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"2024 Approved Mini-Media Magic Which Social Site Captures the Crowd Faster? YouTubes or TikToks?"
Mini-Media Magic: Which Social Site Captures the Crowd Faster? YouTubes or TikToks?
YouTube Shorts vs. TikTok: Which One Is Better?
Shanoon Cox
Aug 21, 2023• Proven solutions
YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!
YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.
According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.
On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.
TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.
And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.
Part 1: Is YouTube Shorts the New TikTok?
In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.
YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.
Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.
At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.
Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.
Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.
Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?
In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.
| Basis of Comparison | YouTube Shorts | TikTok |
|---|---|---|
| Video Length/Duration | Up to 60 seconds | Up to 3 minutes |
| Aspect Ratio | 9:16 | 9:16 |
| Video Captions/Description | You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots. | Video captions are located at the bottom left. |
| Placement of Analytics | YouTube Studio | TikTok app itself |
| Dislike Button | Yes | No |
Section 1. The Similarities Between YouTube Shorts and TikTok
- Both these platforms are for short-form video content.
- The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
- Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
- The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
- Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
- Both provide tools that assist creators in earning money from their content creation.
- Users can subscribe or follow creators directly from their videos in both feeds.
- Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
- YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
- You can add closed captions and overlaying text to both of these platforms.
- They both assist creators in setting a video for the public, so anyone can view it or set it to private.
Section 2. The Differences Between YouTube Shorts and TikTok
- The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
- Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
- TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
- YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
- TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
- Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
- You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.
Features TikTok has, but YouTube Shorts does not…
- A stitch and duet feature, where users can add other creators’ videos to their accounts.
- A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
- A discovery tab that assists users in viewing trending sounds, effects, and hashtags.
Features YouTube Shorts has, but TikTok does not…
- A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
- The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
- You can edit even after publishing.
- The option to “unlist” your Shorts, which means anyone can view it with a link to that video.
Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion
One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.
Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.
Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.
Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.
Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.
She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.
Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.
Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.
It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.
To get more information, click the following video!
TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice
Conclusion
So, this is our detailed overview of YouTube Shorts vs. TikTok.
Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.
As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 21, 2023• Proven solutions
YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!
YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.
According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.
On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.
TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.
And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.
Part 1: Is YouTube Shorts the New TikTok?
In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.
YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.
Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.
At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.
Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.
Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.
Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?
In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.
| Basis of Comparison | YouTube Shorts | TikTok |
|---|---|---|
| Video Length/Duration | Up to 60 seconds | Up to 3 minutes |
| Aspect Ratio | 9:16 | 9:16 |
| Video Captions/Description | You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots. | Video captions are located at the bottom left. |
| Placement of Analytics | YouTube Studio | TikTok app itself |
| Dislike Button | Yes | No |
Section 1. The Similarities Between YouTube Shorts and TikTok
- Both these platforms are for short-form video content.
- The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
- Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
- The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
- Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
- Both provide tools that assist creators in earning money from their content creation.
- Users can subscribe or follow creators directly from their videos in both feeds.
- Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
- YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
- You can add closed captions and overlaying text to both of these platforms.
- They both assist creators in setting a video for the public, so anyone can view it or set it to private.
Section 2. The Differences Between YouTube Shorts and TikTok
- The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
- Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
- TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
- YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
- TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
- Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
- You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.
Features TikTok has, but YouTube Shorts does not…
- A stitch and duet feature, where users can add other creators’ videos to their accounts.
- A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
- A discovery tab that assists users in viewing trending sounds, effects, and hashtags.
Features YouTube Shorts has, but TikTok does not…
- A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
- The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
- You can edit even after publishing.
- The option to “unlist” your Shorts, which means anyone can view it with a link to that video.
Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion
One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.
Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.
Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.
Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.
Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.
She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.
Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.
Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.
It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.
To get more information, click the following video!
TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice
Conclusion
So, this is our detailed overview of YouTube Shorts vs. TikTok.
Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.
As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 21, 2023• Proven solutions
YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!
YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.
According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.
On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.
TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.
And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.
Part 1: Is YouTube Shorts the New TikTok?
In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.
YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.
Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.
At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.
Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.
Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.
Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?
In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.
| Basis of Comparison | YouTube Shorts | TikTok |
|---|---|---|
| Video Length/Duration | Up to 60 seconds | Up to 3 minutes |
| Aspect Ratio | 9:16 | 9:16 |
| Video Captions/Description | You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots. | Video captions are located at the bottom left. |
| Placement of Analytics | YouTube Studio | TikTok app itself |
| Dislike Button | Yes | No |
Section 1. The Similarities Between YouTube Shorts and TikTok
- Both these platforms are for short-form video content.
- The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
- Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
- The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
- Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
- Both provide tools that assist creators in earning money from their content creation.
- Users can subscribe or follow creators directly from their videos in both feeds.
- Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
- YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
- You can add closed captions and overlaying text to both of these platforms.
- They both assist creators in setting a video for the public, so anyone can view it or set it to private.
Section 2. The Differences Between YouTube Shorts and TikTok
- The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
- Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
- TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
- YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
- TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
- Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
- You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.
Features TikTok has, but YouTube Shorts does not…
- A stitch and duet feature, where users can add other creators’ videos to their accounts.
- A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
- A discovery tab that assists users in viewing trending sounds, effects, and hashtags.
Features YouTube Shorts has, but TikTok does not…
- A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
- The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
- You can edit even after publishing.
