Setting Up Sports Content Sharing on a Mac Device

How to Create a Sports YouTube Channel on Mac?

Richard Bennett

Dec 14, 2023• Proven solutions

It is no secret that there is a huge audience of sports, including e-sports and gaming, on YouTube who appreciates high-quality content. These viewers are searching for sports YouTubers who create insightful and entertaining content that isn’t only rich in terms of content but production as well. It means that sports channels on YouTube have to rely on special video editing effects to ensure they are delivering what their viewers expect.

That being said, it is usually not easy for aspiring sports YouTubers to start since they have little to no experience when it comes to creating premium sports videos for YouTube. This article will help you out in terms of starting a new YouTube sports channel, especially if you are a mac user.

• Section1. Necessary Elements of a YouTube Sports Channel
• Section2. Must Use Feature for Making a Sports YouTube Channel
• Section3. Which Video Editing Software Has these Features?

Section 1. Necessary Elements of a YouTube Sports Channel

If you want to start a YouTube sports channel, you need to keep in mind that sports videos are fundamentally different from other types of videos. This requires you to have a strong grasp not only on content but video editing as well. Here are some of the top elements that every YouTube sports channel needs.

1.Insightful Producer Perspective

First of all, you should try to have a clear and comprehensive understanding of the sport you are going to talk about on your channel. If you are just an amateur or a casual fan, you will need to do more preparation as a sports YouTuber.

2.Brief and Clear Delivery

The second most important thing is to communicate your perspective in an entertaining, brief, and interactive manner so your viewers remain engaged and keep coming back to your channel. If you fail to communicate properly, your viewers will go somewhere else to watch what they are looking for.

3.Advanced Video Editing

Apart from the content, you need to make yourself familiar with using advanced video editing features such as picture-in-picture, screen recording, and audio recording. These allow you to provide a high-quality viewing experience to your YouTube channel audience.

4.Branded Intro & Outro

You need to set yourself apart with the impactful branding of your sports YouTube channel. It means that the software you are using on your Mac needs to have smart editing features including the ability to add cool intros and outros that become the trademark of your sports channel.

You May Also Like:

• YouTuber Skillshare: Essential Video Cutting Skills For YouTubers>>>
• What is the Best MP4 Cutter for YouTubers On Mac?>>>

Section 2. Must Use Feature for Making a Sports YouTube Channel

There are many features that you may need in your sports content creation. High video quality will bring more views and attract more fans to your YouTube channel. Here are some features you may use in making sports videos.

1. Making a Sports YouTube Channel - Screen Recording

One of the top features that you must use in your sports content creation is screen recording. It is a vital feature for all sports YouTubers and it is used extensively for multiple reasons:

• It gives content creators the ability to give demonstrations in a clear and convenient manner that is easily understandable.
• Screen recording also allows them to create how-to and tutorial videos for games and other sports.
• They can also use this feature to record a video clip that may not be easy to include in the final video.

This feature will give your audience the opportunity to understand your point clearly without having to visualize everything in their heads. Everything you say would be right in front of them in the form of screen recording and they can easily get your perspective.

2. Making a Sports YouTube Channel- Picture in Picture

Another key feature that is widely used by YouTube sports channels is picture-in-picture, especially those who engage in live commentary while the game or match is still being played. As a Mac YouTube channel producer, you must use this feature to gain the following advantages:

• Picture in Picture allows you to stay visible to your audience while commentating or giving your opinion on a game.
• It also provides you with the ability to divert more focus on the game so the bigger part of the screen is dedicated to sports.
• You can also switch between the smaller and bigger video sections when necessary, for example during a break or interval.
• It gives you the opportunity to make your YouTube channel more personalized with your own take on picture-in-picture.

Picture in picture is a great feature for sports YouTubers on Mac as it keeps the video entertaining and personalized. Without using a picture-in-picture feature, you will find it difficult to compete with other sports YouTube channels.

3. Making a Sports YouTube Channel - Audio Recording

There are times when you cannot use the native audio of the sports video and need to add your own. It means that you need to record your own audio file and add it to the video before uploading it to your YouTube channel. This feature allows you to:

• Edit the audio of your sports video to make it more customizable according to your target audience.
• Remove the audio that might cause copyright issues and add your own to ensure your content remains original.
• Add your own remarks, commentary, and opinions in the video in full or in parts to make it more engaging and interactive.
• Make videos where you just need background music and don’t need the original audio such as montages, tributes, etc.

Clear and crisp audio recording is necessary to ensure that the video you upload on your sports YouTube channel is of high quality. Low-quality audio will damage the whole experience and leave a bad taste in the mouth of your viewers.

You May Also Like: Edit Audios in Wondershare Filmora For Mac

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Section 3. What Video Editing Software Has these Features?

There are many video editing software applications that enable you to use the above-mentioned features. However, if you are just starting out and want to become a producer of your own YouTube sports channel using Mac, here are some of your options:

1. WonderShare Filmora X - Make sports channel editing easier

If you are just getting ready to do a YouTube sports channel and do not have any experience, Filmora is a good choice. There is no video editing software that provides better value.

This software contains most of the features and functions needed to create sports videos, such as audio and screen recording along with pip capability, and picture-in-picture. You can also use Filmora X to add cool branded intros and outros to customize your sports videos.

2.iMovie - Build-in software for Mac users

If you don’t want to rely on third-party software, the default built-in video editing software on Mac provides you with the basic editing features you may need.

3.Adobe Premiere Elements - Professional software to edit sport videos

If you want professional-grade software and don’t really care about the price, you can get Adobe Premiere Elements. Keep in mind that it is a highly advanced software for professionals and you may not need a wide variety of features offered here.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

It is no secret that there is a huge audience of sports, including e-sports and gaming, on YouTube who appreciates high-quality content. These viewers are searching for sports YouTubers who create insightful and entertaining content that isn’t only rich in terms of content but production as well. It means that sports channels on YouTube have to rely on special video editing effects to ensure they are delivering what their viewers expect.

That being said, it is usually not easy for aspiring sports YouTubers to start since they have little to no experience when it comes to creating premium sports videos for YouTube. This article will help you out in terms of starting a new YouTube sports channel, especially if you are a mac user.

• Section1. Necessary Elements of a YouTube Sports Channel
• Section2. Must Use Feature for Making a Sports YouTube Channel
• Section3. Which Video Editing Software Has these Features?

Section 1. Necessary Elements of a YouTube Sports Channel

If you want to start a YouTube sports channel, you need to keep in mind that sports videos are fundamentally different from other types of videos. This requires you to have a strong grasp not only on content but video editing as well. Here are some of the top elements that every YouTube sports channel needs.

1.Insightful Producer Perspective

First of all, you should try to have a clear and comprehensive understanding of the sport you are going to talk about on your channel. If you are just an amateur or a casual fan, you will need to do more preparation as a sports YouTuber.

2.Brief and Clear Delivery

The second most important thing is to communicate your perspective in an entertaining, brief, and interactive manner so your viewers remain engaged and keep coming back to your channel. If you fail to communicate properly, your viewers will go somewhere else to watch what they are looking for.

3.Advanced Video Editing

Apart from the content, you need to make yourself familiar with using advanced video editing features such as picture-in-picture, screen recording, and audio recording. These allow you to provide a high-quality viewing experience to your YouTube channel audience.

4.Branded Intro & Outro

You need to set yourself apart with the impactful branding of your sports YouTube channel. It means that the software you are using on your Mac needs to have smart editing features including the ability to add cool intros and outros that become the trademark of your sports channel.

You May Also Like:

• YouTuber Skillshare: Essential Video Cutting Skills For YouTubers>>>
• What is the Best MP4 Cutter for YouTubers On Mac?>>>

Section 2. Must Use Feature for Making a Sports YouTube Channel

There are many features that you may need in your sports content creation. High video quality will bring more views and attract more fans to your YouTube channel. Here are some features you may use in making sports videos.

1. Making a Sports YouTube Channel - Screen Recording

One of the top features that you must use in your sports content creation is screen recording. It is a vital feature for all sports YouTubers and it is used extensively for multiple reasons:

• It gives content creators the ability to give demonstrations in a clear and convenient manner that is easily understandable.
• Screen recording also allows them to create how-to and tutorial videos for games and other sports.
• They can also use this feature to record a video clip that may not be easy to include in the final video.

This feature will give your audience the opportunity to understand your point clearly without having to visualize everything in their heads. Everything you say would be right in front of them in the form of screen recording and they can easily get your perspective.

2. Making a Sports YouTube Channel- Picture in Picture

Another key feature that is widely used by YouTube sports channels is picture-in-picture, especially those who engage in live commentary while the game or match is still being played. As a Mac YouTube channel producer, you must use this feature to gain the following advantages:

• Picture in Picture allows you to stay visible to your audience while commentating or giving your opinion on a game.
• It also provides you with the ability to divert more focus on the game so the bigger part of the screen is dedicated to sports.
• You can also switch between the smaller and bigger video sections when necessary, for example during a break or interval.
• It gives you the opportunity to make your YouTube channel more personalized with your own take on picture-in-picture.

Picture in picture is a great feature for sports YouTubers on Mac as it keeps the video entertaining and personalized. Without using a picture-in-picture feature, you will find it difficult to compete with other sports YouTube channels.

3. Making a Sports YouTube Channel - Audio Recording

There are times when you cannot use the native audio of the sports video and need to add your own. It means that you need to record your own audio file and add it to the video before uploading it to your YouTube channel. This feature allows you to:

• Edit the audio of your sports video to make it more customizable according to your target audience.
• Remove the audio that might cause copyright issues and add your own to ensure your content remains original.
• Add your own remarks, commentary, and opinions in the video in full or in parts to make it more engaging and interactive.
• Make videos where you just need background music and don’t need the original audio such as montages, tributes, etc.

Clear and crisp audio recording is necessary to ensure that the video you upload on your sports YouTube channel is of high quality. Low-quality audio will damage the whole experience and leave a bad taste in the mouth of your viewers.

You May Also Like: Edit Audios in Wondershare Filmora For Mac

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Section 3. What Video Editing Software Has these Features?

There are many video editing software applications that enable you to use the above-mentioned features. However, if you are just starting out and want to become a producer of your own YouTube sports channel using Mac, here are some of your options:

1. WonderShare Filmora X - Make sports channel editing easier

If you are just getting ready to do a YouTube sports channel and do not have any experience, Filmora is a good choice. There is no video editing software that provides better value.

This software contains most of the features and functions needed to create sports videos, such as audio and screen recording along with pip capability, and picture-in-picture. You can also use Filmora X to add cool branded intros and outros to customize your sports videos.

2.iMovie - Build-in software for Mac users

If you don’t want to rely on third-party software, the default built-in video editing software on Mac provides you with the basic editing features you may need.

3.Adobe Premiere Elements - Professional software to edit sport videos

If you want professional-grade software and don’t really care about the price, you can get Adobe Premiere Elements. Keep in mind that it is a highly advanced software for professionals and you may not need a wide variety of features offered here.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

It is no secret that there is a huge audience of sports, including e-sports and gaming, on YouTube who appreciates high-quality content. These viewers are searching for sports YouTubers who create insightful and entertaining content that isn’t only rich in terms of content but production as well. It means that sports channels on YouTube have to rely on special video editing effects to ensure they are delivering what their viewers expect.

That being said, it is usually not easy for aspiring sports YouTubers to start since they have little to no experience when it comes to creating premium sports videos for YouTube. This article will help you out in terms of starting a new YouTube sports channel, especially if you are a mac user.

• Section1. Necessary Elements of a YouTube Sports Channel
• Section2. Must Use Feature for Making a Sports YouTube Channel
• Section3. Which Video Editing Software Has these Features?

Section 1. Necessary Elements of a YouTube Sports Channel

If you want to start a YouTube sports channel, you need to keep in mind that sports videos are fundamentally different from other types of videos. This requires you to have a strong grasp not only on content but video editing as well. Here are some of the top elements that every YouTube sports channel needs.

1.Insightful Producer Perspective

First of all, you should try to have a clear and comprehensive understanding of the sport you are going to talk about on your channel. If you are just an amateur or a casual fan, you will need to do more preparation as a sports YouTuber.

2.Brief and Clear Delivery

The second most important thing is to communicate your perspective in an entertaining, brief, and interactive manner so your viewers remain engaged and keep coming back to your channel. If you fail to communicate properly, your viewers will go somewhere else to watch what they are looking for.

3.Advanced Video Editing

Apart from the content, you need to make yourself familiar with using advanced video editing features such as picture-in-picture, screen recording, and audio recording. These allow you to provide a high-quality viewing experience to your YouTube channel audience.

4.Branded Intro & Outro

You need to set yourself apart with the impactful branding of your sports YouTube channel. It means that the software you are using on your Mac needs to have smart editing features including the ability to add cool intros and outros that become the trademark of your sports channel.

You May Also Like:

• YouTuber Skillshare: Essential Video Cutting Skills For YouTubers>>>
• What is the Best MP4 Cutter for YouTubers On Mac?>>>

Section 2. Must Use Feature for Making a Sports YouTube Channel

There are many features that you may need in your sports content creation. High video quality will bring more views and attract more fans to your YouTube channel. Here are some features you may use in making sports videos.

1. Making a Sports YouTube Channel - Screen Recording

One of the top features that you must use in your sports content creation is screen recording. It is a vital feature for all sports YouTubers and it is used extensively for multiple reasons:

• It gives content creators the ability to give demonstrations in a clear and convenient manner that is easily understandable.
• Screen recording also allows them to create how-to and tutorial videos for games and other sports.
• They can also use this feature to record a video clip that may not be easy to include in the final video.

This feature will give your audience the opportunity to understand your point clearly without having to visualize everything in their heads. Everything you say would be right in front of them in the form of screen recording and they can easily get your perspective.

2. Making a Sports YouTube Channel- Picture in Picture

Another key feature that is widely used by YouTube sports channels is picture-in-picture, especially those who engage in live commentary while the game or match is still being played. As a Mac YouTube channel producer, you must use this feature to gain the following advantages:

• Picture in Picture allows you to stay visible to your audience while commentating or giving your opinion on a game.
• It also provides you with the ability to divert more focus on the game so the bigger part of the screen is dedicated to sports.
• You can also switch between the smaller and bigger video sections when necessary, for example during a break or interval.
• It gives you the opportunity to make your YouTube channel more personalized with your own take on picture-in-picture.

Picture in picture is a great feature for sports YouTubers on Mac as it keeps the video entertaining and personalized. Without using a picture-in-picture feature, you will find it difficult to compete with other sports YouTube channels.

3. Making a Sports YouTube Channel - Audio Recording

There are times when you cannot use the native audio of the sports video and need to add your own. It means that you need to record your own audio file and add it to the video before uploading it to your YouTube channel. This feature allows you to:

• Edit the audio of your sports video to make it more customizable according to your target audience.
• Remove the audio that might cause copyright issues and add your own to ensure your content remains original.
• Add your own remarks, commentary, and opinions in the video in full or in parts to make it more engaging and interactive.
• Make videos where you just need background music and don’t need the original audio such as montages, tributes, etc.

Clear and crisp audio recording is necessary to ensure that the video you upload on your sports YouTube channel is of high quality. Low-quality audio will damage the whole experience and leave a bad taste in the mouth of your viewers.

You May Also Like: Edit Audios in Wondershare Filmora For Mac

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Section 3. What Video Editing Software Has these Features?

There are many video editing software applications that enable you to use the above-mentioned features. However, if you are just starting out and want to become a producer of your own YouTube sports channel using Mac, here are some of your options:

1. WonderShare Filmora X - Make sports channel editing easier

If you are just getting ready to do a YouTube sports channel and do not have any experience, Filmora is a good choice. There is no video editing software that provides better value.

This software contains most of the features and functions needed to create sports videos, such as audio and screen recording along with pip capability, and picture-in-picture. You can also use Filmora X to add cool branded intros and outros to customize your sports videos.

2.iMovie - Build-in software for Mac users

If you don’t want to rely on third-party software, the default built-in video editing software on Mac provides you with the basic editing features you may need.

3.Adobe Premiere Elements - Professional software to edit sport videos

If you want professional-grade software and don’t really care about the price, you can get Adobe Premiere Elements. Keep in mind that it is a highly advanced software for professionals and you may not need a wide variety of features offered here.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Dec 14, 2023• Proven solutions

It is no secret that there is a huge audience of sports, including e-sports and gaming, on YouTube who appreciates high-quality content. These viewers are searching for sports YouTubers who create insightful and entertaining content that isn’t only rich in terms of content but production as well. It means that sports channels on YouTube have to rely on special video editing effects to ensure they are delivering what their viewers expect.

That being said, it is usually not easy for aspiring sports YouTubers to start since they have little to no experience when it comes to creating premium sports videos for YouTube. This article will help you out in terms of starting a new YouTube sports channel, especially if you are a mac user.

• Section1. Necessary Elements of a YouTube Sports Channel
• Section2. Must Use Feature for Making a Sports YouTube Channel
• Section3. Which Video Editing Software Has these Features?

Section 1. Necessary Elements of a YouTube Sports Channel

If you want to start a YouTube sports channel, you need to keep in mind that sports videos are fundamentally different from other types of videos. This requires you to have a strong grasp not only on content but video editing as well. Here are some of the top elements that every YouTube sports channel needs.

1.Insightful Producer Perspective

First of all, you should try to have a clear and comprehensive understanding of the sport you are going to talk about on your channel. If you are just an amateur or a casual fan, you will need to do more preparation as a sports YouTuber.

2.Brief and Clear Delivery

The second most important thing is to communicate your perspective in an entertaining, brief, and interactive manner so your viewers remain engaged and keep coming back to your channel. If you fail to communicate properly, your viewers will go somewhere else to watch what they are looking for.

3.Advanced Video Editing

Apart from the content, you need to make yourself familiar with using advanced video editing features such as picture-in-picture, screen recording, and audio recording. These allow you to provide a high-quality viewing experience to your YouTube channel audience.

4.Branded Intro & Outro

You need to set yourself apart with the impactful branding of your sports YouTube channel. It means that the software you are using on your Mac needs to have smart editing features including the ability to add cool intros and outros that become the trademark of your sports channel.

You May Also Like:

• YouTuber Skillshare: Essential Video Cutting Skills For YouTubers>>>
• What is the Best MP4 Cutter for YouTubers On Mac?>>>

Section 2. Must Use Feature for Making a Sports YouTube Channel

There are many features that you may need in your sports content creation. High video quality will bring more views and attract more fans to your YouTube channel. Here are some features you may use in making sports videos.

1. Making a Sports YouTube Channel - Screen Recording

One of the top features that you must use in your sports content creation is screen recording. It is a vital feature for all sports YouTubers and it is used extensively for multiple reasons:

• It gives content creators the ability to give demonstrations in a clear and convenient manner that is easily understandable.
• Screen recording also allows them to create how-to and tutorial videos for games and other sports.
• They can also use this feature to record a video clip that may not be easy to include in the final video.

This feature will give your audience the opportunity to understand your point clearly without having to visualize everything in their heads. Everything you say would be right in front of them in the form of screen recording and they can easily get your perspective.

2. Making a Sports YouTube Channel- Picture in Picture

Another key feature that is widely used by YouTube sports channels is picture-in-picture, especially those who engage in live commentary while the game or match is still being played. As a Mac YouTube channel producer, you must use this feature to gain the following advantages:

• Picture in Picture allows you to stay visible to your audience while commentating or giving your opinion on a game.
• It also provides you with the ability to divert more focus on the game so the bigger part of the screen is dedicated to sports.
• You can also switch between the smaller and bigger video sections when necessary, for example during a break or interval.
• It gives you the opportunity to make your YouTube channel more personalized with your own take on picture-in-picture.

Picture in picture is a great feature for sports YouTubers on Mac as it keeps the video entertaining and personalized. Without using a picture-in-picture feature, you will find it difficult to compete with other sports YouTube channels.

3. Making a Sports YouTube Channel - Audio Recording

There are times when you cannot use the native audio of the sports video and need to add your own. It means that you need to record your own audio file and add it to the video before uploading it to your YouTube channel. This feature allows you to:

• Edit the audio of your sports video to make it more customizable according to your target audience.
• Remove the audio that might cause copyright issues and add your own to ensure your content remains original.
• Add your own remarks, commentary, and opinions in the video in full or in parts to make it more engaging and interactive.
• Make videos where you just need background music and don’t need the original audio such as montages, tributes, etc.

Clear and crisp audio recording is necessary to ensure that the video you upload on your sports YouTube channel is of high quality. Low-quality audio will damage the whole experience and leave a bad taste in the mouth of your viewers.

You May Also Like: Edit Audios in Wondershare Filmora For Mac

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Section 3. What Video Editing Software Has these Features?

There are many video editing software applications that enable you to use the above-mentioned features. However, if you are just starting out and want to become a producer of your own YouTube sports channel using Mac, here are some of your options:

1. WonderShare Filmora X - Make sports channel editing easier

If you are just getting ready to do a YouTube sports channel and do not have any experience, Filmora is a good choice. There is no video editing software that provides better value.

This software contains most of the features and functions needed to create sports videos, such as audio and screen recording along with pip capability, and picture-in-picture. You can also use Filmora X to add cool branded intros and outros to customize your sports videos.

2.iMovie - Build-in software for Mac users

If you don’t want to rely on third-party software, the default built-in video editing software on Mac provides you with the basic editing features you may need.

3.Adobe Premiere Elements - Professional software to edit sport videos

If you want professional-grade software and don’t really care about the price, you can get Adobe Premiere Elements. Keep in mind that it is a highly advanced software for professionals and you may not need a wide variety of features offered here.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Step-by-Step: Editing and Enhancing Your YouTube Content

How to Optimize YouTube Tags/Title/Description for More Views

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

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Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

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Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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