views your video and likes it

- Then your video might be visible to a fraction of those 100,000 subscribers.

- Boom! Domino effect!

- More people will see your video and like it, increasing your network of viewers and your watch time, which is one of the main factors that YouTube takes into consideration.

Get engagements with a call to action:

- Don’t be afraid to ask for an engagement at the beginning of the video to avoid fall off on retention.

- Encourage them to leave a comment or start a discussion by asking a question at the end of your video.

- Monitor comments and responds to them so you can build a relationship with your audience over time.

It’s all about creating a community and that is what YouTube encourages.

4. Upload YouTube Video in Proper Length:

YouTube puts a lot of weight on watch time, and in addition to that, it puts more weight on session watch time.

Session watch time is counted when people watch your video and then continue to watch others, it doesn’t have to be your own. The more time people spend watching YouTube videos, as a result of your content, the more likely YouTube will increase your ranking.

Since YouTube puts importance on time spent watching videos, the length of your video will play a key role.

If you have 5 videos and all of them are a minute long, a 100% watch through will only get you 5 minutes total.

However, if you have 1 video that is 20 minutes, and an average viewer only watches half of it, then you have an average watch time of over 10 minutes. That’s more than double what your five short videos can do. This longer video is worth more. However, if that 20-minute video is really boring and people drop off in the first minute, then it’s not any better than 1 of the 5 short videos.

If your format allows, go for a longer video instead of a shorter one. But the most important thing is that you can keep people watching your videos: so use end screen and playlist links to keep them engaged.

End screen: Pick related videos for your audience, so they know exactly what they should watch next. You can even create a background template for your end screens .

related-videos-for-your-audience

Playlist: If you have multiple videos that fit a specific topic, add them to a playlist so the viewer can enjoy them all in one viewing.

add-videos-of-the-same-topic-to-a-playlist

Key Takeaways:

  1. Use Audience Retention to better understand how to structure your video for the best results.
  2. Perform Keyword Research to find the keywords that your competitors are using and your audience is searching for.
  3. Increasing Subscribers gets your video in front of more people the moment it is published.
  4. Encourage Comments and respond to establish a relationship with your viewers.
  5. Ensure that Viewers Continue Watching videos on YouTube after they finish watching yours.

Other Things That Affects Your YouTube Ranking

Except for the above-mentioned factors, there are also other issues that affect the ranking of your YouTube video. YouTube has stated that the number of subscribers doesn’t play a key role in your video ranking.

For example, if a YouTuber has a million subscribers and then overnight they lose 100 thousand, a video they had ranking number 1 will still be ranked number 1.

However, the number of subscribers has a lot of indirect effects on your channel.

- Subscribers know the moment your video is published

- Subscribers will watch your video in the first week (YouTube will rank your video higher if they see a lift in the first week of publishing)

- YouTube put a higher value on subscribers than views and social shares, because it’s harder to fake subscribers

Growing subscribers take time and effort, and even though it shouldn’t be your main focus, there are tactics you can do to gain more subscribers .

Don’t miss a chance to optimize your YouTube video, download, and print out this checklist for your next video project. For more information on SEO(Search Engine Optimization) on YouTube, you can also read the following article.

How to Fast Rank Video Higher with Video SEO >>

10 Best YouTube Keyword Tools to Use with Bonus Tips>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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  • Title: "2024 Approved Innovate and Captivate Top 10 Video Response Examples"
  • Author: Thomas
  • Created at : 2024-05-31 12:46:21
  • Updated at : 2024-06-01 12:46:21
  • Link: https://youtube-help.techidaily.com/2024-approved-innovate-and-captivate-top-10-video-response-examples/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"2024 Approved Innovate and Captivate Top 10 Video Response Examples"