- The option to “unlist” your Shorts, which means anyone can view it with a link to that video.
Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion
One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.
Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.
Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.
Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.
Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.
She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.
Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.
Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.
It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.
To get more information, click the following video!
TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice
Conclusion
So, this is our detailed overview of YouTube Shorts vs. TikTok.
Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.
As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Aug 21, 2023• Proven solutions
YouTube Shorts is the latest feature designed to mimic TikTok’s creation, but can it go hand in hand with one of the biggest social media apps? Let’s discuss this scenario in detail in this article!
YouTube’s TikTok competitor, YouTube Shorts, is now rocking globally. Seeing the success of Instagram Reels and TikTok, it seems like YouTube didn’t want to lag behind the game. So in September last year, it decided to step into short-form content via YouTube Shorts, a social platform for quick 60-second videos hosted on the YouTube app.
According to the Shorts product lead Todd Sherman, the social media giant aims to unleash new grounds for creativity.
On the other hand, TikTok is a short-form, video-sharing app that assists users to share and make 15-second to 60-seconds videos on any topic.
TikTok contains a separate app for the Chinese market, Douyin, with 300 million-plus active monthly users. The new app’s logo is a merger of the Duyin and Musical.ly logos.
And, we’re going to discuss the comparison of both these giants, i.e., YouTube Shorts vs. TikTok, in terms of which app is better for making short videos.
Part 1: Is YouTube Shorts the New TikTok?
In general, we can’t say that YouTube Shorts is the new TikTok because YouTube Shorts is YouTube’s expansion and have its own identity than TikTok.
YouTube Shorts is playing hand in hand with TikTok as the short-form video platform, but the Shorts integration with the broader ecosystem of YouTube is its key selling point according to Google’s service.
Ironically, while YouTube is laying ways to emulate TikTok’s format, TikTok is experimenting with formats that are closer to YouTube’s traditional focus. This is why TikTok has tripled its maximum video length to three minutes for everyone and has been developing apps slowly on TV platforms like Fire TV and Android TV.
At a glance, YouTube Shorts looks pretty similar to TikTok. However, there are certain TikTok features that even the Shorts product manager Todd Sherman disagrees with is that of the YouTube Shorts. Sherman said the way TikTok works is quite an industry-wide standard than the point of view of any single app.
Even though YouTube is quite late to the short-form content game, it has a strong brand of YouTube behind it.
Thus, saying that “YouTube Shorts is the new TikTok” doesn’t even qualify in terms of the $100 million fund sanctioned for the creators of YouTube Shorts.
Part 2: YouTube Shorts vs. TikTok: What Are the Similarities and Differences?
In this section, we’ve defined the analysis of YouTube Shorts vs. TikTok in the form of both a comparison table and specific points of similarities and differences.
| Basis of Comparison | YouTube Shorts | TikTok |
|---|---|---|
| Video Length/Duration | Up to 60 seconds | Up to 3 minutes |
| Aspect Ratio | 9:16 | 9:16 |
| Video Captions/Description | You can find the video title in the exact location as the TikTok caption, but the description is visible only after users click on the three dots. | Video captions are located at the bottom left. |
| Placement of Analytics | YouTube Studio | TikTok app itself |
| Dislike Button | Yes | No |
Section 1. The Similarities Between YouTube Shorts and TikTok
- Both these platforms are for short-form video content.
- The TikTok and YouTube Shorts both assist creators in adding music from their audio libraries, and users can view all videos beneath the audio library.
- Both offer analytics, including video views, likes, comments, watch time, shares, impressions, and reach. You can view these analytics on a desktop or mobile device for both platforms.
- The Shorts and TikTok feed provide a full-screen immersive experience with the engagement menu shown on the right-hand panel.
- Their feeds scroll in the same manner. Plus, there is an endless number of videos lined up for users to discover and watch. Yet, there’s no auto-scroll on either, and users must scroll manually for the following video to come up.
- Both provide tools that assist creators in earning money from their content creation.
- Users can subscribe or follow creators directly from their videos in both feeds.
- Both offer creators the ability to alter their video content’s speed and help them to set timers with the filming process.
- YouTube Shorts TikTok give creators the ability to upload video content they’ve previously filmed.
- You can add closed captions and overlaying text to both of these platforms.
- They both assist creators in setting a video for the public, so anyone can view it or set it to private.
Section 2. The Differences Between YouTube Shorts and TikTok
- The monetization features of both these platforms are entirely different. Shorts offer their ‘Shorts fund,’ whereas TikTok provides Shoutouts and Digital Gifts.
- Shorts can only be 60-seconds long, whereas TikTok’s can be as long as three minutes (it could soon be stretched to five minutes duration as per their recent test).
- TikTok allows users to add video captions that are present in the bottom left area of TikTok. At the same time, users can add a video title in Shorts which is present in the exact location as a TikTok caption. And, a video description that is only viewable when users click the three dots above the link button and click ‘Description’ can be in YouTube Shorts.
- YouTube has a large music library which gives users an abundance of undiscovered and popular songs to select from, possibly more than the TikTok offerings list.
- TikTok has a vast library of filters, including greenscreen and AR effects, whereas Shorts only provides filters that edit the video’s tone, temperature, brightness, etc.
- Shorts’ ‘private’ video option allows creators to choose or see who watches your video. On the other hand, TikTok’s ‘private’ video option only allows the creator to view the video.
