Master the Algorithm: Top YouTube SEO Tips and Techniques

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For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Try It Free Try It Free

For the past several years, video has been the best-performing content across social media channels. In particular, YouTube has become the second most-visited website in the world. New and experienced business owners should consider utilizing YouTube as part of their search engine optimization strategy.

Whether you are an independent business owner or a boutique marketing agency, YouTube SEO tools can undoubtedly be helpful to grow your business.

How Will YouTube SEO Tools Help Boost Your Videos?

8 Handpicked YouTube SEO Tools For You

Bonus Tips: Factors to Consider for YouTube SEO

How Will YouTube SEO Tools Help Boost Your Videos?

The popularity of YT SEO tools is growing every day. They can help boost your videos in the following ways:

Help You Gain More Traffic

These tools can help you find the right keywords that your target audience is searching for on YouTube. Using these terms in your content will help you to boost the view count of your video.

Help You Analyze Your Channel

You can use the data provided by YouTube SEO tools to grow your channel. Because some tools allow you to view traffic sources and audience demographics, you can refine your content strategy and create videos that will boost the number of subscribers to your channel.

Show How Your Audiences is Responding to Your Content

These tools allow you to find out what your audience likes. Once you know what people want, you can create content on topics that will keep them engaged. That means it also helps you avoid the type of content that people don’t like.

8 Handpicked YouTube SEO Tools For You

YouTube SEO tools can streamline your path and ensure you have a growing and engaged following on YouTube. We have put together a list of the best YT SEO tools that you should try.

1. Google Trends

When it comes to producing well-performing YouTube content, it is all about timing. Utilizing Google Trends is a great way to figure out when to create and deploy content. Narrowing your search by category, time, and geographical region can also create a successful end product.

2. TubeBuddy

SEO experts and novices alike understand the importance of meta description. Metadata helps the search engine more quickly read and categorize the content. Unfortunately, YouTube can make writing metadata challenges. However, TubeBuddy can help you make the most of your videos. You can use this tool to write and publish descriptions, titles, annotations, cards, tags, and more.

3. Google Ads

If you know you’re creating a YouTube video with SEO best practices in mind, you’ll want to optimize both the video and the metadata for a specific keyword. Google Ads is the definitive tool for generating these terms. Plug in a topic to get a raw keyword spreadsheet full of possible terms to select.

4. Awario

YouTube engagement remains the most vital metric when it comes to video production. Awario is a social monitoring tool that can help you analyze how your channel is growing. You can also use the software to collect mentions and set up alerts.

5. YouTube Analytics

You can use YouTube’s analytics tool to get crucial details about your channel; you’ll know where it’s succeeding and where it is not. The tool allows you to find out more about your audience and what content they like. In turn, this will improve your views and keep your audience engaged.

What’s more? This tool allows you to view the watch time on your YouTube videos and the growth of your following.

6. YT SEO Tool Station

YT SEO Tool Station is the resource center for everything related to YouTube. You can find information on the most popular video tools that will help you grow your YouTube channel. These include tools for video descriptions, titles, tags, and keywords.

If you are looking for channel tools, YT SEO Tool Station also got you covered. Here, you’ll find details about tools for channel analytics, finding, counting live subscribers, and much more.

7. Rank Tracker

This freemium keyword research tool allows you to pick keywords from YouTube’s suggestions and check the search volume, expected visits, competition, and much more. Rank Tracker is ideal for finding keywords that can put your YouTube videos in the running for the coveted featured snippet position that will make you appear at the top of search results.

8. Tubics

As one of the popular YT SEO tools, Tubics provides analysis and recommendations to help your videos get more views and rank higher on search engines. This cloud-based tool offers analytics on video performance, channel analysis, keyword monitoring, tag generation, and more.

With this tool, you can find out how your videos and channel are performing. You also know how your audience is responding to the content.

Bonus Tips: Factors to Consider for YouTube SEO

Use descriptive Title Tags (Description)

Be sure to use descriptive title tags; this helps YouTube determine what your video is about, and it increases the likelihood of it appearing in search results for related searches.

Place Keywords in Your Video Tags, Description, and Titles

It is imperative to include keywords in your video titles, descriptions, and tags. Essentially, this allows YouTube to know what the content of your videos is about so it can recommend them to an audience interested in similar topics or related searches.

Share Your Videos on Social Media

Once you have created great content, you need to share the videos with family and friends to enjoy them! By sharing these videos on social media platforms, such as Facebook, Twitter, and LinkedIn, you can help to increase their visibility.

Optimize Your Channel

After setting up an account on YouTube, you must optimize the rest of your profile; this includes adding a custom avatar picture, bio description, relevant links to other social media sites like Instagram or Twitter, and links to relevant external sites.

Use Filmora to Make High-quality YouTube Videos

One of the most effective ways to keep people glued to your channel is by giving them high-quality videos. Filmora can help you edit YouTube videos before publishing them on your YouTube channel. The basic editing abilities like rotate, merge, split, trim, or crop are made easy with its simple user interface.

This software has created the ability to present a higher level of editing quality with features that can change or add an immersed effect to your video content. A Text and Titles library allows you to create illustrations for your content without having to find options.

There is also a music library giving you the ability to focus on the emotion or theme you’re attempting to create instead of spending time searching for royalty-free songs and different types of text to create the finished product you want.

You can give your videos an added effect with the inventory of handcrafted filters and overlays. To enhance these effects, you can also add transitions and motion elements.

Filmora is a one-stop shop with additional features like video stabilization and screen recording. Many other programs would require the use of separate software to make those types of adjustments. 3D Lut gives you access to different presets inspired by popular movies helping you reach your desired result.

YT SEO tools can help you optimize your videos to increase views and grow your following. Because people like to watch high-quality videos, you should use Filmora to make impressive videos to keep people coming to your channel.

Mastery Guide to YouTube SEO: Title, Tagging & Description Tactics

How to Optimize YouTube Tags/Title/Description for More Views

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

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Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

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Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Making awesome video content is just the first hurdle to overcome. Getting people to watch them is the next and a much bigger obstacle in your path. Just as a blogger must work hard to get people to read their blog, so a YouTuber needs to find ways to get more views on their videos.

For any piece of content on the internet, discoverability is key to exposure. After all, nobody will watch your video or read your blog if they can’t find it, right? A blogger would do this by lacing their content with SEO - search engine optimization. But how can a YouTuber do the same? The answer lies in something known as YouTube tags optimization. In this article, we will let you know how to add, edit and optimize YouTube tags easily for more views, and some tips on YouTube title and description.

Quick Jump Menu

• What are YouTube tags and why they are so important
• How to come up with YouTube tags and optimize them
• How to Tag YouTube and Add Title, Description
• How to Improve YouTube video Metadata: Tags, Title, Description
• Tips for Tagging YouTube and Writing Title, Description

---

Before we get started, I want to recommend the best video editing software for YouTubers - Wondershare Filmora , an easy to use while powerful video editor that allows you not only to cut, split, crop, resize, reverse your videos, but also offers you multiple video effects specially designed for Fashion, Beauty, Gaming, Travel, Education, etc. Check the video to know more fantastic features:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Part 1: What are YouTube tags and why they are so important

YouTube tags are used when you upload a video on YouTube. You need to specify the type of video. In other words, you need to describe your video with keywords. But you might think about why you need to add these words. YouTube can’t figure out what my videos are about? Unfortunately, YouTube can’t though its algorithm is much more advanced than before.

You must know the competition between videos is furious since 500 hours of video per minute are uploaded on YouTube . In this case, it is important to let the YouTube algorithm know your video by adding related tags to have a higher ranking. So the better tags we choose, the higher chance to rank in the top 1, which means you will get more views!

Using YouTube meta tags wisely can broaden your reach and help new people discover your content. However, don’t be tempted to insert irrelevant tags just because you know they are high traffic. You will be found out and penalized as a result. Just as you did with your description, research your keywords, place the most important ones first and use as many as you can.

What are the three YouTube tag types?

YouTube has three different types of tags and each of them has a specific purpose. The tags are-

Specific – The specific tag types are keywords-oriented. These keywords specifically pertain to the content of your video. In this tag type, the particular video is highlighted with the keyword tags. Often while typing the keywords in your mind, YouTube suggests phrases and keywords according to the content of your video. You may apply the suggestions and also add more general or common versions of the same keywords.

Compound – The compound tags are usually using more than two words. Many a time it is seen that users prefer tagging the complete title of the video. If you are using your video title as the compound tag, ensure that you do not include the prepositions like or, as, and, etc. This is because YouTube allows just 500 characters in the title and ignore the prepositions. It is always advised to use all the 500 characters YouTube has allowed without wasting the characters on prepositions as it will automatically be ignored.

Generic – The generic tags are the ones that describe the entire video in one or two words. These tags are used in all the videos of yours. These tags are used across your channel for all the videos you post. It is important to have such general constant tags.

Part 2: How to add YouTube tags and optimize them

The more relevant tags you add, the better it is. The best part is YouTube doesn’t restrict the number of tags but adding all is not possible and adding something irrelevant doesn’t make sense. So, your YouTube video tags must be the smart ones for more views. Educated tagging is what is required.

1. Brand-Specific Tags Addition - Every business wants their brand name to show up in the search results on YouTube and Google. Self-referencing your video or tagging your brand name in a number of variations is a smart way of letting others know your brand.

2. Using YouTube Auto Suggest – Play with the search option on YouTube and check out the YouTube suggestions when you search. Try to recognize the common videos that pop up while searching for something important and relevant to yours. Try searching for random keywords according to your YouTube search experience.

3. Use the YouTube Keyword Search Tool – Lastly, you may use the YouTube keyword suggestion tool. It helps you to extract the relevant keywords from the videos of your competitors and create suggestions according to the basic term provided by you.

4. Use Specific Tags - After using tools, you need to narrow down your tags specifically, like tags “learn 3D paper cutting”. The search volume may not be huge, but these kinds of tags can let YouTube know your video very well. Give it a try!

5. Check competitor’s Tags - When you check tags from other brands, it is not suggested to copy them all. What you need to do is find what you are missing and try to cover that area. However, only third-party tools can help you do that. In the market, VidIQ is highly used. It has a free version. Most of all data including tags can be found for higher views.

YouTube Tags Bonus Tips

Here you can learn some tips when optimizing tags. You can use singular and plural tags. Sometimes remember to add some misspelling tags because users tend to mistype some words, so it’s better to cover this kind of tag. You can get more information on misspelled words . More tips are listed below.

• Build on what you learned in your keyword research and use high traffic keywords as tags
• Use as many tags as possible, but without being spammy
• Build related playlists using particular tags
• Be generic; ‘big’, ‘funny’ and ‘sweet’ are fine, but ‘luscious’, ‘delightful’ and ‘splendid’ don’t make the best tags
• Put the most important tags first
• Mix single word tags with ‘long tail’ tags, e.g. ‘how to’

Part 3: How to Tag YouTube and Add Title, Description

For a New Video

• Step 1. The first thing you need to do is to sign in to your YouTube account .
• Step 2. Then click the Upload button that’s found on the top right corner of the window.

• Step 3. Then select the video that you want to upload. You will be asked to add a title, description, and tags.

• Step 4. After uploading, you can still edit the YouTube title, description, and tags.

For a Published Video

There are times when you want to change the title, description or tag of an already published video. The good news is that YouTube allows you to re-edit them whenever you want to.

• Step 1. Log into your YouTube account
• Step 2. Click the account name found at the top right-hand corner of the screen. Then you will have a dropdown menu. Select Video Manager to show a list of your uploaded videos.

• Step 3. Click the Edit button that’s found right next to the video that you want to modify. In the Video Information, you can now change the title, description or any of the tags. Click on the Save Changes button when you are done.

Part 4: How to Improve YouTube Video Title and Description

Metadata on YouTube is where both the viewers and the platform itself can find out what your video is all about. It helps people search for your video, helps YouTube to categorize it correctly and, when done well, can broaden the reach of your content. YouTube meta consists of three main parts: tags, title and description. Here’s how you can use each of these three elements to create powerful metadata for your video:

1. Title

YouTube titles play a big part in the ranking factors for search. That means you’ve got to think about what the people most likely to want to see your video will type into the search bar, as well as the words that accurately describe your video.

For example, if you have a clip of your cat Fluffy climbing a tree, calling your video ‘Fluffy climbs a tree’ is not the best idea. Nobody knows who Fluffy is; it could be your rabbit, dog, daughter or feather duster for all the YouTube community knows, and nobody is going to be searching for it.

A better title would be ‘cat climbs a tree, but you could even improve on that. How about ‘funny cat climbs a tree’, which would capture all those people looking for funny cat videos. Or, even better, ‘funny Persian cat climbs a tree’, also capturing those people who adore Persian cats.

You can see how building awesome YouTube titles can happen organically like this, but it’s also worth doing your homework too. We have collected a handful of YouTube Keyword tools for you to improve your YouTube meta, so check out the suggestions and work forwards from there.

Best practices

• Research your keywords and include high traffic keywords at the start of the title
• Keep titles under 70 characters
• Branding, episode number, and other non-essential info should be at the end of the title
• Review your YouTube titles from time to time and update with new keywords as search trends change
• Avoid clickbait titles or misleading titles as this will affect your view time and subsequently your ranking in search

2. Description

Your description is a much longer piece of YouTube meta, so you can really go to town with your YouTube keywords here. You’ve got up to 5,000 characters to fill in, and we strongly advise that you aim to use every single one. This really is a golden opportunity, not only to get people motivated to watch all of your video, but also to be indexed correctly through well researched YouTube keywords.

You may have noticed that, on the search page itself, only a small part of the description actually shows up; 120 characters of it to be precise. This doesn’t affect indexing, but it does mean you have to plan your YouTube description carefully to really hook people into clicking through from just the first sentence or two.

Best practices

• Make the first sentence or two compelling and captivating to get people to click
• Research the best YouTube keywords to use to ensure your video is correctly indexed
• At the end of your YouTube description, include a call to action to direct viewers on what to do next (subscribe, click through to the website, look at a product, watch more videos, etc.)
• If your video is long, consider placing time codes in your description to help users jump to their areas of interest
• Add links to products showcased, your social channels, or website as you wish
• Don’t forget to credit any music you’ve used here

Part 5: Tips for Tagging YouTube and Writing Title, Description

So, now we’ve got the basics down, let’s move on to some top tips for getting your metadata just right:

• 1. Do not spam

Irrelevant keywords will not do you any favors in the long run. Using a popular search term such as ‘funny cat’ when actually it’s a video of you unboxing your product will simply irritate your viewers. You’ll get more views, but for shorter durations, and that will hurt not only your ranking but also your reputation. The people you want to draw in with your YouTube meta should be those who are genuinely interested in your videos, as these are the people who will share, comment and interact with you.

• 2. Don’t put tags in the description

YouTube has given you a place to put your tags, and that’s not in the description area of your meta. Placing tags in the description area is known as tag stuffing and can lead to videos being removed or penalized.

• 3. Update regularly

YouTube meta is not a static thing. Trends change, search statistics fluctuate, and the needs of your viewers alter as time goes on. For this reason, you should look to update your meta from time to time, at least once every six months or so. Re-research your keywords and optimize for today’s trending search terms.

You May Also Like: YouTube SEO Complete Guide

Conclusion

Take some time to perfect your meta on YouTube and see how many more views it helps you get. Let us know if you have any other tips for developing powerful metadata, and how optimizing your meta has worked for you!

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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