Mastering YouTube: Ultimate Guide to Live 360-Degree Streams

How to live streaming 360 video to youtube

Richard Bennett

Mar 27, 2024• Proven solutions

• Part1.Stream 360 to Youtube via Ricoh Theta S and OBS on PC
• Part2.Live Stream from Allie 360 Camera to YouTube on Mobile

1. Stream 360 to Youtube via Ricoh Theta S and OBS on PC

Step 1: First of all you need to get ready with your Ricoh Theta S 360 camera unit.

Step 2: Now visit the official website of Theta 360 in order to download your dedicated live streaming application.

Step 3: Get your application and install it on your Mac or PC as per need.

Step 4: It is time to plug in to your Ricoh Theta S 360 camera using your PC.

Step 5: Now select your device ‘Ricoh Theta S’ and then hit Okay.

Step 6: You will find option to register to application with your respective device. Select and hit register.

Step 7: As soon as your registration process is complete then un-plug your USB cable.

Step 8: It is time to turn the Ricoh Theta device to Live Mode; you simple need to press the top power and lower video button simultaneously to directly switch to the live mode.

Step 9: Once your device enters into Live Stream mode then a Led will start blinking on your device that represents your device is live at this moment.

Step 10: Now you need to plug in the USB cable again with your computer.

Step 11: Visit the official site of OBS and download your software; install it on your system.

Step 12: Go to create scene option and then switch to create sources.

Step 13: Select video capture device as your source from drop down menu.

Step 14: Now from available list select Theta UVC as your active video capture source.

Step 15: You need to adjust screen as per your requirements.

Step 16: Now move to YouTube and then hit New Live Events option.

Step 17: Complete the basic information.

Step 18: You need to move to advanced settings now; select 360 live stream option and then create event.

Step 19: Now complete the ingesting settings and finally select create new stream option.

Step 20: As soon as your event is created then you will be able to find your stream name on screen, copy it and simply paste it on OBS window.

Step 21: It is time to return to OBS settings and then you need to paste that copied name on stream key option.

Step 22: Once all above settings are complete then click start stream option from your OBS window and you will soon be able to find your 360 live on YouTube.

2.Live Stream from Allie 360 Camera to YouTube on Mobile

Step 1: Get ready with your Allie 360 camera unit.

Step 2: Visit YouTube and then hit the option to create your live event.

Step 3: It is time to download your Allie Application and then get it installed on your device.

• Prefer to use this link if you are working on iOS: https://itunes.apple.com/app/allie-home/id1063986074
• Android users need to visit: https://play.google.com/store/apps/details?id=com.icrealtime.allie

Step 4: As soon as you have downloaded your app then simply turn on the Bluetooth, Wi-Fi and air plane mode on your device.

Step 5: Simply open your Allie application and then connect your camera.

Step 6: Now users need to hit stream icon on screen.

Step 7: You will be asked to fill the necessary information about your video. It is also possible to make adjustments regarding video quality. Once you are done with all required settings then hit Submit option.

Step 8: Soon your video will become live; note that you can also share your live video via SNS platform with other viewers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

• Part1.Stream 360 to Youtube via Ricoh Theta S and OBS on PC
• Part2.Live Stream from Allie 360 Camera to YouTube on Mobile

1. Stream 360 to Youtube via Ricoh Theta S and OBS on PC

Step 1: First of all you need to get ready with your Ricoh Theta S 360 camera unit.

Step 2: Now visit the official website of Theta 360 in order to download your dedicated live streaming application.

Step 3: Get your application and install it on your Mac or PC as per need.

Step 4: It is time to plug in to your Ricoh Theta S 360 camera using your PC.

Step 5: Now select your device ‘Ricoh Theta S’ and then hit Okay.

Step 6: You will find option to register to application with your respective device. Select and hit register.

Step 7: As soon as your registration process is complete then un-plug your USB cable.

Step 8: It is time to turn the Ricoh Theta device to Live Mode; you simple need to press the top power and lower video button simultaneously to directly switch to the live mode.