- You can view the TikTok analytics directly in the TikTok app. On the other hand, YouTube Shorts analytics can be visible in YouTube Studio.
Features TikTok has, but YouTube Shorts does not…
- A stitch and duet feature, where users can add other creators’ videos to their accounts.
- A Q&A feature to leave questions for creators to answer with a video. Creators can also reply to their comments.
- A discovery tab that assists users in viewing trending sounds, effects, and hashtags.
Features YouTube Shorts has, but TikTok does not…
- A scheduling tool that assists creators in scheduling the timing of their Shorts going live.
- The option to select whether their videos are for kids or not. Or if they’d like to restrict their videos to viewers under 18.
- You can edit even after publishing.
- The option to “unlist” your Shorts, which means anyone can view it with a link to that video.
Part 3: YouTube Shorts vs. TikTok: Which One Is Better for Short Video Promotion
One of the differences that may determine the success of YouTube Shorts is that it is not a traditional social media app. While TikTok entices users to create, watch, and even share videos with friends within the app, the YouTube Shorts format is pretty different from TikTok.
Since YouTube doesn’t have this simple method of direct messaging and isn’t wholly dependent on creating, sharing, and watching Shorts, it looks that it may have a hard time keeping up with TikTok’s success.
Another drawback of YouTube Shorts in comparing YouTube Shorts vs. TikTok is that Shorts isn’t available through a dedicated app like TikTok. Thus, even though it keeps up the promise of creating, watching, and sharing both long and short-form content, it may turn away those who prefer focused access to quick content. Regardless, with YouTube Shorts now starting to become available to more users, the battle in the viral video market with TikTok is sure to heat up.
Before giving you our opinion on which is the better platform for short video promotion, go through the following conversation first.
Ramona Pringle is an associate professor and a tech expert at Toronto’s Ryerson University. She said in an interview that because YouTube already has figured out video content, the transformation to add short-form video will be natural.
She also mentioned that YouTube Shorts is the platform best placed with the competition from TikTok than all other platforms. However, YouTube doesn’t need to be TikTok as it has its strategies and broad audience base.
Like Pringle, Matt Navarra, a social media consultant based in the U.K., said in an interview that Shorts is a logical evolution and extension of YouTube, which has further given rise to TikTok. But unlike TikTok, Shorts has a few features that it can take benefit from. Among these features is the extensive audio library content, the greater scope for users to remix and create duets and stuff from scratch. Undoubtedly, you can’t deny the experience of YouTube in terms of access to partnerships with the music industry and licensing.
Thus, keeping all these factors in mind, we’d like to conclude that both the YouTube Shorts and TikTok are great and considerable platforms for short video promotion. Still, we’d like to place YouTube Shorts in the upper place due to its global availability. Whereas TikTok is already banned in certain countries.
It also depends upon the audience base of the country as to which platform is in use the most. Suppose it’s TikTok that people primarily use in a particular country or location where the brand wants to advertise itself. In that case, going with TikTok for short video promotion is better and vice versa.
To get more information, click the following video!
TikTok or YouTube? Creators at VidCon 2023 Reveal Their Platform of Choice
Conclusion
So, this is our detailed overview of YouTube Shorts vs. TikTok.
Since YouTube wants its new platform to progress and stand a chance in front of TikTok, they will make Shorts a priority, and thus much more likely to promote it to a broad audience.
As we step further into the year, it is yet to consider which short-form video platform will be popular among the creators, marketers, and consumers.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Enhancing Clarity & Comprehensibility: Adding On-Screen Captions in Video Projects
How to Add Text to YouTube Video Before or After Uploading
Richard Bennett
Mar 27, 2024• Proven solutions
A great way to emphasize something you say in your vlog is to have your words appear next to you as you say them . Adding text to YouTube videos can look really professional. You might put a title at the beginning of your video, use bullet points to help people keep track of your monologue, or to highlight an important point by writing it on your screen. When you use text in your videos there are a few things you need to keep in mind. In this article, I will share with you 2 ways to add text/subtitles/captions to YouTube videos, whether you need to add text to the video during editing and upload it to YouTube later, or you have uploaded the video to YouTube already and want to add some captions and subtitles to complement it.
- Part 1: Add text to video before uploading YouTube
- Part 2: Add Text to YouTube video after uploading
- Part 3: Top 3 YouTube Video Text Tips
How to Add Text to YouTube Video Before Uploading
Before uploading the video to YouTube, it is recommended to add text to the video first. You can add simple texts and captions to videos with the free video editing software. To add more text effects to the video, you can use Filmora, Sony Vegas Movie Studio and Adobe Premiere CC based on your video editing skills and needs. These software programs are great video editors, which can help you input text easily.
1. Use Filmora to Add text to Videos
There are plenty of Text effects built in Filmora, you can apply motions and animation to texts, titles, subtitles, end credits and openers as well. Each title preset will present different effects. You can add multiple text boxes and place the text to any position in need. Besides writing texts to video, you can select the target font, size and color and customize the text effect in detail as well. To add text to a video in Filmora is easy, just follow the steps below:
- Open up Filmora and drag a clip into your timeline. Then, go to Text/Credit.
- Find a style that you like and drag it into your timeline where you want your text to appear. Make sure your text is selected in your timeline and click the Advanced Text Editing icon, which looks like a pen and paper.
- Insert your own words and drag your text to where you want it on the screen. Adjust the size by dragging the blue squares which surround your text.
- To change the color of your text, go into the Customize menu. You will find it near the top left of your screen. While you are in Customize there will be a section called Fill. This is where you select the color of your text. You can even change the fill type to ‘gradient fill’ and have your text transition between two colors.
- All of Filmora’s text options are animated – they fade, move around the screen, or perform some other type of action as they appear and disappear. To change the animation of your text select Animation next to Customize. A selection of different animations will appear. Double click on the one you want to apply to your text.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Check the detailed steps of how to add text to video in Filmora.
2. Use Windows Movie Maker
As a simple video editing software, Windows Movie Maker also allows you to add text to videos. It provides 3 different options for you to add Title, Caption and Credits to the YouTube videos. You can follow the steps below to add text to the video in WMM.
- To start, launch the Windows Movie Maker.
- After, select import video to insert the video that you want to add text with.
- Select edit movie then click make credits or titles.
- Then add the text that you want to include.
For the step by step tutorial of adding text to YouTube video, check How to Add Text to Video with Windows Movie Maker . Besides adding text to video, you can use Windows Movie Maker to edit YouTube video further. Learn How to trim, cut, combine, split video and add transitions and upload video to YouTube in Windows Movie Maker?
3. Use Sony Vegas Movie Studio
Adding text to YouTube videos in Sony Vegas is not so complicated if you are new to this software. You can adjust the color, size, font and duration of the text effect and add fade in and fade out effects. Follow the steps below to add texts to video in Vegas:
- Launch Sony Vegas Movie Studio.
- Click the View Menu then select Media Generators.
- Choose the generator that you want to use.
- After, drag the generator you have chosen on the timeline.
- Then, the video event FX dialogue box will appear.
- Enter the text that you want and modify it by changing the font, size and style.
4. Use Adobe Premiere CC
For professionals who are looking for a professional way to adding text to video and also have a sufficient budget, Adobe Premiere CC is always recommended. You can check the video and the steps below to add text to video in Premiere:
- Click open or create a project.
- Click the file menu then choose new and title.
- After, the text window will appear then utilize the text tool to add text.
- You can also edit your text using the commands that are provided in the Title Menu.
- Save the text that you have made by clicking the file menu then choose Save As.
How to Add Text to video in YouTube after uploading
Sometimes, we have uploaded a video to YouTube and then want to add subtitles/cc to the video later. The good news is that YouTube is not only a site for videos but is also the place where you can edit your videos in an instant. As you have read, adding text and captions to the uploaded YouTube videos is just a breeze.
Of course, you can only add and edit texts and captions to the video under your YouTube account. Here are the steps on how you can add text to your videos with YouTube Video Editor after the video is uploaded.
- Go to youtube.com then sign in to your account. After sign in your YouTube account, click your avatar and select Creator Studio to enter the creator studio interface.
- Click the Video Manager tab and in Videos section you will see all your videos uploaded to YouTube. Select the video that you want to add captions to and then select Subtitles/CC after clicking Edit button.
- Add Captions/Subtitles
While YouTube may have already created the subtitles automatically for your video with its speech recognition technology. If it does, you will see something like Published: English (Automatic) to the right of your video. If the automatically generated subtitles is not correct, you can edit it to improve the accuracy. Select the line that needs modification to make the edits.
If there is no auto-subtitles, you can choose from 3 ways to add subtitles and closed captions to the video: Upload a file, Transcribe and auto-sync and create new subtitles or CC.
Upload a file: upload a text transcript or timed subtitles file.
Transcribe and auto-sync: Type or paste in a full transcript of the video and subtitle timings will be set automatically.
Create new subtitles or CC: Create subtitles and closed captions by typing them in as you watch the video.
If you already have a caption file which contains both text and time codes, just click Upload a file and upload the text to the video.
- Once everything is okay, you can change the name of the video and you can do it in the box beside Project.
Cons of Using YouTube Video Editor
When you make use of this editor, you cannot shorten the clips for music. Moreover, since it is an online editor, you need to refresh the page in order to do the changes. Aside from YouTube Video Editor, you can use Adobe Premier Pro, MAGIX Vegas Pro, OpenShot and Avidemux.
From 20th September 2017 users will no longer be able to use the complementary editing suite. Check the best YouTube video editor alternatives from this complete guide to find out more YouTube video editor alternatives if you want to add text to video with more features and customization.
Top 3 Tips for Adding Text to YouTube Videos
1. Leave Room
If you know you are going to add text to your video then make sure you leave room for it in your frame. Consider standing off to one side instead of directly in front of your camera. You do not want to have to choose between not using text, making your text really small, or placing it over your face.
While planning out your frame and leaving room for your text, consider what color you are going to make the words and whether it will stand out and look good against your background.
2. Bigger is Better
People should be able to read your text without putting in any extra effort, such as straining their eyes to make out small words. If it takes effort to read your text then a lot of people will just ignore it. Your text should be big enough that somebody watching your video on their smartphone screen – where everything is shrunk down – can read it easily.
It is easier to make your text larger when you stick to titles, keywords, and short sentences.
3. Do Not Overuse
Text is a great tool for making something stand out. However, if you try to use text to emphasize too much of what you say it will lose its effect. Text does not stand out anymore once viewers get too used to seeing it. Too much text can even get annoying and cause people to click away from your videos.
