Unveiling the Secrets to Escaping the Zero Views Quagmire

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Many content creators wonder why they have 0 views YouTube. Everyone wants tons of people to watch their YouTube videos when they upload them on their channel. This guide will go through some of the reasons why your videos are not gaining any views. We will also explain how you can fix each problem so that your YouTube videos can amass views.

In this article

01 How Many Videos on YouTube Have 0 Views?

02 10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

How Many Videos on YouTube Have 0 Views?

According to Pex, around 90% of videos people upload on their YouTube channels never reach 1,000 views. For a video-sharing site that gets more than 5 billion views daily, it is surprising that a high percentage of the uploaded videos never reach the target audience.

10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

If you’re asking yourself: Why do my videos have 0 views YouTube? We have got you covered. Here are ten reasons that might be causing this:

1) Your YouTube Video Thumbnail Is Not Catchy

A video thumbnail is the first thing your audience will see on search results. It allows viewers to see a quick snapshot of a video while browsing YouTube. For these reasons, it plays a role in helping you get more views on YouTube.

Titles and thumbnails are like billboards, as they help viewers determine if they will watch your videos on YouTube. A well-designed thumbnail and a video title will undoubtedly attract more followers to your channel. In turn, more people will watch your videos. Additionally, this will make your content appealing to many YouTube advertisers.

Most of the YouTube videos with 0 views do not have an image or thumbnail that is eye-catching. Therefore, viewers can end up skipping over them.

How to Fix It

Create contrasting, engaging thumbnails for your YouTube videos to get more views. Avoid selecting screenshots from your video as your thumbnail picture. Instead, make sure you use high-quality and high-resolution images for your thumbnails.

2) You Are Not Consistent

Consistency gives your audience, subscribers, and viewers reason to be thrilled about your next YouTube video. If you are consistent, your audience will always know what they will get.

Failing to show consistency will see your viewers’ count dropping significantly. Your subscribers won’t know when you’ll be posting your next video on your channel.

What’s more? Failing to upload videos regularly may damage your ranking on YouTube. YouTube algorithm keeps channels that upload videos regularly and those that are consistent on top.

How to Fix It

Decide when and what you’ll be publishing videos and stick to it. Be sure to stay with the relative niche and be clear on what kind of YouTube videos you’ll be creating and uploading. In turn, you will increase the probability of YouTube’s algorithm picking your channel quickly.

3) Low-quality Videos

Videos with the most views on YouTube are of high quality. Viewers do not like watching videos with poor audio and video quality. That makes it a crucial factor you need to consider before uploading YouTube videos.

How to Fix It

Use Filmora to create high-quality YouTube videos. This software improves the quality of videos with low resolution. The tool can remove the shakiness in your video to make it look professional. You can also adjust white balance, 3D LUT, brightness, contrast, and tone.

You can improve the quality of your audio by adjusting the pitch, fade-out, fade-in, and output volume. The best part is: Filmora allows you to remove the background noises and add overlays, filters, and transitions to your videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

4) You Are Not Making the Content That Your Audience Wants

A high percentage of YouTube videos with 0 views is that the content isn’t for your audience. A YouTube channel can only grow when it is getting niche visitors to watch its videos. For that reason, the viewers watching your YouTube videos have to be interested in the niche of your video to allow your channel to grow naturally.

If the videos you create are not for your audience, you’ll get 0 views YouTube never, as you’ll not build subscribers. Your current subscribers will also stop watching your videos because they believe they won’t do anything for them.

How to Fix It

You need to choose your niche and analyze your viewers to find out what topics they are interested in; YouTube Analytics can help you find out which topics are trending. You can also get the details of interesting topics, enabling you to create relevant content for your target audience.

5) Not Responding to Your Audience

Engaging with your audience will create trust. If you do not respond to your viewers, they might stop watching your videos. And your future videos could end up with zero views.

How to Fix It

Be active on your channel, community, and other social media channels. Reply in the comment section, and this will make sure the videos you upload next will get views.

6) Your Videos Are Not Optimized

You can’t just upload your videos and expect millions of views without doing anything. If you look at a random YouTube video with 0 views, you’ll likely find it is not optimized. YouTube optimization can help to take your videos an extra step further.