Step 9: Once your device enters into Live Stream mode then a Led will start blinking on your device that represents your device is live at this moment.

Step 10: Now you need to plug in the USB cable again with your computer.

Step 11: Visit the official site of OBS and download your software; install it on your system.

Step 12: Go to create scene option and then switch to create sources.

Step 13: Select video capture device as your source from drop down menu.

Step 14: Now from available list select Theta UVC as your active video capture source.

Step 15: You need to adjust screen as per your requirements.

Step 16: Now move to YouTube and then hit New Live Events option.

Step 17: Complete the basic information.

Step 18: You need to move to advanced settings now; select 360 live stream option and then create event.

Step 19: Now complete the ingesting settings and finally select create new stream option.

Step 20: As soon as your event is created then you will be able to find your stream name on screen, copy it and simply paste it on OBS window.

Step 21: It is time to return to OBS settings and then you need to paste that copied name on stream key option.

Step 22: Once all above settings are complete then click start stream option from your OBS window and you will soon be able to find your 360 live on YouTube.

2.Live Stream from Allie 360 Camera to YouTube on Mobile

Step 1: Get ready with your Allie 360 camera unit.

Step 2: Visit YouTube and then hit the option to create your live event.

Step 3: It is time to download your Allie Application and then get it installed on your device.

• Prefer to use this link if you are working on iOS: https://itunes.apple.com/app/allie-home/id1063986074
• Android users need to visit: https://play.google.com/store/apps/details?id=com.icrealtime.allie

Step 4: As soon as you have downloaded your app then simply turn on the Bluetooth, Wi-Fi and air plane mode on your device.

Step 5: Simply open your Allie application and then connect your camera.

Step 6: Now users need to hit stream icon on screen.

Step 7: You will be asked to fill the necessary information about your video. It is also possible to make adjustments regarding video quality. Once you are done with all required settings then hit Submit option.

Step 8: Soon your video will become live; note that you can also share your live video via SNS platform with other viewers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

• Part1.Stream 360 to Youtube via Ricoh Theta S and OBS on PC
• Part2.Live Stream from Allie 360 Camera to YouTube on Mobile

1. Stream 360 to Youtube via Ricoh Theta S and OBS on PC

Step 1: First of all you need to get ready with your Ricoh Theta S 360 camera unit.

Step 2: Now visit the official website of Theta 360 in order to download your dedicated live streaming application.

Step 3: Get your application and install it on your Mac or PC as per need.

Step 4: It is time to plug in to your Ricoh Theta S 360 camera using your PC.

Step 5: Now select your device ‘Ricoh Theta S’ and then hit Okay.

Step 6: You will find option to register to application with your respective device. Select and hit register.

Step 7: As soon as your registration process is complete then un-plug your USB cable.

Step 8: It is time to turn the Ricoh Theta device to Live Mode; you simple need to press the top power and lower video button simultaneously to directly switch to the live mode.

Step 9: Once your device enters into Live Stream mode then a Led will start blinking on your device that represents your device is live at this moment.

Step 10: Now you need to plug in the USB cable again with your computer.

Step 11: Visit the official site of OBS and download your software; install it on your system.

Step 12: Go to create scene option and then switch to create sources.

Step 13: Select video capture device as your source from drop down menu.

Step 14: Now from available list select Theta UVC as your active video capture source.

Step 15: You need to adjust screen as per your requirements.

Step 16: Now move to YouTube and then hit New Live Events option.

Step 17: Complete the basic information.

Step 18: You need to move to advanced settings now; select 360 live stream option and then create event.

Step 19: Now complete the ingesting settings and finally select create new stream option.

Step 20: As soon as your event is created then you will be able to find your stream name on screen, copy it and simply paste it on OBS window.

Step 21: It is time to return to OBS settings and then you need to paste that copied name on stream key option.

Step 22: Once all above settings are complete then click start stream option from your OBS window and you will soon be able to find your 360 live on YouTube.

2.Live Stream from Allie 360 Camera to YouTube on Mobile

Step 1: Get ready with your Allie 360 camera unit.

Step 2: Visit YouTube and then hit the option to create your live event.

Step 3: It is time to download your Allie Application and then get it installed on your device.

• Prefer to use this link if you are working on iOS: https://itunes.apple.com/app/allie-home/id1063986074
• Android users need to visit: https://play.google.com/store/apps/details?id=com.icrealtime.allie

Step 4: As soon as you have downloaded your app then simply turn on the Bluetooth, Wi-Fi and air plane mode on your device.

Step 5: Simply open your Allie application and then connect your camera.

Step 6: Now users need to hit stream icon on screen.

Step 7: You will be asked to fill the necessary information about your video. It is also possible to make adjustments regarding video quality. Once you are done with all required settings then hit Submit option.

Step 8: Soon your video will become live; note that you can also share your live video via SNS platform with other viewers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

• Part1.Stream 360 to Youtube via Ricoh Theta S and OBS on PC
• Part2.Live Stream from Allie 360 Camera to YouTube on Mobile

1. Stream 360 to Youtube via Ricoh Theta S and OBS on PC

Step 1: First of all you need to get ready with your Ricoh Theta S 360 camera unit.

Step 2: Now visit the official website of Theta 360 in order to download your dedicated live streaming application.

Step 3: Get your application and install it on your Mac or PC as per need.

Step 4: It is time to plug in to your Ricoh Theta S 360 camera using your PC.

Step 5: Now select your device ‘Ricoh Theta S’ and then hit Okay.

Step 6: You will find option to register to application with your respective device. Select and hit register.

Step 7: As soon as your registration process is complete then un-plug your USB cable.

Step 8: It is time to turn the Ricoh Theta device to Live Mode; you simple need to press the top power and lower video button simultaneously to directly switch to the live mode.

Step 9: Once your device enters into Live Stream mode then a Led will start blinking on your device that represents your device is live at this moment.

Step 10: Now you need to plug in the USB cable again with your computer.

Step 11: Visit the official site of OBS and download your software; install it on your system.

Step 12: Go to create scene option and then switch to create sources.

Step 13: Select video capture device as your source from drop down menu.

Step 14: Now from available list select Theta UVC as your active video capture source.

Step 15: You need to adjust screen as per your requirements.

Step 16: Now move to YouTube and then hit New Live Events option.

Step 17: Complete the basic information.

Step 18: You need to move to advanced settings now; select 360 live stream option and then create event.

Step 19: Now complete the ingesting settings and finally select create new stream option.

Step 20: As soon as your event is created then you will be able to find your stream name on screen, copy it and simply paste it on OBS window.

Step 21: It is time to return to OBS settings and then you need to paste that copied name on stream key option.

Step 22: Once all above settings are complete then click start stream option from your OBS window and you will soon be able to find your 360 live on YouTube.

2.Live Stream from Allie 360 Camera to YouTube on Mobile

Step 1: Get ready with your Allie 360 camera unit.

Step 2: Visit YouTube and then hit the option to create your live event.

Step 3: It is time to download your Allie Application and then get it installed on your device.

• Prefer to use this link if you are working on iOS: https://itunes.apple.com/app/allie-home/id1063986074
• Android users need to visit: https://play.google.com/store/apps/details?id=com.icrealtime.allie

Step 4: As soon as you have downloaded your app then simply turn on the Bluetooth, Wi-Fi and air plane mode on your device.

Step 5: Simply open your Allie application and then connect your camera.

Step 6: Now users need to hit stream icon on screen.

Step 7: You will be asked to fill the necessary information about your video. It is also possible to make adjustments regarding video quality. Once you are done with all required settings then hit Submit option.

Step 8: Soon your video will become live; note that you can also share your live video via SNS platform with other viewers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Avoiding the Bottom Ranks: Understanding Impactful Factors

Create High Quality YouTube Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

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Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

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Factors that Affect YouTube Video Ranking

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Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

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Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

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