Try to use text to emphasize only the most important things you say.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
A great way to emphasize something you say in your vlog is to have your words appear next to you as you say them . Adding text to YouTube videos can look really professional. You might put a title at the beginning of your video, use bullet points to help people keep track of your monologue, or to highlight an important point by writing it on your screen. When you use text in your videos there are a few things you need to keep in mind. In this article, I will share with you 2 ways to add text/subtitles/captions to YouTube videos, whether you need to add text to the video during editing and upload it to YouTube later, or you have uploaded the video to YouTube already and want to add some captions and subtitles to complement it.
- Part 1: Add text to video before uploading YouTube
- Part 2: Add Text to YouTube video after uploading
- Part 3: Top 3 YouTube Video Text Tips
How to Add Text to YouTube Video Before Uploading
Before uploading the video to YouTube, it is recommended to add text to the video first. You can add simple texts and captions to videos with the free video editing software. To add more text effects to the video, you can use Filmora, Sony Vegas Movie Studio and Adobe Premiere CC based on your video editing skills and needs. These software programs are great video editors, which can help you input text easily.
1. Use Filmora to Add text to Videos
There are plenty of Text effects built in Filmora, you can apply motions and animation to texts, titles, subtitles, end credits and openers as well. Each title preset will present different effects. You can add multiple text boxes and place the text to any position in need. Besides writing texts to video, you can select the target font, size and color and customize the text effect in detail as well. To add text to a video in Filmora is easy, just follow the steps below:
- Open up Filmora and drag a clip into your timeline. Then, go to Text/Credit.
- Find a style that you like and drag it into your timeline where you want your text to appear. Make sure your text is selected in your timeline and click the Advanced Text Editing icon, which looks like a pen and paper.
- Insert your own words and drag your text to where you want it on the screen. Adjust the size by dragging the blue squares which surround your text.
- To change the color of your text, go into the Customize menu. You will find it near the top left of your screen. While you are in Customize there will be a section called Fill. This is where you select the color of your text. You can even change the fill type to ‘gradient fill’ and have your text transition between two colors.
- All of Filmora’s text options are animated – they fade, move around the screen, or perform some other type of action as they appear and disappear. To change the animation of your text select Animation next to Customize. A selection of different animations will appear. Double click on the one you want to apply to your text.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Check the detailed steps of how to add text to video in Filmora.
2. Use Windows Movie Maker
As a simple video editing software, Windows Movie Maker also allows you to add text to videos. It provides 3 different options for you to add Title, Caption and Credits to the YouTube videos. You can follow the steps below to add text to the video in WMM.
- To start, launch the Windows Movie Maker.
- After, select import video to insert the video that you want to add text with.
- Select edit movie then click make credits or titles.
- Then add the text that you want to include.
For the step by step tutorial of adding text to YouTube video, check How to Add Text to Video with Windows Movie Maker . Besides adding text to video, you can use Windows Movie Maker to edit YouTube video further. Learn How to trim, cut, combine, split video and add transitions and upload video to YouTube in Windows Movie Maker?
3. Use Sony Vegas Movie Studio
Adding text to YouTube videos in Sony Vegas is not so complicated if you are new to this software. You can adjust the color, size, font and duration of the text effect and add fade in and fade out effects. Follow the steps below to add texts to video in Vegas:
- Launch Sony Vegas Movie Studio.
- Click the View Menu then select Media Generators.
- Choose the generator that you want to use.
- After, drag the generator you have chosen on the timeline.
- Then, the video event FX dialogue box will appear.
- Enter the text that you want and modify it by changing the font, size and style.
4. Use Adobe Premiere CC
For professionals who are looking for a professional way to adding text to video and also have a sufficient budget, Adobe Premiere CC is always recommended. You can check the video and the steps below to add text to video in Premiere:
- Click open or create a project.
- Click the file menu then choose new and title.
- After, the text window will appear then utilize the text tool to add text.
- You can also edit your text using the commands that are provided in the Title Menu.
- Save the text that you have made by clicking the file menu then choose Save As.
How to Add Text to video in YouTube after uploading
Sometimes, we have uploaded a video to YouTube and then want to add subtitles/cc to the video later. The good news is that YouTube is not only a site for videos but is also the place where you can edit your videos in an instant. As you have read, adding text and captions to the uploaded YouTube videos is just a breeze.
Of course, you can only add and edit texts and captions to the video under your YouTube account. Here are the steps on how you can add text to your videos with YouTube Video Editor after the video is uploaded.
- Go to youtube.com then sign in to your account. After sign in your YouTube account, click your avatar and select Creator Studio to enter the creator studio interface.
- Click the Video Manager tab and in Videos section you will see all your videos uploaded to YouTube. Select the video that you want to add captions to and then select Subtitles/CC after clicking Edit button.
- Add Captions/Subtitles
While YouTube may have already created the subtitles automatically for your video with its speech recognition technology. If it does, you will see something like Published: English (Automatic) to the right of your video. If the automatically generated subtitles is not correct, you can edit it to improve the accuracy. Select the line that needs modification to make the edits.
If there is no auto-subtitles, you can choose from 3 ways to add subtitles and closed captions to the video: Upload a file, Transcribe and auto-sync and create new subtitles or CC.
Upload a file: upload a text transcript or timed subtitles file.
Transcribe and auto-sync: Type or paste in a full transcript of the video and subtitle timings will be set automatically.
Create new subtitles or CC: Create subtitles and closed captions by typing them in as you watch the video.
If you already have a caption file which contains both text and time codes, just click Upload a file and upload the text to the video.
- Once everything is okay, you can change the name of the video and you can do it in the box beside Project.
Cons of Using YouTube Video Editor
When you make use of this editor, you cannot shorten the clips for music. Moreover, since it is an online editor, you need to refresh the page in order to do the changes. Aside from YouTube Video Editor, you can use Adobe Premier Pro, MAGIX Vegas Pro, OpenShot and Avidemux.
From 20th September 2017 users will no longer be able to use the complementary editing suite. Check the best YouTube video editor alternatives from this complete guide to find out more YouTube video editor alternatives if you want to add text to video with more features and customization.
Top 3 Tips for Adding Text to YouTube Videos
1. Leave Room
If you know you are going to add text to your video then make sure you leave room for it in your frame. Consider standing off to one side instead of directly in front of your camera. You do not want to have to choose between not using text, making your text really small, or placing it over your face.
While planning out your frame and leaving room for your text, consider what color you are going to make the words and whether it will stand out and look good against your background.
2. Bigger is Better
People should be able to read your text without putting in any extra effort, such as straining their eyes to make out small words. If it takes effort to read your text then a lot of people will just ignore it. Your text should be big enough that somebody watching your video on their smartphone screen – where everything is shrunk down – can read it easily.
It is easier to make your text larger when you stick to titles, keywords, and short sentences.
3. Do Not Overuse
Text is a great tool for making something stand out. However, if you try to use text to emphasize too much of what you say it will lose its effect. Text does not stand out anymore once viewers get too used to seeing it. Too much text can even get annoying and cause people to click away from your videos.
Try to use text to emphasize only the most important things you say.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
A great way to emphasize something you say in your vlog is to have your words appear next to you as you say them . Adding text to YouTube videos can look really professional. You might put a title at the beginning of your video, use bullet points to help people keep track of your monologue, or to highlight an important point by writing it on your screen. When you use text in your videos there are a few things you need to keep in mind. In this article, I will share with you 2 ways to add text/subtitles/captions to YouTube videos, whether you need to add text to the video during editing and upload it to YouTube later, or you have uploaded the video to YouTube already and want to add some captions and subtitles to complement it.
- Part 1: Add text to video before uploading YouTube
- Part 2: Add Text to YouTube video after uploading
- Part 3: Top 3 YouTube Video Text Tips
How to Add Text to YouTube Video Before Uploading
Before uploading the video to YouTube, it is recommended to add text to the video first. You can add simple texts and captions to videos with the free video editing software. To add more text effects to the video, you can use Filmora, Sony Vegas Movie Studio and Adobe Premiere CC based on your video editing skills and needs. These software programs are great video editors, which can help you input text easily.
1. Use Filmora to Add text to Videos
There are plenty of Text effects built in Filmora, you can apply motions and animation to texts, titles, subtitles, end credits and openers as well. Each title preset will present different effects. You can add multiple text boxes and place the text to any position in need. Besides writing texts to video, you can select the target font, size and color and customize the text effect in detail as well. To add text to a video in Filmora is easy, just follow the steps below:
- Open up Filmora and drag a clip into your timeline. Then, go to Text/Credit.
- Find a style that you like and drag it into your timeline where you want your text to appear. Make sure your text is selected in your timeline and click the Advanced Text Editing icon, which looks like a pen and paper.
- Insert your own words and drag your text to where you want it on the screen. Adjust the size by dragging the blue squares which surround your text.
- To change the color of your text, go into the Customize menu. You will find it near the top left of your screen. While you are in Customize there will be a section called Fill. This is where you select the color of your text. You can even change the fill type to ‘gradient fill’ and have your text transition between two colors.
- All of Filmora’s text options are animated – they fade, move around the screen, or perform some other type of action as they appear and disappear. To change the animation of your text select Animation next to Customize. A selection of different animations will appear. Double click on the one you want to apply to your text.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Check the detailed steps of how to add text to video in Filmora.
2. Use Windows Movie Maker
As a simple video editing software, Windows Movie Maker also allows you to add text to videos. It provides 3 different options for you to add Title, Caption and Credits to the YouTube videos. You can follow the steps below to add text to the video in WMM.
- To start, launch the Windows Movie Maker.
- After, select import video to insert the video that you want to add text with.
- Select edit movie then click make credits or titles.
- Then add the text that you want to include.
For the step by step tutorial of adding text to YouTube video, check How to Add Text to Video with Windows Movie Maker . Besides adding text to video, you can use Windows Movie Maker to edit YouTube video further. Learn How to trim, cut, combine, split video and add transitions and upload video to YouTube in Windows Movie Maker?
3. Use Sony Vegas Movie Studio
Adding text to YouTube videos in Sony Vegas is not so complicated if you are new to this software. You can adjust the color, size, font and duration of the text effect and add fade in and fade out effects. Follow the steps below to add texts to video in Vegas:
- Launch Sony Vegas Movie Studio.
- Click the View Menu then select Media Generators.
- Choose the generator that you want to use.
- After, drag the generator you have chosen on the timeline.
- Then, the video event FX dialogue box will appear.
- Enter the text that you want and modify it by changing the font, size and style.
4. Use Adobe Premiere CC
For professionals who are looking for a professional way to adding text to video and also have a sufficient budget, Adobe Premiere CC is always recommended. You can check the video and the steps below to add text to video in Premiere:
- Click open or create a project.
- Click the file menu then choose new and title.
- After, the text window will appear then utilize the text tool to add text.
- You can also edit your text using the commands that are provided in the Title Menu.
- Save the text that you have made by clicking the file menu then choose Save As.
How to Add Text to video in YouTube after uploading
Sometimes, we have uploaded a video to YouTube and then want to add subtitles/cc to the video later. The good news is that YouTube is not only a site for videos but is also the place where you can edit your videos in an instant. As you have read, adding text and captions to the uploaded YouTube videos is just a breeze.
Of course, you can only add and edit texts and captions to the video under your YouTube account. Here are the steps on how you can add text to your videos with YouTube Video Editor after the video is uploaded.
- Go to youtube.com then sign in to your account. After sign in your YouTube account, click your avatar and select Creator Studio to enter the creator studio interface.
- Click the Video Manager tab and in Videos section you will see all your videos uploaded to YouTube. Select the video that you want to add captions to and then select Subtitles/CC after clicking Edit button.
- Add Captions/Subtitles
While YouTube may have already created the subtitles automatically for your video with its speech recognition technology. If it does, you will see something like Published: English (Automatic) to the right of your video. If the automatically generated subtitles is not correct, you can edit it to improve the accuracy. Select the line that needs modification to make the edits.
If there is no auto-subtitles, you can choose from 3 ways to add subtitles and closed captions to the video: Upload a file, Transcribe and auto-sync and create new subtitles or CC.
Upload a file: upload a text transcript or timed subtitles file.
Transcribe and auto-sync: Type or paste in a full transcript of the video and subtitle timings will be set automatically.
Create new subtitles or CC: Create subtitles and closed captions by typing them in as you watch the video.
If you already have a caption file which contains both text and time codes, just click Upload a file and upload the text to the video.
- Once everything is okay, you can change the name of the video and you can do it in the box beside Project.
Cons of Using YouTube Video Editor
When you make use of this editor, you cannot shorten the clips for music. Moreover, since it is an online editor, you need to refresh the page in order to do the changes. Aside from YouTube Video Editor, you can use Adobe Premier Pro, MAGIX Vegas Pro, OpenShot and Avidemux.
From 20th September 2017 users will no longer be able to use the complementary editing suite. Check the best YouTube video editor alternatives from this complete guide to find out more YouTube video editor alternatives if you want to add text to video with more features and customization.
Top 3 Tips for Adding Text to YouTube Videos
1. Leave Room
If you know you are going to add text to your video then make sure you leave room for it in your frame. Consider standing off to one side instead of directly in front of your camera. You do not want to have to choose between not using text, making your text really small, or placing it over your face.
While planning out your frame and leaving room for your text, consider what color you are going to make the words and whether it will stand out and look good against your background.
2. Bigger is Better
People should be able to read your text without putting in any extra effort, such as straining their eyes to make out small words. If it takes effort to read your text then a lot of people will just ignore it. Your text should be big enough that somebody watching your video on their smartphone screen – where everything is shrunk down – can read it easily.
It is easier to make your text larger when you stick to titles, keywords, and short sentences.
3. Do Not Overuse
Text is a great tool for making something stand out. However, if you try to use text to emphasize too much of what you say it will lose its effect. Text does not stand out anymore once viewers get too used to seeing it. Too much text can even get annoying and cause people to click away from your videos.
Try to use text to emphasize only the most important things you say.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
A great way to emphasize something you say in your vlog is to have your words appear next to you as you say them . Adding text to YouTube videos can look really professional. You might put a title at the beginning of your video, use bullet points to help people keep track of your monologue, or to highlight an important point by writing it on your screen. When you use text in your videos there are a few things you need to keep in mind. In this article, I will share with you 2 ways to add text/subtitles/captions to YouTube videos, whether you need to add text to the video during editing and upload it to YouTube later, or you have uploaded the video to YouTube already and want to add some captions and subtitles to complement it.
- Part 1: Add text to video before uploading YouTube
- Part 2: Add Text to YouTube video after uploading
- Part 3: Top 3 YouTube Video Text Tips
How to Add Text to YouTube Video Before Uploading
Before uploading the video to YouTube, it is recommended to add text to the video first. You can add simple texts and captions to videos with the free video editing software. To add more text effects to the video, you can use Filmora, Sony Vegas Movie Studio and Adobe Premiere CC based on your video editing skills and needs. These software programs are great video editors, which can help you input text easily.
1. Use Filmora to Add text to Videos
There are plenty of Text effects built in Filmora, you can apply motions and animation to texts, titles, subtitles, end credits and openers as well. Each title preset will present different effects. You can add multiple text boxes and place the text to any position in need. Besides writing texts to video, you can select the target font, size and color and customize the text effect in detail as well. To add text to a video in Filmora is easy, just follow the steps below:
- Open up Filmora and drag a clip into your timeline. Then, go to Text/Credit.
- Find a style that you like and drag it into your timeline where you want your text to appear. Make sure your text is selected in your timeline and click the Advanced Text Editing icon, which looks like a pen and paper.
- Insert your own words and drag your text to where you want it on the screen. Adjust the size by dragging the blue squares which surround your text.
- To change the color of your text, go into the Customize menu. You will find it near the top left of your screen. While you are in Customize there will be a section called Fill. This is where you select the color of your text. You can even change the fill type to ‘gradient fill’ and have your text transition between two colors.
- All of Filmora’s text options are animated – they fade, move around the screen, or perform some other type of action as they appear and disappear. To change the animation of your text select Animation next to Customize. A selection of different animations will appear. Double click on the one you want to apply to your text.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Check the detailed steps of how to add text to video in Filmora.
2. Use Windows Movie Maker
As a simple video editing software, Windows Movie Maker also allows you to add text to videos. It provides 3 different options for you to add Title, Caption and Credits to the YouTube videos. You can follow the steps below to add text to the video in WMM.
- To start, launch the Windows Movie Maker.
- After, select import video to insert the video that you want to add text with.
- Select edit movie then click make credits or titles.
- Then add the text that you want to include.
For the step by step tutorial of adding text to YouTube video, check How to Add Text to Video with Windows Movie Maker . Besides adding text to video, you can use Windows Movie Maker to edit YouTube video further. Learn How to trim, cut, combine, split video and add transitions and upload video to YouTube in Windows Movie Maker?
3. Use Sony Vegas Movie Studio
Adding text to YouTube videos in Sony Vegas is not so complicated if you are new to this software. You can adjust the color, size, font and duration of the text effect and add fade in and fade out effects. Follow the steps below to add texts to video in Vegas:
- Launch Sony Vegas Movie Studio.
- Click the View Menu then select Media Generators.
- Choose the generator that you want to use.
- After, drag the generator you have chosen on the timeline.
- Then, the video event FX dialogue box will appear.
- Enter the text that you want and modify it by changing the font, size and style.
4. Use Adobe Premiere CC
For professionals who are looking for a professional way to adding text to video and also have a sufficient budget, Adobe Premiere CC is always recommended. You can check the video and the steps below to add text to video in Premiere:
- Click open or create a project.
- Click the file menu then choose new and title.
- After, the text window will appear then utilize the text tool to add text.
- You can also edit your text using the commands that are provided in the Title Menu.
- Save the text that you have made by clicking the file menu then choose Save As.
How to Add Text to video in YouTube after uploading
Sometimes, we have uploaded a video to YouTube and then want to add subtitles/cc to the video later. The good news is that YouTube is not only a site for videos but is also the place where you can edit your videos in an instant. As you have read, adding text and captions to the uploaded YouTube videos is just a breeze.
Of course, you can only add and edit texts and captions to the video under your YouTube account. Here are the steps on how you can add text to your videos with YouTube Video Editor after the video is uploaded.
- Go to youtube.com then sign in to your account. After sign in your YouTube account, click your avatar and select Creator Studio to enter the creator studio interface.
- Click the Video Manager tab and in Videos section you will see all your videos uploaded to YouTube. Select the video that you want to add captions to and then select Subtitles/CC after clicking Edit button.
- Add Captions/Subtitles
While YouTube may have already created the subtitles automatically for your video with its speech recognition technology. If it does, you will see something like Published: English (Automatic) to the right of your video. If the automatically generated subtitles is not correct, you can edit it to improve the accuracy. Select the line that needs modification to make the edits.
If there is no auto-subtitles, you can choose from 3 ways to add subtitles and closed captions to the video: Upload a file, Transcribe and auto-sync and create new subtitles or CC.
Upload a file: upload a text transcript or timed subtitles file.
Transcribe and auto-sync: Type or paste in a full transcript of the video and subtitle timings will be set automatically.
Create new subtitles or CC: Create subtitles and closed captions by typing them in as you watch the video.
If you already have a caption file which contains both text and time codes, just click Upload a file and upload the text to the video.
- Once everything is okay, you can change the name of the video and you can do it in the box beside Project.
Cons of Using YouTube Video Editor
When you make use of this editor, you cannot shorten the clips for music. Moreover, since it is an online editor, you need to refresh the page in order to do the changes. Aside from YouTube Video Editor, you can use Adobe Premier Pro, MAGIX Vegas Pro, OpenShot and Avidemux.
From 20th September 2017 users will no longer be able to use the complementary editing suite. Check the best YouTube video editor alternatives from this complete guide to find out more YouTube video editor alternatives if you want to add text to video with more features and customization.
Top 3 Tips for Adding Text to YouTube Videos
1. Leave Room
If you know you are going to add text to your video then make sure you leave room for it in your frame. Consider standing off to one side instead of directly in front of your camera. You do not want to have to choose between not using text, making your text really small, or placing it over your face.
While planning out your frame and leaving room for your text, consider what color you are going to make the words and whether it will stand out and look good against your background.
2. Bigger is Better
People should be able to read your text without putting in any extra effort, such as straining their eyes to make out small words. If it takes effort to read your text then a lot of people will just ignore it. Your text should be big enough that somebody watching your video on their smartphone screen – where everything is shrunk down – can read it easily.
It is easier to make your text larger when you stick to titles, keywords, and short sentences.
3. Do Not Overuse
Text is a great tool for making something stand out. However, if you try to use text to emphasize too much of what you say it will lose its effect. Text does not stand out anymore once viewers get too used to seeing it. Too much text can even get annoying and cause people to click away from your videos.
Try to use text to emphasize only the most important things you say.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: "2024 Approved Mini-Media Magic Which Social Site Captures the Crowd Faster? YouTubes or TikToks?"
- Author: Thomas
- Created at : 2024-05-31 12:42:59
- Updated at : 2024-06-01 12:42:59
- Link: https://youtube-help.techidaily.com/2024-approved-mini-media-magic-which-social-site-captures-the-crowd-faster-youtubes-or-tiktoks/
- License: This work is licensed under CC BY-NC-SA 4.0.