How to Fix It

If you want your videos to get views, you have to do optimization with the factors below:

• Channel Design
• SEO
• Search Volume
• Keywords
• Target Niche and Viewers
• Custom Thumbnails

The most successful YouTubers constantly implement the above YouTube optimization methods. Input relevant keywords and titles for your videos. Using online tools to optimize your videos and channel with the latest techniques will help you earn YouTube views. YouTube optimization tools can find the best keywords to use on your videos.

7) You Didn’t Use the Right Tags

Always follow YouTube SEO optimization methods and never leave the tag section blank. When you use tags, make sure you choose the right ones. YouTube works just like Google: Viewers enter a keyword for the YouTube video they are searching for, and it lists down the videos that best match the keyword. The more relevant YouTube thinks your videos are, the higher they will be positioned in the rank. Videos in the top pages of YouTube’s search engine earn the most views, and YouTube videos with 0 views will often appear at the lowest portion.

How to Fix It

Insert the specific keyword tags first when creating video tags. YouTube’s search engine prioritizes the first tag. You can use any YouTube optimization tool to make tags. After that, you can now enter the other video tags types, including generic tags and compound tags.

8) Your YouTube Videos Don’t Provide Any Value to Your Audience

Value is an essential part of being a content creator; it’s also a vital aspect of recognizing what you are bringing to the table in the viewer to YouTube relationship. Viewers will come to your channel if they have a reason to watch the videos you upload, whether for information or entertainment purposes. Before you upload a video, take a step back and ask yourself will people love it.

How to Fix It

Make sure you create value-rich content that your audience will find useful. Have a clear goal before you start making a video. There are always people who lack the knowledge you have, and they would love to learn it from you.

Think about what your audience is looking for when they come to YouTube and provide them with what they need. Do not forget to look for trending topics, searchable topics within your niche, and related topics. Your videos should answer all the questions your viewers have. They should also provide an exhilarating experience.

9) You Are Not Sharing Your Videos on Your Social Channels

Social media platforms are a powerful tool that helps YouTubers get more visitors to their channel. In turn, your video will get views. If you do not share your videos on your social media platform, none of your friends and followers will know about it, and you can end up having 0 views YouTube.

How to Fix It

You can get YouTube views from social media platforms like SubReddits, Facebook, Instagram, Quora, and more. Be sure to follow the terms and conditions of these platforms. You can also self-promote your videos on these platforms to get views. However, you should avoid spamming your YouTube videos in a community for the forum you belong to.

10) You Are Not Patient

Most YouTubers fail because they are not patient enough to run their channel. They upload a video and want it to get views immediately. If you’re serious about making videos on YouTube, you need patience and determination. If you continue uploading videos consistently, they will get views.

How to Fix It

Once you post your videos, give them some time to see if people will view them. Allow your videos to settle in the YouTube algorithm and search engine, and you’ll see the magic soon.

Conclusion

● These are the main reasons your videos have 0 views YouTube and their solutions. Remember the quality of your videos can affect your YouTube view count. Use Filmora to create HD videos that will attract more viewers.

Try It Free Try It Free

Many content creators wonder why they have 0 views YouTube. Everyone wants tons of people to watch their YouTube videos when they upload them on their channel. This guide will go through some of the reasons why your videos are not gaining any views. We will also explain how you can fix each problem so that your YouTube videos can amass views.

In this article

01 How Many Videos on YouTube Have 0 Views?

02 10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

How Many Videos on YouTube Have 0 Views?

According to Pex, around 90% of videos people upload on their YouTube channels never reach 1,000 views. For a video-sharing site that gets more than 5 billion views daily, it is surprising that a high percentage of the uploaded videos never reach the target audience.

10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

If you’re asking yourself: Why do my videos have 0 views YouTube? We have got you covered. Here are ten reasons that might be causing this:

1) Your YouTube Video Thumbnail Is Not Catchy

A video thumbnail is the first thing your audience will see on search results. It allows viewers to see a quick snapshot of a video while browsing YouTube. For these reasons, it plays a role in helping you get more views on YouTube.

Titles and thumbnails are like billboards, as they help viewers determine if they will watch your videos on YouTube. A well-designed thumbnail and a video title will undoubtedly attract more followers to your channel. In turn, more people will watch your videos. Additionally, this will make your content appealing to many YouTube advertisers.

