Filmora Tutorials: Simple Steps to a Dynamic YouTube Subscribe Button

How to Make Your YouTube Animated Subscribe Button Easily With Filmora

Richard Bennett

Mar 27, 2024• Proven solutions

The main goal of every content creator is to increase its audience to expand its reach and views. To do so, it’s essential to provide something unique and different to the viewer. Without providing them the content they are looking for, it is impossible to grow your channel and reach. Once your content is ready and you are getting many views, it is essential to make these potential viewers your permanent viewers. The animated subscribe button will help you achieve this goal. While your viewers are watching your videos, you must remind them about subscribing to your channel for receiving such incredible content in the future. Subscribe animation plays a vital role in converting your viewers into subscribers.

There are so many platforms on the internet from where you can get Youtube subscribe button animation free, and you can also purchase these subscribe png gifs. But creating your own animated subscribe button can make you stand out from the crowd and make your videos unique and exclusive. Because it enables you to design it the way you want according to your brand, so, let’s create your own subscribe animation using Wondershare Filmora .

---

Step-By-Step guide

Step 1: To get started,open Filmora X. On your upper left corner, click on the “Sample Colors,” select the Green color and drag it to Video Track into the timeline. We are using a Green background to easily remove it using the green screen feature in Filmora to use it in our future projects after exporting it, without creating it again. Adjust the duration of this track according to your requirement. In my case, I am trying to make an animated subscribe button of 5 seconds.

Step 2: Lock this track by clicking on the lock icon to work on subscribe animation without disturbing the background easily.

Step 3: Now it’s time to design the subscribe png gif. Go to the Sample colors again and drag the red color into the time above the green background.

Step 4: Double click on the red color in the timeline and adjust its size. Make it look like a subscribe button that is a rectangle and place it at the bottom center of the background. You can put it anywhere you want it to appear in your future videos.

Step 5: Now, let’s add Subscribe text into the button. Go to the Title and select any style that you like. “Basic 6” will work perfectly fine for this purpose. Drag and drop it into the timeline above all tracks.

Step 6: Double click on the Title on the timeline and edit it with “Subscribe” and place it under the red rectangle and click OK.

Step 7: We have put a cursor that can click on the animated subscribe button. You can use Google Search to find a transparent cursor. Make sure to save it in png format. Download it and import it into Filmora.

Step 8: Drag and drop the cursor into the timeline and place it above all the other three tracks to make it prominent. Adjust the size of the cursor place it on the Subscribe button where you want it to appear.

Step 9: Now, it’s time to animate the design using keyframes. First of all, let’s animate the red rectangle. Double click on the red color on the timeline. Go to the ‘Animation’ tab and then click ‘Customize.’ Move to the 1 second in the timeline and click ‘Add.’

Step 10: Now go back to the beginning in the timeline and adjust the scale to 0%. It will make the rectangle pop up when you play the clip.

Step 11: Text needs to be animated as well to match it with the rectangle. Double click on the text in the timeline and click ‘ADVANCED.’

Step 12: In this Advance text editor, go to the ‘Animation’ tab and select any animation that you like. On the timeline under the preview screen, adjusts the dark areas according to the time you set on the rectangle, which was 1 second. We want the text to appear on the screen in 1 second, like the rectangle. Also, adjust the ending time when you want the text to disappear again. We have set it on 4 seconds. Which means it will start to fade after 4 seconds.

Step 13: Now, to animate the mouse cursor, we will use the same process we used for a rectangle that is key framing. Double click on the cursor track on the timeline and move the time on your timeline to a point when you want the cursor to appear. Now add a key frame by clicking ‘Add’.

Step 14: Now jump back to a point in your timeline, when the cursor will start appearing from outside the screen. Move the cursor outside the screen from where you want it to start moving toward the subscribe animation.

Step 15: To animate the click of the cursor, move ahead a little bit into your timeline and scale down the cursor to around 70%. Move it a little further and scale it up to 100%.

Step 16: You can add the sound of mouse click to make it more realistic. You can find this sound anywhere on the internet. Download it and import it into Filmora. Now place it into the timeline where it can match the movement of the cursor.

Step 17: Now it’s time to make this subscribe animation button disappear. Move forward into the time to the end, at around 4 seconds. Double click on the red button in the timeline and add a key frame at its actual scale.

Step 18: After that, move further in the timeline to the end and make its scale 0. It will make it disappear.

Step 19: Do the same with the cursor. Double click on the cursor in the time and add a key frame at its actual position.

Step 20: Move ahead when you want it to disappear. Move the cursor out of the screen and click ‘OK’.

Step 21: Your Subscribe png gif is ready to be exported and used in your videos. Click on export and choose from various formats and options to choose from while exporting it.

You may also like: How to Get People to Subscribe Channel

Conclusion：Your own Animated Subscribe Button is ready to be used in your future videos and projects. This is a ready-to-use subscribe button that can be easily used using the green screen effect in Filmora. Just import the clip, remove the green screen, and you are good to go. You can also customize this Subscribe Animation using your channel and more. Keep experimenting with new things using Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The main goal of every content creator is to increase its audience to expand its reach and views. To do so, it’s essential to provide something unique and different to the viewer. Without providing them the content they are looking for, it is impossible to grow your channel and reach. Once your content is ready and you are getting many views, it is essential to make these potential viewers your permanent viewers. The animated subscribe button will help you achieve this goal. While your viewers are watching your videos, you must remind them about subscribing to your channel for receiving such incredible content in the future. Subscribe animation plays a vital role in converting your viewers into subscribers.

There are so many platforms on the internet from where you can get Youtube subscribe button animation free, and you can also purchase these subscribe png gifs. But creating your own animated subscribe button can make you stand out from the crowd and make your videos unique and exclusive. Because it enables you to design it the way you want according to your brand, so, let’s create your own subscribe animation using Wondershare Filmora .

---

Step-By-Step guide

Step 1: To get started,open Filmora X. On your upper left corner, click on the “Sample Colors,” select the Green color and drag it to Video Track into the timeline. We are using a Green background to easily remove it using the green screen feature in Filmora to use it in our future projects after exporting it, without creating it again. Adjust the duration of this track according to your requirement. In my case, I am trying to make an animated subscribe button of 5 seconds.

Step 2: Lock this track by clicking on the lock icon to work on subscribe animation without disturbing the background easily.

Step 3: Now it’s time to design the subscribe png gif. Go to the Sample colors again and drag the red color into the time above the green background.

Step 4: Double click on the red color in the timeline and adjust its size. Make it look like a subscribe button that is a rectangle and place it at the bottom center of the background. You can put it anywhere you want it to appear in your future videos.

Step 5: Now, let’s add Subscribe text into the button. Go to the Title and select any style that you like. “Basic 6” will work perfectly fine for this purpose. Drag and drop it into the timeline above all tracks.

Step 6: Double click on the Title on the timeline and edit it with “Subscribe” and place it under the red rectangle and click OK.

Step 7: We have put a cursor that can click on the animated subscribe button. You can use Google Search to find a transparent cursor. Make sure to save it in png format. Download it and import it into Filmora.

Step 8: Drag and drop the cursor into the timeline and place it above all the other three tracks to make it prominent. Adjust the size of the cursor place it on the Subscribe button where you want it to appear.

Step 9: Now, it’s time to animate the design using keyframes. First of all, let’s animate the red rectangle. Double click on the red color on the timeline. Go to the ‘Animation’ tab and then click ‘Customize.’ Move to the 1 second in the timeline and click ‘Add.’

Step 10: Now go back to the beginning in the timeline and adjust the scale to 0%. It will make the rectangle pop up when you play the clip.

Step 11: Text needs to be animated as well to match it with the rectangle. Double click on the text in the timeline and click ‘ADVANCED.’

Step 12: In this Advance text editor, go to the ‘Animation’ tab and select any animation that you like. On the timeline under the preview screen, adjusts the dark areas according to the time you set on the rectangle, which was 1 second. We want the text to appear on the screen in 1 second, like the rectangle. Also, adjust the ending time when you want the text to disappear again. We have set it on 4 seconds. Which means it will start to fade after 4 seconds.

Step 13: Now, to animate the mouse cursor, we will use the same process we used for a rectangle that is key framing. Double click on the cursor track on the timeline and move the time on your timeline to a point when you want the cursor to appear. Now add a key frame by clicking ‘Add’.

Step 14: Now jump back to a point in your timeline, when the cursor will start appearing from outside the screen. Move the cursor outside the screen from where you want it to start moving toward the subscribe animation.

Step 15: To animate the click of the cursor, move ahead a little bit into your timeline and scale down the cursor to around 70%. Move it a little further and scale it up to 100%.

Step 16: You can add the sound of mouse click to make it more realistic. You can find this sound anywhere on the internet. Download it and import it into Filmora. Now place it into the timeline where it can match the movement of the cursor.

Step 17: Now it’s time to make this subscribe animation button disappear. Move forward into the time to the end, at around 4 seconds. Double click on the red button in the timeline and add a key frame at its actual scale.

Step 18: After that, move further in the timeline to the end and make its scale 0. It will make it disappear.

Step 19: Do the same with the cursor. Double click on the cursor in the time and add a key frame at its actual position.

Step 20: Move ahead when you want it to disappear. Move the cursor out of the screen and click ‘OK’.

Step 21: Your Subscribe png gif is ready to be exported and used in your videos. Click on export and choose from various formats and options to choose from while exporting it.

You may also like: How to Get People to Subscribe Channel

Conclusion：Your own Animated Subscribe Button is ready to be used in your future videos and projects. This is a ready-to-use subscribe button that can be easily used using the green screen effect in Filmora. Just import the clip, remove the green screen, and you are good to go. You can also customize this Subscribe Animation using your channel and more. Keep experimenting with new things using Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The main goal of every content creator is to increase its audience to expand its reach and views. To do so, it’s essential to provide something unique and different to the viewer. Without providing them the content they are looking for, it is impossible to grow your channel and reach. Once your content is ready and you are getting many views, it is essential to make these potential viewers your permanent viewers. The animated subscribe button will help you achieve this goal. While your viewers are watching your videos, you must remind them about subscribing to your channel for receiving such incredible content in the future. Subscribe animation plays a vital role in converting your viewers into subscribers.

There are so many platforms on the internet from where you can get Youtube subscribe button animation free, and you can also purchase these subscribe png gifs. But creating your own animated subscribe button can make you stand out from the crowd and make your videos unique and exclusive. Because it enables you to design it the way you want according to your brand, so, let’s create your own subscribe animation using Wondershare Filmora .

---

Step-By-Step guide

Step 1: To get started,open Filmora X. On your upper left corner, click on the “Sample Colors,” select the Green color and drag it to Video Track into the timeline. We are using a Green background to easily remove it using the green screen feature in Filmora to use it in our future projects after exporting it, without creating it again. Adjust the duration of this track according to your requirement. In my case, I am trying to make an animated subscribe button of 5 seconds.

Step 2: Lock this track by clicking on the lock icon to work on subscribe animation without disturbing the background easily.

Step 3: Now it’s time to design the subscribe png gif. Go to the Sample colors again and drag the red color into the time above the green background.

Step 4: Double click on the red color in the timeline and adjust its size. Make it look like a subscribe button that is a rectangle and place it at the bottom center of the background. You can put it anywhere you want it to appear in your future videos.

Step 5: Now, let’s add Subscribe text into the button. Go to the Title and select any style that you like. “Basic 6” will work perfectly fine for this purpose. Drag and drop it into the timeline above all tracks.

Step 6: Double click on the Title on the timeline and edit it with “Subscribe” and place it under the red rectangle and click OK.

Step 7: We have put a cursor that can click on the animated subscribe button. You can use Google Search to find a transparent cursor. Make sure to save it in png format. Download it and import it into Filmora.

Step 8: Drag and drop the cursor into the timeline and place it above all the other three tracks to make it prominent. Adjust the size of the cursor place it on the Subscribe button where you want it to appear.

Step 9: Now, it’s time to animate the design using keyframes. First of all, let’s animate the red rectangle. Double click on the red color on the timeline. Go to the ‘Animation’ tab and then click ‘Customize.’ Move to the 1 second in the timeline and click ‘Add.’

Step 10: Now go back to the beginning in the timeline and adjust the scale to 0%. It will make the rectangle pop up when you play the clip.

Step 11: Text needs to be animated as well to match it with the rectangle. Double click on the text in the timeline and click ‘ADVANCED.’

Step 12: In this Advance text editor, go to the ‘Animation’ tab and select any animation that you like. On the timeline under the preview screen, adjusts the dark areas according to the time you set on the rectangle, which was 1 second. We want the text to appear on the screen in 1 second, like the rectangle. Also, adjust the ending time when you want the text to disappear again. We have set it on 4 seconds. Which means it will start to fade after 4 seconds.

Step 13: Now, to animate the mouse cursor, we will use the same process we used for a rectangle that is key framing. Double click on the cursor track on the timeline and move the time on your timeline to a point when you want the cursor to appear. Now add a key frame by clicking ‘Add’.

Step 14: Now jump back to a point in your timeline, when the cursor will start appearing from outside the screen. Move the cursor outside the screen from where you want it to start moving toward the subscribe animation.

Step 15: To animate the click of the cursor, move ahead a little bit into your timeline and scale down the cursor to around 70%. Move it a little further and scale it up to 100%.

Step 16: You can add the sound of mouse click to make it more realistic. You can find this sound anywhere on the internet. Download it and import it into Filmora. Now place it into the timeline where it can match the movement of the cursor.

Step 17: Now it’s time to make this subscribe animation button disappear. Move forward into the time to the end, at around 4 seconds. Double click on the red button in the timeline and add a key frame at its actual scale.

Step 18: After that, move further in the timeline to the end and make its scale 0. It will make it disappear.

Step 19: Do the same with the cursor. Double click on the cursor in the time and add a key frame at its actual position.

Step 20: Move ahead when you want it to disappear. Move the cursor out of the screen and click ‘OK’.

Step 21: Your Subscribe png gif is ready to be exported and used in your videos. Click on export and choose from various formats and options to choose from while exporting it.

You may also like: How to Get People to Subscribe Channel

Conclusion：Your own Animated Subscribe Button is ready to be used in your future videos and projects. This is a ready-to-use subscribe button that can be easily used using the green screen effect in Filmora. Just import the clip, remove the green screen, and you are good to go. You can also customize this Subscribe Animation using your channel and more. Keep experimenting with new things using Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The main goal of every content creator is to increase its audience to expand its reach and views. To do so, it’s essential to provide something unique and different to the viewer. Without providing them the content they are looking for, it is impossible to grow your channel and reach. Once your content is ready and you are getting many views, it is essential to make these potential viewers your permanent viewers. The animated subscribe button will help you achieve this goal. While your viewers are watching your videos, you must remind them about subscribing to your channel for receiving such incredible content in the future. Subscribe animation plays a vital role in converting your viewers into subscribers.

There are so many platforms on the internet from where you can get Youtube subscribe button animation free, and you can also purchase these subscribe png gifs. But creating your own animated subscribe button can make you stand out from the crowd and make your videos unique and exclusive. Because it enables you to design it the way you want according to your brand, so, let’s create your own subscribe animation using Wondershare Filmora .

---

Step-By-Step guide

Step 1: To get started,open Filmora X. On your upper left corner, click on the “Sample Colors,” select the Green color and drag it to Video Track into the timeline. We are using a Green background to easily remove it using the green screen feature in Filmora to use it in our future projects after exporting it, without creating it again. Adjust the duration of this track according to your requirement. In my case, I am trying to make an animated subscribe button of 5 seconds.

Step 2: Lock this track by clicking on the lock icon to work on subscribe animation without disturbing the background easily.

Step 3: Now it’s time to design the subscribe png gif. Go to the Sample colors again and drag the red color into the time above the green background.

Step 4: Double click on the red color in the timeline and adjust its size. Make it look like a subscribe button that is a rectangle and place it at the bottom center of the background. You can put it anywhere you want it to appear in your future videos.

Step 5: Now, let’s add Subscribe text into the button. Go to the Title and select any style that you like. “Basic 6” will work perfectly fine for this purpose. Drag and drop it into the timeline above all tracks.

Step 6: Double click on the Title on the timeline and edit it with “Subscribe” and place it under the red rectangle and click OK.

Step 7: We have put a cursor that can click on the animated subscribe button. You can use Google Search to find a transparent cursor. Make sure to save it in png format. Download it and import it into Filmora.

Step 8: Drag and drop the cursor into the timeline and place it above all the other three tracks to make it prominent. Adjust the size of the cursor place it on the Subscribe button where you want it to appear.

Step 9: Now, it’s time to animate the design using keyframes. First of all, let’s animate the red rectangle. Double click on the red color on the timeline. Go to the ‘Animation’ tab and then click ‘Customize.’ Move to the 1 second in the timeline and click ‘Add.’

Step 10: Now go back to the beginning in the timeline and adjust the scale to 0%. It will make the rectangle pop up when you play the clip.

Step 11: Text needs to be animated as well to match it with the rectangle. Double click on the text in the timeline and click ‘ADVANCED.’

Step 12: In this Advance text editor, go to the ‘Animation’ tab and select any animation that you like. On the timeline under the preview screen, adjusts the dark areas according to the time you set on the rectangle, which was 1 second. We want the text to appear on the screen in 1 second, like the rectangle. Also, adjust the ending time when you want the text to disappear again. We have set it on 4 seconds. Which means it will start to fade after 4 seconds.

Step 13: Now, to animate the mouse cursor, we will use the same process we used for a rectangle that is key framing. Double click on the cursor track on the timeline and move the time on your timeline to a point when you want the cursor to appear. Now add a key frame by clicking ‘Add’.

Step 14: Now jump back to a point in your timeline, when the cursor will start appearing from outside the screen. Move the cursor outside the screen from where you want it to start moving toward the subscribe animation.

Step 15: To animate the click of the cursor, move ahead a little bit into your timeline and scale down the cursor to around 70%. Move it a little further and scale it up to 100%.

Step 16: You can add the sound of mouse click to make it more realistic. You can find this sound anywhere on the internet. Download it and import it into Filmora. Now place it into the timeline where it can match the movement of the cursor.

Step 17: Now it’s time to make this subscribe animation button disappear. Move forward into the time to the end, at around 4 seconds. Double click on the red button in the timeline and add a key frame at its actual scale.

Step 18: After that, move further in the timeline to the end and make its scale 0. It will make it disappear.

Step 19: Do the same with the cursor. Double click on the cursor in the time and add a key frame at its actual position.

Step 20: Move ahead when you want it to disappear. Move the cursor out of the screen and click ‘OK’.

Step 21: Your Subscribe png gif is ready to be exported and used in your videos. Click on export and choose from various formats and options to choose from while exporting it.

You may also like: How to Get People to Subscribe Channel

Conclusion：Your own Animated Subscribe Button is ready to be used in your future videos and projects. This is a ready-to-use subscribe button that can be easily used using the green screen effect in Filmora. Just import the clip, remove the green screen, and you are good to go. You can also customize this Subscribe Animation using your channel and more. Keep experimenting with new things using Filmora.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Pioneering Video Content Creation via Google Trends Study

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett