"2024 Approved  Leveraging Google Trends Data for Idea Genesis in Videography"

"2024 Approved Leveraging Google Trends Data for Idea Genesis in Videography"

Thomas Lv13

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Tailor-Made YouTube URL Strategies: An Easier Approach

How to Find and Change Your YouTube Channel URL – Super Easy

Richard Bennett

Oct 26, 2023• Proven solutions

0

In order to properly market your page on YouTube for sharing across social media, it is essential that you find your YouTube channel URL. How else can you share your channel? In this article, we are trying to give you a thorough understanding of the YouTube Channel URL and tell you how to get the custom channel URL.

Types of YouTube Channel URL

ID-based URL

YouTube channel URL of this type is based on your channel ID, which consists of numbers and letters. This is the URL of the universal form. For example, “youtube.com/channel/specific YouTube channel ID”.

You can find the YouTube channel URL of this kind by the following steps.

  1. Sign in to Youtube.com and click on your profile icon.
  2. Select Your Channel.
  3. Find the URL on the address bar of your browser. This is exactly the ID-based URL or the standard URL of your channel.

Legacy username URL

Legacy username URL was used by YouTube in the past. If you created your channel in the early days of YouTube, the URL for your channel might contain the username at the end. Although YouTube doesn’t apply username to forming channel URL anymore, you can still use this URL to direct to Your channel. But you should note that the exiting username can’t be changed even if you have changed your channel name. For example, “youtube.com/channel/specific YouTube channel ID”.

You can share the short form of the username URL with the “/user“ being left out, such as “youtube.com/specific YouTube channel ID”. But this may not be available if someone claimed to a custom URL whose short form is the same with the short form of your username URL.

Custom URL

This is a shorter and more easy-to-remember URL that is generated on the basis of your current display name, legacy username, or your linked and verified domain. You can claim for the custom URL if your channel meets certain qualifications.

The custom URL looks like this, “youtube.com/c/display name, legacy username, or your linked and verified domain”. You can also share this URL in its shorter form by leaving out the “/c“, for example, “youtube.com/customed part”.

How to Get a Custom URL for your YouTube Channel

To qualify for a custom URL – one which includes your channel name instead of a random sequence of letters, your channel needs to meet the following standards.

  • Be at least 30 days old
  • Have at least 100 subscribers
  • Use a photo for the channel icon
  • Have uploaded channel art

As long as your account meets these eligibility standards, then you can go over the following steps to claim a custom URL for your YouTube channel.

  1. Start by signing into YouTube.
  2. Click on your profile image on the top right of the screen.
  3. Find the “settings” and click on it.
  4. Select “Advanced settings”.
  5. Click on the link anchored with the word “here”.
  6. The “Get a custom URL” box will then pop out. You can select one from the approved options. You may need to add a suffix to make the URL of your channel to be unique.
  7. Read the “Terms of use” carefully and then click on the change URL.

Custom YouTube channel URLs are easier for your fans to remember, but once you have one, you can never change it. Your existing subscribers will automatically redirect to your new URL if they try to get to your channel through the old URL.

Where to Find Your Custom URL Once You Successfully Claimed for It?

After you successfully get the custom URL, you may want to know where you can find the custom URL and therefore you can share it anywhere you like. The way to find your custom URL is exactly the same as how you created it. You can get back to the “Advanced settings” by following the above-mentioned steps. You’ll find the custom URL lies right there under your user ID and channel ID.

Who read this article also read:

Good YouTube Names Generators + How to Brainstorm>>

How to Make a YouTube Subscribe Link - Easy!>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In order to properly market your page on YouTube for sharing across social media, it is essential that you find your YouTube channel URL. How else can you share your channel? In this article, we are trying to give you a thorough understanding of the YouTube Channel URL and tell you how to get the custom channel URL.

Types of YouTube Channel URL

ID-based URL

YouTube channel URL of this type is based on your channel ID, which consists of numbers and letters. This is the URL of the universal form. For example, “youtube.com/channel/specific YouTube channel ID”.

You can find the YouTube channel URL of this kind by the following steps.

  1. Sign in to Youtube.com and click on your profile icon.
  2. Select Your Channel.
  3. Find the URL on the address bar of your browser. This is exactly the ID-based URL or the standard URL of your channel.

Legacy username URL

Legacy username URL was used by YouTube in the past. If you created your channel in the early days of YouTube, the URL for your channel might contain the username at the end. Although YouTube doesn’t apply username to forming channel URL anymore, you can still use this URL to direct to Your channel. But you should note that the exiting username can’t be changed even if you have changed your channel name. For example, “youtube.com/channel/specific YouTube channel ID”.

You can share the short form of the username URL with the “/user“ being left out, such as “youtube.com/specific YouTube channel ID”. But this may not be available if someone claimed to a custom URL whose short form is the same with the short form of your username URL.

Custom URL

This is a shorter and more easy-to-remember URL that is generated on the basis of your current display name, legacy username, or your linked and verified domain. You can claim for the custom URL if your channel meets certain qualifications.

The custom URL looks like this, “youtube.com/c/display name, legacy username, or your linked and verified domain”. You can also share this URL in its shorter form by leaving out the “/c“, for example, “youtube.com/customed part”.

How to Get a Custom URL for your YouTube Channel

To qualify for a custom URL – one which includes your channel name instead of a random sequence of letters, your channel needs to meet the following standards.

  • Be at least 30 days old
  • Have at least 100 subscribers
  • Use a photo for the channel icon
  • Have uploaded channel art

As long as your account meets these eligibility standards, then you can go over the following steps to claim a custom URL for your YouTube channel.

  1. Start by signing into YouTube.
  2. Click on your profile image on the top right of the screen.
  3. Find the “settings” and click on it.
  4. Select “Advanced settings”.
  5. Click on the link anchored with the word “here”.
  6. The “Get a custom URL” box will then pop out. You can select one from the approved options. You may need to add a suffix to make the URL of your channel to be unique.
  7. Read the “Terms of use” carefully and then click on the change URL.

Custom YouTube channel URLs are easier for your fans to remember, but once you have one, you can never change it. Your existing subscribers will automatically redirect to your new URL if they try to get to your channel through the old URL.

Where to Find Your Custom URL Once You Successfully Claimed for It?

After you successfully get the custom URL, you may want to know where you can find the custom URL and therefore you can share it anywhere you like. The way to find your custom URL is exactly the same as how you created it. You can get back to the “Advanced settings” by following the above-mentioned steps. You’ll find the custom URL lies right there under your user ID and channel ID.

Who read this article also read:

Good YouTube Names Generators + How to Brainstorm>>

How to Make a YouTube Subscribe Link - Easy!>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In order to properly market your page on YouTube for sharing across social media, it is essential that you find your YouTube channel URL. How else can you share your channel? In this article, we are trying to give you a thorough understanding of the YouTube Channel URL and tell you how to get the custom channel URL.

Types of YouTube Channel URL

ID-based URL

YouTube channel URL of this type is based on your channel ID, which consists of numbers and letters. This is the URL of the universal form. For example, “youtube.com/channel/specific YouTube channel ID”.

You can find the YouTube channel URL of this kind by the following steps.

  1. Sign in to Youtube.com and click on your profile icon.
  2. Select Your Channel.
  3. Find the URL on the address bar of your browser. This is exactly the ID-based URL or the standard URL of your channel.

Legacy username URL

Legacy username URL was used by YouTube in the past. If you created your channel in the early days of YouTube, the URL for your channel might contain the username at the end. Although YouTube doesn’t apply username to forming channel URL anymore, you can still use this URL to direct to Your channel. But you should note that the exiting username can’t be changed even if you have changed your channel name. For example, “youtube.com/channel/specific YouTube channel ID”.

You can share the short form of the username URL with the “/user“ being left out, such as “youtube.com/specific YouTube channel ID”. But this may not be available if someone claimed to a custom URL whose short form is the same with the short form of your username URL.

Custom URL

This is a shorter and more easy-to-remember URL that is generated on the basis of your current display name, legacy username, or your linked and verified domain. You can claim for the custom URL if your channel meets certain qualifications.

The custom URL looks like this, “youtube.com/c/display name, legacy username, or your linked and verified domain”. You can also share this URL in its shorter form by leaving out the “/c“, for example, “youtube.com/customed part”.

How to Get a Custom URL for your YouTube Channel

To qualify for a custom URL – one which includes your channel name instead of a random sequence of letters, your channel needs to meet the following standards.

  • Be at least 30 days old
  • Have at least 100 subscribers
  • Use a photo for the channel icon
  • Have uploaded channel art

As long as your account meets these eligibility standards, then you can go over the following steps to claim a custom URL for your YouTube channel.

  1. Start by signing into YouTube.
  2. Click on your profile image on the top right of the screen.
  3. Find the “settings” and click on it.
  4. Select “Advanced settings”.
  5. Click on the link anchored with the word “here”.
  6. The “Get a custom URL” box will then pop out. You can select one from the approved options. You may need to add a suffix to make the URL of your channel to be unique.
  7. Read the “Terms of use” carefully and then click on the change URL.

Custom YouTube channel URLs are easier for your fans to remember, but once you have one, you can never change it. Your existing subscribers will automatically redirect to your new URL if they try to get to your channel through the old URL.

Where to Find Your Custom URL Once You Successfully Claimed for It?

After you successfully get the custom URL, you may want to know where you can find the custom URL and therefore you can share it anywhere you like. The way to find your custom URL is exactly the same as how you created it. You can get back to the “Advanced settings” by following the above-mentioned steps. You’ll find the custom URL lies right there under your user ID and channel ID.

Who read this article also read:

Good YouTube Names Generators + How to Brainstorm>>

How to Make a YouTube Subscribe Link - Easy!>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In order to properly market your page on YouTube for sharing across social media, it is essential that you find your YouTube channel URL. How else can you share your channel? In this article, we are trying to give you a thorough understanding of the YouTube Channel URL and tell you how to get the custom channel URL.

Types of YouTube Channel URL

ID-based URL

YouTube channel URL of this type is based on your channel ID, which consists of numbers and letters. This is the URL of the universal form. For example, “youtube.com/channel/specific YouTube channel ID”.

You can find the YouTube channel URL of this kind by the following steps.

  1. Sign in to Youtube.com and click on your profile icon.
  2. Select Your Channel.
  3. Find the URL on the address bar of your browser. This is exactly the ID-based URL or the standard URL of your channel.

Legacy username URL

Legacy username URL was used by YouTube in the past. If you created your channel in the early days of YouTube, the URL for your channel might contain the username at the end. Although YouTube doesn’t apply username to forming channel URL anymore, you can still use this URL to direct to Your channel. But you should note that the exiting username can’t be changed even if you have changed your channel name. For example, “youtube.com/channel/specific YouTube channel ID”.

You can share the short form of the username URL with the “/user“ being left out, such as “youtube.com/specific YouTube channel ID”. But this may not be available if someone claimed to a custom URL whose short form is the same with the short form of your username URL.

Custom URL

This is a shorter and more easy-to-remember URL that is generated on the basis of your current display name, legacy username, or your linked and verified domain. You can claim for the custom URL if your channel meets certain qualifications.

The custom URL looks like this, “youtube.com/c/display name, legacy username, or your linked and verified domain”. You can also share this URL in its shorter form by leaving out the “/c“, for example, “youtube.com/customed part”.

How to Get a Custom URL for your YouTube Channel

To qualify for a custom URL – one which includes your channel name instead of a random sequence of letters, your channel needs to meet the following standards.

  • Be at least 30 days old
  • Have at least 100 subscribers
  • Use a photo for the channel icon
  • Have uploaded channel art

As long as your account meets these eligibility standards, then you can go over the following steps to claim a custom URL for your YouTube channel.

  1. Start by signing into YouTube.
  2. Click on your profile image on the top right of the screen.
  3. Find the “settings” and click on it.
  4. Select “Advanced settings”.
  5. Click on the link anchored with the word “here”.
  6. The “Get a custom URL” box will then pop out. You can select one from the approved options. You may need to add a suffix to make the URL of your channel to be unique.
  7. Read the “Terms of use” carefully and then click on the change URL.

Custom YouTube channel URLs are easier for your fans to remember, but once you have one, you can never change it. Your existing subscribers will automatically redirect to your new URL if they try to get to your channel through the old URL.

Where to Find Your Custom URL Once You Successfully Claimed for It?

After you successfully get the custom URL, you may want to know where you can find the custom URL and therefore you can share it anywhere you like. The way to find your custom URL is exactly the same as how you created it. You can get back to the “Advanced settings” by following the above-mentioned steps. You’ll find the custom URL lies right there under your user ID and channel ID.

Who read this article also read:

Good YouTube Names Generators + How to Brainstorm>>

How to Make a YouTube Subscribe Link - Easy!>>

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

  • Title: "2024 Approved Leveraging Google Trends Data for Idea Genesis in Videography"
  • Author: Thomas
  • Created at : 2024-05-31 12:47:45
  • Updated at : 2024-06-01 12:47:45
  • Link: https://youtube-help.techidaily.com/2024-approved-leveraging-google-trends-data-for-idea-genesis-in-videography/
  • License: This work is licensed under CC BY-NC-SA 4.0.