Optimal Mics Tailored to YouTube Professionals

Best Microphone for YouTubers

Richard Bennett

Mar 27, 2024• Proven solutions

If you want your viewers to be glued to their screens then quality audio is just as important as quality video for your YouTube channel. People will watch your vlog because they want to hear what you are saying. It can be tempting to use the audio your camera records rather than buy a separate microphone. Unfortunately, the microphones built into most cameras will only record mediocre audio. In this case, we have researched and found out the following best microphones for YouTube videos based on its price and performance. Besides, we will also highlight the best microphones for different recording scenarios. Whether you’re making gaming videos or recording yourself singing, or filming inside or outside, you will get to know which one is best for your situation. Let’s check out now.

• Best Microphones for YouTube Videos
• Best Microphones for Different Types of YouTube Creators
• Tips for Recording YouTube Audio
• How to Sync your Audio in Filmora

Part 1: Best Microphones for YouTube Videos [Best for All]

Here are examples of some of the best external microphones for YouTube:

1. Blue Snowball USB Mic - $60

The Snowball is especially good for vlogging from your webcam because it is easy to hook up to your computer using a USB port. It will record your audio simultaneously while you are using your webcam. The biggest drawback of the Snowball is that it needs to be close to you while your record. This combined with its larger size means that it will probably need to be in your shot.

2. RØDE Video Shotgun Mic - $140

The Shotgun attaches to your DSLR camera and is great for capturing specific sounds, like dialogue, without a lot of background noise. To work well it needs to be pointing at the person who is speaking, and it should be fairly close to them as well. This means that the camera cannot be too far back from you while you vlog.

3. Audio-Technica AT875R Line + Gradient Condenser Microphone - $240

This microphone is similar to the ones you think of being mounted on boom poles on professional sets, and it can easily be mounted onto a pole and used the same way. This gradient condenser mic is good at picking up sound at a distance, and at only picking up sound coming from directly in front of it. If you are working alone then you can set this mic up on a stand so it is pointing at you, or if you have a friend to help you you can ask them to hold it on a boom pole.

4. Sony LAV Wireless Mic System - $600

A LAV Mic, also called a lavalier or lapel mic, is a small microphone which can be clipped onto clothing. Wearing a LAV Mic while you vlog will allow you to move around freely and still capture great audio, rather than being stuck in range of a stationary mic. There are both wired and wireless options available in LAV Mics.

5. Roland R-05 WAVE/MP3 Recorder - $200

The R-05 is a pocket recorder that captures flawless audio. Its small size means you can hide it in your pocket and it will not show up in your video. Also, since it does not need to hook up to your camera or computer you will have freedom of movement.

Part 2: Best Microphones for All Types of YouTube Creators

If you have to invest in a new piece of equipment for your YouTube channel, consider upgrading your microphones. Your viewers can forgive your grainy video footage, poor lighting, and unsteady camera handling, but if your audio sounds like you’re speaking across the road on a busy highway, all your hard work will be wasted, because nobody will want to watch it.

But the thing about microphones is that they are not all created equal. Depending on the type of videos you’re filming and the environment where you’re recording, the capabilities of the microphone will differ.

1. Best Microphone for Live Streamers and Gamers

Blue Yeti USB - $150

As a live streamer, gamer, or vlogger such as beauty or lifestyle, you’ll want a balance of easy setup and high-quality audio. The Blue Yeti USB delivers on that.

It’s the closest budget microphone to a professional studio mic on the market, and it feels that way when you hold its solid metal frame for the first time. Connecting directly to your computer via USB, the Blue Yeti comes with a 6-feet long USB cable. Out of the box, it sits upon a sturdy stand, which can be removed and the mic can be threaded a shock mount.

The Blue Yeti can pick up audio in four different polar patterns: cardioid, bidirectional, omnidirectional, and stereo. This makes it incredibly versatile, but if you are streaming, I recommend keeping it on cardioid.

Tip: In cardioid mode, speak into the front of the mic, not the top of it.

2. Best Microphones for Outdoor Locations

Rode VideoMic Pro Compact VMP Shotgun Microphone - $268

When you are filming outside, you are dealing with audio from all different directions: distant traffic, a gust of wind, the neighbor’s kids, etc.

That’s why a shotgun mic is better than an omnidirectional one for outdoor situations. Shotgun microphones, such as the Rode VideoMic Pro, picks up audio only in the direction it’s pointing in. You can aim it at your subject and it will give you clear audio without a lot of background noises.

The Rode VideoMic Pro comes with a mount that attaches on top of your camera, if you are filming outdoors. So if you are holding the camera and vlogging, then the audio will be great. However, if you want to take advantage of the space, and set the camera further away, you should attach the mic on a boom or a stand to get the best audio.

Tip: With Rode VideoMic Pro, and any mic you use to shoot outdoors, always do a sound check to make sure the quality is up to standard. Ten seconds of your subject talking at the level they will be speaking in will be enough to judge the sound quality.

3. Best Microphone for Music (Vocals)

Audio-Technica AT2035 - $163

If you are a serious musician on YouTube, then you will need a serious microphone like the Audio-Technica AT2035. This microphone connects via an XLR cable and requires phantom power, so you will need to invest in an audio interface, if you don’t already have one.

Nevertheless, this microphone does a fantastic job isolating the source of sound and eliminating background noise. Even if you’re recording in your bedroom, and not a professional studio, you’ll still get high quality vocals from this microphone.

Tip : Position yourself 8-12 inches away from the mic when singing. This allows your voice to sound more natural (too close and it’ll sound bassy) and it prevents the audio volume from fluctuating too dramatically as you move around or sing loudly one part and quietly at another.

4. Best Microphone for Voice Over

Rode NTK Tube Condenser Microphone - $529

The Rode NTK Tube is arguably one of the best microphone for its price. You can spend a thousand dollars and get a professional studio microphone, but you can’t do much better than the Rode NTK.

If you’re recording out of a studio environment, whether it’s a professional, semi-professional, or a closet with soft padded walls, the Rode NTK will give warmth and richness to every word you speak, while still offering crispness. Allow it to warm up for a few minutes before you start recording, and you’ll have awesome audio for your voice over.

This mic is great for YouTubers who are creating video essays, ADR, animated videos, or other videos that require top quality narrations.

Tip: Make sure you have a mic stand that you can raise to your standing height. Standing while recording voice over allows you diaphragm to open up, which will improve the quality of your voice.

5. Best Microphone for Big Echoey Space

Sennheiser MD 421 II Cardioid Dynamic Mic - $449

Commonly used to record isolated percussions or brass instruments, the Sennheiser MD 421 II is also wonderful if you need to record vocals in a large room. As a versatile dynamic mic, it doesn’t allow background noises or reverberations to bleed into the source vocal.

The Sennheiser MD 421 II has a rugged design as it’s built for live situations, such as concerts. This is a great microphone to have in your arsenal, should you end up recording in a large venue such as a conference or an arena.

If you are a YouTuber who makes a lot of video in warehouses, workshops, or rehearsal halls, then you should consider investing in a Sennheiser MD 421 II to get the most out of these acoustically complicated locations.

Tip : Sometimes audio in a loud, big environment can’t be saved by the best microphone. If that’s the case, film the source of the background noise. Get b-roll of people walking around, machinery operating, or whatever challenging sound you are dealing with in the large space. Cutting to these noise makers will give the audience a reference for the background noise, which helps conceal it.

6. Best Handheld Microphone for Interviews

Zoom ZH1 H1 Handy Portable Digital Recorder - $68.99

This unidirectional microphone delivers clear and crisp audio. Compact, portable, and lightweight, the Zoom ZH1 H1 is a terrific choice for YouTubers who are looking for a handheld option for a microphone.

As a YouTuber, you may not have a crew to help you wrangle cable or a team member to help you monitor your audio levels, that is what makes Zoom ZH1 H1 a solid choice, as it is wireless and you can check the levels right in the palm of your hands as you record and even hear playback on the device.

The only thing that might slow you down, is that the audio will be captured directly onto the device, which means that you will need to sync up your audio to video afterward.

Tip : Before you start your interview, hit record on video and audio and then clap on camera, causing the audio to spike and giving you a video reference. This will give you a clear mark for syncing up, the sound of the clap and your hands coming together on camera.

7. Best Microphone for Action and Fitness

Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount - $214.90

If you’re a YouTuber who films a lot of action shots or fitness videos, where you, your camera and your microphone are in motion, then I recommend the Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount.

The Rode VMRP VideoMic Pro is a shotgun microphone that can focus on your subject in front of the camera with a low self-noise. This is excellent when you’re filming action shots, because you can always direct your mic at what you want to record knowing you won’t capture too much from other angles.

The Rycote Lyre shock mount eliminates any external audio that can be caused by movements to the microphone and camera. The shock mount is made of an elastic solution, so it’s incredibly durable.

Tip : For a greater range, the Rode VMRP Video Mic Pro can be mounted onto a boom pole, should the subject need to move around within the shot or if the camera needs to move away from the subject.

8. Best Waterproof Microphone

Sennheiser MKE 2 elements - Action Mic for the GoPro HERO4 - $200

In or around water, nothing can ruin a day of shooting faster than getting your equipment wet. If you’re using GoPro Hero4 for shooting all your intense water shots, you would be familiar with the awful audio you capture when the camera is inside the waterproof casing.

Lucky for you, Sennheiser has developed a waterproof microphone, the MKE 2 elements. This little furry ball that connects to your GoPro Hero4 can withstand up to 1 meter of water. Because underwater sound is captured differently (via a hydrophone ), the Sennheiser MKE 2 elements can’t actually record audio underwater, however, it’ll be ready to keep recording quality audio once it resurfaces.

Tip: Double check to make sure that the mic cable is not blocking the seal of the waterproof case of the camera before launching it into the water.

Different situations call for different equipment. This is the true for tradespeople, golfers, and YouTubers. If you want to get the best audio, it’s more than simply buying the most expensive one, you’ll also need to find the microphone most suited for that situation.

I hope this post helped you improve your audio quality. If you are having challenges finding a good microphone for a particular scenario, let us know in the comments below!

Part 3: 10 Tips for Recording YouTube Audio [Video Tutorial]

After picking up the best microphone based on your need, you can record your audio now. But wait, here are 10 tips for using the microphones to record better audio for your YouTube video. In case that you are in a hurry, we have summarized the following tips for a quick look.

• Silence everything you don’t want your mic to record.
• Put your mobile phone in airplane mode.
• Minimize echo.
• Block wind from reaching your mic.
• Upgrade your mic.
• Adjust your levels.
• Start with a sound cue if you’re planning to do some syncing in post.
• Get close to the sound.
• ADR.
• Record Ambient Sound.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Part 4: How to Sync your Audio in Filmora

Both the LAV Mics and the R-05 will create separate audio clips which you will need to sync up with your video when you are finished recording.

Note: when you start recording, clap two or three times. This will create distinct and visible audio spikes for you to look for when you sync the audio with video.

1. Import Video and Audio Files

Once you have finished recording and have opened up Filmora Video Editor , import your video and drag and drop it into your timeline. The audio recorded with the built in camera mic is already lined with your video clip and your audio and video will both automatically share the video track.

Now import the audio from your external microphone and drag and drop it to your audio track. The audio track is initially hidden, but it will appear when you pull an audio file into the timeline.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

2.Detach Default Audio from Video

Since you have recorded a separate audio file, you should detach the original audio recorded with the built-in camera mic from the video. To do this, just right click the video clip in the timeline and select Audio Detach from the drop down menu.

3.Align Spikes in Video Audio and Recorded Audio

Find the spikes that represent your clapping in both audio tracks. Then, adjust your external audio so its clapping patterns are in line with those in your camera’s audio track. You can magnify your timeline for a better control.

Once your external audio is synced to your camera’s audio it will also be synced to your video. You no longer need your camera’s audio and can delete it.

Watch the video below to check more features about Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want your viewers to be glued to their screens then quality audio is just as important as quality video for your YouTube channel. People will watch your vlog because they want to hear what you are saying. It can be tempting to use the audio your camera records rather than buy a separate microphone. Unfortunately, the microphones built into most cameras will only record mediocre audio. In this case, we have researched and found out the following best microphones for YouTube videos based on its price and performance. Besides, we will also highlight the best microphones for different recording scenarios. Whether you’re making gaming videos or recording yourself singing, or filming inside or outside, you will get to know which one is best for your situation. Let’s check out now.

• Best Microphones for YouTube Videos
• Best Microphones for Different Types of YouTube Creators
• Tips for Recording YouTube Audio
• How to Sync your Audio in Filmora

Part 1: Best Microphones for YouTube Videos [Best for All]

Here are examples of some of the best external microphones for YouTube:

1. Blue Snowball USB Mic - $60

The Snowball is especially good for vlogging from your webcam because it is easy to hook up to your computer using a USB port. It will record your audio simultaneously while you are using your webcam. The biggest drawback of the Snowball is that it needs to be close to you while your record. This combined with its larger size means that it will probably need to be in your shot.

2. RØDE Video Shotgun Mic - $140

The Shotgun attaches to your DSLR camera and is great for capturing specific sounds, like dialogue, without a lot of background noise. To work well it needs to be pointing at the person who is speaking, and it should be fairly close to them as well. This means that the camera cannot be too far back from you while you vlog.

3. Audio-Technica AT875R Line + Gradient Condenser Microphone - $240

This microphone is similar to the ones you think of being mounted on boom poles on professional sets, and it can easily be mounted onto a pole and used the same way. This gradient condenser mic is good at picking up sound at a distance, and at only picking up sound coming from directly in front of it. If you are working alone then you can set this mic up on a stand so it is pointing at you, or if you have a friend to help you you can ask them to hold it on a boom pole.

4. Sony LAV Wireless Mic System - $600

A LAV Mic, also called a lavalier or lapel mic, is a small microphone which can be clipped onto clothing. Wearing a LAV Mic while you vlog will allow you to move around freely and still capture great audio, rather than being stuck in range of a stationary mic. There are both wired and wireless options available in LAV Mics.

5. Roland R-05 WAVE/MP3 Recorder - $200

The R-05 is a pocket recorder that captures flawless audio. Its small size means you can hide it in your pocket and it will not show up in your video. Also, since it does not need to hook up to your camera or computer you will have freedom of movement.

Part 2: Best Microphones for All Types of YouTube Creators

If you have to invest in a new piece of equipment for your YouTube channel, consider upgrading your microphones. Your viewers can forgive your grainy video footage, poor lighting, and unsteady camera handling, but if your audio sounds like you’re speaking across the road on a busy highway, all your hard work will be wasted, because nobody will want to watch it.

But the thing about microphones is that they are not all created equal. Depending on the type of videos you’re filming and the environment where you’re recording, the capabilities of the microphone will differ.

1. Best Microphone for Live Streamers and Gamers

Blue Yeti USB - $150

As a live streamer, gamer, or vlogger such as beauty or lifestyle, you’ll want a balance of easy setup and high-quality audio. The Blue Yeti USB delivers on that.

It’s the closest budget microphone to a professional studio mic on the market, and it feels that way when you hold its solid metal frame for the first time. Connecting directly to your computer via USB, the Blue Yeti comes with a 6-feet long USB cable. Out of the box, it sits upon a sturdy stand, which can be removed and the mic can be threaded a shock mount.

The Blue Yeti can pick up audio in four different polar patterns: cardioid, bidirectional, omnidirectional, and stereo. This makes it incredibly versatile, but if you are streaming, I recommend keeping it on cardioid.

Tip: In cardioid mode, speak into the front of the mic, not the top of it.

2. Best Microphones for Outdoor Locations

Rode VideoMic Pro Compact VMP Shotgun Microphone - $268

When you are filming outside, you are dealing with audio from all different directions: distant traffic, a gust of wind, the neighbor’s kids, etc.

That’s why a shotgun mic is better than an omnidirectional one for outdoor situations. Shotgun microphones, such as the Rode VideoMic Pro, picks up audio only in the direction it’s pointing in. You can aim it at your subject and it will give you clear audio without a lot of background noises.

The Rode VideoMic Pro comes with a mount that attaches on top of your camera, if you are filming outdoors. So if you are holding the camera and vlogging, then the audio will be great. However, if you want to take advantage of the space, and set the camera further away, you should attach the mic on a boom or a stand to get the best audio.

Tip: With Rode VideoMic Pro, and any mic you use to shoot outdoors, always do a sound check to make sure the quality is up to standard. Ten seconds of your subject talking at the level they will be speaking in will be enough to judge the sound quality.

3. Best Microphone for Music (Vocals)

Audio-Technica AT2035 - $163

If you are a serious musician on YouTube, then you will need a serious microphone like the Audio-Technica AT2035. This microphone connects via an XLR cable and requires phantom power, so you will need to invest in an audio interface, if you don’t already have one.

Nevertheless, this microphone does a fantastic job isolating the source of sound and eliminating background noise. Even if you’re recording in your bedroom, and not a professional studio, you’ll still get high quality vocals from this microphone.

Tip : Position yourself 8-12 inches away from the mic when singing. This allows your voice to sound more natural (too close and it’ll sound bassy) and it prevents the audio volume from fluctuating too dramatically as you move around or sing loudly one part and quietly at another.

4. Best Microphone for Voice Over

Rode NTK Tube Condenser Microphone - $529

The Rode NTK Tube is arguably one of the best microphone for its price. You can spend a thousand dollars and get a professional studio microphone, but you can’t do much better than the Rode NTK.

If you’re recording out of a studio environment, whether it’s a professional, semi-professional, or a closet with soft padded walls, the Rode NTK will give warmth and richness to every word you speak, while still offering crispness. Allow it to warm up for a few minutes before you start recording, and you’ll have awesome audio for your voice over.

This mic is great for YouTubers who are creating video essays, ADR, animated videos, or other videos that require top quality narrations.

Tip: Make sure you have a mic stand that you can raise to your standing height. Standing while recording voice over allows you diaphragm to open up, which will improve the quality of your voice.

5. Best Microphone for Big Echoey Space

Sennheiser MD 421 II Cardioid Dynamic Mic - $449

Commonly used to record isolated percussions or brass instruments, the Sennheiser MD 421 II is also wonderful if you need to record vocals in a large room. As a versatile dynamic mic, it doesn’t allow background noises or reverberations to bleed into the source vocal.

The Sennheiser MD 421 II has a rugged design as it’s built for live situations, such as concerts. This is a great microphone to have in your arsenal, should you end up recording in a large venue such as a conference or an arena.

If you are a YouTuber who makes a lot of video in warehouses, workshops, or rehearsal halls, then you should consider investing in a Sennheiser MD 421 II to get the most out of these acoustically complicated locations.

Tip : Sometimes audio in a loud, big environment can’t be saved by the best microphone. If that’s the case, film the source of the background noise. Get b-roll of people walking around, machinery operating, or whatever challenging sound you are dealing with in the large space. Cutting to these noise makers will give the audience a reference for the background noise, which helps conceal it.

6. Best Handheld Microphone for Interviews

Zoom ZH1 H1 Handy Portable Digital Recorder - $68.99

This unidirectional microphone delivers clear and crisp audio. Compact, portable, and lightweight, the Zoom ZH1 H1 is a terrific choice for YouTubers who are looking for a handheld option for a microphone.

As a YouTuber, you may not have a crew to help you wrangle cable or a team member to help you monitor your audio levels, that is what makes Zoom ZH1 H1 a solid choice, as it is wireless and you can check the levels right in the palm of your hands as you record and even hear playback on the device.

The only thing that might slow you down, is that the audio will be captured directly onto the device, which means that you will need to sync up your audio to video afterward.

Tip : Before you start your interview, hit record on video and audio and then clap on camera, causing the audio to spike and giving you a video reference. This will give you a clear mark for syncing up, the sound of the clap and your hands coming together on camera.

7. Best Microphone for Action and Fitness

Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount - $214.90

If you’re a YouTuber who films a lot of action shots or fitness videos, where you, your camera and your microphone are in motion, then I recommend the Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount.

The Rode VMRP VideoMic Pro is a shotgun microphone that can focus on your subject in front of the camera with a low self-noise. This is excellent when you’re filming action shots, because you can always direct your mic at what you want to record knowing you won’t capture too much from other angles.

The Rycote Lyre shock mount eliminates any external audio that can be caused by movements to the microphone and camera. The shock mount is made of an elastic solution, so it’s incredibly durable.

Tip : For a greater range, the Rode VMRP Video Mic Pro can be mounted onto a boom pole, should the subject need to move around within the shot or if the camera needs to move away from the subject.

8. Best Waterproof Microphone

Sennheiser MKE 2 elements - Action Mic for the GoPro HERO4 - $200

In or around water, nothing can ruin a day of shooting faster than getting your equipment wet. If you’re using GoPro Hero4 for shooting all your intense water shots, you would be familiar with the awful audio you capture when the camera is inside the waterproof casing.

Lucky for you, Sennheiser has developed a waterproof microphone, the MKE 2 elements. This little furry ball that connects to your GoPro Hero4 can withstand up to 1 meter of water. Because underwater sound is captured differently (via a hydrophone ), the Sennheiser MKE 2 elements can’t actually record audio underwater, however, it’ll be ready to keep recording quality audio once it resurfaces.

Tip: Double check to make sure that the mic cable is not blocking the seal of the waterproof case of the camera before launching it into the water.

Different situations call for different equipment. This is the true for tradespeople, golfers, and YouTubers. If you want to get the best audio, it’s more than simply buying the most expensive one, you’ll also need to find the microphone most suited for that situation.

I hope this post helped you improve your audio quality. If you are having challenges finding a good microphone for a particular scenario, let us know in the comments below!

Part 3: 10 Tips for Recording YouTube Audio [Video Tutorial]

After picking up the best microphone based on your need, you can record your audio now. But wait, here are 10 tips for using the microphones to record better audio for your YouTube video. In case that you are in a hurry, we have summarized the following tips for a quick look.

• Silence everything you don’t want your mic to record.
• Put your mobile phone in airplane mode.
• Minimize echo.
• Block wind from reaching your mic.
• Upgrade your mic.
• Adjust your levels.
• Start with a sound cue if you’re planning to do some syncing in post.
• Get close to the sound.
• ADR.
• Record Ambient Sound.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Part 4: How to Sync your Audio in Filmora

Both the LAV Mics and the R-05 will create separate audio clips which you will need to sync up with your video when you are finished recording.

Note: when you start recording, clap two or three times. This will create distinct and visible audio spikes for you to look for when you sync the audio with video.

1. Import Video and Audio Files

Once you have finished recording and have opened up Filmora Video Editor , import your video and drag and drop it into your timeline. The audio recorded with the built in camera mic is already lined with your video clip and your audio and video will both automatically share the video track.

Now import the audio from your external microphone and drag and drop it to your audio track. The audio track is initially hidden, but it will appear when you pull an audio file into the timeline.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

2.Detach Default Audio from Video

Since you have recorded a separate audio file, you should detach the original audio recorded with the built-in camera mic from the video. To do this, just right click the video clip in the timeline and select Audio Detach from the drop down menu.

3.Align Spikes in Video Audio and Recorded Audio

Find the spikes that represent your clapping in both audio tracks. Then, adjust your external audio so its clapping patterns are in line with those in your camera’s audio track. You can magnify your timeline for a better control.

Once your external audio is synced to your camera’s audio it will also be synced to your video. You no longer need your camera’s audio and can delete it.

Watch the video below to check more features about Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want your viewers to be glued to their screens then quality audio is just as important as quality video for your YouTube channel. People will watch your vlog because they want to hear what you are saying. It can be tempting to use the audio your camera records rather than buy a separate microphone. Unfortunately, the microphones built into most cameras will only record mediocre audio. In this case, we have researched and found out the following best microphones for YouTube videos based on its price and performance. Besides, we will also highlight the best microphones for different recording scenarios. Whether you’re making gaming videos or recording yourself singing, or filming inside or outside, you will get to know which one is best for your situation. Let’s check out now.

• Best Microphones for YouTube Videos
• Best Microphones for Different Types of YouTube Creators
• Tips for Recording YouTube Audio
• How to Sync your Audio in Filmora

Part 1: Best Microphones for YouTube Videos [Best for All]

Here are examples of some of the best external microphones for YouTube:

1. Blue Snowball USB Mic - $60

The Snowball is especially good for vlogging from your webcam because it is easy to hook up to your computer using a USB port. It will record your audio simultaneously while you are using your webcam. The biggest drawback of the Snowball is that it needs to be close to you while your record. This combined with its larger size means that it will probably need to be in your shot.

2. RØDE Video Shotgun Mic - $140

The Shotgun attaches to your DSLR camera and is great for capturing specific sounds, like dialogue, without a lot of background noise. To work well it needs to be pointing at the person who is speaking, and it should be fairly close to them as well. This means that the camera cannot be too far back from you while you vlog.

3. Audio-Technica AT875R Line + Gradient Condenser Microphone - $240

This microphone is similar to the ones you think of being mounted on boom poles on professional sets, and it can easily be mounted onto a pole and used the same way. This gradient condenser mic is good at picking up sound at a distance, and at only picking up sound coming from directly in front of it. If you are working alone then you can set this mic up on a stand so it is pointing at you, or if you have a friend to help you you can ask them to hold it on a boom pole.

4. Sony LAV Wireless Mic System - $600

A LAV Mic, also called a lavalier or lapel mic, is a small microphone which can be clipped onto clothing. Wearing a LAV Mic while you vlog will allow you to move around freely and still capture great audio, rather than being stuck in range of a stationary mic. There are both wired and wireless options available in LAV Mics.

5. Roland R-05 WAVE/MP3 Recorder - $200

The R-05 is a pocket recorder that captures flawless audio. Its small size means you can hide it in your pocket and it will not show up in your video. Also, since it does not need to hook up to your camera or computer you will have freedom of movement.

Part 2: Best Microphones for All Types of YouTube Creators

If you have to invest in a new piece of equipment for your YouTube channel, consider upgrading your microphones. Your viewers can forgive your grainy video footage, poor lighting, and unsteady camera handling, but if your audio sounds like you’re speaking across the road on a busy highway, all your hard work will be wasted, because nobody will want to watch it.

But the thing about microphones is that they are not all created equal. Depending on the type of videos you’re filming and the environment where you’re recording, the capabilities of the microphone will differ.

1. Best Microphone for Live Streamers and Gamers

Blue Yeti USB - $150

As a live streamer, gamer, or vlogger such as beauty or lifestyle, you’ll want a balance of easy setup and high-quality audio. The Blue Yeti USB delivers on that.

It’s the closest budget microphone to a professional studio mic on the market, and it feels that way when you hold its solid metal frame for the first time. Connecting directly to your computer via USB, the Blue Yeti comes with a 6-feet long USB cable. Out of the box, it sits upon a sturdy stand, which can be removed and the mic can be threaded a shock mount.

The Blue Yeti can pick up audio in four different polar patterns: cardioid, bidirectional, omnidirectional, and stereo. This makes it incredibly versatile, but if you are streaming, I recommend keeping it on cardioid.

Tip: In cardioid mode, speak into the front of the mic, not the top of it.

2. Best Microphones for Outdoor Locations

Rode VideoMic Pro Compact VMP Shotgun Microphone - $268

When you are filming outside, you are dealing with audio from all different directions: distant traffic, a gust of wind, the neighbor’s kids, etc.

That’s why a shotgun mic is better than an omnidirectional one for outdoor situations. Shotgun microphones, such as the Rode VideoMic Pro, picks up audio only in the direction it’s pointing in. You can aim it at your subject and it will give you clear audio without a lot of background noises.

The Rode VideoMic Pro comes with a mount that attaches on top of your camera, if you are filming outdoors. So if you are holding the camera and vlogging, then the audio will be great. However, if you want to take advantage of the space, and set the camera further away, you should attach the mic on a boom or a stand to get the best audio.

Tip: With Rode VideoMic Pro, and any mic you use to shoot outdoors, always do a sound check to make sure the quality is up to standard. Ten seconds of your subject talking at the level they will be speaking in will be enough to judge the sound quality.

3. Best Microphone for Music (Vocals)

Audio-Technica AT2035 - $163

If you are a serious musician on YouTube, then you will need a serious microphone like the Audio-Technica AT2035. This microphone connects via an XLR cable and requires phantom power, so you will need to invest in an audio interface, if you don’t already have one.

Nevertheless, this microphone does a fantastic job isolating the source of sound and eliminating background noise. Even if you’re recording in your bedroom, and not a professional studio, you’ll still get high quality vocals from this microphone.

Tip : Position yourself 8-12 inches away from the mic when singing. This allows your voice to sound more natural (too close and it’ll sound bassy) and it prevents the audio volume from fluctuating too dramatically as you move around or sing loudly one part and quietly at another.

4. Best Microphone for Voice Over

Rode NTK Tube Condenser Microphone - $529

The Rode NTK Tube is arguably one of the best microphone for its price. You can spend a thousand dollars and get a professional studio microphone, but you can’t do much better than the Rode NTK.

If you’re recording out of a studio environment, whether it’s a professional, semi-professional, or a closet with soft padded walls, the Rode NTK will give warmth and richness to every word you speak, while still offering crispness. Allow it to warm up for a few minutes before you start recording, and you’ll have awesome audio for your voice over.

This mic is great for YouTubers who are creating video essays, ADR, animated videos, or other videos that require top quality narrations.

Tip: Make sure you have a mic stand that you can raise to your standing height. Standing while recording voice over allows you diaphragm to open up, which will improve the quality of your voice.

5. Best Microphone for Big Echoey Space

Sennheiser MD 421 II Cardioid Dynamic Mic - $449

Commonly used to record isolated percussions or brass instruments, the Sennheiser MD 421 II is also wonderful if you need to record vocals in a large room. As a versatile dynamic mic, it doesn’t allow background noises or reverberations to bleed into the source vocal.

The Sennheiser MD 421 II has a rugged design as it’s built for live situations, such as concerts. This is a great microphone to have in your arsenal, should you end up recording in a large venue such as a conference or an arena.

If you are a YouTuber who makes a lot of video in warehouses, workshops, or rehearsal halls, then you should consider investing in a Sennheiser MD 421 II to get the most out of these acoustically complicated locations.

Tip : Sometimes audio in a loud, big environment can’t be saved by the best microphone. If that’s the case, film the source of the background noise. Get b-roll of people walking around, machinery operating, or whatever challenging sound you are dealing with in the large space. Cutting to these noise makers will give the audience a reference for the background noise, which helps conceal it.

6. Best Handheld Microphone for Interviews

Zoom ZH1 H1 Handy Portable Digital Recorder - $68.99

This unidirectional microphone delivers clear and crisp audio. Compact, portable, and lightweight, the Zoom ZH1 H1 is a terrific choice for YouTubers who are looking for a handheld option for a microphone.

As a YouTuber, you may not have a crew to help you wrangle cable or a team member to help you monitor your audio levels, that is what makes Zoom ZH1 H1 a solid choice, as it is wireless and you can check the levels right in the palm of your hands as you record and even hear playback on the device.

The only thing that might slow you down, is that the audio will be captured directly onto the device, which means that you will need to sync up your audio to video afterward.

Tip : Before you start your interview, hit record on video and audio and then clap on camera, causing the audio to spike and giving you a video reference. This will give you a clear mark for syncing up, the sound of the clap and your hands coming together on camera.

7. Best Microphone for Action and Fitness

Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount - $214.90

If you’re a YouTuber who films a lot of action shots or fitness videos, where you, your camera and your microphone are in motion, then I recommend the Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount.

The Rode VMRP VideoMic Pro is a shotgun microphone that can focus on your subject in front of the camera with a low self-noise. This is excellent when you’re filming action shots, because you can always direct your mic at what you want to record knowing you won’t capture too much from other angles.

The Rycote Lyre shock mount eliminates any external audio that can be caused by movements to the microphone and camera. The shock mount is made of an elastic solution, so it’s incredibly durable.

Tip : For a greater range, the Rode VMRP Video Mic Pro can be mounted onto a boom pole, should the subject need to move around within the shot or if the camera needs to move away from the subject.

8. Best Waterproof Microphone

Sennheiser MKE 2 elements - Action Mic for the GoPro HERO4 - $200

In or around water, nothing can ruin a day of shooting faster than getting your equipment wet. If you’re using GoPro Hero4 for shooting all your intense water shots, you would be familiar with the awful audio you capture when the camera is inside the waterproof casing.

Lucky for you, Sennheiser has developed a waterproof microphone, the MKE 2 elements. This little furry ball that connects to your GoPro Hero4 can withstand up to 1 meter of water. Because underwater sound is captured differently (via a hydrophone ), the Sennheiser MKE 2 elements can’t actually record audio underwater, however, it’ll be ready to keep recording quality audio once it resurfaces.

Tip: Double check to make sure that the mic cable is not blocking the seal of the waterproof case of the camera before launching it into the water.

Different situations call for different equipment. This is the true for tradespeople, golfers, and YouTubers. If you want to get the best audio, it’s more than simply buying the most expensive one, you’ll also need to find the microphone most suited for that situation.

I hope this post helped you improve your audio quality. If you are having challenges finding a good microphone for a particular scenario, let us know in the comments below!

Part 3: 10 Tips for Recording YouTube Audio [Video Tutorial]

After picking up the best microphone based on your need, you can record your audio now. But wait, here are 10 tips for using the microphones to record better audio for your YouTube video. In case that you are in a hurry, we have summarized the following tips for a quick look.

• Silence everything you don’t want your mic to record.
• Put your mobile phone in airplane mode.
• Minimize echo.
• Block wind from reaching your mic.
• Upgrade your mic.
• Adjust your levels.
• Start with a sound cue if you’re planning to do some syncing in post.
• Get close to the sound.
• ADR.
• Record Ambient Sound.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Part 4: How to Sync your Audio in Filmora

Both the LAV Mics and the R-05 will create separate audio clips which you will need to sync up with your video when you are finished recording.

Note: when you start recording, clap two or three times. This will create distinct and visible audio spikes for you to look for when you sync the audio with video.

1. Import Video and Audio Files

Once you have finished recording and have opened up Filmora Video Editor , import your video and drag and drop it into your timeline. The audio recorded with the built in camera mic is already lined with your video clip and your audio and video will both automatically share the video track.

Now import the audio from your external microphone and drag and drop it to your audio track. The audio track is initially hidden, but it will appear when you pull an audio file into the timeline.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

2.Detach Default Audio from Video

Since you have recorded a separate audio file, you should detach the original audio recorded with the built-in camera mic from the video. To do this, just right click the video clip in the timeline and select Audio Detach from the drop down menu.

3.Align Spikes in Video Audio and Recorded Audio

Find the spikes that represent your clapping in both audio tracks. Then, adjust your external audio so its clapping patterns are in line with those in your camera’s audio track. You can magnify your timeline for a better control.

Once your external audio is synced to your camera’s audio it will also be synced to your video. You no longer need your camera’s audio and can delete it.

Watch the video below to check more features about Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If you want your viewers to be glued to their screens then quality audio is just as important as quality video for your YouTube channel. People will watch your vlog because they want to hear what you are saying. It can be tempting to use the audio your camera records rather than buy a separate microphone. Unfortunately, the microphones built into most cameras will only record mediocre audio. In this case, we have researched and found out the following best microphones for YouTube videos based on its price and performance. Besides, we will also highlight the best microphones for different recording scenarios. Whether you’re making gaming videos or recording yourself singing, or filming inside or outside, you will get to know which one is best for your situation. Let’s check out now.

• Best Microphones for YouTube Videos
• Best Microphones for Different Types of YouTube Creators
• Tips for Recording YouTube Audio
• How to Sync your Audio in Filmora

Part 1: Best Microphones for YouTube Videos [Best for All]

Here are examples of some of the best external microphones for YouTube:

1. Blue Snowball USB Mic - $60

The Snowball is especially good for vlogging from your webcam because it is easy to hook up to your computer using a USB port. It will record your audio simultaneously while you are using your webcam. The biggest drawback of the Snowball is that it needs to be close to you while your record. This combined with its larger size means that it will probably need to be in your shot.

2. RØDE Video Shotgun Mic - $140

The Shotgun attaches to your DSLR camera and is great for capturing specific sounds, like dialogue, without a lot of background noise. To work well it needs to be pointing at the person who is speaking, and it should be fairly close to them as well. This means that the camera cannot be too far back from you while you vlog.

3. Audio-Technica AT875R Line + Gradient Condenser Microphone - $240

This microphone is similar to the ones you think of being mounted on boom poles on professional sets, and it can easily be mounted onto a pole and used the same way. This gradient condenser mic is good at picking up sound at a distance, and at only picking up sound coming from directly in front of it. If you are working alone then you can set this mic up on a stand so it is pointing at you, or if you have a friend to help you you can ask them to hold it on a boom pole.

4. Sony LAV Wireless Mic System - $600

A LAV Mic, also called a lavalier or lapel mic, is a small microphone which can be clipped onto clothing. Wearing a LAV Mic while you vlog will allow you to move around freely and still capture great audio, rather than being stuck in range of a stationary mic. There are both wired and wireless options available in LAV Mics.

5. Roland R-05 WAVE/MP3 Recorder - $200

The R-05 is a pocket recorder that captures flawless audio. Its small size means you can hide it in your pocket and it will not show up in your video. Also, since it does not need to hook up to your camera or computer you will have freedom of movement.

Part 2: Best Microphones for All Types of YouTube Creators

If you have to invest in a new piece of equipment for your YouTube channel, consider upgrading your microphones. Your viewers can forgive your grainy video footage, poor lighting, and unsteady camera handling, but if your audio sounds like you’re speaking across the road on a busy highway, all your hard work will be wasted, because nobody will want to watch it.

But the thing about microphones is that they are not all created equal. Depending on the type of videos you’re filming and the environment where you’re recording, the capabilities of the microphone will differ.

1. Best Microphone for Live Streamers and Gamers

Blue Yeti USB - $150

As a live streamer, gamer, or vlogger such as beauty or lifestyle, you’ll want a balance of easy setup and high-quality audio. The Blue Yeti USB delivers on that.

It’s the closest budget microphone to a professional studio mic on the market, and it feels that way when you hold its solid metal frame for the first time. Connecting directly to your computer via USB, the Blue Yeti comes with a 6-feet long USB cable. Out of the box, it sits upon a sturdy stand, which can be removed and the mic can be threaded a shock mount.

The Blue Yeti can pick up audio in four different polar patterns: cardioid, bidirectional, omnidirectional, and stereo. This makes it incredibly versatile, but if you are streaming, I recommend keeping it on cardioid.

Tip: In cardioid mode, speak into the front of the mic, not the top of it.

2. Best Microphones for Outdoor Locations

Rode VideoMic Pro Compact VMP Shotgun Microphone - $268

When you are filming outside, you are dealing with audio from all different directions: distant traffic, a gust of wind, the neighbor’s kids, etc.

That’s why a shotgun mic is better than an omnidirectional one for outdoor situations. Shotgun microphones, such as the Rode VideoMic Pro, picks up audio only in the direction it’s pointing in. You can aim it at your subject and it will give you clear audio without a lot of background noises.

The Rode VideoMic Pro comes with a mount that attaches on top of your camera, if you are filming outdoors. So if you are holding the camera and vlogging, then the audio will be great. However, if you want to take advantage of the space, and set the camera further away, you should attach the mic on a boom or a stand to get the best audio.

Tip: With Rode VideoMic Pro, and any mic you use to shoot outdoors, always do a sound check to make sure the quality is up to standard. Ten seconds of your subject talking at the level they will be speaking in will be enough to judge the sound quality.

3. Best Microphone for Music (Vocals)

Audio-Technica AT2035 - $163

If you are a serious musician on YouTube, then you will need a serious microphone like the Audio-Technica AT2035. This microphone connects via an XLR cable and requires phantom power, so you will need to invest in an audio interface, if you don’t already have one.

Nevertheless, this microphone does a fantastic job isolating the source of sound and eliminating background noise. Even if you’re recording in your bedroom, and not a professional studio, you’ll still get high quality vocals from this microphone.

Tip : Position yourself 8-12 inches away from the mic when singing. This allows your voice to sound more natural (too close and it’ll sound bassy) and it prevents the audio volume from fluctuating too dramatically as you move around or sing loudly one part and quietly at another.

4. Best Microphone for Voice Over

Rode NTK Tube Condenser Microphone - $529

The Rode NTK Tube is arguably one of the best microphone for its price. You can spend a thousand dollars and get a professional studio microphone, but you can’t do much better than the Rode NTK.

If you’re recording out of a studio environment, whether it’s a professional, semi-professional, or a closet with soft padded walls, the Rode NTK will give warmth and richness to every word you speak, while still offering crispness. Allow it to warm up for a few minutes before you start recording, and you’ll have awesome audio for your voice over.

This mic is great for YouTubers who are creating video essays, ADR, animated videos, or other videos that require top quality narrations.

Tip: Make sure you have a mic stand that you can raise to your standing height. Standing while recording voice over allows you diaphragm to open up, which will improve the quality of your voice.

5. Best Microphone for Big Echoey Space

Sennheiser MD 421 II Cardioid Dynamic Mic - $449

Commonly used to record isolated percussions or brass instruments, the Sennheiser MD 421 II is also wonderful if you need to record vocals in a large room. As a versatile dynamic mic, it doesn’t allow background noises or reverberations to bleed into the source vocal.

The Sennheiser MD 421 II has a rugged design as it’s built for live situations, such as concerts. This is a great microphone to have in your arsenal, should you end up recording in a large venue such as a conference or an arena.

If you are a YouTuber who makes a lot of video in warehouses, workshops, or rehearsal halls, then you should consider investing in a Sennheiser MD 421 II to get the most out of these acoustically complicated locations.

Tip : Sometimes audio in a loud, big environment can’t be saved by the best microphone. If that’s the case, film the source of the background noise. Get b-roll of people walking around, machinery operating, or whatever challenging sound you are dealing with in the large space. Cutting to these noise makers will give the audience a reference for the background noise, which helps conceal it.

6. Best Handheld Microphone for Interviews

Zoom ZH1 H1 Handy Portable Digital Recorder - $68.99

This unidirectional microphone delivers clear and crisp audio. Compact, portable, and lightweight, the Zoom ZH1 H1 is a terrific choice for YouTubers who are looking for a handheld option for a microphone.

As a YouTuber, you may not have a crew to help you wrangle cable or a team member to help you monitor your audio levels, that is what makes Zoom ZH1 H1 a solid choice, as it is wireless and you can check the levels right in the palm of your hands as you record and even hear playback on the device.

The only thing that might slow you down, is that the audio will be captured directly onto the device, which means that you will need to sync up your audio to video afterward.

Tip : Before you start your interview, hit record on video and audio and then clap on camera, causing the audio to spike and giving you a video reference. This will give you a clear mark for syncing up, the sound of the clap and your hands coming together on camera.

7. Best Microphone for Action and Fitness

Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount - $214.90

If you’re a YouTuber who films a lot of action shots or fitness videos, where you, your camera and your microphone are in motion, then I recommend the Rode VMPR VideoMic Pro R with Rycote Lyre Shockmount.

The Rode VMRP VideoMic Pro is a shotgun microphone that can focus on your subject in front of the camera with a low self-noise. This is excellent when you’re filming action shots, because you can always direct your mic at what you want to record knowing you won’t capture too much from other angles.

The Rycote Lyre shock mount eliminates any external audio that can be caused by movements to the microphone and camera. The shock mount is made of an elastic solution, so it’s incredibly durable.

Tip : For a greater range, the Rode VMRP Video Mic Pro can be mounted onto a boom pole, should the subject need to move around within the shot or if the camera needs to move away from the subject.

8. Best Waterproof Microphone

Sennheiser MKE 2 elements - Action Mic for the GoPro HERO4 - $200

In or around water, nothing can ruin a day of shooting faster than getting your equipment wet. If you’re using GoPro Hero4 for shooting all your intense water shots, you would be familiar with the awful audio you capture when the camera is inside the waterproof casing.

Lucky for you, Sennheiser has developed a waterproof microphone, the MKE 2 elements. This little furry ball that connects to your GoPro Hero4 can withstand up to 1 meter of water. Because underwater sound is captured differently (via a hydrophone ), the Sennheiser MKE 2 elements can’t actually record audio underwater, however, it’ll be ready to keep recording quality audio once it resurfaces.

Tip: Double check to make sure that the mic cable is not blocking the seal of the waterproof case of the camera before launching it into the water.

Different situations call for different equipment. This is the true for tradespeople, golfers, and YouTubers. If you want to get the best audio, it’s more than simply buying the most expensive one, you’ll also need to find the microphone most suited for that situation.

I hope this post helped you improve your audio quality. If you are having challenges finding a good microphone for a particular scenario, let us know in the comments below!

Part 3: 10 Tips for Recording YouTube Audio [Video Tutorial]

After picking up the best microphone based on your need, you can record your audio now. But wait, here are 10 tips for using the microphones to record better audio for your YouTube video. In case that you are in a hurry, we have summarized the following tips for a quick look.

• Silence everything you don’t want your mic to record.
• Put your mobile phone in airplane mode.
• Minimize echo.
• Block wind from reaching your mic.
• Upgrade your mic.
• Adjust your levels.
• Start with a sound cue if you’re planning to do some syncing in post.
• Get close to the sound.
• ADR.
• Record Ambient Sound.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Part 4: How to Sync your Audio in Filmora

Both the LAV Mics and the R-05 will create separate audio clips which you will need to sync up with your video when you are finished recording.

Note: when you start recording, clap two or three times. This will create distinct and visible audio spikes for you to look for when you sync the audio with video.

1. Import Video and Audio Files

Once you have finished recording and have opened up Filmora Video Editor , import your video and drag and drop it into your timeline. The audio recorded with the built in camera mic is already lined with your video clip and your audio and video will both automatically share the video track.

Now import the audio from your external microphone and drag and drop it to your audio track. The audio track is initially hidden, but it will appear when you pull an audio file into the timeline.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

2.Detach Default Audio from Video

Since you have recorded a separate audio file, you should detach the original audio recorded with the built-in camera mic from the video. To do this, just right click the video clip in the timeline and select Audio Detach from the drop down menu.

3.Align Spikes in Video Audio and Recorded Audio

Find the spikes that represent your clapping in both audio tracks. Then, adjust your external audio so its clapping patterns are in line with those in your camera’s audio track. You can magnify your timeline for a better control.

Once your external audio is synced to your camera’s audio it will also be synced to your video. You no longer need your camera’s audio and can delete it.

Watch the video below to check more features about Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Harvesting Hits and Heads: How to Profit From Your YouTube Presence Without Ads

How to Make Money on YouTube Without Ads

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

In this article, we are going to look at 4 different types of ways to make money on YouTube that doesn’t involve ads.

But why should there be any other way? What’s wrong with simply focusing on ads?

More and more people are making a living by creating videos on YouTube. According to the YouTube Partner Program , YouTube has seen a 40% year-over-year of channels making 6 figures from viewer ads engagements.

Best YouTube Video Editor–Wondershare Filmora

Over thousands of hours of content are uploaded on YouTube every day and people are going crazy to earn money with video monetization. There should be a minimum time gap between your video shoot, editing, and uploading it to your channel. Wondershare Filmora Video Editor can help you get your videos edited faster. Not only the interface is simple and intuitive, it has both the basic and professional editing tools such as cutting, trimming, crop&zoom, a large collection of video effects and royalty-free music, and you can also upload the video directly on YouTube after editing. All of these make Filmora stand out in the queue and become a favorite tool to edit YouTube videos.

What is the YouTube Partner Program (YPP)?

YPP enables YouTubers to make money from an advertisement that appears before or during their videos.

How Much Money Can YouTubers Make from Ads?

The answer to this question varies depending on the channel and the audience, as YouTubers don’t make money for views but rather from how often people engage with the ads. If a viewer watches more than 30 seconds of the ad or clicks it, then the YouTuber will make money.

This is a general estimate of how much a YouTuber can make from ads once they qualify:

- 68% of advertisers ad spend goes to the video creator. If advertisers spend $100, creators get $68.

- $0.18 is the average rate per ad view.

- 1000 ad views will equal approximately $18

- 1000 video views will equal between $2-$5

Why It’s So Hard for YouTubers to Make Money From Ads

For new YouTubers, it is getting harder and harder to get to that point where their sole income can be from YouTube ads. Before they can make a penny, they must first qualify.

Monetization Rules (as of January 2018):

- Creators need 1,000 subscribers and 4,000 hours of view time in 12 months before they can turn on monetization

- YouTube pays in $100 increments

Once they have monetization turned on, it’s only the beginning. YouTubers need to create good content consistently. In order to earn $100 for the initial payout, they need an average of 50,000 views. That’s just $100! A lot of views and not a big payout. Hardly enough to quit your day job.

That is why it is essential to have alternative ways to make money on YouTube, and not rely on the ads shown on your videos. So, without further ado, here are 4 other ways to make money on YouTube:

1. Sell Your Product or Service:

YouTube is one of the most effective means of marketing and selling your products and services if you are able to use it effectively and drive people to click and buy.

Here are some examples of products and services you can offer:

Products:

- eBooks

- Artwork

- Licensed content

- Online course

- Channel/brand merchandise

YouTuber, Jake Paul uses eCommerce platform Fanjoyto sell his merch.

Services:

- Consulting work (strategy planner, financial advisor, etc.)

- Contracting work (designer, developer, etc.)

- Education (tutor, trainer, etc.)

- Performance/Speaking Opportunities (motivational speaker, musician, etc.)

YouTuber and entrepreneur, Sunny Lenarduzzi uses YouTube as a platform to get clients for her consulting business.

How to Sell a Product or Service on YouTube

YouTube is a vast platform and if you don’t have a clear direction for what you are selling, you might be making videos for an audience that isn’t interested in buying what you are selling.

Here is how you should go about selling your product or service on YouTube:

1. Your content must be discovered by the right people: If the wrong people find your content, then you aren’t going to make any sales. To get the right eyes on your videos, you’ll need to do some research on your target audience and what keywords they use when searching for your product or services.

If you are selling a meditation eBook and guided meditation services, type in some possible keywords in the YouTube search bar. What appears will be some popular searches:

From there, take your possible keywords and put them into a tool such as Ubersuggest to find other related keywords. This will help you create discoverable content that will catch the interest of those who will buy what you are selling.

2. Your content must have value: You cannot start with the Call to Action or try selling to your audience right away. You must first build trust and prove that what you are selling has value.

Take this example from Modern Health Monk , a weight loss coach.

In the video, he offers tips on how journaling can help the viewer reach their goal. The way he intends to make money is through people signing up for his course. The course is the product he is selling, but he doesn’t say that. He knows the viewers are not there to enroll in a course. They are there to learn about what he is offering.

The video is over 9 minutes long and not once does he tell his audience to buy anything. However, he does encourage the viewer at the end to download a free eBook. Selling is about focusing on the long game.

3. Your content must lead the audience to a place where they can buy: You don’t want to force people through a door, but you do want the signs to be visible. You will need to direct the viewer to a place where they can make the purchase. YouTube has a few ways to point your viewers in that direction.

Link in the description box:

The YouTube Card:

You can add one or multiple cards to direct viewers to your website or to another related video.

Call to action button:

Once the viewer is on your website, make sure the path is apparent as well. Have a clear call to action somewhere on your website. This is where your viewers become customers.

But What if You Don’t Have a Product Or Service to Sell Yet?

While some YouTubers certainly start with their product and service in mind and find their customers to sell through YouTube, many others go the opposite way and discover their audience first.

Lilly Singh did not start a YouTube channel to sell her book, How to Be a Bawse: A Guide to Conquering Life. Her YouTube channel gave her an audience and proved to publishers that there was enough demand for her to write a book that people will read.

As you grow your audience you will find that there will be a demand for certain products or services that don’t already exist. This is where you put on your entrepreneur hat and think of something that your audience will pay money for and make it happen. Odds are, when it happens, it wouldn’t even be a mystery, your audience will tell you to make or supply it.

For example, Remi Cruz , a YouTuber with over 2.2 million subscribers. Remi created a beauty brand and DIY face mask, Honey Pop , which could only have happened after taking the time to understand her supportive audience.

2. Affiliate Marketing:

Businesses know that there are more eyes watching YouTube than ever — behind Google, YouTube is the second most popular place for people researching what to buy — and influencers and reviews are an effective method of getting sales. You can leverage that by participating in affiliate marketing as a YouTuber.

How Does Affiliate Marketing Work On YouTube?

As a YouTuber, you can share your thoughts on products or services, and if there are products that you recommend, by simply adding a personalized link to the product page, you can get a commission for every sale of that product that came through your link.

The average affiliate commission rate is between 5% to 30%, with a lot of variables. Some low price range items will have a higher commission, while higher-priced items will have lower commissions.

Travel YouTuber, Sorelle Amore’s affiliate links to her vlogging gears.

Keep in mind that people are most likely going to take recommendations from people they trust. You wouldn’t buy a computer from a nutritionist and you wouldn’t buy vitamins from a gamer, so consider what you are an expert in and what products you have the most authority to speak about.

What Videos Are Best for Affiliate Marketing?

There are no restrictions on what will make a good affiliate marketing video, but there are best practices.

What’s important is understanding the purpose of the video. If the video is about vlogging microphones, then it makes complete sense to have an affiliate link to your favorite microphone. Odds are the people who are watching the video may be considering buying a new microphone, so the link is helpful for them.

Here are a few types of videos that make for good affiliate marketing opportunities:

- Product reviews

- Top 10

- How-tos

- Cheap vs expensive

- What to pack for…

How to Get an Affiliate Marketing Link for YouTube?

Which affiliate marketing program you choose to sign up with will depend on the products you want to link to through your content. Do some research on what each network has to offer in regards to your niche.

Here is the list of 4 popular affiliate marketing networks:

- Amazon Associates

- Rakuten

- ShareASale

- PeerFly

You can also partner with brands directly as many of them, such as Sephora and Canon , will have their own affiliate program.

3. Brand Deal or Sponsorships:

Selling out, that is often the thought when we hear creators getting brand deals and sponsorships, but that stigma is unfounded if the brand and the content are properly aligned. As your channel grows, you will begin to recognize brands that match your values — and the values of your viewers — and those that don’t.

Today, more and more brands are collaborating with YouTube creators, because creators are 4x more effective in earning brand familiarity than collaborations with traditional celebrities.

In an ad for Beats by Dre’s #BuiltForBosses campaign, YouTuber Liza Koshy outperformed the likes of Tom Brady and DJ Khaled.

While it does take significant effort on YouTube to acquire a following, it is possible for a YouTube channel with 1,000 subscribers to get a brand deal. Getting the buy-in from brands is a numbers game, and according to Video Creators , the minimal number of views per video shouldn’t be lower than 2,000 if this is the path you want to head in.

How to Get Discovered By Brands

The decision-makers behind brands might not be aware of influencers with a smaller following — those who have just cracked the 5,000 subscriber mark. The odds of a brand reaching out to you, as a small creator, is unlikely to happen.

If you want to get a brand deal and become an influencer on YouTube, then you will have to put yourself out there to be discovered and that is on an Influencer Marketing Network, such as Famebit .

How Influencer Marketing Platforms Like Famebit Works

When you sign up for Famebit or other influencer marketing platforms you have an opportunity to get in front of brands who are seeking influencers to share their product or service.

Steps to getting a brand deal:

1. Find brands and campaigns that match your audience.
2. Pitch your creative ideas and present the proposal to the brand within their parameters (product review, 30-60 shoutout, etc.)
3. If accepted, you are hired and will begin collaboration with the brand to produce the project.
4. Build our content.
5. Receive approval from the brand.
6. Get Paid!

Unlike celebrity marketing, YouTube creators have shown brands over the years that they are inventive and clever with how they can present the brand to the audience to drive the best results. This type of independence is what makes YouTube influencer marketing special.

4. Crowdfunding:

If you are creating valuable content and have a loyal following, you can start thinking about crowdfunding. It doesn’t take stardom to start asking for donations, pledge, or support from your fans. There is a demand for quality content and if you are creating something of value, even on a free service like YouTube, people will happily pay to support it.

But how can you approach crowdfunding so it doesn’t look like you are begging?

3 Popular Types of Crowdfunding:

- Tiered Rewards: You can give incentives for your patrons in different tiers. Example: a donation of $2-$10 gives them a shoutout in your next video, a donation of $20-$100 gets them an exclusive spot in a live stream, and more extravagant offerings as the donations increase.

- Membership: This method of crowdfunding allows your fans to donate on a recurring basis. Treat your channel like it’s HBO and deliver higher-value content. Your members will be the first to see the increase of quality in and frequency of your work.

- Project-based: Is there a special project you have in mind, get support for it. A longer-form video or one that your fans have been wanting for a while, by highlighting this anticipated project, you can get more backing behind it financially.

From Sept-Oct 2011, the YouTube channel Freddiew (aka RocketJump) went on Kickstarter to crowdfund so they can produce a web series called Video Game High School. In 30 days, they were able to surpass their goal of $75,000 with $273,725 and 5,661 backers. The result is a multiple season web series, the first one published onto YouTube in May 2012.

Without crowdfunding, the project would unlikely have been produced and published for viewers in such a short amount of time.

Set Crowdfunding Goals to Encourage Donations

Have you ever gone up to a friend and ask for $5? What did they say?

“What do you need it for?”

We are more willing to give money if we know where it is going. Let your audience know exactly what you are planning to spend the funds on and how it will benefit them. One way to really encourage them is to have a goal, for example, a trip to a conference, and a special video will be produced to highlight the event.

Set a $ Target

If you have a pie in the sky goal, you aren’t going to fully leverage the message to your audience. Understand how much money you need to produce a video or to pursue a more ambitious project. What do you need in order to grow and make the best channel you can.

How Does Patreon Work for YouTubers?

When it comes to crowdfunding for YouTubers, Patreon is the platform of choice. While other platforms such as Kickstarter or GoFundMe are focused on entrepreneurial pursuits, large projects, or charitable causes, Patreon is designed to support creatives and reward and incentivize donors.

Key Takeaways:

There are many ways to make money off of YouTube, I encourage you to try a few of these different strategies and see how they perform and which one suits your channel and your audience the best.

1. Directing your viewers to your website where they can pay for a product or service that you offer.
2. Sign up with an affiliate program such as Amazon Associates and create content about interesting products.
3. Find brands that match your channel’s values and propose ideas via influencer marketing platforms such as Famebit.
4. Set up a Patreon page and encourage viewers to donate to get incentives or to support a bigger better project.

Got questions about making money on YouTube? Leave a comment below. We love to help you get paid for the videos you create.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett