In 2024, Explore the Best Free YouTube Video Editor Apps for Android

In 2024, Explore the Best Free YouTube Video Editor Apps for Android

Thomas Lv13

Explore the Best Free YouTube Video Editor Apps for Android

FREE Best YouTube Video Editor Apps for Android

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

In this article, we are going to show you how to edit videos on an Android smartphone with your YouTube app, and some useful tips while editing.

The best video editor for successful YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects on Fashion, gaming, education, tutorial, sports, etc.

Check the below video to know more.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

If you are an iPhone owner, please check this article to see: how to edit youtube videos on iPhone>>


How to Edit YouTube Videos on Your Android Smartphone?

With the YouTube app, android users have an easy way to grab and upload videos to YouTube directly from their mobile devices.

Simply hit on the video camera button, record the clip and the app will upload your recording to your YouTube channel on the background. It also makes it possible to select existing videos from your SD card and upload them directly to your channel.

In some instances, you may want to edit your videos on android devices. With the YouTube android app, editing videos is a simple task which involves the following process-:

Step 1: Click on YouTube and choose the small little icon indicating your profile. This will reveal to you all your videos on YouTube.

Step 2: Locate the video you want to edit then click on the three vertical little dots on the far right of the video to reveal for you more options. Choose on the “Edit” button drop-down menu.

Step 3: Once done with the editing, click on the small little icon (looks like a forward arrow) at the top of the screen to save your edits.

The video will load again and you will receive an on-screen message telling you that the video has been updated.

Please check this video to see all details:

Other 6 Video Editing Apps for Android

As you can see, the YouTube app is very limited in editing, fortunately, there are other apps that could be used to edit videos on android devices. Some of them are as highlighted below-:

1.Vlogit

This is a pro tool for editing videos and other media files and it highly preferred to by individuals who love to edit YouTube videos on android. It comes with an easy to use interface and it has features like video rotating, trimming, and nice video effects such as animated texts, overlays, and filters as well as the ability to stream the completed video or share it on the social media platforms.

Vlogit is free to download and use.

2.Power Director Video Editor for Android Apps

This is an android video editing free app. It allows for powerful video editing and it has cool video effects as well as all the features present in most of the movie makers. The app also includes a voice over which you can also share directly to YouTube once you are done with the editing.

Other features include a drag and drop feature, record and customize soundtracks, edit video quickly and much more.

3.KineMaster Pro Video Editor

Considered as the only full-featured app to edit YouTube videos on android, KineMaster Pro Video Editor is packed with superior features needed to make quick and professional videos. With the app, you are able to add layers to your work including picture in picture effects.

Other features include ability to add multiple layers of a video, trim video properly, get preview anytime you need it, adjust brightness, color, speeds and volumes amongst other settings, and share your videos on YouTube and Facebook upon finishing.

The app is free hence you should not worry about any extra charges.

4.Adobe Premiere Clip

This is a premiere app by Adobe and lets you edit YouTube videos on android quite easily. Some of its adored features include the ability to create automatic video clips complete with images and soundtracks, drag and drop clips and photos when you edit the unwanted parts, ability to choose any soundtrack without losing the audio levels between clips.

This app is also free and enjoys a higher user rating of 4/5.

5.Magisto Video Editor and Maker

Magisto help you convert your home videos into movies in an instant. All you have to do is to select two or more clips, choose a soundtrack and press the “processing” button for the app to do its magic. After a few minutes, you will have a professional looking home video made from your android device.

6.VideoShow

VideoShow is also a top free video editor and video maker app and it is very ideal if you want to edit YouTube videos on android devices. It has an easy to use interface where you can add texts, emoji, filters, themes and music amongst other features.

It also has a large selection of free music to use in making or editing the videos.

It’s free and allows you to share your videos on YouTube and other social media platforms like Facebook and Instagram.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In this article, we are going to show you how to edit videos on an Android smartphone with your YouTube app, and some useful tips while editing.

The best video editor for successful YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects on Fashion, gaming, education, tutorial, sports, etc.

Check the below video to know more.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

If you are an iPhone owner, please check this article to see: how to edit youtube videos on iPhone>>


How to Edit YouTube Videos on Your Android Smartphone?

