In 2024, Innovative Video Concepts Through Google Trends Exploration

In 2024, Innovative Video Concepts Through Google Trends Exploration

Thomas Lv13

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

Google Trends YouTube Ideas

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Google Trends Video Ideas

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

Google Trends Category YouTube Video Ideas

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

Google Trends Keywords YouTube Video

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

Google Trends YouTube Video Keywords

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

Google Trends YouTube Video Ideas Filmora

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

Google Trends Filmora Keywords

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

YouTube search Filmora Keyword

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Swiftly Adjust YouTube Videos to Mac Screen Ratios

Quick Resize YouTube Videos to Right Aspect Ratio on Mac

author avatar

Liza Brown

Oct 26, 2023• Proven solutions

YouTube is one of the demanding platforms with more than 2.3 billion users worldwide as of 2021. And, in this digitally oriented world, you’re left with no reason not to create a YouTube channel specifically when you have the right talent to use one. Well, this guide is for those who are already into YouTube video creation and now need help on how to resize YouTube videos as per different aspect ratios. According to YouTube’s aspect ratio, it’s the right place to move forward even if you want to resize your videos present on other social media apps. We know brands and other influencers generally practice this kind of social media marketing.

So, let’s get started with our session on resizing YouTube as per the ideal aspect ratio without further ado.

Part 1: What’s the Right Aspect Ratio of YouTube Videos?

For attracting more audience and increasing engagement on YouTube videos, you have to look at each factor, along with the YouTube video quality. And, you cannot overlook the size of YouTube video among these factors to make it your perfect shot among competitors. Considering the importance of such factors, we’ve come up with this specific section on introducing you to the correct aspect ratio for YouTube videos.

It’s crucial to know the size before you start the YouTube game!

YouTube allows you to upload videos of different sizes ranging from 240p to 8K. And, the dimensions for these different sizes are as follows.

  • 240p: 426x240 pixels
  • 360p: 640x360 pixels
  • 480p: 854x480 pixels
  • 720p: 1280x720 pixels
  • 1080p: 1920x1080 pixels
  • 1440p: 2560x1440 pixels
  • 2160p: 3840x2160 pixels
  • 43200p: 7680×4320 pixels

Along with these, the aspect ratio, video size, and length of YouTube video should also be taken into consideration while uploading YouTube videos.

Thus, the ideal aspect ratio to resize YouTube video is perfect as 16:9, which we’ll diversify in the following three sections.

1. Computer

On a computer, the standard aspect ratio for YouTube video is 16:9. And, the YouTube player will automatically adjust other aspect ratios than the standard size. For instance, it may add padding of white or gray color depending upon the theme. However, it’s advisable to avoid these things like padding as they interfere with YouTube’s dynamic adjustments.

2. Android Phone

In the Android application, the scenario is quite different from YouTube videos. The app automatically adjusts the player as per the video size. The video will always fit the screen, whether it’s square, vertical, or horizontal. Ultimately, the videos will be shorter for widescreen and square for vertical.

3. iPad & iPhone

Similarly, the YouTube app for iPad and iPhone automatically adjust the video size to fit the screen. Thus, every video will fit the screen, even if it’s square, horizontal, or vertical.

Before we let you know how to resize YouTube videos, here are some tips for creating awesome YouTube videos.

  • Create a strategy for YouTube video beforehand.
  • Search for ideas and topics.
  • Understand the use of the best equipment and gear.
  • Ensure the best YouTube video editing.
  • Optimize YouTube videos.

Part 2: Automatically Resize YouTube Videos to Right Aspect Ratio with Wondershare Filmora for Mac

Hopefully, you have noted the correct aspect ratio required for YouTube videos. Now, it’s time to understand the quick process on how to resize YouTube videos as per this aspect ratio via Wondershare Filmora for Mac. Yes, the Filmora Mac’s latest version, 10.2, has recently launched a competitive feature - Auto Reframe. The feature automatically adjusts your video as per the selected aspect ratio and fits the video’s motion element quite instantly.

About Wondershare Filmora for Mac

Wondershare Filmora is one of the robust video editing programs containing both primary and advanced tools such as Motion Tracking, Keyframing, Green Screen, Audio Ducking, Color Matching, Auto Reframe, and so on.

Download Win Version Download Mac Version

Steps to Use Auto Reframe in Wondershare Filmora for Mac to Resize YouTube Videos

Step 1. Click the “Try It Free” button to download its latest version and launch it.

Step 2. Choose the More Tools > Auto Reframe after launching the Wondershare Filmora for Mac.

auto reframe

Step 3. Hit the Import button to upload a YouTube video for its resizing.

auto reframe

Step 4. Choose among five different aspect ratios, namely the Vertical, Square, Widescreen, Standard, and Cinema.

auto reframe

Tap the eye icon and preview the whole video.

auto reframe

Step 5. Toggle the Adjust frame tab and adjust the YouTube video screen as shown below.

auto reframe

It is present before the Advanced tab.

Then, adjust the Advanced settings, namely the Tracking Subject and Tracking Speed.

auto reframe

Step 6. Hit the Export tab to save the cropped video.

auto reframe

You can also upload the reframed video to Filmora for further editing.

Conclusion

So, this’s all about how to resize YouTube videos in its ideal aspect ratio. Right from the beginning, we’ve discussed the importance of creating YouTube videos in this digital transformation age and further considering the right fit of factors, including the size, length, quality, and aspect ratio of specific YouTube videos. Even though YouTube has the facility to adjust the video automatically, you have to edit in the cropped video, which is possible through integrated editing programs such as the one we’ve discussed above via Wondershare Filmora for Mac. This video editing software is quite remarkable and offers all the competitive features that both basic and advanced video editors need.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

YouTube is one of the demanding platforms with more than 2.3 billion users worldwide as of 2021. And, in this digitally oriented world, you’re left with no reason not to create a YouTube channel specifically when you have the right talent to use one. Well, this guide is for those who are already into YouTube video creation and now need help on how to resize YouTube videos as per different aspect ratios. According to YouTube’s aspect ratio, it’s the right place to move forward even if you want to resize your videos present on other social media apps. We know brands and other influencers generally practice this kind of social media marketing.

So, let’s get started with our session on resizing YouTube as per the ideal aspect ratio without further ado.

Part 1: What’s the Right Aspect Ratio of YouTube Videos?

For attracting more audience and increasing engagement on YouTube videos, you have to look at each factor, along with the YouTube video quality. And, you cannot overlook the size of YouTube video among these factors to make it your perfect shot among competitors. Considering the importance of such factors, we’ve come up with this specific section on introducing you to the correct aspect ratio for YouTube videos.

It’s crucial to know the size before you start the YouTube game!

YouTube allows you to upload videos of different sizes ranging from 240p to 8K. And, the dimensions for these different sizes are as follows.

  • 240p: 426x240 pixels
  • 360p: 640x360 pixels
  • 480p: 854x480 pixels
  • 720p: 1280x720 pixels
  • 1080p: 1920x1080 pixels
  • 1440p: 2560x1440 pixels
  • 2160p: 3840x2160 pixels
  • 43200p: 7680×4320 pixels

Along with these, the aspect ratio, video size, and length of YouTube video should also be taken into consideration while uploading YouTube videos.

Thus, the ideal aspect ratio to resize YouTube video is perfect as 16:9, which we’ll diversify in the following three sections.

1. Computer

On a computer, the standard aspect ratio for YouTube video is 16:9. And, the YouTube player will automatically adjust other aspect ratios than the standard size. For instance, it may add padding of white or gray color depending upon the theme. However, it’s advisable to avoid these things like padding as they interfere with YouTube’s dynamic adjustments.

2. Android Phone

In the Android application, the scenario is quite different from YouTube videos. The app automatically adjusts the player as per the video size. The video will always fit the screen, whether it’s square, vertical, or horizontal. Ultimately, the videos will be shorter for widescreen and square for vertical.

3. iPad & iPhone

Similarly, the YouTube app for iPad and iPhone automatically adjust the video size to fit the screen. Thus, every video will fit the screen, even if it’s square, horizontal, or vertical.

Before we let you know how to resize YouTube videos, here are some tips for creating awesome YouTube videos.

  • Create a strategy for YouTube video beforehand.
  • Search for ideas and topics.
  • Understand the use of the best equipment and gear.
  • Ensure the best YouTube video editing.
  • Optimize YouTube videos.

Part 2: Automatically Resize YouTube Videos to Right Aspect Ratio with Wondershare Filmora for Mac

Hopefully, you have noted the correct aspect ratio required for YouTube videos. Now, it’s time to understand the quick process on how to resize YouTube videos as per this aspect ratio via Wondershare Filmora for Mac. Yes, the Filmora Mac’s latest version, 10.2, has recently launched a competitive feature - Auto Reframe. The feature automatically adjusts your video as per the selected aspect ratio and fits the video’s motion element quite instantly.

About Wondershare Filmora for Mac

Wondershare Filmora is one of the robust video editing programs containing both primary and advanced tools such as Motion Tracking, Keyframing, Green Screen, Audio Ducking, Color Matching, Auto Reframe, and so on.

Download Win Version Download Mac Version

Steps to Use Auto Reframe in Wondershare Filmora for Mac to Resize YouTube Videos

Step 1. Click the “Try It Free” button to download its latest version and launch it.

Step 2. Choose the More Tools > Auto Reframe after launching the Wondershare Filmora for Mac.

auto reframe

Step 3. Hit the Import button to upload a YouTube video for its resizing.

auto reframe

Step 4. Choose among five different aspect ratios, namely the Vertical, Square, Widescreen, Standard, and Cinema.

auto reframe

Tap the eye icon and preview the whole video.

auto reframe

Step 5. Toggle the Adjust frame tab and adjust the YouTube video screen as shown below.

auto reframe

It is present before the Advanced tab.

Then, adjust the Advanced settings, namely the Tracking Subject and Tracking Speed.

auto reframe

Step 6. Hit the Export tab to save the cropped video.

auto reframe

You can also upload the reframed video to Filmora for further editing.

Conclusion

So, this’s all about how to resize YouTube videos in its ideal aspect ratio. Right from the beginning, we’ve discussed the importance of creating YouTube videos in this digital transformation age and further considering the right fit of factors, including the size, length, quality, and aspect ratio of specific YouTube videos. Even though YouTube has the facility to adjust the video automatically, you have to edit in the cropped video, which is possible through integrated editing programs such as the one we’ve discussed above via Wondershare Filmora for Mac. This video editing software is quite remarkable and offers all the competitive features that both basic and advanced video editors need.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

YouTube is one of the demanding platforms with more than 2.3 billion users worldwide as of 2021. And, in this digitally oriented world, you’re left with no reason not to create a YouTube channel specifically when you have the right talent to use one. Well, this guide is for those who are already into YouTube video creation and now need help on how to resize YouTube videos as per different aspect ratios. According to YouTube’s aspect ratio, it’s the right place to move forward even if you want to resize your videos present on other social media apps. We know brands and other influencers generally practice this kind of social media marketing.

So, let’s get started with our session on resizing YouTube as per the ideal aspect ratio without further ado.

Part 1: What’s the Right Aspect Ratio of YouTube Videos?

For attracting more audience and increasing engagement on YouTube videos, you have to look at each factor, along with the YouTube video quality. And, you cannot overlook the size of YouTube video among these factors to make it your perfect shot among competitors. Considering the importance of such factors, we’ve come up with this specific section on introducing you to the correct aspect ratio for YouTube videos.

It’s crucial to know the size before you start the YouTube game!

YouTube allows you to upload videos of different sizes ranging from 240p to 8K. And, the dimensions for these different sizes are as follows.

  • 240p: 426x240 pixels
  • 360p: 640x360 pixels
  • 480p: 854x480 pixels
  • 720p: 1280x720 pixels
  • 1080p: 1920x1080 pixels
  • 1440p: 2560x1440 pixels
  • 2160p: 3840x2160 pixels
  • 43200p: 7680×4320 pixels

Along with these, the aspect ratio, video size, and length of YouTube video should also be taken into consideration while uploading YouTube videos.

Thus, the ideal aspect ratio to resize YouTube video is perfect as 16:9, which we’ll diversify in the following three sections.

1. Computer

On a computer, the standard aspect ratio for YouTube video is 16:9. And, the YouTube player will automatically adjust other aspect ratios than the standard size. For instance, it may add padding of white or gray color depending upon the theme. However, it’s advisable to avoid these things like padding as they interfere with YouTube’s dynamic adjustments.

2. Android Phone

In the Android application, the scenario is quite different from YouTube videos. The app automatically adjusts the player as per the video size. The video will always fit the screen, whether it’s square, vertical, or horizontal. Ultimately, the videos will be shorter for widescreen and square for vertical.

3. iPad & iPhone

Similarly, the YouTube app for iPad and iPhone automatically adjust the video size to fit the screen. Thus, every video will fit the screen, even if it’s square, horizontal, or vertical.

Before we let you know how to resize YouTube videos, here are some tips for creating awesome YouTube videos.

  • Create a strategy for YouTube video beforehand.
  • Search for ideas and topics.
  • Understand the use of the best equipment and gear.
  • Ensure the best YouTube video editing.
  • Optimize YouTube videos.

Part 2: Automatically Resize YouTube Videos to Right Aspect Ratio with Wondershare Filmora for Mac

Hopefully, you have noted the correct aspect ratio required for YouTube videos. Now, it’s time to understand the quick process on how to resize YouTube videos as per this aspect ratio via Wondershare Filmora for Mac. Yes, the Filmora Mac’s latest version, 10.2, has recently launched a competitive feature - Auto Reframe. The feature automatically adjusts your video as per the selected aspect ratio and fits the video’s motion element quite instantly.

About Wondershare Filmora for Mac

Wondershare Filmora is one of the robust video editing programs containing both primary and advanced tools such as Motion Tracking, Keyframing, Green Screen, Audio Ducking, Color Matching, Auto Reframe, and so on.

Download Win Version Download Mac Version

Steps to Use Auto Reframe in Wondershare Filmora for Mac to Resize YouTube Videos

Step 1. Click the “Try It Free” button to download its latest version and launch it.

Step 2. Choose the More Tools > Auto Reframe after launching the Wondershare Filmora for Mac.

auto reframe

Step 3. Hit the Import button to upload a YouTube video for its resizing.

auto reframe

Step 4. Choose among five different aspect ratios, namely the Vertical, Square, Widescreen, Standard, and Cinema.

auto reframe

Tap the eye icon and preview the whole video.

auto reframe

Step 5. Toggle the Adjust frame tab and adjust the YouTube video screen as shown below.

auto reframe

It is present before the Advanced tab.

Then, adjust the Advanced settings, namely the Tracking Subject and Tracking Speed.

auto reframe

Step 6. Hit the Export tab to save the cropped video.

auto reframe

You can also upload the reframed video to Filmora for further editing.

Conclusion

So, this’s all about how to resize YouTube videos in its ideal aspect ratio. Right from the beginning, we’ve discussed the importance of creating YouTube videos in this digital transformation age and further considering the right fit of factors, including the size, length, quality, and aspect ratio of specific YouTube videos. Even though YouTube has the facility to adjust the video automatically, you have to edit in the cropped video, which is possible through integrated editing programs such as the one we’ve discussed above via Wondershare Filmora for Mac. This video editing software is quite remarkable and offers all the competitive features that both basic and advanced video editors need.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Oct 26, 2023• Proven solutions

YouTube is one of the demanding platforms with more than 2.3 billion users worldwide as of 2021. And, in this digitally oriented world, you’re left with no reason not to create a YouTube channel specifically when you have the right talent to use one. Well, this guide is for those who are already into YouTube video creation and now need help on how to resize YouTube videos as per different aspect ratios. According to YouTube’s aspect ratio, it’s the right place to move forward even if you want to resize your videos present on other social media apps. We know brands and other influencers generally practice this kind of social media marketing.

So, let’s get started with our session on resizing YouTube as per the ideal aspect ratio without further ado.

Part 1: What’s the Right Aspect Ratio of YouTube Videos?

For attracting more audience and increasing engagement on YouTube videos, you have to look at each factor, along with the YouTube video quality. And, you cannot overlook the size of YouTube video among these factors to make it your perfect shot among competitors. Considering the importance of such factors, we’ve come up with this specific section on introducing you to the correct aspect ratio for YouTube videos.

It’s crucial to know the size before you start the YouTube game!

YouTube allows you to upload videos of different sizes ranging from 240p to 8K. And, the dimensions for these different sizes are as follows.

  • 240p: 426x240 pixels
  • 360p: 640x360 pixels
  • 480p: 854x480 pixels
  • 720p: 1280x720 pixels
  • 1080p: 1920x1080 pixels
  • 1440p: 2560x1440 pixels
  • 2160p: 3840x2160 pixels
  • 43200p: 7680×4320 pixels

Along with these, the aspect ratio, video size, and length of YouTube video should also be taken into consideration while uploading YouTube videos.

Thus, the ideal aspect ratio to resize YouTube video is perfect as 16:9, which we’ll diversify in the following three sections.

1. Computer

On a computer, the standard aspect ratio for YouTube video is 16:9. And, the YouTube player will automatically adjust other aspect ratios than the standard size. For instance, it may add padding of white or gray color depending upon the theme. However, it’s advisable to avoid these things like padding as they interfere with YouTube’s dynamic adjustments.

2. Android Phone

In the Android application, the scenario is quite different from YouTube videos. The app automatically adjusts the player as per the video size. The video will always fit the screen, whether it’s square, vertical, or horizontal. Ultimately, the videos will be shorter for widescreen and square for vertical.

3. iPad & iPhone

Similarly, the YouTube app for iPad and iPhone automatically adjust the video size to fit the screen. Thus, every video will fit the screen, even if it’s square, horizontal, or vertical.

Before we let you know how to resize YouTube videos, here are some tips for creating awesome YouTube videos.

  • Create a strategy for YouTube video beforehand.
  • Search for ideas and topics.
  • Understand the use of the best equipment and gear.
  • Ensure the best YouTube video editing.
  • Optimize YouTube videos.

Part 2: Automatically Resize YouTube Videos to Right Aspect Ratio with Wondershare Filmora for Mac

Hopefully, you have noted the correct aspect ratio required for YouTube videos. Now, it’s time to understand the quick process on how to resize YouTube videos as per this aspect ratio via Wondershare Filmora for Mac. Yes, the Filmora Mac’s latest version, 10.2, has recently launched a competitive feature - Auto Reframe. The feature automatically adjusts your video as per the selected aspect ratio and fits the video’s motion element quite instantly.

About Wondershare Filmora for Mac

Wondershare Filmora is one of the robust video editing programs containing both primary and advanced tools such as Motion Tracking, Keyframing, Green Screen, Audio Ducking, Color Matching, Auto Reframe, and so on.

Download Win Version Download Mac Version

Steps to Use Auto Reframe in Wondershare Filmora for Mac to Resize YouTube Videos

Step 1. Click the “Try It Free” button to download its latest version and launch it.

Step 2. Choose the More Tools > Auto Reframe after launching the Wondershare Filmora for Mac.

auto reframe

Step 3. Hit the Import button to upload a YouTube video for its resizing.

auto reframe

Step 4. Choose among five different aspect ratios, namely the Vertical, Square, Widescreen, Standard, and Cinema.

auto reframe

Tap the eye icon and preview the whole video.

auto reframe

Step 5. Toggle the Adjust frame tab and adjust the YouTube video screen as shown below.

auto reframe

It is present before the Advanced tab.

Then, adjust the Advanced settings, namely the Tracking Subject and Tracking Speed.

auto reframe

Step 6. Hit the Export tab to save the cropped video.

auto reframe

You can also upload the reframed video to Filmora for further editing.

Conclusion

So, this’s all about how to resize YouTube videos in its ideal aspect ratio. Right from the beginning, we’ve discussed the importance of creating YouTube videos in this digital transformation age and further considering the right fit of factors, including the size, length, quality, and aspect ratio of specific YouTube videos. Even though YouTube has the facility to adjust the video automatically, you have to edit in the cropped video, which is possible through integrated editing programs such as the one we’ve discussed above via Wondershare Filmora for Mac. This video editing software is quite remarkable and offers all the competitive features that both basic and advanced video editors need.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

  • Title: In 2024, Innovative Video Concepts Through Google Trends Exploration
  • Author: Thomas
  • Created at : 2024-05-31 12:45:27
  • Updated at : 2024-06-01 12:45:27
  • Link: https://youtube-help.techidaily.com/in-2024-innovative-video-concepts-through-google-trends-exploration/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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In 2024, Innovative Video Concepts Through Google Trends Exploration