Most of the YouTube videos with 0 views do not have an image or thumbnail that is eye-catching. Therefore, viewers can end up skipping over them.

How to Fix It

Create contrasting, engaging thumbnails for your YouTube videos to get more views. Avoid selecting screenshots from your video as your thumbnail picture. Instead, make sure you use high-quality and high-resolution images for your thumbnails.

2) You Are Not Consistent

Consistency gives your audience, subscribers, and viewers reason to be thrilled about your next YouTube video. If you are consistent, your audience will always know what they will get.

Failing to show consistency will see your viewers’ count dropping significantly. Your subscribers won’t know when you’ll be posting your next video on your channel.

What’s more? Failing to upload videos regularly may damage your ranking on YouTube. YouTube algorithm keeps channels that upload videos regularly and those that are consistent on top.

How to Fix It

Decide when and what you’ll be publishing videos and stick to it. Be sure to stay with the relative niche and be clear on what kind of YouTube videos you’ll be creating and uploading. In turn, you will increase the probability of YouTube’s algorithm picking your channel quickly.

3) Low-quality Videos

Videos with the most views on YouTube are of high quality. Viewers do not like watching videos with poor audio and video quality. That makes it a crucial factor you need to consider before uploading YouTube videos.

How to Fix It

Use Filmora to create high-quality YouTube videos. This software improves the quality of videos with low resolution. The tool can remove the shakiness in your video to make it look professional. You can also adjust white balance, 3D LUT, brightness, contrast, and tone.

You can improve the quality of your audio by adjusting the pitch, fade-out, fade-in, and output volume. The best part is: Filmora allows you to remove the background noises and add overlays, filters, and transitions to your videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

4) You Are Not Making the Content That Your Audience Wants

A high percentage of YouTube videos with 0 views is that the content isn’t for your audience. A YouTube channel can only grow when it is getting niche visitors to watch its videos. For that reason, the viewers watching your YouTube videos have to be interested in the niche of your video to allow your channel to grow naturally.

If the videos you create are not for your audience, you’ll get 0 views YouTube never, as you’ll not build subscribers. Your current subscribers will also stop watching your videos because they believe they won’t do anything for them.

How to Fix It

You need to choose your niche and analyze your viewers to find out what topics they are interested in; YouTube Analytics can help you find out which topics are trending. You can also get the details of interesting topics, enabling you to create relevant content for your target audience.

5) Not Responding to Your Audience

Engaging with your audience will create trust. If you do not respond to your viewers, they might stop watching your videos. And your future videos could end up with zero views.

How to Fix It

Be active on your channel, community, and other social media channels. Reply in the comment section, and this will make sure the videos you upload next will get views.

6) Your Videos Are Not Optimized

You can’t just upload your videos and expect millions of views without doing anything. If you look at a random YouTube video with 0 views, you’ll likely find it is not optimized. YouTube optimization can help to take your videos an extra step further.

How to Fix It

If you want your videos to get views, you have to do optimization with the factors below:

• Channel Design
• SEO
• Search Volume
• Keywords
• Target Niche and Viewers
• Custom Thumbnails

The most successful YouTubers constantly implement the above YouTube optimization methods. Input relevant keywords and titles for your videos. Using online tools to optimize your videos and channel with the latest techniques will help you earn YouTube views. YouTube optimization tools can find the best keywords to use on your videos.

7) You Didn’t Use the Right Tags

Always follow YouTube SEO optimization methods and never leave the tag section blank. When you use tags, make sure you choose the right ones. YouTube works just like Google: Viewers enter a keyword for the YouTube video they are searching for, and it lists down the videos that best match the keyword. The more relevant YouTube thinks your videos are, the higher they will be positioned in the rank. Videos in the top pages of YouTube’s search engine earn the most views, and YouTube videos with 0 views will often appear at the lowest portion.

How to Fix It

Insert the specific keyword tags first when creating video tags. YouTube’s search engine prioritizes the first tag. You can use any YouTube optimization tool to make tags. After that, you can now enter the other video tags types, including generic tags and compound tags.

8) Your YouTube Videos Don’t Provide Any Value to Your Audience

Value is an essential part of being a content creator; it’s also a vital aspect of recognizing what you are bringing to the table in the viewer to YouTube relationship. Viewers will come to your channel if they have a reason to watch the videos you upload, whether for information or entertainment purposes. Before you upload a video, take a step back and ask yourself will people love it.

How to Fix It

Make sure you create value-rich content that your audience will find useful. Have a clear goal before you start making a video. There are always people who lack the knowledge you have, and they would love to learn it from you.

Think about what your audience is looking for when they come to YouTube and provide them with what they need. Do not forget to look for trending topics, searchable topics within your niche, and related topics. Your videos should answer all the questions your viewers have. They should also provide an exhilarating experience.

9) You Are Not Sharing Your Videos on Your Social Channels

Social media platforms are a powerful tool that helps YouTubers get more visitors to their channel. In turn, your video will get views. If you do not share your videos on your social media platform, none of your friends and followers will know about it, and you can end up having 0 views YouTube.

How to Fix It

You can get YouTube views from social media platforms like SubReddits, Facebook, Instagram, Quora, and more. Be sure to follow the terms and conditions of these platforms. You can also self-promote your videos on these platforms to get views. However, you should avoid spamming your YouTube videos in a community for the forum you belong to.

10) You Are Not Patient

Most YouTubers fail because they are not patient enough to run their channel. They upload a video and want it to get views immediately. If you’re serious about making videos on YouTube, you need patience and determination. If you continue uploading videos consistently, they will get views.

How to Fix It

Once you post your videos, give them some time to see if people will view them. Allow your videos to settle in the YouTube algorithm and search engine, and you’ll see the magic soon.

Conclusion

● These are the main reasons your videos have 0 views YouTube and their solutions. Remember the quality of your videos can affect your YouTube view count. Use Filmora to create HD videos that will attract more viewers.

Try It Free Try It Free

Many content creators wonder why they have 0 views YouTube. Everyone wants tons of people to watch their YouTube videos when they upload them on their channel. This guide will go through some of the reasons why your videos are not gaining any views. We will also explain how you can fix each problem so that your YouTube videos can amass views.

In this article

01 How Many Videos on YouTube Have 0 Views?

02 10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

How Many Videos on YouTube Have 0 Views?

According to Pex, around 90% of videos people upload on their YouTube channels never reach 1,000 views. For a video-sharing site that gets more than 5 billion views daily, it is surprising that a high percentage of the uploaded videos never reach the target audience.

10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

If you’re asking yourself: Why do my videos have 0 views YouTube? We have got you covered. Here are ten reasons that might be causing this:

1) Your YouTube Video Thumbnail Is Not Catchy

A video thumbnail is the first thing your audience will see on search results. It allows viewers to see a quick snapshot of a video while browsing YouTube. For these reasons, it plays a role in helping you get more views on YouTube.

Titles and thumbnails are like billboards, as they help viewers determine if they will watch your videos on YouTube. A well-designed thumbnail and a video title will undoubtedly attract more followers to your channel. In turn, more people will watch your videos. Additionally, this will make your content appealing to many YouTube advertisers.

Most of the YouTube videos with 0 views do not have an image or thumbnail that is eye-catching. Therefore, viewers can end up skipping over them.

How to Fix It

Create contrasting, engaging thumbnails for your YouTube videos to get more views. Avoid selecting screenshots from your video as your thumbnail picture. Instead, make sure you use high-quality and high-resolution images for your thumbnails.

2) You Are Not Consistent

Consistency gives your audience, subscribers, and viewers reason to be thrilled about your next YouTube video. If you are consistent, your audience will always know what they will get.

Failing to show consistency will see your viewers’ count dropping significantly. Your subscribers won’t know when you’ll be posting your next video on your channel.

What’s more? Failing to upload videos regularly may damage your ranking on YouTube. YouTube algorithm keeps channels that upload videos regularly and those that are consistent on top.

How to Fix It

Decide when and what you’ll be publishing videos and stick to it. Be sure to stay with the relative niche and be clear on what kind of YouTube videos you’ll be creating and uploading. In turn, you will increase the probability of YouTube’s algorithm picking your channel quickly.

3) Low-quality Videos

Videos with the most views on YouTube are of high quality. Viewers do not like watching videos with poor audio and video quality. That makes it a crucial factor you need to consider before uploading YouTube videos.