With the YouTube app, android users have an easy way to grab and upload videos to YouTube directly from their mobile devices.

Simply hit on the video camera button, record the clip and the app will upload your recording to your YouTube channel on the background. It also makes it possible to select existing videos from your SD card and upload them directly to your channel.

In some instances, you may want to edit your videos on android devices. With the YouTube android app, editing videos is a simple task which involves the following process-:

Step 1: Click on YouTube and choose the small little icon indicating your profile. This will reveal to you all your videos on YouTube.

Step 2: Locate the video you want to edit then click on the three vertical little dots on the far right of the video to reveal for you more options. Choose on the “Edit” button drop-down menu.

Step 3: Once done with the editing, click on the small little icon (looks like a forward arrow) at the top of the screen to save your edits.

The video will load again and you will receive an on-screen message telling you that the video has been updated.

Please check this video to see all details:

Other 6 Video Editing Apps for Android

As you can see, the YouTube app is very limited in editing, fortunately, there are other apps that could be used to edit videos on android devices. Some of them are as highlighted below-:

1.Vlogit

This is a pro tool for editing videos and other media files and it highly preferred to by individuals who love to edit YouTube videos on android. It comes with an easy to use interface and it has features like video rotating, trimming, and nice video effects such as animated texts, overlays, and filters as well as the ability to stream the completed video or share it on the social media platforms.

Vlogit is free to download and use.

2.Power Director Video Editor for Android Apps

This is an android video editing free app. It allows for powerful video editing and it has cool video effects as well as all the features present in most of the movie makers. The app also includes a voice over which you can also share directly to YouTube once you are done with the editing.

Other features include a drag and drop feature, record and customize soundtracks, edit video quickly and much more.

3.KineMaster Pro Video Editor

Considered as the only full-featured app to edit YouTube videos on android, KineMaster Pro Video Editor is packed with superior features needed to make quick and professional videos. With the app, you are able to add layers to your work including picture in picture effects.

Other features include ability to add multiple layers of a video, trim video properly, get preview anytime you need it, adjust brightness, color, speeds and volumes amongst other settings, and share your videos on YouTube and Facebook upon finishing.

The app is free hence you should not worry about any extra charges.

4.Adobe Premiere Clip

This is a premiere app by Adobe and lets you edit YouTube videos on android quite easily. Some of its adored features include the ability to create automatic video clips complete with images and soundtracks, drag and drop clips and photos when you edit the unwanted parts, ability to choose any soundtrack without losing the audio levels between clips.

This app is also free and enjoys a higher user rating of 4/5.

5.Magisto Video Editor and Maker

Magisto help you convert your home videos into movies in an instant. All you have to do is to select two or more clips, choose a soundtrack and press the “processing” button for the app to do its magic. After a few minutes, you will have a professional looking home video made from your android device.

6.VideoShow

VideoShow is also a top free video editor and video maker app and it is very ideal if you want to edit YouTube videos on android devices. It has an easy to use interface where you can add texts, emoji, filters, themes and music amongst other features.

It also has a large selection of free music to use in making or editing the videos.

It’s free and allows you to share your videos on YouTube and other social media platforms like Facebook and Instagram.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In this article, we are going to show you how to edit videos on an Android smartphone with your YouTube app, and some useful tips while editing.

The best video editor for successful YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects on Fashion, gaming, education, tutorial, sports, etc.

Check the below video to know more.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

If you are an iPhone owner, please check this article to see: how to edit youtube videos on iPhone>>


How to Edit YouTube Videos on Your Android Smartphone?

With the YouTube app, android users have an easy way to grab and upload videos to YouTube directly from their mobile devices.

Simply hit on the video camera button, record the clip and the app will upload your recording to your YouTube channel on the background. It also makes it possible to select existing videos from your SD card and upload them directly to your channel.

In some instances, you may want to edit your videos on android devices. With the YouTube android app, editing videos is a simple task which involves the following process-:

Step 1: Click on YouTube and choose the small little icon indicating your profile. This will reveal to you all your videos on YouTube.

Step 2: Locate the video you want to edit then click on the three vertical little dots on the far right of the video to reveal for you more options. Choose on the “Edit” button drop-down menu.

Step 3: Once done with the editing, click on the small little icon (looks like a forward arrow) at the top of the screen to save your edits.

The video will load again and you will receive an on-screen message telling you that the video has been updated.

Please check this video to see all details:

Other 6 Video Editing Apps for Android

As you can see, the YouTube app is very limited in editing, fortunately, there are other apps that could be used to edit videos on android devices. Some of them are as highlighted below-:

1.Vlogit

This is a pro tool for editing videos and other media files and it highly preferred to by individuals who love to edit YouTube videos on android. It comes with an easy to use interface and it has features like video rotating, trimming, and nice video effects such as animated texts, overlays, and filters as well as the ability to stream the completed video or share it on the social media platforms.

Vlogit is free to download and use.

2.Power Director Video Editor for Android Apps

This is an android video editing free app. It allows for powerful video editing and it has cool video effects as well as all the features present in most of the movie makers. The app also includes a voice over which you can also share directly to YouTube once you are done with the editing.

Other features include a drag and drop feature, record and customize soundtracks, edit video quickly and much more.

3.KineMaster Pro Video Editor

Considered as the only full-featured app to edit YouTube videos on android, KineMaster Pro Video Editor is packed with superior features needed to make quick and professional videos. With the app, you are able to add layers to your work including picture in picture effects.

Other features include ability to add multiple layers of a video, trim video properly, get preview anytime you need it, adjust brightness, color, speeds and volumes amongst other settings, and share your videos on YouTube and Facebook upon finishing.

The app is free hence you should not worry about any extra charges.

4.Adobe Premiere Clip

This is a premiere app by Adobe and lets you edit YouTube videos on android quite easily. Some of its adored features include the ability to create automatic video clips complete with images and soundtracks, drag and drop clips and photos when you edit the unwanted parts, ability to choose any soundtrack without losing the audio levels between clips.

This app is also free and enjoys a higher user rating of 4/5.

5.Magisto Video Editor and Maker

Magisto help you convert your home videos into movies in an instant. All you have to do is to select two or more clips, choose a soundtrack and press the “processing” button for the app to do its magic. After a few minutes, you will have a professional looking home video made from your android device.

6.VideoShow

VideoShow is also a top free video editor and video maker app and it is very ideal if you want to edit YouTube videos on android devices. It has an easy to use interface where you can add texts, emoji, filters, themes and music amongst other features.

It also has a large selection of free music to use in making or editing the videos.

It’s free and allows you to share your videos on YouTube and other social media platforms like Facebook and Instagram.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

In this article, we are going to show you how to edit videos on an Android smartphone with your YouTube app, and some useful tips while editing.

The best video editor for successful YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects on Fashion, gaming, education, tutorial, sports, etc.

Check the below video to know more.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

If you are an iPhone owner, please check this article to see: how to edit youtube videos on iPhone>>


How to Edit YouTube Videos on Your Android Smartphone?

With the YouTube app, android users have an easy way to grab and upload videos to YouTube directly from their mobile devices.

Simply hit on the video camera button, record the clip and the app will upload your recording to your YouTube channel on the background. It also makes it possible to select existing videos from your SD card and upload them directly to your channel.

In some instances, you may want to edit your videos on android devices. With the YouTube android app, editing videos is a simple task which involves the following process-:

Step 1: Click on YouTube and choose the small little icon indicating your profile. This will reveal to you all your videos on YouTube.

Step 2: Locate the video you want to edit then click on the three vertical little dots on the far right of the video to reveal for you more options. Choose on the “Edit” button drop-down menu.

Step 3: Once done with the editing, click on the small little icon (looks like a forward arrow) at the top of the screen to save your edits.

The video will load again and you will receive an on-screen message telling you that the video has been updated.

Please check this video to see all details:

Other 6 Video Editing Apps for Android

As you can see, the YouTube app is very limited in editing, fortunately, there are other apps that could be used to edit videos on android devices. Some of them are as highlighted below-:

1.Vlogit

This is a pro tool for editing videos and other media files and it highly preferred to by individuals who love to edit YouTube videos on android. It comes with an easy to use interface and it has features like video rotating, trimming, and nice video effects such as animated texts, overlays, and filters as well as the ability to stream the completed video or share it on the social media platforms.

Vlogit is free to download and use.

2.Power Director Video Editor for Android Apps

This is an android video editing free app. It allows for powerful video editing and it has cool video effects as well as all the features present in most of the movie makers. The app also includes a voice over which you can also share directly to YouTube once you are done with the editing.

Other features include a drag and drop feature, record and customize soundtracks, edit video quickly and much more.

3.KineMaster Pro Video Editor

Considered as the only full-featured app to edit YouTube videos on android, KineMaster Pro Video Editor is packed with superior features needed to make quick and professional videos. With the app, you are able to add layers to your work including picture in picture effects.

Other features include ability to add multiple layers of a video, trim video properly, get preview anytime you need it, adjust brightness, color, speeds and volumes amongst other settings, and share your videos on YouTube and Facebook upon finishing.

The app is free hence you should not worry about any extra charges.

4.Adobe Premiere Clip

This is a premiere app by Adobe and lets you edit YouTube videos on android quite easily. Some of its adored features include the ability to create automatic video clips complete with images and soundtracks, drag and drop clips and photos when you edit the unwanted parts, ability to choose any soundtrack without losing the audio levels between clips.

This app is also free and enjoys a higher user rating of 4/5.

5.Magisto Video Editor and Maker

Magisto help you convert your home videos into movies in an instant. All you have to do is to select two or more clips, choose a soundtrack and press the “processing” button for the app to do its magic. After a few minutes, you will have a professional looking home video made from your android device.

6.VideoShow

VideoShow is also a top free video editor and video maker app and it is very ideal if you want to edit YouTube videos on android devices. It has an easy to use interface where you can add texts, emoji, filters, themes and music amongst other features.

It also has a large selection of free music to use in making or editing the videos.

It’s free and allows you to share your videos on YouTube and other social media platforms like Facebook and Instagram.

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

A Novice’s Roadmap to YouTube Traffic Success

The 12-step YouTube SEO Guide for Beginners Who Want More Views

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Do a quick search on YouTube to see what videos already exist on your topic.

Find Related Videos Sample

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

fantastic quote

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

Find Keywords with Ubersuggest

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

 Keywords in Ubersuggest

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Encourage Viewers to Engage in Video

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Design a Thumbnail

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

XDyocwuGRiSptxueJZ5aokKqKt-JXMbX

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Fill Out Your Videos Assets

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Download Filmora9 Win Version Download Filmora9 Mac Version

Do you have any questions about SEO? Please leave us a comment below.

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Do a quick search on YouTube to see what videos already exist on your topic.

Find Related Videos Sample

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

fantastic quote

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

Find Keywords with Ubersuggest

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

 Keywords in Ubersuggest

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Encourage Viewers to Engage in Video

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Design a Thumbnail

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

XDyocwuGRiSptxueJZ5aokKqKt-JXMbX

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Fill Out Your Videos Assets

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Download Filmora9 Win Version Download Filmora9 Mac Version

Do you have any questions about SEO? Please leave us a comment below.

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Do a quick search on YouTube to see what videos already exist on your topic.

Find Related Videos Sample

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

fantastic quote

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

Find Keywords with Ubersuggest

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

 Keywords in Ubersuggest

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Encourage Viewers to Engage in Video

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Design a Thumbnail

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

XDyocwuGRiSptxueJZ5aokKqKt-JXMbX

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Fill Out Your Videos Assets

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Download Filmora9 Win Version Download Filmora9 Mac Version

Do you have any questions about SEO? Please leave us a comment below.

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Do a quick search on YouTube to see what videos already exist on your topic.

Find Related Videos Sample

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

fantastic quote

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

Find Keywords with Ubersuggest

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

 Keywords in Ubersuggest

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Encourage Viewers to Engage in Video

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Design a Thumbnail

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

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Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Fill Out Your Videos Assets

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Download Filmora9 Win Version Download Filmora9 Mac Version

Do you have any questions about SEO? Please leave us a comment below.

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Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

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  • Title: In 2024, Explore the Best Free YouTube Video Editor Apps for Android
  • Author: Thomas
  • Created at : 2024-05-31 12:42:36
  • Updated at : 2024-06-01 12:42:36
  • Link: https://youtube-help.techidaily.com/in-2024-explore-the-best-free-youtube-video-editor-apps-for-android/
  • License: This work is licensed under CC BY-NC-SA 4.0.