Uniting YouTube Videos: A Comprehensive Approach

How to Merge/Combine/Join YouTube (FLV) Videos

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is the most popular video sites in the world. You may have downloaded loads of videos from this website. But how to merge them together so that you can play all YouTube videos as one either on a PC, device, or TV? Here a professional YouTube merger is introduced in part 1 for you to easily complete the job. If you just want to merge the videos that have been already uploaded to YouTube, the YouTube Video Editor can help you with that.

Part 1: How to Merge Downloaded YouTube Videos
Part 2: How to Merge YouTube Videos Online

Part 1: How to Merge Downloaded YouTube Videos

Tool you need: Wondershare Filmora video editor

Wondershare Filmora is an easy-to-use video editing tool. With it, YouTube videos will be automatically merged orderly without interrupts. On top of that, you can add transitions between two YouTube videos to make your videos more harmonious. It also enables you to easily make a picture-in-picture (PIP) video , which is definitely another creative way to merge YouTube videos.

Sounds good? Download it now and use this YouTube merger to merge all your YouTube videos.

Below is the details about how to merge YouTube video in Filmora

Step 1.Import YouTube files to the program

Download and install Wondershare Filmora. It gives good support to the downloaded YouTube videos (usually in FLV or MP4 format). You can either click “Import” on the primary windows and select YouTube video files from your computer, or simply drag and drop YouTube video files from File Explorer to the User’s Album.

Step 2. Drag and drop YouTube videos to merge

To merge YouTube videos, select multiple YouTube videos in the User’s Album by holding down Ctrl or Shift key, and then drag and drop them to the video track on the Timeline. All YouTube files will join one after another without interrupts and there is none transition by default, but you can add transitions between video clips as you want. This will be introduced in Step 3.

Step 3. Merge YouTube videos with transition

By adding transitions, YouTube videos will flow nicely from one to the next. To do so, switch to Transition tab, and drag the desired transition to the Timeline. Alternatively, right click any transition and choose “Apply to All” and “Random to All” from the popup menu to add transitions between YouTube videos in seconds.

Step 4. Merge multiple YouTube files into one

Make sure you are satisfied with everything. You can click Play button to preview how YouTube videos will be merged. If the result is good, click “Export” button to save the YouTube video as one.

Therefore, go to the “Format” tab and select one desired format and click Create to start merging YouTube videos. By the way, if you want to play the merged YouTube files on iPod, iPhone, iPad, choose “Device” and select your device from the list. You can also directly upload back to YouTube for sharing or burn to DVD for playing on TV.

Part 2: How to Merge YouTube Videos Online

Tool you need: YouTube Video Editor

YouTube Video Editor is a browser-based video editor released by YouTube itself. It enables users to make minor edits to videos they’ve uploaded onto YouTube, as well as merge several clips together into one. It requires no additional software, or browser plug-ins (besides Adobe’s Flash), which makes it convenient to use. However, it lacks many basic features of modern day consumer video editing software and often crashes while dealing with large video files.

Get access to the editor

Sign in to your YouTube (or Google) account. Click “Upload”>> “Edit” to the Video Editor tab.

Place videos on the timeline

Simply drag the videos that need merge onto the timeline or hit the plus icon in the top right hand corner of each clip.

Save the settings

Review the result. If satisfied, hit the “Publish” button to save the settings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is the most popular video sites in the world. You may have downloaded loads of videos from this website. But how to merge them together so that you can play all YouTube videos as one either on a PC, device, or TV? Here a professional YouTube merger is introduced in part 1 for you to easily complete the job. If you just want to merge the videos that have been already uploaded to YouTube, the YouTube Video Editor can help you with that.

Part 1: How to Merge Downloaded YouTube Videos
Part 2: How to Merge YouTube Videos Online

Part 1: How to Merge Downloaded YouTube Videos

Tool you need: Wondershare Filmora video editor

Wondershare Filmora is an easy-to-use video editing tool. With it, YouTube videos will be automatically merged orderly without interrupts. On top of that, you can add transitions between two YouTube videos to make your videos more harmonious. It also enables you to easily make a picture-in-picture (PIP) video , which is definitely another creative way to merge YouTube videos.

Sounds good? Download it now and use this YouTube merger to merge all your YouTube videos.

Below is the details about how to merge YouTube video in Filmora

Step 1.Import YouTube files to the program

Download and install Wondershare Filmora. It gives good support to the downloaded YouTube videos (usually in FLV or MP4 format). You can either click “Import” on the primary windows and select YouTube video files from your computer, or simply drag and drop YouTube video files from File Explorer to the User’s Album.

Step 2. Drag and drop YouTube videos to merge

To merge YouTube videos, select multiple YouTube videos in the User’s Album by holding down Ctrl or Shift key, and then drag and drop them to the video track on the Timeline. All YouTube files will join one after another without interrupts and there is none transition by default, but you can add transitions between video clips as you want. This will be introduced in Step 3.

Step 3. Merge YouTube videos with transition

By adding transitions, YouTube videos will flow nicely from one to the next. To do so, switch to Transition tab, and drag the desired transition to the Timeline. Alternatively, right click any transition and choose “Apply to All” and “Random to All” from the popup menu to add transitions between YouTube videos in seconds.

Step 4. Merge multiple YouTube files into one

Make sure you are satisfied with everything. You can click Play button to preview how YouTube videos will be merged. If the result is good, click “Export” button to save the YouTube video as one.

Therefore, go to the “Format” tab and select one desired format and click Create to start merging YouTube videos. By the way, if you want to play the merged YouTube files on iPod, iPhone, iPad, choose “Device” and select your device from the list. You can also directly upload back to YouTube for sharing or burn to DVD for playing on TV.

Part 2: How to Merge YouTube Videos Online

Tool you need: YouTube Video Editor

YouTube Video Editor is a browser-based video editor released by YouTube itself. It enables users to make minor edits to videos they’ve uploaded onto YouTube, as well as merge several clips together into one. It requires no additional software, or browser plug-ins (besides Adobe’s Flash), which makes it convenient to use. However, it lacks many basic features of modern day consumer video editing software and often crashes while dealing with large video files.

Get access to the editor

Sign in to your YouTube (or Google) account. Click “Upload”>> “Edit” to the Video Editor tab.

Place videos on the timeline

Simply drag the videos that need merge onto the timeline or hit the plus icon in the top right hand corner of each clip.

Save the settings

Review the result. If satisfied, hit the “Publish” button to save the settings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is the most popular video sites in the world. You may have downloaded loads of videos from this website. But how to merge them together so that you can play all YouTube videos as one either on a PC, device, or TV? Here a professional YouTube merger is introduced in part 1 for you to easily complete the job. If you just want to merge the videos that have been already uploaded to YouTube, the YouTube Video Editor can help you with that.

Part 1: How to Merge Downloaded YouTube Videos
Part 2: How to Merge YouTube Videos Online

Part 1: How to Merge Downloaded YouTube Videos

Tool you need: Wondershare Filmora video editor

Wondershare Filmora is an easy-to-use video editing tool. With it, YouTube videos will be automatically merged orderly without interrupts. On top of that, you can add transitions between two YouTube videos to make your videos more harmonious. It also enables you to easily make a picture-in-picture (PIP) video , which is definitely another creative way to merge YouTube videos.

Sounds good? Download it now and use this YouTube merger to merge all your YouTube videos.

Below is the details about how to merge YouTube video in Filmora

Step 1.Import YouTube files to the program

Download and install Wondershare Filmora. It gives good support to the downloaded YouTube videos (usually in FLV or MP4 format). You can either click “Import” on the primary windows and select YouTube video files from your computer, or simply drag and drop YouTube video files from File Explorer to the User’s Album.

Step 2. Drag and drop YouTube videos to merge

To merge YouTube videos, select multiple YouTube videos in the User’s Album by holding down Ctrl or Shift key, and then drag and drop them to the video track on the Timeline. All YouTube files will join one after another without interrupts and there is none transition by default, but you can add transitions between video clips as you want. This will be introduced in Step 3.

Step 3. Merge YouTube videos with transition

By adding transitions, YouTube videos will flow nicely from one to the next. To do so, switch to Transition tab, and drag the desired transition to the Timeline. Alternatively, right click any transition and choose “Apply to All” and “Random to All” from the popup menu to add transitions between YouTube videos in seconds.

Step 4. Merge multiple YouTube files into one

Make sure you are satisfied with everything. You can click Play button to preview how YouTube videos will be merged. If the result is good, click “Export” button to save the YouTube video as one.