How to Fix It

Use Filmora to create high-quality YouTube videos. This software improves the quality of videos with low resolution. The tool can remove the shakiness in your video to make it look professional. You can also adjust white balance, 3D LUT, brightness, contrast, and tone.

You can improve the quality of your audio by adjusting the pitch, fade-out, fade-in, and output volume. The best part is: Filmora allows you to remove the background noises and add overlays, filters, and transitions to your videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

4) You Are Not Making the Content That Your Audience Wants

A high percentage of YouTube videos with 0 views is that the content isn’t for your audience. A YouTube channel can only grow when it is getting niche visitors to watch its videos. For that reason, the viewers watching your YouTube videos have to be interested in the niche of your video to allow your channel to grow naturally.

If the videos you create are not for your audience, you’ll get 0 views YouTube never, as you’ll not build subscribers. Your current subscribers will also stop watching your videos because they believe they won’t do anything for them.

How to Fix It

You need to choose your niche and analyze your viewers to find out what topics they are interested in; YouTube Analytics can help you find out which topics are trending. You can also get the details of interesting topics, enabling you to create relevant content for your target audience.

5) Not Responding to Your Audience

Engaging with your audience will create trust. If you do not respond to your viewers, they might stop watching your videos. And your future videos could end up with zero views.

How to Fix It

Be active on your channel, community, and other social media channels. Reply in the comment section, and this will make sure the videos you upload next will get views.

6) Your Videos Are Not Optimized

You can’t just upload your videos and expect millions of views without doing anything. If you look at a random YouTube video with 0 views, you’ll likely find it is not optimized. YouTube optimization can help to take your videos an extra step further.

How to Fix It

If you want your videos to get views, you have to do optimization with the factors below:

• Channel Design
• SEO
• Search Volume
• Keywords
• Target Niche and Viewers
• Custom Thumbnails

The most successful YouTubers constantly implement the above YouTube optimization methods. Input relevant keywords and titles for your videos. Using online tools to optimize your videos and channel with the latest techniques will help you earn YouTube views. YouTube optimization tools can find the best keywords to use on your videos.

7) You Didn’t Use the Right Tags

Always follow YouTube SEO optimization methods and never leave the tag section blank. When you use tags, make sure you choose the right ones. YouTube works just like Google: Viewers enter a keyword for the YouTube video they are searching for, and it lists down the videos that best match the keyword. The more relevant YouTube thinks your videos are, the higher they will be positioned in the rank. Videos in the top pages of YouTube’s search engine earn the most views, and YouTube videos with 0 views will often appear at the lowest portion.

How to Fix It

Insert the specific keyword tags first when creating video tags. YouTube’s search engine prioritizes the first tag. You can use any YouTube optimization tool to make tags. After that, you can now enter the other video tags types, including generic tags and compound tags.

8) Your YouTube Videos Don’t Provide Any Value to Your Audience

Value is an essential part of being a content creator; it’s also a vital aspect of recognizing what you are bringing to the table in the viewer to YouTube relationship. Viewers will come to your channel if they have a reason to watch the videos you upload, whether for information or entertainment purposes. Before you upload a video, take a step back and ask yourself will people love it.

How to Fix It

Make sure you create value-rich content that your audience will find useful. Have a clear goal before you start making a video. There are always people who lack the knowledge you have, and they would love to learn it from you.

Think about what your audience is looking for when they come to YouTube and provide them with what they need. Do not forget to look for trending topics, searchable topics within your niche, and related topics. Your videos should answer all the questions your viewers have. They should also provide an exhilarating experience.

9) You Are Not Sharing Your Videos on Your Social Channels

Social media platforms are a powerful tool that helps YouTubers get more visitors to their channel. In turn, your video will get views. If you do not share your videos on your social media platform, none of your friends and followers will know about it, and you can end up having 0 views YouTube.

How to Fix It

You can get YouTube views from social media platforms like SubReddits, Facebook, Instagram, Quora, and more. Be sure to follow the terms and conditions of these platforms. You can also self-promote your videos on these platforms to get views. However, you should avoid spamming your YouTube videos in a community for the forum you belong to.

10) You Are Not Patient

Most YouTubers fail because they are not patient enough to run their channel. They upload a video and want it to get views immediately. If you’re serious about making videos on YouTube, you need patience and determination. If you continue uploading videos consistently, they will get views.

How to Fix It

Once you post your videos, give them some time to see if people will view them. Allow your videos to settle in the YouTube algorithm and search engine, and you’ll see the magic soon.

Conclusion

● These are the main reasons your videos have 0 views YouTube and their solutions. Remember the quality of your videos can affect your YouTube view count. Use Filmora to create HD videos that will attract more viewers.

Try It Free Try It Free

Many content creators wonder why they have 0 views YouTube. Everyone wants tons of people to watch their YouTube videos when they upload them on their channel. This guide will go through some of the reasons why your videos are not gaining any views. We will also explain how you can fix each problem so that your YouTube videos can amass views.

In this article

01 How Many Videos on YouTube Have 0 Views?

02 10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

How Many Videos on YouTube Have 0 Views?

According to Pex, around 90% of videos people upload on their YouTube channels never reach 1,000 views. For a video-sharing site that gets more than 5 billion views daily, it is surprising that a high percentage of the uploaded videos never reach the target audience.

10 Reasons Why Your YouTube Videos Have 0 Views & Solutions

If you’re asking yourself: Why do my videos have 0 views YouTube? We have got you covered. Here are ten reasons that might be causing this:

1) Your YouTube Video Thumbnail Is Not Catchy

A video thumbnail is the first thing your audience will see on search results. It allows viewers to see a quick snapshot of a video while browsing YouTube. For these reasons, it plays a role in helping you get more views on YouTube.

Titles and thumbnails are like billboards, as they help viewers determine if they will watch your videos on YouTube. A well-designed thumbnail and a video title will undoubtedly attract more followers to your channel. In turn, more people will watch your videos. Additionally, this will make your content appealing to many YouTube advertisers.

Most of the YouTube videos with 0 views do not have an image or thumbnail that is eye-catching. Therefore, viewers can end up skipping over them.

How to Fix It

Create contrasting, engaging thumbnails for your YouTube videos to get more views. Avoid selecting screenshots from your video as your thumbnail picture. Instead, make sure you use high-quality and high-resolution images for your thumbnails.

2) You Are Not Consistent

Consistency gives your audience, subscribers, and viewers reason to be thrilled about your next YouTube video. If you are consistent, your audience will always know what they will get.

Failing to show consistency will see your viewers’ count dropping significantly. Your subscribers won’t know when you’ll be posting your next video on your channel.

What’s more? Failing to upload videos regularly may damage your ranking on YouTube. YouTube algorithm keeps channels that upload videos regularly and those that are consistent on top.

How to Fix It

Decide when and what you’ll be publishing videos and stick to it. Be sure to stay with the relative niche and be clear on what kind of YouTube videos you’ll be creating and uploading. In turn, you will increase the probability of YouTube’s algorithm picking your channel quickly.

3) Low-quality Videos

Videos with the most views on YouTube are of high quality. Viewers do not like watching videos with poor audio and video quality. That makes it a crucial factor you need to consider before uploading YouTube videos.

How to Fix It

Use Filmora to create high-quality YouTube videos. This software improves the quality of videos with low resolution. The tool can remove the shakiness in your video to make it look professional. You can also adjust white balance, 3D LUT, brightness, contrast, and tone.

You can improve the quality of your audio by adjusting the pitch, fade-out, fade-in, and output volume. The best part is: Filmora allows you to remove the background noises and add overlays, filters, and transitions to your videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

4) You Are Not Making the Content That Your Audience Wants

A high percentage of YouTube videos with 0 views is that the content isn’t for your audience. A YouTube channel can only grow when it is getting niche visitors to watch its videos. For that reason, the viewers watching your YouTube videos have to be interested in the niche of your video to allow your channel to grow naturally.

If the videos you create are not for your audience, you’ll get 0 views YouTube never, as you’ll not build subscribers. Your current subscribers will also stop watching your videos because they believe they won’t do anything for them.

How to Fix It

You need to choose your niche and analyze your viewers to find out what topics they are interested in; YouTube Analytics can help you find out which topics are trending. You can also get the details of interesting topics, enabling you to create relevant content for your target audience.

5) Not Responding to Your Audience

Engaging with your audience will create trust. If you do not respond to your viewers, they might stop watching your videos. And your future videos could end up with zero views.

How to Fix It

Be active on your channel, community, and other social media channels. Reply in the comment section, and this will make sure the videos you upload next will get views.

6) Your Videos Are Not Optimized

You can’t just upload your videos and expect millions of views without doing anything. If you look at a random YouTube video with 0 views, you’ll likely find it is not optimized. YouTube optimization can help to take your videos an extra step further.

How to Fix It

If you want your videos to get views, you have to do optimization with the factors below:

• Channel Design
• SEO
• Search Volume
• Keywords
• Target Niche and Viewers
• Custom Thumbnails

The most successful YouTubers constantly implement the above YouTube optimization methods. Input relevant keywords and titles for your videos. Using online tools to optimize your videos and channel with the latest techniques will help you earn YouTube views. YouTube optimization tools can find the best keywords to use on your videos.

7) You Didn’t Use the Right Tags

Always follow YouTube SEO optimization methods and never leave the tag section blank. When you use tags, make sure you choose the right ones. YouTube works just like Google: Viewers enter a keyword for the YouTube video they are searching for, and it lists down the videos that best match the keyword. The more relevant YouTube thinks your videos are, the higher they will be positioned in the rank. Videos in the top pages of YouTube’s search engine earn the most views, and YouTube videos with 0 views will often appear at the lowest portion.

How to Fix It

Insert the specific keyword tags first when creating video tags. YouTube’s search engine prioritizes the first tag. You can use any YouTube optimization tool to make tags. After that, you can now enter the other video tags types, including generic tags and compound tags.

8) Your YouTube Videos Don’t Provide Any Value to Your Audience

Value is an essential part of being a content creator; it’s also a vital aspect of recognizing what you are bringing to the table in the viewer to YouTube relationship. Viewers will come to your channel if they have a reason to watch the videos you upload, whether for information or entertainment purposes. Before you upload a video, take a step back and ask yourself will people love it.

How to Fix It

Make sure you create value-rich content that your audience will find useful. Have a clear goal before you start making a video. There are always people who lack the knowledge you have, and they would love to learn it from you.

Think about what your audience is looking for when they come to YouTube and provide them with what they need. Do not forget to look for trending topics, searchable topics within your niche, and related topics. Your videos should answer all the questions your viewers have. They should also provide an exhilarating experience.

9) You Are Not Sharing Your Videos on Your Social Channels

Social media platforms are a powerful tool that helps YouTubers get more visitors to their channel. In turn, your video will get views. If you do not share your videos on your social media platform, none of your friends and followers will know about it, and you can end up having 0 views YouTube.

How to Fix It

You can get YouTube views from social media platforms like SubReddits, Facebook, Instagram, Quora, and more. Be sure to follow the terms and conditions of these platforms. You can also self-promote your videos on these platforms to get views. However, you should avoid spamming your YouTube videos in a community for the forum you belong to.

10) You Are Not Patient

Most YouTubers fail because they are not patient enough to run their channel. They upload a video and want it to get views immediately. If you’re serious about making videos on YouTube, you need patience and determination. If you continue uploading videos consistently, they will get views.

How to Fix It

Once you post your videos, give them some time to see if people will view them. Allow your videos to settle in the YouTube algorithm and search engine, and you’ll see the magic soon.

Conclusion

● These are the main reasons your videos have 0 views YouTube and their solutions. Remember the quality of your videos can affect your YouTube view count. Use Filmora to create HD videos that will attract more viewers.

Beginner’s Blueprint for Viral Video SEO

The 12-step YouTube SEO Guide for Beginners Who Want More Views

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Step 1: Find Related Videos

Do a quick search on YouTube to see what videos already exist on your topic.

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Do you have any questions about SEO? Please leave us a comment below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Step 1: Find Related Videos

Do a quick search on YouTube to see what videos already exist on your topic.

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Do you have any questions about SEO? Please leave us a comment below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Step 1: Find Related Videos

Do a quick search on YouTube to see what videos already exist on your topic.

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Do you have any questions about SEO? Please leave us a comment below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Step 1: Find Related Videos

Do a quick search on YouTube to see what videos already exist on your topic.

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Do you have any questions about SEO? Please leave us a comment below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox