Outperform Competitors: YouTube Visibility Tactics

Get More Viewers with Social Media Marketing for YouTube

Richard Bennett

Oct 26, 2023• Proven solutions

0

After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.

So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.

Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:

- Facebook has over 2.1 billion monthly active users.

- Instagram has approximately 800 million monthly active users.

- Twitter has approximately 330 million monthly active users.

- Reddit has approximately 330 million monthly active users.

- Snapchat has approximately 200 million monthly active users.

While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.

Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.

By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.

Content is not one-size fits all!

Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.

In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.

Table of Content:

1. Instagram
2. Facebook
3. Twitter
4. Reddit
5. Snapchat

Part 1: Instagram for YouTube Channel Marketing

There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.

Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.

A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.

Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.

1. Using Bite-sized Snackable Content on Instagram

Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.

The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.

Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.

2. Share Your Life

Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.

They see your picture or video on their feed every day after all. You and your followers are practically friends.

While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:

How YouTubers Should Post on Instagram Feed

When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.

Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -

- Aesthetic

- Caption

- Filter

As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:

- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.

- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.

- Later: A scheduling tool you can use to auto-publish to directly to Instagram.

- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.

Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.

Instagram: Liza Koshy

This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.

Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.

You won’t know which type of content will hook your next fan… so experiment.

When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.

Instagram: Pointless Blog

While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.

However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.

2. How YouTubers Should on Post Instagram Story

Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.

1. Don’t want your Instagram Story to disappear forever?

There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.

Instagram: Marianna Hewitt

2. Use Instagram Story to Make an Announcement

While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.

Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.

Instagram: Jenn Im

Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.

Part 2: Facebook for YouTube Channel Marketing

Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.

There are a number of ways to share content on Facebook:

- Sharing on your own personal timeline allows your Friends to see the content.

- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.

- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.

1. Improve YouTube Video Thumbnail on Facebook

Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.

When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.

This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.

Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:

Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.

1. Managing a Facebook Page for Your YouTube Channel

Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.

1. Growing on Facebook is Hard

Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?

So Facebook is for you. How should you approach it?

2. Setup a Facebook Page for your YouTube Channel

This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.

To set up a separate Facebook Page:

1. Go to Facebook, and click “Pages” in the right-hand column

1. Click “Create Pages”
2. Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”

1. Name your Page, preferably your YouTube channel name
2. Add Profile and Cover pictures
3. INVITE!

Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.

Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.

3. Invite Your Facebook Friends to Like Your Page

Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.

However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.

Facebook is best if you are consistently sharing a variety of content related to your channel.

This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.

Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.

Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.

Managing Facebook involves:

- Posting content

- Responding to comments

- Engaging with Facebook groups

- Tube Ritual (Video Marketing YouTube Group)

- Beauty and the Vlog (Fashion and Beauty YouTube Group)

- Travel Vloggers United (Travel YouTube Group)

- Evaluating performance repeatedly

Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.

Part 3: Twitter for YouTube Channel Marketing

Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.

Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.

1. Take Advantage of Trending Hashtags

In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.

While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.

Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.

2. Tag Brands and Influencers

Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.

An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.

Creators sharing their thoughts on #VidCon

Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.

However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.

If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.

Part 4: Reddit for YouTube Channel Marketing

Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.

You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.

Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.

1. Good Content Gets Seen and Discussed On Reddit

If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.

Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.

2. Don’t Promote Yourself

Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.

Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?

You cannot go into Reddit blasting your content, because it wasn’t welcomed content.

Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.

From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.

3. Understand the Reddiquettes

When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.

Global reddiquettes:

- Search for duplicate content before posting.

- Consume the content before voting.

- Act as you would in real life.

- And more.

3. Community reddiquettes

These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.

Here is an example of reddiquettes for r/Cameras:

You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.

When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.

4. Subreddits Where You Can Post Freely

While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.

- r/YouTuber: Get critiques for your videos

- r/Videos: Post any video into the masses

- r/YTPL: Share a whole playlist

Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.

Part 5: Snapchat for YouTube Channel Marketing

If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.

The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.

This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.

The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?

1. Don’t Worry About Professionalism

Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.

Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.

Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.

Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.

YouTuber, Markiplier tweeting his Snapchat username.

Here are a few quick tips for promoting your Snapchat account.

- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.

- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.

- Get other Snapchatters to give you a shout-out on their account.

Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.

Is there a social media platform that you want to test out but not sure how? Leave a comment below.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.

So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.

Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:

- Facebook has over 2.1 billion monthly active users.

- Instagram has approximately 800 million monthly active users.

- Twitter has approximately 330 million monthly active users.

- Reddit has approximately 330 million monthly active users.

- Snapchat has approximately 200 million monthly active users.

While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.

Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.

By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.

Content is not one-size fits all!

Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.

In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.

Table of Content:

1. Instagram
2. Facebook
3. Twitter
4. Reddit
5. Snapchat

Part 1: Instagram for YouTube Channel Marketing

There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.

Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.

A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.

Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.

1. Using Bite-sized Snackable Content on Instagram

Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.

The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.

Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.

2. Share Your Life

Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.

They see your picture or video on their feed every day after all. You and your followers are practically friends.

While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:

How YouTubers Should Post on Instagram Feed

When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.

Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -

- Aesthetic

- Caption

- Filter

As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:

- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.

- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.

- Later: A scheduling tool you can use to auto-publish to directly to Instagram.

- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.

Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.

Instagram: Liza Koshy

This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.

Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.

You won’t know which type of content will hook your next fan… so experiment.

When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.

Instagram: Pointless Blog

While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.

However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.

2. How YouTubers Should on Post Instagram Story

Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.

1. Don’t want your Instagram Story to disappear forever?

There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.

Instagram: Marianna Hewitt

2. Use Instagram Story to Make an Announcement

While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.

Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.

Instagram: Jenn Im

Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.

Part 2: Facebook for YouTube Channel Marketing

Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.

There are a number of ways to share content on Facebook:

- Sharing on your own personal timeline allows your Friends to see the content.

- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.

- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.

1. Improve YouTube Video Thumbnail on Facebook

Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.

When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.

This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.

Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:

Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.

1. Managing a Facebook Page for Your YouTube Channel

Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.

1. Growing on Facebook is Hard

Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?

So Facebook is for you. How should you approach it?

2. Setup a Facebook Page for your YouTube Channel

This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.

To set up a separate Facebook Page:

1. Go to Facebook, and click “Pages” in the right-hand column

1. Click “Create Pages”
2. Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”

1. Name your Page, preferably your YouTube channel name
2. Add Profile and Cover pictures
3. INVITE!

Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.

Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.

3. Invite Your Facebook Friends to Like Your Page

Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.

However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.

Facebook is best if you are consistently sharing a variety of content related to your channel.

This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.

Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.

Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.

Managing Facebook involves:

- Posting content

- Responding to comments

- Engaging with Facebook groups

- Tube Ritual (Video Marketing YouTube Group)

- Beauty and the Vlog (Fashion and Beauty YouTube Group)

- Travel Vloggers United (Travel YouTube Group)

- Evaluating performance repeatedly

Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.

Part 3: Twitter for YouTube Channel Marketing

Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.

Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.

1. Take Advantage of Trending Hashtags

In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.

While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.

Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.

2. Tag Brands and Influencers

Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.

An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.

Creators sharing their thoughts on #VidCon

Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.

However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.

If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.

Part 4: Reddit for YouTube Channel Marketing

Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.

You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.

Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.

1. Good Content Gets Seen and Discussed On Reddit

If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.

Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.

2. Don’t Promote Yourself

Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.

Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?

You cannot go into Reddit blasting your content, because it wasn’t welcomed content.

Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.

From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.

3. Understand the Reddiquettes

When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.

Global reddiquettes:

- Search for duplicate content before posting.

- Consume the content before voting.

- Act as you would in real life.

- And more.

3. Community reddiquettes

These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.

Here is an example of reddiquettes for r/Cameras:

You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.

When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.

4. Subreddits Where You Can Post Freely

While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.

- r/YouTuber: Get critiques for your videos

- r/Videos: Post any video into the masses

- r/YTPL: Share a whole playlist

Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.

Part 5: Snapchat for YouTube Channel Marketing

If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.

The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.

This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.

The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?

1. Don’t Worry About Professionalism

Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.

Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.

Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.

Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.

YouTuber, Markiplier tweeting his Snapchat username.

Here are a few quick tips for promoting your Snapchat account.

- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.

- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.

- Get other Snapchatters to give you a shout-out on their account.

Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.

Is there a social media platform that you want to test out but not sure how? Leave a comment below.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.

So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.

Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:

- Facebook has over 2.1 billion monthly active users.

- Instagram has approximately 800 million monthly active users.

- Twitter has approximately 330 million monthly active users.

- Reddit has approximately 330 million monthly active users.

- Snapchat has approximately 200 million monthly active users.

While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.

Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.

By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.

Content is not one-size fits all!

Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.

In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.

Table of Content:

1. Instagram
2. Facebook
3. Twitter
4. Reddit
5. Snapchat

Part 1: Instagram for YouTube Channel Marketing

There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.

Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.

A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.

Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.

1. Using Bite-sized Snackable Content on Instagram

Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.

The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.

Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.

2. Share Your Life

Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.

They see your picture or video on their feed every day after all. You and your followers are practically friends.

While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:

How YouTubers Should Post on Instagram Feed

When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.

Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -

- Aesthetic

- Caption

- Filter

As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:

- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.

- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.

- Later: A scheduling tool you can use to auto-publish to directly to Instagram.

- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.

Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.

Instagram: Liza Koshy

This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.

Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.

You won’t know which type of content will hook your next fan… so experiment.

When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.

Instagram: Pointless Blog

While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.

However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.

2. How YouTubers Should on Post Instagram Story

Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.

1. Don’t want your Instagram Story to disappear forever?

There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.

Instagram: Marianna Hewitt

2. Use Instagram Story to Make an Announcement

While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.

Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.

Instagram: Jenn Im

Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.

Part 2: Facebook for YouTube Channel Marketing

Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.

There are a number of ways to share content on Facebook:

- Sharing on your own personal timeline allows your Friends to see the content.

- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.

- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.

1. Improve YouTube Video Thumbnail on Facebook

Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.

When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.

This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.

Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:

Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.

1. Managing a Facebook Page for Your YouTube Channel

Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.

1. Growing on Facebook is Hard

Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?

So Facebook is for you. How should you approach it?

2. Setup a Facebook Page for your YouTube Channel

This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.

To set up a separate Facebook Page:

1. Go to Facebook, and click “Pages” in the right-hand column

1. Click “Create Pages”
2. Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”

1. Name your Page, preferably your YouTube channel name
2. Add Profile and Cover pictures
3. INVITE!

Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.

Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.

3. Invite Your Facebook Friends to Like Your Page

Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.

However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.

Facebook is best if you are consistently sharing a variety of content related to your channel.

This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.

Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.

Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.

Managing Facebook involves:

- Posting content

- Responding to comments

- Engaging with Facebook groups

- Tube Ritual (Video Marketing YouTube Group)

- Beauty and the Vlog (Fashion and Beauty YouTube Group)

- Travel Vloggers United (Travel YouTube Group)

- Evaluating performance repeatedly

Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.

Part 3: Twitter for YouTube Channel Marketing

Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.

Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.

1. Take Advantage of Trending Hashtags

In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.

While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.

Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.

2. Tag Brands and Influencers

Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.

An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.

Creators sharing their thoughts on #VidCon

Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.

However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.

If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.

Part 4: Reddit for YouTube Channel Marketing

Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.

You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.

Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.

1. Good Content Gets Seen and Discussed On Reddit

If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.

Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.

2. Don’t Promote Yourself

Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.

Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?

You cannot go into Reddit blasting your content, because it wasn’t welcomed content.

Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.

From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.

3. Understand the Reddiquettes

When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.

Global reddiquettes:

- Search for duplicate content before posting.

- Consume the content before voting.

- Act as you would in real life.

- And more.

3. Community reddiquettes

These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.

Here is an example of reddiquettes for r/Cameras:

You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.

When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.

4. Subreddits Where You Can Post Freely

While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.

- r/YouTuber: Get critiques for your videos

- r/Videos: Post any video into the masses

- r/YTPL: Share a whole playlist

Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.

Part 5: Snapchat for YouTube Channel Marketing

If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.

The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.

This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.

The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?

1. Don’t Worry About Professionalism

Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.

Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.

Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.

Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.

YouTuber, Markiplier tweeting his Snapchat username.

Here are a few quick tips for promoting your Snapchat account.

- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.

- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.

- Get other Snapchatters to give you a shout-out on their account.

Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.

Is there a social media platform that you want to test out but not sure how? Leave a comment below.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

After uploading your video on YouTube, you may want to sit back and enjoy the massive uptick of views and subscribers. However, until you have established a big following on YouTube, only a few people are going to see your freshly published video… unless you share on social media.

So don’t relax yet, it’s time to spread the word about your video and channel on social media, such as Facebook, Twitter, Instagram, Snapchat, and Reddit.

Why is social media the best place to share your YouTube video? Let’s take a quick look at the statistics of some of the biggest social platforms in the world:

- Facebook has over 2.1 billion monthly active users.

- Instagram has approximately 800 million monthly active users.

- Twitter has approximately 330 million monthly active users.

- Reddit has approximately 330 million monthly active users.

- Snapchat has approximately 200 million monthly active users.

While your loyal viewers might watch your videos on YouTube, YouTube might not be the platform they spend the most time on.

Start by understanding your audience. If your YouTube channel is discussing fan theories for a popular television show, then Twitter and Reddit should be where you direct your efforts. If you are creating video content that has a lot of visual appeal, like travel or photography, then Instagram and Snapchat are better for cross-promotional content.

By promoting on the right social platform, there’s a better chance of discoverability. Additionally, branding that is consistent across all social media increases the trust among your viewers. Consistency does not mean simply putting the YouTube video onto Instagram or sharing it on Facebook.

Content is not one-size fits all!

Regardless of what platform your viewers are spending most of their time on, it’s important to understand how the community interacts. Sharing your video content on Facebook is different than on Reddit. What may be okay on one platform may come across as spam in another.

In this post, we will go through the best practices of sharing and engaging with your audience on 5 of the most popular social media channels.

Table of Content:

1. Instagram
2. Facebook
3. Twitter
4. Reddit
5. Snapchat

Part 1: Instagram for YouTube Channel Marketing

There is a lot of content today and therefore, audiences are more selective about how they choose to spend their time.

Take this example: Before you go to the theater to watch a movie, you might see a poster or a trailer first.

A movie poster lets you know this movie is coming to theatres and the trailer gives you a taste of what to expect before you buy the ticket and sit in the theater for two hours. If the promotional materials don’t entice, you wouldn’t go see the movie.

Instagram can work much in the same way for your YouTube channel. Your Instagram account can be a platform for attracting new viewers and hyping up your loyal following.

1. Using Bite-sized Snackable Content on Instagram

Images and one-minute long videos can engage with your users, help them work up an appetite for your videos, and direct them to your YouTube channel for more.

The great thing about Instagram — compared to YouTube — is that it’s easier to produce content for Instagram every day without exhausting your resources.

Be thinking about what you can post on to Instagram while you work on your YouTube video. You want a really attractive image or short video, which can be something you capture as you work on your long-form video: short preview or behind the scenes footage.

2. Share Your Life

Instagram allows you to consistently post content from your life. This allows you to connect with your audience as they discover more about you, so when it comes time for the YouTube video, they feel that have an established relationship with you.

They see your picture or video on their feed every day after all. You and your followers are practically friends.

While Instagram has multiple ways you can post onto the platform, we will talk about two very different strategies:

How YouTubers Should Post on Instagram Feed

When you post an image or a video onto Instagram directly it will be on your timeline and acts as a tile for your whole Instagram feed page. This piece of content will stay on your page forever, or until you delete it.

Like your YouTube videos, the content you post to your Instagram directly should have a cohesive theme that matches your branding. Keep an eye on your: -

- Aesthetic

- Caption

- Filter

As Instagram has grown in popularity, a lot of tools have been developed to help creators like yourself. Here are a few apps that you can include in your kit:

- VSCO: A photo editor app that will allow you to clean up and enhance details to really make your visuals pop.

- UNUM: An Instagram planner app that enables you to visualize and pre-plan your post.

- Later: A scheduling tool you can use to auto-publish to directly to Instagram.

- Planoly: Drag and drop scheduler and planner, allows you to see the whole grid before posting.

Here’s Liza Koshy’s Instagram feed. As you can see, she has a clear style and also a variety of content. If you haven’t heard of Liza Koshy and found her through Instagram, you get curious: “What does she do?” Instagram is fantastic for building intrigue and garnering interest.

Instagram: Liza Koshy

This will be a good place to post a teaser of your latest video, upload an inspiring image, or share an interesting piece of content that shows the world what you are all about.

Have a different type of content lined up. You don’t want someone to end up on your Instagram page and only see selfies or inspiring quotes.

You won’t know which type of content will hook your next fan… so experiment.

When you post onto Instagram directly, you can’t add a are unable to link in the caption. This has been a bane for marketers and creators since the beginning of Instagram.

Instagram: Pointless Blog

While Instagram is a great engagement platform, it hasn’t been the best channel for those who want to have a direct call to action. The old method was to direct the viewer to your Instagram bio where there is the only place to post a link.

However, once you’ve gained a large following (10K) you will be able to attached links in Instagram Story.

2. How YouTubers Should on Post Instagram Story

Instagram Story allows you to post a series of images and videos over the course of 24 hours. After that, the collection of content — or “story” — from that day disappears.

1. Don’t want your Instagram Story to disappear forever?

There is a feature called “Highlight” which archives your stories so that you can view them later, however, they will be kept on your Instagram profile page. This allows visitors to see your best stories and have prepared content even when you go 24 hours without posting something new.

Instagram: Marianna Hewitt

2. Use Instagram Story to Make an Announcement

While you are uploading your latest video to YouTube, go on Instagram Story and let your followers know.

Unlike posting directly to the Instagram timeline, once you reach a certain milestone, Instagram Story allows you to create a link right in the content. The ability to offer something timely and encourage the viewer to swipe up is a fantastic way to catch your audience when they are most interested in your content. By doing so, you redirect them from Instagram to your YouTube video.

Instagram: Jenn Im

Don’t think of Instagram Story as simply a mean for promoting your video, but a chance to give your loyal viewers an exclusive view into your process, allow them to get familiar with your personality and increase the exposure of your brand as a whole, solidifying your relationship.

Part 2: Facebook for YouTube Channel Marketing

Facebook is the world’s most popular social media platform. With that claim, it can help any new YouTuber find and grow their audience. It doesn’t matter if their channel is about fashion or karate, Facebook is an appropriate platform for interacting with the audience, as long as the content you share is relevant and click-worthy.

There are a number of ways to share content on Facebook:

- Sharing on your own personal timeline allows your Friends to see the content.

- Sharing directly to a particular group or person’s feed assures those in the group or that specific person will see the content.

- Sharing via a separate Page you’ve built for your YouTube channel allows those who are following the page to see the content.

1. Improve YouTube Video Thumbnail on Facebook

Facebook doesn’t make it easy for YouTubers to show their video on Facebook’s news feed, especially if it is hosted on YouTube.

When you post your video from YouTube directly to Facebook, it’ll look something like the image above. Unremarkable. While your audience can still view the video on the Facebook timeline, your fans scrolling by wouldn’t even notice it.

This is Facebook’s way of encouraging you to post videos directly to Facebook’s platform. Which is something you should consider as well, but as you are currently working to grow your YouTube channel, it’s good to focus on this task first.

Well, how do you make the post look better? There is a tool calledThumb Tube that gives you full sized image on Facebook:

Thumb Tube takes your YouTube video link and redirects it so it is now hosted on ThumbTube.com. Yet, anyone viewing the video there is watching on YouTube, not Facebook. This allows you to still capture all the views, likes, and comments on YouTube.

1. Managing a Facebook Page for Your YouTube Channel

Know this, Facebook has been around for over a decade, and establishing yourself on the social network in 2018 is not what it was like in the late ‘00s. Hard truths: building a following from scratch is going to be a lot of work.

1. Growing on Facebook is Hard

Before you go and start committing yourself to Facebook, consider your capacity and your audience: are you able to dedicate time and effort on Facebook? Is this the best platform to reach your viewers?

So Facebook is for you. How should you approach it?

2. Setup a Facebook Page for your YouTube Channel

This separates your personal account from your channel, allowing you to still have some autonomy. You don’t necessarily want your fans to be your friends… On top of that, having a separate page for your channel enables you to keep a consistent branding, which is important in getting more likes and subscribers.

To set up a separate Facebook Page:

1. Go to Facebook, and click “Pages” in the right-hand column

1. Click “Create Pages”
2. Let Facebook know whether your Page will be classified as a “Business or Brand” or a “Community or Public Figure”

1. Name your Page, preferably your YouTube channel name
2. Add Profile and Cover pictures
3. INVITE!

Treat your Facebook Page like another homepage for your channel. Landing on your page might be the first interaction the audience will have with your brand, so it is important that it is similar to your YouTube channel. This means, the logo has to match, the descriptions need to be aligned, and the cover photo should somewhat resemble your YouTube channel art.

Once you are confident that all the Facebook elements are consistent, it’s time to start marketing.

3. Invite Your Facebook Friends to Like Your Page

Your circle of friends will give you your initial burst needed to grow your YouTube channel, as they like and comment on your videos. The more engagement you get, the more impressions your post will earn not just from your friends, but from your friends’ friends. This expands your network.

However, don’t post the same thing over and over again. It’ll come across as spam to your followers, and it’ll also look lazy if someone lands on your page and see the same piece of content repeated on your news feed.

Facebook is best if you are consistently sharing a variety of content related to your channel.

This does not mean you have to be creating them all. If you were to post five times a week, perhaps only one of the post can be originally created by you. Curate content (i.e. blog, infographics, podcasts, images) that matches your audience’s interest. By always having engaging content that your fans are eager to like, share, and comment, this will give your videos more exposure when it is time to share it.

Pro Tip: Save time by scheduling your Facebook content ahead of time. By batching your Facebook content to be uploaded in one sitting, you can have a week to a month of content prepped ahead of time, so you can go back to focusing on YouTube.

Managing Facebook as a channel to build your YouTube audience can be very effective, but it is a lot of work in itself.

Managing Facebook involves:

- Posting content

- Responding to comments

- Engaging with Facebook groups

- Tube Ritual (Video Marketing YouTube Group)

- Beauty and the Vlog (Fashion and Beauty YouTube Group)

- Travel Vloggers United (Travel YouTube Group)

- Evaluating performance repeatedly

Don’t spread yourself too thin. If YouTube is your priority, all other social media communities should be complementary, not an obligation.

Part 3: Twitter for YouTube Channel Marketing

Unlike Facebook or Instagram, Twitter is a platform where you must be ready with a large amount of valuable content to share, otherwise, you will be lost in the noise. Don’t be afraid to tweet similar content throughout a day. As long as it is done well and isn’t misleading viewers, it wouldn’t be considered spam.

Twitter allows you to get in front of some of the most influential people on the Internet and stay on top of global trends. It is not always easy to get noticed on Twitter, but when your content really resonates, it’s also hard to be ignored.

1. Take Advantage of Trending Hashtags

In order to be successful on Twitter, you must be ready to jump onto a relevant trend. If you are talking about something that nobody is interested in, you might not be heard at all. Keep an eye on the most popular hashtags for that day and get involved with a conversation.

While you should definitely tweet and gain engagement for your YouTube videos, you will also need to tweet out other content.

Constantly keeping an eye on what the world is talking about gives you an idea of what is important to discuss. This may even help guide your next YouTube video.

2. Tag Brands and Influencers

Twitter is a great platform if your channel showcases brands, personalities, or influencers because it gives you the ability to get in front of them. Getting a big brand or an influencer to share your video can earn you a lot more Twitter followers as well as a lot more views to your channel.

An effective way for YouTubers to use Twitter is to be active during an event. If you know that the event will get a lot of attention and the content you are producing is relevant to that audience, then use the official hashtag, tag an attendee, and get that crowd who are actively engaged during the duration of the event to view your videos.

Creators sharing their thoughts on #VidCon

Connecting with people with a lot of clouts can increase your credibility on the topic you are covering.

However, in order for these high-influence people to notice your YouTube channel via Twitter, you must commit to building your Twitter account and audience.

If your Twitter account looks amateurish, for example: if you display picture is still an egg, then any attempts at reaching out to these big brands and influencers will be a loss. Stay active and over time you will gain a following to support you.

Part 4: Reddit for YouTube Channel Marketing

Reddit for YouTube creators can be an intimidating place. Reddit users (Redditors) can sniff out marketing material or misleading click-baits.

You can commit this sin on other platform and get away with it, but on Reddit, this type of posting at best will not be ignored and at worst roasted alive in front of the whole platform.

Because of the anonymity of Reddit’s user base, the comments for posts are often unfiltered.

1. Good Content Gets Seen and Discussed On Reddit

If you can tap into the community values of Reddit, contribute to conversations and share interesting and relevant content there might not be a better platform to grow your YouTube audience.

Many media organizations with a significant following are starting to use Reddit to find stories and viral content . The chances of being discovered on Reddit is much higher than on Twitter, as the upvote/downvote system gives your good work a higher platform to stand on while lowering the bad content to Reddit’s cellar.

2. Don’t Promote Yourself

Reddit is not a platform where you enter, drop your content in, and expect people to engage with it. For Redditors, this is intrusive and unappreciated.

Imagine being at a party and talking to your friends, and then someone you don’t know comes in and starts a conversation about the latest movie, singing a song and asking for feedback, or discussing the coolest restaurants in town. That would be annoying, right?

You cannot go into Reddit blasting your content, because it wasn’t welcomed content.

Before you can get people on Reddit to care about your YouTube channel, you must show them that you care about them — the community.

From day one, you need to be a part of the community, and your reason for being a part of the community cannot be because you want to share content. If you have a hidden agenda, you will be discovered.

3. Understand the Reddiquettes

When engaging on Reddit, you must abide by rules which are called “reddiquette.” There are global reddiquettes and then there are individual community reddiquette.

Global reddiquettes:

- Search for duplicate content before posting.

- Consume the content before voting.

- Act as you would in real life.

- And more.

3. Community reddiquettes

These are additional rules that the individual Reddit communities enforce. Be sure to read these rules before posting onto these specific communities. Understanding these rules will help you understand the purpose of this community.

Here is an example of reddiquettes for r/Cameras:

You only have so many strikes with Reddit before your account gets banned. But don’t worry about all that. Be your awesome self.

When you are on Reddit, don’t think of yourself as a YouTuber, think of yourself as a redditor, if you do, you’ll have a bright future on the platform.

4. Subreddits Where You Can Post Freely

While there are some subreddits that demand relevant content, some subreddits will allow you post your videos as long as 90% of your content are from another source aside from your YouTube channel, you won’t be considered spammy.

- r/YouTuber: Get critiques for your videos

- r/Videos: Post any video into the masses

- r/YTPL: Share a whole playlist

Because these subreddits are unfocused and loaded with a variety of content, it’s often tricky to find your specific audience there. Then again, you’ll never know.

Part 5: Snapchat for YouTube Channel Marketing

If your audience craves immediacy and exclusivity, then Snapchat is definitely the social media channel that you’d want to explore.

The ephemeral nature of Snapchat makes it a unique way of marketing your content as what you snap will only be available within 24 hours. Because what you post will only be available for a brief moment in time, those who are following you will dedicate their attention to your content knowing that if they miss it, they might never see it again.

This undivided attention cannot be recreated on Twitter, Facebook, or Reddit, as users can easily scroll pass your content.

The key is to get your audience a personalized experience on your Snapchat. What can you offer on Snapchat that they can’t get elsewhere?

1. Don’t Worry About Professionalism

Snapchat is young, fun, and silly. On Snapchat, your personality needs to be the fuel for your content.

Pull the curtains open and welcome your audience through the private window into your life. Treat your Snapchat audience less as a faceless crowd but as your friends and family. Take them on a private tour, show them unseen footage of your video, and don’t be afraid to use the filters, text, and theme to liven up your content.

Start following some popular YouTubers on Snapchat and you can quickly see how they are using it. Don’t use Snapchat as a place to perform, but instead a place for you to be spontaneous. Remember these content don’t last forever, so don’t take forever planning it out, just start doing it.

Promoting your Snapchat account can be hard if you are not a celebrity. Unlike Facebook, Twitter, or Instagram, there is no in-app discovery or suggested users feature in Snapchat. The user will have to search for who they want to follow. Unless someone already knows about you, it’s unlikely that they will be following you on Snapchat. This makes promoting your account to your viewers essential for growth.

YouTuber, Markiplier tweeting his Snapchat username.

Here are a few quick tips for promoting your Snapchat account.

- Make sure your Snapchat handle is present on your YouTube channel and other social media platforms.

- Make yourSnapchat snapcode your profile pic, so people can scan and connect with you.

- Get other Snapchatters to give you a shout-out on their account.

Marketing on social media is essential for not only growing your YouTube channel but your entire brand. If you like more content around social media marketing for your channel, join our community of YouTubers where we are always discussing new tactics and opportunities.

Is there a social media platform that you want to test out but not sure how? Leave a comment below.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

The Leading 5 YouTube Substitutes for Mobile Devices

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Now, YouTube becomes the second largest search engine in the world, over 1 billion hours of YouTube videos are watched per day. People will be using Google apps to access videos on YouTube. Unfortunately, there are existing issues in using the official application such as the stopping of the playback when you minimize the app and the number of annoying ads displayed on the YouTube application. If you want to get rid of these issues, then you might want to choose YouTube App Alternatives for iPhone and Android.

In this article

Part 1: 5 Best YouTube App Alternatives for iPhone

Part 2: 5 Best YouTube App Alternatives for Android Phone

5 Best YouTube App Alternatives for iPhone

For Apple users, here are some of the best YouTube App Alternatives. We analyzed their top feature and why we decided to include them in this top 5 list.

1. Tube Master

Price: Free

The abundance of features this app provides makes it one of the best alternatives for the YouTube app. Tube Master lets you watch videos while browsing through the millions of videos that are available on the world’s largest video-sharing platform. This iOS-based app enables you to search or play videos without having to sign in to your account, and it allows you to change the video playback speed so you can watch videos in slow motion. The Tube Master app lets you create an unlimited amount of playlists and allows you to answer comments or chat messages instantly.

Tube Mater Features

• Available on Google Play Store and third-party app stores
• You can browse videos using the built-in browser
• Allows you to download videos and audios at different resolutions
• Play videos offline with a built-in video player
• You can download videos from multiple social media platforms
• Lightweight app and requires low RAM and storage space

Download Tube Master

Pros

Users can play the video in fast forward or go back

Easy to use

A rich selection of features

Cons

Slow speed

2. YouTube ++

Price: Free

The YouTube++ app is designed to make watching and downloading YouTube videos to your device a fun and easy process. What’s more, it blocks ads, so you won’t have to wait for the ad to finish to be able to continue watching a video. Changing the video playback speed, forward and rewind controls or the auto-reply options are just a few among the many useful features the YouTube++ app offers to its users. Furthermore, the app lets you disable age restrictions, but it only plays videos in default playback quality.

YouTube++ Features

• Runs without Google Play Services
• Download videos and play them offline on your device
• Share videos on WhatsApp and other social media apps
• Comes with an ads blocker
• You can play audio and video in the background
• Allows you to play videos on loop
• You can disable the age restriction
• Comes with a fast-forwarding or rewinding feature for users
• Also comes with an audio and video format converter

Download Youtube ++

Pros

Audio player available for downloaded videos

Allows you to play video and audio files while using other apps

Removes ads from the videos you watch

Cons

The app isn’t available at the AppStore

Limited playback quality capabilities

3. MyTube

Price: Free

YouTubers who are passionate about music are going to love using this app because it offers superb search tools that enable them to find their favorite songs within seconds. You can either search songs by name, album or artist. MyTube’s users can create their playlists that can continuously play, while the app also provides the option to share videos to Facebook or via email. You can save a song you like on your YouTube account and listen to it whenever you want in just a few simple taps in the MyTube app.

MyTube Features

• Create and manage various playlists
• Supports HD quality videos
• Continue watching your current video while you browse the app
• Play music videos in the background while you use other apps
• Download videos and audio to watch or listen offline
• Post and reply to comments

Download MyTube

Pros

Powerful search tools

The app offers a simple way to create playlists and organize videos or music

Repeat and Shuffle options

Cons

MyTube doesn’t allow you to download videos from YouTube

No fast forward or rewind options

4. VideoTube

Price: Free

If you would like to manage your YouTube, Vimeo, and DailyMotion account from a single app on your iPhone or iPad, then the right choice for you is the VideoTube app. Simply log in to your YouTube account and start browsing through the platform’s endless collection of videos. The app provides one of the kind widgets that lets you open videos you want to watch from the Notification Center. Browsing through YouTube channels, commenting on videos, or subscribing to channels you like are among the numerous features this app offers to its users.

VideoTube Features

• Features popular videos from all leading platforms
• You can browse from multiple categories
• User-interface and website layout is similar to YouTube
• You can also submit your own video content
• Download videos and play them offline

Download Video Tube

Pros

You can browse through your search history and watch your favorite videos again

Add videos to the watch list

The app is not prone to crashing

Cons

Even though it is free, it contains in-app purchases

Relatively poor codec support

5. Tubex - Video & Music Player

Price: Free

Keeping in touch with the latest trends in the music industry or discovering your new favorite song is easy with Tubex. The iOS-based app shows the hottest music trends for the country from which it is accessed, while its intuitive interface makes searching for new songs a fun process. You can add each song you like to a wishlist or include it in the playlist you created with Tubex. The app lets you create as many playlists as you want so you can easily sort all music you discover. Tubex also features a video player that can be activated by a single tap on the video you’d like to watch.

Tubex Features

• Watch and listen to the latest music videos
• Contains unlimited videos arranged reasonably
• Comes with an attractive and user-friendly design
• Allows you to download and share songs and videos
• You can like, share and comment on videos
• Add your favorite videos to the watchlist
• Also comes with a playlist manager

Download Tubex

Pros

Elegant and functionally designed interface

Users can create an unlimited number of playlists

Makes managing large quantities of video files look easy

Cons

In-app purchases are required to unlock all of the app’s features

Turbex doesn’t offer a video download option

5 Best YouTube App Alternatives for Android Phone

We will not be leaving our Android phone readers behind. For the best YouTube App for their gadgets, here are our top picks for this year.

1. NewPipe

Price: Free

This Freeware, open-source app is basically a lighter version of the YouTube app that doesn’t require any Google Play services to run smoothly. NewPipe collects the URL source from YouTube and displays the information it gathers in the app that is completely independent of this platform. The app’s users can search videos, view the video’s info, or choose which streaming player they are going to use to watch the video. The app offers support for videos in 1080p, 2K, or 4K resolution, which means that you watch high-quality videos from your phone. The NewPipe app is a great choice for YouTubers who don’t have powerful Android phones but still want to enjoy the benefits of browsing the world’s largest video-sharing platform.

NewPipe Features

• Runs without Google Play Services
• Unlimited downloads
• You can set and change the quality of video play
• Play videos in the background while you use other apps
• Download the video and audio at different resolutions.
• Play video as a Pop-up box for multitasking
• Lightweight and consumes low storage and battery

Download New Pipe

Pros

Great browsing and search features

Lets you download videos to your device

Offers support for high-resolution videos

Cons

The app is not available on the Google Play store

Limited tools for creating playlists

2. OGYouTube

Price: Free

Like most YouTube client apps, OGYouTube lets you browse the platform, listen to music or watch videos in different resolutions. As a matter of fact, this app is just an older version of the YouTube client app, that still provides the option to download videos. However, if you log into your account on YouTube, with the OGYouTube app you won’t be able to download videos. The app’s interface is identical to YouTube’s interface, which means that you won’t have to waste a lot of time trying to figure out how to use OGYouTube.

OGYouTube Features

• Play and download videos directly from the app
• Supports different video qualities
• Play video in background
• Comes with a dark mode on android devices
• Runs parallel with the default YouTube app
• No annoying ads to disturb you

Download OGYouTube

Pros

A great option for people who don’t have powerful Android phones

Lets you play videos while using other apps

The app doesn’t contain ads

Cons

Not an official YouTube client app

Not available on Google Play Store

3. YouTube GO

Price: Free

YouTube’s official app can be quite demanding since it requires a fast Internet connection. That’s the reason why the company launched a lighter version of their official app, which is currently available in 130 countries around the world. One of the greatest advantages of the YouTube Go app is the fact that it lets you choose how many MB you spend on videos. Furthermore, the app is built to work seamlessly even at low Internet speeds, so its users can listen to music or download videos even if they don’t have access to an ultra-fast WiFi connection.

YouTube Go Features

• Official YouTube app for rapid downloads and sharing
• Download the app directly from Google Play Store
• You can preview videos before watching
• Download videos to your device and watch offline
• You can watch videos in different qualities
• Lets you control data speed

Download YouTube GO

Pros

Video transfers don’t use data

Remarkable video sharing capabilities

Compatible with older versions of Android OS

Cons

Users can’t create playlists

The app contains ads

4. FlyTube APK

Price: Free

Even though FlyTube APK doesn’t offer many options, it is still one of the best YouTube app alternatives, because it lets you watch videos directly from YouTube while preserving your data. In order to be able to install it on your device, you must make sure that the OS you have on your phone is at least Android 4.0 or later. FlyTube APK enables you to listen to music from YouTube while chatting or using other apps on your phone. The app’s small window is fully adjustable and you can place it in the background while doing other things.

FlyTube APK Features

• Play videos in the pop-up while you use other apps
• Multiple YouTube videos are available to browse from
• Share videos on multiple platforms
• Does not run on Google Play Services
• A small sized app so does not drain battery and storage

Download FlyTube APK

Pros

A lightweight app that allows you to gain access to YouTube’s rich music collection

FlyTube doesn’t contain ads or surveys

Great multitasking potential

Cons

It easily drains the phone’s battery

The app’s not available on the Google Play store

5. iTube

Price: Free

If you are looking for an app that will let you listen to music from YouTube on your phone while you are using apps such as Facebook or WhatsApp, then iTube is one of the best choices you can make. The app is specifically designed to save battery and to enable its users to have access to music while they are in areas with no Internet reception. What’s more, if you don’t want to spend all your monthly data on YouTube videos, iTube offers a great solution for limited bandwidth plans, because it uses a minimum amount of data to play videos.

iTube Features

• Download full-playlists in audio and video formats
• You can convert and download videos in different formats like mp4, AVI, WMV, etc.
• Download videos from multiple different websites and apps
• You can record and upload videos using the built-in screen recorder
• You can adjust data usage
• Easy to use and browse your favorite videos

Download iTube

Pros

The app works without Internet

No ads before or during a video

Great source of music on long flights

Saves battery

Cons

The app’s users can’t comment on YouTube videos

Limited sharing capabilities

Conclusion

In recent years, short videos and instant music videos are getting popular, Instagram even launched an app Called IGTV for people to share videos, let alone the hot lip-sync music video sharing app Musical.ly (now Tik Tok) which has 500+ million active users globally. So, if you are eager to create and watch short social media videos, you can try these two apps as well.

Whenever you want to get more subscribers and make money with videos, you really need to pay attention to the video content as content is the king in video marketing. Besides the creative ideas, powerful video editing software for YouTubers will help you to step to the next level. Here are some cool video effects that you may be interested in. Do not hesitate to download Filmora and edit with some cool visual effects to your video today.

Wanted to make YouTube videos by yourself and share them with your audiences? Check this easy-to-use and powerful video editor for YouTube - Wondershare’s Filmora , and ignite your video with clicks. Filmora allows you to create 9:16, 1:1 videos for your phone. What’s more, you can export your work directly from the computer to YouTube with Filmora.

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Now, YouTube becomes the second largest search engine in the world, over 1 billion hours of YouTube videos are watched per day. People will be using Google apps to access videos on YouTube. Unfortunately, there are existing issues in using the official application such as the stopping of the playback when you minimize the app and the number of annoying ads displayed on the YouTube application. If you want to get rid of these issues, then you might want to choose YouTube App Alternatives for iPhone and Android.

In this article

Part 1: 5 Best YouTube App Alternatives for iPhone

Part 2: 5 Best YouTube App Alternatives for Android Phone

5 Best YouTube App Alternatives for iPhone

For Apple users, here are some of the best YouTube App Alternatives. We analyzed their top feature and why we decided to include them in this top 5 list.

1. Tube Master

Price: Free

The abundance of features this app provides makes it one of the best alternatives for the YouTube app. Tube Master lets you watch videos while browsing through the millions of videos that are available on the world’s largest video-sharing platform. This iOS-based app enables you to search or play videos without having to sign in to your account, and it allows you to change the video playback speed so you can watch videos in slow motion. The Tube Master app lets you create an unlimited amount of playlists and allows you to answer comments or chat messages instantly.

Tube Mater Features

• Available on Google Play Store and third-party app stores
• You can browse videos using the built-in browser
• Allows you to download videos and audios at different resolutions
• Play videos offline with a built-in video player
• You can download videos from multiple social media platforms
• Lightweight app and requires low RAM and storage space

Download Tube Master

Pros

Users can play the video in fast forward or go back

Easy to use

A rich selection of features

Cons

Slow speed

2. YouTube ++

Price: Free

The YouTube++ app is designed to make watching and downloading YouTube videos to your device a fun and easy process. What’s more, it blocks ads, so you won’t have to wait for the ad to finish to be able to continue watching a video. Changing the video playback speed, forward and rewind controls or the auto-reply options are just a few among the many useful features the YouTube++ app offers to its users. Furthermore, the app lets you disable age restrictions, but it only plays videos in default playback quality.

YouTube++ Features

• Runs without Google Play Services
• Download videos and play them offline on your device
• Share videos on WhatsApp and other social media apps
• Comes with an ads blocker
• You can play audio and video in the background
• Allows you to play videos on loop
• You can disable the age restriction
• Comes with a fast-forwarding or rewinding feature for users
• Also comes with an audio and video format converter

Download Youtube ++

Pros

Audio player available for downloaded videos

Allows you to play video and audio files while using other apps

Removes ads from the videos you watch

Cons

The app isn’t available at the AppStore

Limited playback quality capabilities

3. MyTube

Price: Free

YouTubers who are passionate about music are going to love using this app because it offers superb search tools that enable them to find their favorite songs within seconds. You can either search songs by name, album or artist. MyTube’s users can create their playlists that can continuously play, while the app also provides the option to share videos to Facebook or via email. You can save a song you like on your YouTube account and listen to it whenever you want in just a few simple taps in the MyTube app.

MyTube Features

• Create and manage various playlists
• Supports HD quality videos
• Continue watching your current video while you browse the app
• Play music videos in the background while you use other apps
• Download videos and audio to watch or listen offline
• Post and reply to comments

Download MyTube

Pros

Powerful search tools

The app offers a simple way to create playlists and organize videos or music

Repeat and Shuffle options

Cons

MyTube doesn’t allow you to download videos from YouTube

No fast forward or rewind options

4. VideoTube

Price: Free

If you would like to manage your YouTube, Vimeo, and DailyMotion account from a single app on your iPhone or iPad, then the right choice for you is the VideoTube app. Simply log in to your YouTube account and start browsing through the platform’s endless collection of videos. The app provides one of the kind widgets that lets you open videos you want to watch from the Notification Center. Browsing through YouTube channels, commenting on videos, or subscribing to channels you like are among the numerous features this app offers to its users.

VideoTube Features

• Features popular videos from all leading platforms
• You can browse from multiple categories
• User-interface and website layout is similar to YouTube
• You can also submit your own video content
• Download videos and play them offline

Download Video Tube

Pros

You can browse through your search history and watch your favorite videos again

Add videos to the watch list

The app is not prone to crashing

Cons

Even though it is free, it contains in-app purchases

Relatively poor codec support

5. Tubex - Video & Music Player

Price: Free

Keeping in touch with the latest trends in the music industry or discovering your new favorite song is easy with Tubex. The iOS-based app shows the hottest music trends for the country from which it is accessed, while its intuitive interface makes searching for new songs a fun process. You can add each song you like to a wishlist or include it in the playlist you created with Tubex. The app lets you create as many playlists as you want so you can easily sort all music you discover. Tubex also features a video player that can be activated by a single tap on the video you’d like to watch.

Tubex Features

• Watch and listen to the latest music videos
• Contains unlimited videos arranged reasonably
• Comes with an attractive and user-friendly design
• Allows you to download and share songs and videos
• You can like, share and comment on videos
• Add your favorite videos to the watchlist
• Also comes with a playlist manager

Download Tubex

Pros

Elegant and functionally designed interface

Users can create an unlimited number of playlists

Makes managing large quantities of video files look easy

Cons

In-app purchases are required to unlock all of the app’s features

Turbex doesn’t offer a video download option

5 Best YouTube App Alternatives for Android Phone

We will not be leaving our Android phone readers behind. For the best YouTube App for their gadgets, here are our top picks for this year.

1. NewPipe

Price: Free

This Freeware, open-source app is basically a lighter version of the YouTube app that doesn’t require any Google Play services to run smoothly. NewPipe collects the URL source from YouTube and displays the information it gathers in the app that is completely independent of this platform. The app’s users can search videos, view the video’s info, or choose which streaming player they are going to use to watch the video. The app offers support for videos in 1080p, 2K, or 4K resolution, which means that you watch high-quality videos from your phone. The NewPipe app is a great choice for YouTubers who don’t have powerful Android phones but still want to enjoy the benefits of browsing the world’s largest video-sharing platform.

NewPipe Features

• Runs without Google Play Services
• Unlimited downloads
• You can set and change the quality of video play
• Play videos in the background while you use other apps
• Download the video and audio at different resolutions.
• Play video as a Pop-up box for multitasking
• Lightweight and consumes low storage and battery

Download New Pipe

Pros

Great browsing and search features

Lets you download videos to your device

Offers support for high-resolution videos

Cons

The app is not available on the Google Play store

Limited tools for creating playlists

2. OGYouTube

Price: Free

Like most YouTube client apps, OGYouTube lets you browse the platform, listen to music or watch videos in different resolutions. As a matter of fact, this app is just an older version of the YouTube client app, that still provides the option to download videos. However, if you log into your account on YouTube, with the OGYouTube app you won’t be able to download videos. The app’s interface is identical to YouTube’s interface, which means that you won’t have to waste a lot of time trying to figure out how to use OGYouTube.

OGYouTube Features

• Play and download videos directly from the app
• Supports different video qualities
• Play video in background
• Comes with a dark mode on android devices
• Runs parallel with the default YouTube app
• No annoying ads to disturb you

Download OGYouTube

Pros

A great option for people who don’t have powerful Android phones

Lets you play videos while using other apps

The app doesn’t contain ads

Cons

Not an official YouTube client app

Not available on Google Play Store

3. YouTube GO

Price: Free

YouTube’s official app can be quite demanding since it requires a fast Internet connection. That’s the reason why the company launched a lighter version of their official app, which is currently available in 130 countries around the world. One of the greatest advantages of the YouTube Go app is the fact that it lets you choose how many MB you spend on videos. Furthermore, the app is built to work seamlessly even at low Internet speeds, so its users can listen to music or download videos even if they don’t have access to an ultra-fast WiFi connection.

YouTube Go Features

• Official YouTube app for rapid downloads and sharing
• Download the app directly from Google Play Store
• You can preview videos before watching
• Download videos to your device and watch offline
• You can watch videos in different qualities
• Lets you control data speed

Download YouTube GO

Pros

Video transfers don’t use data

Remarkable video sharing capabilities

Compatible with older versions of Android OS

Cons

Users can’t create playlists

The app contains ads

4. FlyTube APK

Price: Free

Even though FlyTube APK doesn’t offer many options, it is still one of the best YouTube app alternatives, because it lets you watch videos directly from YouTube while preserving your data. In order to be able to install it on your device, you must make sure that the OS you have on your phone is at least Android 4.0 or later. FlyTube APK enables you to listen to music from YouTube while chatting or using other apps on your phone. The app’s small window is fully adjustable and you can place it in the background while doing other things.

FlyTube APK Features

• Play videos in the pop-up while you use other apps
• Multiple YouTube videos are available to browse from
• Share videos on multiple platforms
• Does not run on Google Play Services
• A small sized app so does not drain battery and storage

Download FlyTube APK

Pros

A lightweight app that allows you to gain access to YouTube’s rich music collection

FlyTube doesn’t contain ads or surveys

Great multitasking potential

Cons

It easily drains the phone’s battery

The app’s not available on the Google Play store

5. iTube

Price: Free

If you are looking for an app that will let you listen to music from YouTube on your phone while you are using apps such as Facebook or WhatsApp, then iTube is one of the best choices you can make. The app is specifically designed to save battery and to enable its users to have access to music while they are in areas with no Internet reception. What’s more, if you don’t want to spend all your monthly data on YouTube videos, iTube offers a great solution for limited bandwidth plans, because it uses a minimum amount of data to play videos.

iTube Features

• Download full-playlists in audio and video formats
• You can convert and download videos in different formats like mp4, AVI, WMV, etc.
• Download videos from multiple different websites and apps
• You can record and upload videos using the built-in screen recorder
• You can adjust data usage
• Easy to use and browse your favorite videos

Download iTube

Pros

The app works without Internet

No ads before or during a video

Great source of music on long flights

Saves battery

Cons

The app’s users can’t comment on YouTube videos

Limited sharing capabilities

Conclusion

In recent years, short videos and instant music videos are getting popular, Instagram even launched an app Called IGTV for people to share videos, let alone the hot lip-sync music video sharing app Musical.ly (now Tik Tok) which has 500+ million active users globally. So, if you are eager to create and watch short social media videos, you can try these two apps as well.

Whenever you want to get more subscribers and make money with videos, you really need to pay attention to the video content as content is the king in video marketing. Besides the creative ideas, powerful video editing software for YouTubers will help you to step to the next level. Here are some cool video effects that you may be interested in. Do not hesitate to download Filmora and edit with some cool visual effects to your video today.

Wanted to make YouTube videos by yourself and share them with your audiences? Check this easy-to-use and powerful video editor for YouTube - Wondershare’s Filmora , and ignite your video with clicks. Filmora allows you to create 9:16, 1:1 videos for your phone. What’s more, you can export your work directly from the computer to YouTube with Filmora.

Try It Free Try It Free

Try It Free >>

Try It Free Try It Free

Try It Free >>

Now, YouTube becomes the second largest search engine in the world, over 1 billion hours of YouTube videos are watched per day. People will be using Google apps to access videos on YouTube. Unfortunately, there are existing issues in using the official application such as the stopping of the playback when you minimize the app and the number of annoying ads displayed on the YouTube application. If you want to get rid of these issues, then you might want to choose YouTube App Alternatives for iPhone and Android.

In this article

Part 1: 5 Best YouTube App Alternatives for iPhone

Part 2: 5 Best YouTube App Alternatives for Android Phone

5 Best YouTube App Alternatives for iPhone

For Apple users, here are some of the best YouTube App Alternatives. We analyzed their top feature and why we decided to include them in this top 5 list.

1. Tube Master

Price: Free

The abundance of features this app provides makes it one of the best alternatives for the YouTube app. Tube Master lets you watch videos while browsing through the millions of videos that are available on the world’s largest video-sharing platform. This iOS-based app enables you to search or play videos without having to sign in to your account, and it allows you to change the video playback speed so you can watch videos in slow motion. The Tube Master app lets you create an unlimited amount of playlists and allows you to answer comments or chat messages instantly.

Tube Mater Features

• Available on Google Play Store and third-party app stores
• You can browse videos using the built-in browser
• Allows you to download videos and audios at different resolutions
• Play videos offline with a built-in video player
• You can download videos from multiple social media platforms
• Lightweight app and requires low RAM and storage space

Download Tube Master

Pros

Users can play the video in fast forward or go back

Easy to use

A rich selection of features

Cons

Slow speed

2. YouTube ++

Price: Free

The YouTube++ app is designed to make watching and downloading YouTube videos to your device a fun and easy process. What’s more, it blocks ads, so you won’t have to wait for the ad to finish to be able to continue watching a video. Changing the video playback speed, forward and rewind controls or the auto-reply options are just a few among the many useful features the YouTube++ app offers to its users. Furthermore, the app lets you disable age restrictions, but it only plays videos in default playback quality.

YouTube++ Features

• Runs without Google Play Services
• Download videos and play them offline on your device
• Share videos on WhatsApp and other social media apps
• Comes with an ads blocker
• You can play audio and video in the background
• Allows you to play videos on loop
• You can disable the age restriction
• Comes with a fast-forwarding or rewinding feature for users
• Also comes with an audio and video format converter

Download Youtube ++

Pros

Audio player available for downloaded videos

Allows you to play video and audio files while using other apps

Removes ads from the videos you watch

Cons

The app isn’t available at the AppStore

Limited playback quality capabilities

3. MyTube

Price: Free

YouTubers who are passionate about music are going to love using this app because it offers superb search tools that enable them to find their favorite songs within seconds. You can either search songs by name, album or artist. MyTube’s users can create their playlists that can continuously play, while the app also provides the option to share videos to Facebook or via email. You can save a song you like on your YouTube account and listen to it whenever you want in just a few simple taps in the MyTube app.

MyTube Features

• Create and manage various playlists
• Supports HD quality videos
• Continue watching your current video while you browse the app
• Play music videos in the background while you use other apps
• Download videos and audio to watch or listen offline
• Post and reply to comments

Download MyTube

Pros

Powerful search tools

The app offers a simple way to create playlists and organize videos or music

Repeat and Shuffle options

Cons

MyTube doesn’t allow you to download videos from YouTube

No fast forward or rewind options

4. VideoTube

Price: Free

If you would like to manage your YouTube, Vimeo, and DailyMotion account from a single app on your iPhone or iPad, then the right choice for you is the VideoTube app. Simply log in to your YouTube account and start browsing through the platform’s endless collection of videos. The app provides one of the kind widgets that lets you open videos you want to watch from the Notification Center. Browsing through YouTube channels, commenting on videos, or subscribing to channels you like are among the numerous features this app offers to its users.

VideoTube Features

• Features popular videos from all leading platforms
• You can browse from multiple categories
• User-interface and website layout is similar to YouTube
• You can also submit your own video content
• Download videos and play them offline

Download Video Tube

Pros

You can browse through your search history and watch your favorite videos again

Add videos to the watch list

The app is not prone to crashing

Cons

Even though it is free, it contains in-app purchases

Relatively poor codec support

5. Tubex - Video & Music Player

Price: Free

Keeping in touch with the latest trends in the music industry or discovering your new favorite song is easy with Tubex. The iOS-based app shows the hottest music trends for the country from which it is accessed, while its intuitive interface makes searching for new songs a fun process. You can add each song you like to a wishlist or include it in the playlist you created with Tubex. The app lets you create as many playlists as you want so you can easily sort all music you discover. Tubex also features a video player that can be activated by a single tap on the video you’d like to watch.

Tubex Features

• Watch and listen to the latest music videos
• Contains unlimited videos arranged reasonably
• Comes with an attractive and user-friendly design
• Allows you to download and share songs and videos
• You can like, share and comment on videos
• Add your favorite videos to the watchlist
• Also comes with a playlist manager

Download Tubex

Pros

Elegant and functionally designed interface

Users can create an unlimited number of playlists

Makes managing large quantities of video files look easy

Cons

In-app purchases are required to unlock all of the app’s features

Turbex doesn’t offer a video download option

5 Best YouTube App Alternatives for Android Phone

We will not be leaving our Android phone readers behind. For the best YouTube App for their gadgets, here are our top picks for this year.

1. NewPipe

Price: Free

This Freeware, open-source app is basically a lighter version of the YouTube app that doesn’t require any Google Play services to run smoothly. NewPipe collects the URL source from YouTube and displays the information it gathers in the app that is completely independent of this platform. The app’s users can search videos, view the video’s info, or choose which streaming player they are going to use to watch the video. The app offers support for videos in 1080p, 2K, or 4K resolution, which means that you watch high-quality videos from your phone. The NewPipe app is a great choice for YouTubers who don’t have powerful Android phones but still want to enjoy the benefits of browsing the world’s largest video-sharing platform.

NewPipe Features

• Runs without Google Play Services
• Unlimited downloads
• You can set and change the quality of video play
• Play videos in the background while you use other apps
• Download the video and audio at different resolutions.
• Play video as a Pop-up box for multitasking
• Lightweight and consumes low storage and battery

Download New Pipe

Pros

Great browsing and search features

Lets you download videos to your device

Offers support for high-resolution videos

Cons

The app is not available on the Google Play store

Limited tools for creating playlists

2. OGYouTube

Price: Free

Like most YouTube client apps, OGYouTube lets you browse the platform, listen to music or watch videos in different resolutions. As a matter of fact, this app is just an older version of the YouTube client app, that still provides the option to download videos. However, if you log into your account on YouTube, with the OGYouTube app you won’t be able to download videos. The app’s interface is identical to YouTube’s interface, which means that you won’t have to waste a lot of time trying to figure out how to use OGYouTube.

OGYouTube Features

• Play and download videos directly from the app
• Supports different video qualities
• Play video in background
• Comes with a dark mode on android devices
• Runs parallel with the default YouTube app
• No annoying ads to disturb you

Download OGYouTube

Pros

A great option for people who don’t have powerful Android phones

Lets you play videos while using other apps

The app doesn’t contain ads

Cons

Not an official YouTube client app

Not available on Google Play Store

3. YouTube GO

Price: Free

YouTube’s official app can be quite demanding since it requires a fast Internet connection. That’s the reason why the company launched a lighter version of their official app, which is currently available in 130 countries around the world. One of the greatest advantages of the YouTube Go app is the fact that it lets you choose how many MB you spend on videos. Furthermore, the app is built to work seamlessly even at low Internet speeds, so its users can listen to music or download videos even if they don’t have access to an ultra-fast WiFi connection.

YouTube Go Features

• Official YouTube app for rapid downloads and sharing
• Download the app directly from Google Play Store
• You can preview videos before watching
• Download videos to your device and watch offline
• You can watch videos in different qualities
• Lets you control data speed

Download YouTube GO

Pros

Video transfers don’t use data

Remarkable video sharing capabilities

Compatible with older versions of Android OS

Cons

Users can’t create playlists

The app contains ads

4. FlyTube APK

Price: Free

Even though FlyTube APK doesn’t offer many options, it is still one of the best YouTube app alternatives, because it lets you watch videos directly from YouTube while preserving your data. In order to be able to install it on your device, you must make sure that the OS you have on your phone is at least Android 4.0 or later. FlyTube APK enables you to listen to music from YouTube while chatting or using other apps on your phone. The app’s small window is fully adjustable and you can place it in the background while doing other things.

FlyTube APK Features

• Play videos in the pop-up while you use other apps
• Multiple YouTube videos are available to browse from
• Share videos on multiple platforms
• Does not run on Google Play Services
• A small sized app so does not drain battery and storage

Download FlyTube APK

Pros

A lightweight app that allows you to gain access to YouTube’s rich music collection

FlyTube doesn’t contain ads or surveys

Great multitasking potential

Cons

It easily drains the phone’s battery

The app’s not available on the Google Play store

5. iTube

Price: Free

If you are looking for an app that will let you listen to music from YouTube on your phone while you are using apps such as Facebook or WhatsApp, then iTube is one of the best choices you can make. The app is specifically designed to save battery and to enable its users to have access to music while they are in areas with no Internet reception. What’s more, if you don’t want to spend all your monthly data on YouTube videos, iTube offers a great solution for limited bandwidth plans, because it uses a minimum amount of data to play videos.

iTube Features

• Download full-playlists in audio and video formats
• You can convert and download videos in different formats like mp4, AVI, WMV, etc.
• Download videos from multiple different websites and apps
• You can record and upload videos using the built-in screen recorder
• You can adjust data usage
• Easy to use and browse your favorite videos

Download iTube

Pros

The app works without Internet

No ads before or during a video

Great source of music on long flights

Saves battery

Cons

The app’s users can’t comment on YouTube videos

Limited sharing capabilities

Conclusion

In recent years, short videos and instant music videos are getting popular, Instagram even launched an app Called IGTV for people to share videos, let alone the hot lip-sync music video sharing app Musical.ly (now Tik Tok) which has 500+ million active users globally. So, if you are eager to create and watch short social media videos, you can try these two apps as well.

Whenever you want to get more subscribers and make money with videos, you really need to pay attention to the video content as content is the king in video marketing. Besides the creative ideas, powerful video editing software for YouTubers will help you to step to the next level. Here are some cool video effects that you may be interested in. Do not hesitate to download Filmora and edit with some cool visual effects to your video today.

Wanted to make YouTube videos by yourself and share them with your audiences? Check this easy-to-use and powerful video editor for YouTube - Wondershare’s Filmora , and ignite your video with clicks. Filmora allows you to create 9:16, 1:1 videos for your phone. What’s more, you can export your work directly from the computer to YouTube with Filmora.

Try It Free Try It Free

Try It Free >>

Try It Free Try It Free

Try It Free >>

Now, YouTube becomes the second largest search engine in the world, over 1 billion hours of YouTube videos are watched per day. People will be using Google apps to access videos on YouTube. Unfortunately, there are existing issues in using the official application such as the stopping of the playback when you minimize the app and the number of annoying ads displayed on the YouTube application. If you want to get rid of these issues, then you might want to choose YouTube App Alternatives for iPhone and Android.

In this article

Part 1: 5 Best YouTube App Alternatives for iPhone

Part 2: 5 Best YouTube App Alternatives for Android Phone

5 Best YouTube App Alternatives for iPhone

For Apple users, here are some of the best YouTube App Alternatives. We analyzed their top feature and why we decided to include them in this top 5 list.

1. Tube Master

Price: Free

The abundance of features this app provides makes it one of the best alternatives for the YouTube app. Tube Master lets you watch videos while browsing through the millions of videos that are available on the world’s largest video-sharing platform. This iOS-based app enables you to search or play videos without having to sign in to your account, and it allows you to change the video playback speed so you can watch videos in slow motion. The Tube Master app lets you create an unlimited amount of playlists and allows you to answer comments or chat messages instantly.

Tube Mater Features

• Available on Google Play Store and third-party app stores
• You can browse videos using the built-in browser
• Allows you to download videos and audios at different resolutions
• Play videos offline with a built-in video player
• You can download videos from multiple social media platforms
• Lightweight app and requires low RAM and storage space

Download Tube Master

Pros

Users can play the video in fast forward or go back

Easy to use

A rich selection of features

Cons

Slow speed

2. YouTube ++

Price: Free

The YouTube++ app is designed to make watching and downloading YouTube videos to your device a fun and easy process. What’s more, it blocks ads, so you won’t have to wait for the ad to finish to be able to continue watching a video. Changing the video playback speed, forward and rewind controls or the auto-reply options are just a few among the many useful features the YouTube++ app offers to its users. Furthermore, the app lets you disable age restrictions, but it only plays videos in default playback quality.

YouTube++ Features

• Runs without Google Play Services
• Download videos and play them offline on your device
• Share videos on WhatsApp and other social media apps
• Comes with an ads blocker
• You can play audio and video in the background
• Allows you to play videos on loop
• You can disable the age restriction
• Comes with a fast-forwarding or rewinding feature for users
• Also comes with an audio and video format converter

Download Youtube ++

Pros

Audio player available for downloaded videos

Allows you to play video and audio files while using other apps

Removes ads from the videos you watch

Cons

The app isn’t available at the AppStore

Limited playback quality capabilities

3. MyTube

Price: Free

YouTubers who are passionate about music are going to love using this app because it offers superb search tools that enable them to find their favorite songs within seconds. You can either search songs by name, album or artist. MyTube’s users can create their playlists that can continuously play, while the app also provides the option to share videos to Facebook or via email. You can save a song you like on your YouTube account and listen to it whenever you want in just a few simple taps in the MyTube app.

MyTube Features

• Create and manage various playlists
• Supports HD quality videos
• Continue watching your current video while you browse the app
• Play music videos in the background while you use other apps
• Download videos and audio to watch or listen offline
• Post and reply to comments

Download MyTube

Pros

Powerful search tools

The app offers a simple way to create playlists and organize videos or music

Repeat and Shuffle options

Cons

MyTube doesn’t allow you to download videos from YouTube

No fast forward or rewind options

4. VideoTube

Price: Free

If you would like to manage your YouTube, Vimeo, and DailyMotion account from a single app on your iPhone or iPad, then the right choice for you is the VideoTube app. Simply log in to your YouTube account and start browsing through the platform’s endless collection of videos. The app provides one of the kind widgets that lets you open videos you want to watch from the Notification Center. Browsing through YouTube channels, commenting on videos, or subscribing to channels you like are among the numerous features this app offers to its users.

VideoTube Features

• Features popular videos from all leading platforms
• You can browse from multiple categories
• User-interface and website layout is similar to YouTube
• You can also submit your own video content
• Download videos and play them offline

Download Video Tube

Pros

You can browse through your search history and watch your favorite videos again

Add videos to the watch list

The app is not prone to crashing

Cons

Even though it is free, it contains in-app purchases

Relatively poor codec support

5. Tubex - Video & Music Player

Price: Free

Keeping in touch with the latest trends in the music industry or discovering your new favorite song is easy with Tubex. The iOS-based app shows the hottest music trends for the country from which it is accessed, while its intuitive interface makes searching for new songs a fun process. You can add each song you like to a wishlist or include it in the playlist you created with Tubex. The app lets you create as many playlists as you want so you can easily sort all music you discover. Tubex also features a video player that can be activated by a single tap on the video you’d like to watch.

Tubex Features

• Watch and listen to the latest music videos
• Contains unlimited videos arranged reasonably
• Comes with an attractive and user-friendly design
• Allows you to download and share songs and videos
• You can like, share and comment on videos
• Add your favorite videos to the watchlist
• Also comes with a playlist manager

Download Tubex

Pros

Elegant and functionally designed interface

Users can create an unlimited number of playlists

Makes managing large quantities of video files look easy

Cons

In-app purchases are required to unlock all of the app’s features

Turbex doesn’t offer a video download option

5 Best YouTube App Alternatives for Android Phone

We will not be leaving our Android phone readers behind. For the best YouTube App for their gadgets, here are our top picks for this year.

1. NewPipe

Price: Free

This Freeware, open-source app is basically a lighter version of the YouTube app that doesn’t require any Google Play services to run smoothly. NewPipe collects the URL source from YouTube and displays the information it gathers in the app that is completely independent of this platform. The app’s users can search videos, view the video’s info, or choose which streaming player they are going to use to watch the video. The app offers support for videos in 1080p, 2K, or 4K resolution, which means that you watch high-quality videos from your phone. The NewPipe app is a great choice for YouTubers who don’t have powerful Android phones but still want to enjoy the benefits of browsing the world’s largest video-sharing platform.

NewPipe Features

• Runs without Google Play Services
• Unlimited downloads
• You can set and change the quality of video play
• Play videos in the background while you use other apps
• Download the video and audio at different resolutions.
• Play video as a Pop-up box for multitasking
• Lightweight and consumes low storage and battery

Download New Pipe

Pros

Great browsing and search features

Lets you download videos to your device

Offers support for high-resolution videos

Cons

The app is not available on the Google Play store

Limited tools for creating playlists

2. OGYouTube

Price: Free

Like most YouTube client apps, OGYouTube lets you browse the platform, listen to music or watch videos in different resolutions. As a matter of fact, this app is just an older version of the YouTube client app, that still provides the option to download videos. However, if you log into your account on YouTube, with the OGYouTube app you won’t be able to download videos. The app’s interface is identical to YouTube’s interface, which means that you won’t have to waste a lot of time trying to figure out how to use OGYouTube.

OGYouTube Features

• Play and download videos directly from the app
• Supports different video qualities
• Play video in background
• Comes with a dark mode on android devices
• Runs parallel with the default YouTube app
• No annoying ads to disturb you

Download OGYouTube

Pros

A great option for people who don’t have powerful Android phones

Lets you play videos while using other apps

The app doesn’t contain ads

Cons

Not an official YouTube client app

Not available on Google Play Store

3. YouTube GO

Price: Free

YouTube’s official app can be quite demanding since it requires a fast Internet connection. That’s the reason why the company launched a lighter version of their official app, which is currently available in 130 countries around the world. One of the greatest advantages of the YouTube Go app is the fact that it lets you choose how many MB you spend on videos. Furthermore, the app is built to work seamlessly even at low Internet speeds, so its users can listen to music or download videos even if they don’t have access to an ultra-fast WiFi connection.

YouTube Go Features

• Official YouTube app for rapid downloads and sharing
• Download the app directly from Google Play Store
• You can preview videos before watching
• Download videos to your device and watch offline
• You can watch videos in different qualities
• Lets you control data speed

Download YouTube GO

Pros

Video transfers don’t use data

Remarkable video sharing capabilities

Compatible with older versions of Android OS

Cons

Users can’t create playlists

The app contains ads

4. FlyTube APK

Price: Free

Even though FlyTube APK doesn’t offer many options, it is still one of the best YouTube app alternatives, because it lets you watch videos directly from YouTube while preserving your data. In order to be able to install it on your device, you must make sure that the OS you have on your phone is at least Android 4.0 or later. FlyTube APK enables you to listen to music from YouTube while chatting or using other apps on your phone. The app’s small window is fully adjustable and you can place it in the background while doing other things.

FlyTube APK Features

• Play videos in the pop-up while you use other apps
• Multiple YouTube videos are available to browse from
• Share videos on multiple platforms
• Does not run on Google Play Services
• A small sized app so does not drain battery and storage

Download FlyTube APK

Pros

A lightweight app that allows you to gain access to YouTube’s rich music collection

FlyTube doesn’t contain ads or surveys

Great multitasking potential

Cons

It easily drains the phone’s battery

The app’s not available on the Google Play store

5. iTube

Price: Free

If you are looking for an app that will let you listen to music from YouTube on your phone while you are using apps such as Facebook or WhatsApp, then iTube is one of the best choices you can make. The app is specifically designed to save battery and to enable its users to have access to music while they are in areas with no Internet reception. What’s more, if you don’t want to spend all your monthly data on YouTube videos, iTube offers a great solution for limited bandwidth plans, because it uses a minimum amount of data to play videos.

iTube Features

• Download full-playlists in audio and video formats
• You can convert and download videos in different formats like mp4, AVI, WMV, etc.
• Download videos from multiple different websites and apps
• You can record and upload videos using the built-in screen recorder
• You can adjust data usage
• Easy to use and browse your favorite videos

Download iTube

Pros

The app works without Internet

No ads before or during a video

Great source of music on long flights

Saves battery

Cons

The app’s users can’t comment on YouTube videos

Limited sharing capabilities

Conclusion

In recent years, short videos and instant music videos are getting popular, Instagram even launched an app Called IGTV for people to share videos, let alone the hot lip-sync music video sharing app Musical.ly (now Tik Tok) which has 500+ million active users globally. So, if you are eager to create and watch short social media videos, you can try these two apps as well.

Whenever you want to get more subscribers and make money with videos, you really need to pay attention to the video content as content is the king in video marketing. Besides the creative ideas, powerful video editing software for YouTubers will help you to step to the next level. Here are some cool video effects that you may be interested in. Do not hesitate to download Filmora and edit with some cool visual effects to your video today.

Wanted to make YouTube videos by yourself and share them with your audiences? Check this easy-to-use and powerful video editor for YouTube - Wondershare’s Filmora , and ignite your video with clicks. Filmora allows you to create 9:16, 1:1 videos for your phone. What’s more, you can export your work directly from the computer to YouTube with Filmora.

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