Mastering YouTube Money: Policy Overhaul Details

YouTube monetization policy has been improved in recent times. Small creators can now find joy in learning that YouTube is making it easier for them to monetize their content. The game-changing updates on YouTube’s new monetization policy in 2023 make the platform friendly for budding content creators. Anyone who has been discouraged from starting a YouTube because of the lofty thresholds can now breathe a sigh of relief. This guide to YouTube monetization policy and requirements provides information and guidance on the latest changes creators need to be aware of.

YouTube Monetization Editor A cross-platform for making shorts using top YouTuber’s strategies!

Free Download Free Download Learn More

Part 1. Introduction to YouTube Monetization: What You Need to Know

YouTube monetization refers to earning money from the content uploaded on the platform. It is the ability to derive income from the videos you have uploaded on your YouTube channels. The YouTube policies for monetization clearly stipulate what you need to start making money on the platform.

After passing the YouTube requirement for monetization, your channel can generate revenue in several ways:

• YouTube Ads: The most common way of earning money from YouTube. After passing the eligibility criteria, YouTube displays ads on your videos. You then earn income every time a viewer watches it for a certain amount of time or clicks on it.
• Channel Memberships: Viewers to pay a monthly fee to support your channel. In exchange, they get unique perks like early access to new videos
• Merchandise Shelf: YouTubers with more than 10,000 subscribers can enable a merch shelf. It allows them to sell merchandise on videos.
• Super Chat: You can also earn money from YouTube through Super Chat and Super Stickers. They allow viewers to pay for their messages to be highlighted in the live chat. They can also pay for the animated images that appear on the screen.
• Brand Deals: YouTubers partner with brands to promote products or services. Brand deals can also include sponsorships and product placement.

Part 2. YouTube New Monetization Policies 2023: Key Updates

The YouTube monetization policies update on June 13th, 2023 provided a new opportunity for creators to earn money on the platforms. With the new updates, it is now easier for beginners to generate revenue on YouTube. The YouTube new monetization policy 2023 makes monetization more accessible to creators. It adds earlier access to the YouTube Partner Program.

YouTube New Policy for Monetization

The new eligibility criteria are more inclusive and require your channel to have:

• At least 500 subscribers
• At least 3 valid public video uploads within the last 90 days
• Either 3,000 public watch hours on long videos in the last 365 days or 3M public views on shorts videos in the last 90 days

With the new YouTube monetization policy 2023, creators enjoy the following benefits:

• Product promotion through YouTube Shopping
• Fan funding through channel memberships, super chats, super thanks, and super stickers
• Access to Creator Support

Applicability of the Old Standards

While the new YouTube monetization criteria create more opportunities for smaller creators to earn fan funding, the old standards are still applicable. The YouTube policy for monetization through ad revenue will remain the same. Channels are still required to have at least 1,000 subscribers with more than 4,000 public watch hours for long videos in the past 365 days or 10M public views for Shorts videos in the past 90 days.

That said, the 2023 new YouTube monetization requirements are a great addition to creators’ journey. Creators who have applied for early access to fun funding are not required to reapply after qualifying for full monetization.

Additional Policies and Guidelines

Apart from the new monetization rules for YouTube 2023, other policies and guidelines remain the same. Youtubers are required to adhere to the following YouTube channel monetization policies:

• Content Guidelines: Content must not violate YouTube’s Community Guideline. YouTubers are prohibited from uploading violent or harmful content.
• Copyright Guidelines: Content must not infringe on the copyright of others, including music or videos without permission.
• Monetization Policies: Content must not be designed to manipulate viewers into clicking on ads or performing other actions intended to generate revenue for the creator.

Part 3. How YouTube’s New Monetization Policy Will Impact Creators

The new monetization rules for YouTube 2023 create a unique opportunity for creators to make money. The requirements to get monetized on YouTube are now relaxed. This implies that more creators can monetize their channels. By attaining YouTube monetization eligibility quickly, small YouTubers will now be motivated to create content with more value.

Who Benefits the Most from YouTube Monetization Rules 2023

Ad revenue is the most sustainable form of monetization. Creators don’t have to ask the community to support them financially. They only create good quality content and build a large following. The new YouTube policies for monetization will mostly benefit creators who create Shorts or stream on YouTube.

Streamers usually have a higher watch time than the number of subscribers they have. So, the new policy will allow YouTubers will a low following to earn from streaming their content. Short creators will benefit from the high number of views shorts tend to generate.

New Policies Make YouTube More Competitive

The new YouTube channel monetization rules will not only benefit creators. By making it easier for creators to earn on the platform, YouTube is becoming more competitive amongst other platforms. These policies will make YouTube dominate the traditional long-form videos, as well as the emerging shirt-form content. More creators find the new policies more friendly and are more willing to put their content on the platform.

Advertisers to Benefit

The new YouTube channel monetization rules will be great for advertisers. They will no longer have to worry about their ads showing up on videos that are inappropriate or fly-by-night. The quality of channels where the ads show will be much better. This means that advertiser will have their ads placed on channels of nano- and micro-influencers. These are more likely to have a loyal following and are more likely to act on the adverts.

Creators Ability to Monetize their Channels

The new policies make it easier for more creators to monetize their channels. Since this is the goal of every creator, it will be an opportunity for more people to start committing to their YouTube career. With the new ways of making money being introduced, more YouTubers will be able to generate revenues from their channels.

It’s interesting that watch hours from shorts will not count along the standard 4,000 public watch hours. This is a plus for many creators. You will find that many creators who post shorts on their channels have more views than their long views. With the new policies, it means that they can monetize their channels based only on the short’s figures.

Part 4. Editing YouTube Videos For Monetization with Wondershare Filmora

Wondershare Filmora is a versatile video editing software that helps creators remain relevant. With specific editing features for various aspects of your video project, this software ensures that your videos will stand out on YouTube. It is also a great tool for making shorts using top YouTuber’s strategies.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora has all the features in one place, which makes it easy and quick to edit videos. From improving the quality of your audio to enhancing your visuals, here are 5 features you need to explore:

1. Preset Templates

Filmora gives you a quick and easy start to your creative video editing journey. Select from the readily available templates or save your own video templates for future use.

2. Add Text to Video

Quickly add relevant texts to your videos. You can include captions or subtitles, choosing the font style and other formatting as desired.

3. AI Smart Cutout

The AI Smart Cutout features allow you to easily edit out any unwanted background or objects in your clips. The AI-powered features help you edit your clips faster and finish your projects quickly.

4. Adjustment Layer

The adjustment layer is a great feature on Filmora that allows you to add effects to multiple video clips at once. No need to keep going back and forth when making your edits.

5. Text to Speech

The Text to Speech (TTS) feature on Filmora allows you to convert your text files to voiceovers. A great feature to bring more elements that enrich your video experience.

Conclusion

The new YouTube monetization policy 2023 has created more opportunities for creators to make money on the platform. Creators of Shorts or those who love to stream on the platform now have an easier way to monetize their channels. To get the best out of this opportunity, we recommend using Wondershare Filmora for your video editing projects. Explore the available features, and create long- or short-form videos that will stand out on YouTube.

Free Download Free Download Learn More

Part 1. Introduction to YouTube Monetization: What You Need to Know

YouTube monetization refers to earning money from the content uploaded on the platform. It is the ability to derive income from the videos you have uploaded on your YouTube channels. The YouTube policies for monetization clearly stipulate what you need to start making money on the platform.

After passing the YouTube requirement for monetization, your channel can generate revenue in several ways:

• YouTube Ads: The most common way of earning money from YouTube. After passing the eligibility criteria, YouTube displays ads on your videos. You then earn income every time a viewer watches it for a certain amount of time or clicks on it.
• Channel Memberships: Viewers to pay a monthly fee to support your channel. In exchange, they get unique perks like early access to new videos
• Merchandise Shelf: YouTubers with more than 10,000 subscribers can enable a merch shelf. It allows them to sell merchandise on videos.
• Super Chat: You can also earn money from YouTube through Super Chat and Super Stickers. They allow viewers to pay for their messages to be highlighted in the live chat. They can also pay for the animated images that appear on the screen.
• Brand Deals: YouTubers partner with brands to promote products or services. Brand deals can also include sponsorships and product placement.

Part 2. YouTube New Monetization Policies 2023: Key Updates

The YouTube monetization policies update on June 13th, 2023 provided a new opportunity for creators to earn money on the platforms. With the new updates, it is now easier for beginners to generate revenue on YouTube. The YouTube new monetization policy 2023 makes monetization more accessible to creators. It adds earlier access to the YouTube Partner Program.

YouTube New Policy for Monetization

The new eligibility criteria are more inclusive and require your channel to have:

• At least 500 subscribers
• At least 3 valid public video uploads within the last 90 days
• Either 3,000 public watch hours on long videos in the last 365 days or 3M public views on shorts videos in the last 90 days

With the new YouTube monetization policy 2023, creators enjoy the following benefits:

• Product promotion through YouTube Shopping
• Fan funding through channel memberships, super chats, super thanks, and super stickers
• Access to Creator Support

Applicability of the Old Standards

While the new YouTube monetization criteria create more opportunities for smaller creators to earn fan funding, the old standards are still applicable. The YouTube policy for monetization through ad revenue will remain the same. Channels are still required to have at least 1,000 subscribers with more than 4,000 public watch hours for long videos in the past 365 days or 10M public views for Shorts videos in the past 90 days.

That said, the 2023 new YouTube monetization requirements are a great addition to creators’ journey. Creators who have applied for early access to fun funding are not required to reapply after qualifying for full monetization.

Additional Policies and Guidelines

Apart from the new monetization rules for YouTube 2023, other policies and guidelines remain the same. Youtubers are required to adhere to the following YouTube channel monetization policies:

• Content Guidelines: Content must not violate YouTube’s Community Guideline. YouTubers are prohibited from uploading violent or harmful content.
• Copyright Guidelines: Content must not infringe on the copyright of others, including music or videos without permission.
• Monetization Policies: Content must not be designed to manipulate viewers into clicking on ads or performing other actions intended to generate revenue for the creator.

Part 3. How YouTube’s New Monetization Policy Will Impact Creators

The new monetization rules for YouTube 2023 create a unique opportunity for creators to make money. The requirements to get monetized on YouTube are now relaxed. This implies that more creators can monetize their channels. By attaining YouTube monetization eligibility quickly, small YouTubers will now be motivated to create content with more value.

Who Benefits the Most from YouTube Monetization Rules 2023

Ad revenue is the most sustainable form of monetization. Creators don’t have to ask the community to support them financially. They only create good quality content and build a large following. The new YouTube policies for monetization will mostly benefit creators who create Shorts or stream on YouTube.

Streamers usually have a higher watch time than the number of subscribers they have. So, the new policy will allow YouTubers will a low following to earn from streaming their content. Short creators will benefit from the high number of views shorts tend to generate.

New Policies Make YouTube More Competitive

The new YouTube channel monetization rules will not only benefit creators. By making it easier for creators to earn on the platform, YouTube is becoming more competitive amongst other platforms. These policies will make YouTube dominate the traditional long-form videos, as well as the emerging shirt-form content. More creators find the new policies more friendly and are more willing to put their content on the platform.

Advertisers to Benefit

The new YouTube channel monetization rules will be great for advertisers. They will no longer have to worry about their ads showing up on videos that are inappropriate or fly-by-night. The quality of channels where the ads show will be much better. This means that advertiser will have their ads placed on channels of nano- and micro-influencers. These are more likely to have a loyal following and are more likely to act on the adverts.

Creators Ability to Monetize their Channels

The new policies make it easier for more creators to monetize their channels. Since this is the goal of every creator, it will be an opportunity for more people to start committing to their YouTube career. With the new ways of making money being introduced, more YouTubers will be able to generate revenues from their channels.

It’s interesting that watch hours from shorts will not count along the standard 4,000 public watch hours. This is a plus for many creators. You will find that many creators who post shorts on their channels have more views than their long views. With the new policies, it means that they can monetize their channels based only on the short’s figures.

Part 4. Editing YouTube Videos For Monetization with Wondershare Filmora

Wondershare Filmora is a versatile video editing software that helps creators remain relevant. With specific editing features for various aspects of your video project, this software ensures that your videos will stand out on YouTube. It is also a great tool for making shorts using top YouTuber’s strategies.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora has all the features in one place, which makes it easy and quick to edit videos. From improving the quality of your audio to enhancing your visuals, here are 5 features you need to explore:

1. Preset Templates

Filmora gives you a quick and easy start to your creative video editing journey. Select from the readily available templates or save your own video templates for future use.

2. Add Text to Video

Quickly add relevant texts to your videos. You can include captions or subtitles, choosing the font style and other formatting as desired.

3. AI Smart Cutout

The AI Smart Cutout features allow you to easily edit out any unwanted background or objects in your clips. The AI-powered features help you edit your clips faster and finish your projects quickly.

4. Adjustment Layer

The adjustment layer is a great feature on Filmora that allows you to add effects to multiple video clips at once. No need to keep going back and forth when making your edits.

5. Text to Speech

The Text to Speech (TTS) feature on Filmora allows you to convert your text files to voiceovers. A great feature to bring more elements that enrich your video experience.

Conclusion

The new YouTube monetization policy 2023 has created more opportunities for creators to make money on the platform. Creators of Shorts or those who love to stream on the platform now have an easier way to monetize their channels. To get the best out of this opportunity, we recommend using Wondershare Filmora for your video editing projects. Explore the available features, and create long- or short-form videos that will stand out on YouTube.

Grasping Your YouTube Popularity with Precision

How to View YouTube Statistics

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

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How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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