Therefore, go to the “Format” tab and select one desired format and click Create to start merging YouTube videos. By the way, if you want to play the merged YouTube files on iPod, iPhone, iPad, choose “Device” and select your device from the list. You can also directly upload back to YouTube for sharing or burn to DVD for playing on TV.

Part 2: How to Merge YouTube Videos Online

Tool you need: YouTube Video Editor

YouTube Video Editor is a browser-based video editor released by YouTube itself. It enables users to make minor edits to videos they’ve uploaded onto YouTube, as well as merge several clips together into one. It requires no additional software, or browser plug-ins (besides Adobe’s Flash), which makes it convenient to use. However, it lacks many basic features of modern day consumer video editing software and often crashes while dealing with large video files.

Get access to the editor

Sign in to your YouTube (or Google) account. Click “Upload”>> “Edit” to the Video Editor tab.

Place videos on the timeline

Simply drag the videos that need merge onto the timeline or hit the plus icon in the top right hand corner of each clip.

Save the settings

Review the result. If satisfied, hit the “Publish” button to save the settings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

YouTube is the most popular video sites in the world. You may have downloaded loads of videos from this website. But how to merge them together so that you can play all YouTube videos as one either on a PC, device, or TV? Here a professional YouTube merger is introduced in part 1 for you to easily complete the job. If you just want to merge the videos that have been already uploaded to YouTube, the YouTube Video Editor can help you with that.

Part 1: How to Merge Downloaded YouTube Videos
Part 2: How to Merge YouTube Videos Online

Part 1: How to Merge Downloaded YouTube Videos

Tool you need: Wondershare Filmora video editor

Wondershare Filmora is an easy-to-use video editing tool. With it, YouTube videos will be automatically merged orderly without interrupts. On top of that, you can add transitions between two YouTube videos to make your videos more harmonious. It also enables you to easily make a picture-in-picture (PIP) video , which is definitely another creative way to merge YouTube videos.

Sounds good? Download it now and use this YouTube merger to merge all your YouTube videos.

Below is the details about how to merge YouTube video in Filmora

Step 1.Import YouTube files to the program

Download and install Wondershare Filmora. It gives good support to the downloaded YouTube videos (usually in FLV or MP4 format). You can either click “Import” on the primary windows and select YouTube video files from your computer, or simply drag and drop YouTube video files from File Explorer to the User’s Album.

Step 2. Drag and drop YouTube videos to merge

To merge YouTube videos, select multiple YouTube videos in the User’s Album by holding down Ctrl or Shift key, and then drag and drop them to the video track on the Timeline. All YouTube files will join one after another without interrupts and there is none transition by default, but you can add transitions between video clips as you want. This will be introduced in Step 3.

Step 3. Merge YouTube videos with transition

By adding transitions, YouTube videos will flow nicely from one to the next. To do so, switch to Transition tab, and drag the desired transition to the Timeline. Alternatively, right click any transition and choose “Apply to All” and “Random to All” from the popup menu to add transitions between YouTube videos in seconds.

Step 4. Merge multiple YouTube files into one

Make sure you are satisfied with everything. You can click Play button to preview how YouTube videos will be merged. If the result is good, click “Export” button to save the YouTube video as one.

Therefore, go to the “Format” tab and select one desired format and click Create to start merging YouTube videos. By the way, if you want to play the merged YouTube files on iPod, iPhone, iPad, choose “Device” and select your device from the list. You can also directly upload back to YouTube for sharing or burn to DVD for playing on TV.

Part 2: How to Merge YouTube Videos Online

Tool you need: YouTube Video Editor

YouTube Video Editor is a browser-based video editor released by YouTube itself. It enables users to make minor edits to videos they’ve uploaded onto YouTube, as well as merge several clips together into one. It requires no additional software, or browser plug-ins (besides Adobe’s Flash), which makes it convenient to use. However, it lacks many basic features of modern day consumer video editing software and often crashes while dealing with large video files.

Get access to the editor

Sign in to your YouTube (or Google) account. Click “Upload”>> “Edit” to the Video Editor tab.

Place videos on the timeline

Simply drag the videos that need merge onto the timeline or hit the plus icon in the top right hand corner of each clip.

Save the settings

Review the result. If satisfied, hit the “Publish” button to save the settings.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Pioneering Profitability: Your Videos Vs. Competitors’ Success Stories

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett