Optimizing Views: Understanding the Key Rankers for YouTubers

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Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Is Your Content Flourishing? Consider an MCN Partnership

Join YouTube MCN or Not: ULTIMATE Guide

Richard Bennett

Mar 27, 2024• Proven solutions

Growing the subscriber base and improve the revenues faster is always a priority for budding YouTube channels. On the lookout for the fast and quickest way for plunging most of them might opt for MCN (multi-channel network).

This is a technical term involving the collaboration between different YouTube channel owners. Before delving deeper into MCN YouTube, you need to have a second opinion about everything related to MCN.

• Part1: What is YouTube MCN (multi-channel network)
• Part2: What can I get from joining MCN YouTube network
• Part3: Cons of joining MCN YouTube network

Part 1: What is YouTube MCN (multi-channel network)

If you are curious to learn more about what exactly MCN in YouTube is all about, then here it is. Sometimes multiple YouTube channels collaborate to form a network and they rigorously work together to gain more exposure and revenues.

They share various tools and assist each other in channel management and charge a specific percentage of the revenue generated out of the partner channels. They promote each other through the network and split the generated revenue.

In most cases it is a win-win deal for both the YouTube channels, as their popularity and reach is enhanced due to the network. The ultimate goal of these MCNs is to grow the audience base, enhance earnings and support/assist each other to flourish together.

Part 2: What can I get from joining MCN YouTube network?

The offerings from MCN YouTube are aplenty. When everything is managed properly, the profits increase and you get better exposure beyond your usual audience. But, care must be taken while choosing the network you want to join and collaborate with. Here are the things that you can expect from a successful MCN collaboration.

1. Broad market

Growing from the scratch and reaching a wide audience in YouTube is usually tough as it involves lots of effort and time. Content distribution is the key to get more publicity among the potential consumers. Forums, social media, and websites are different ways for content sharing but it is a rough path when travelled alone. With MCN YouTube, you will get a dedicated team to help you out in this regard.

Your business will stand out when your personal branding is strong enough. With YouTube MCN you can easily build your brand and market the content to a larger viewer base.

2. Digital rights protection

The functioning of a YouTube MCN is not only restricted to revenue generation or brand promotion. They also take care of your channel, when you face copyright strikes that otherwise results in losing money and other advanced YouTube features. The MCN handles the copyright management issues, while you concentrate on creating engaging and valuable content.

3. Collaborations with other YouTubers

These MCNs allow you to collaborate with other YouTube channels and enhance your business exposure. In such a case you getter better foothold in the YouTube network, as other YouTubers in your network share the videos within the community and allow it to get more views. When such a larger audience is consuming your content, there are higher chances of getting the best out of MCN.

4. Better video production facilities

When you are a beginner, you mostly run with a limited resource in terms of budget and equipment. These MCNs ensure that you get the tools and technology like studio equipment to create and edit videos. Top-notch post-production tools are also available with them to boost your channel’s videos.

Part 3: Cons of joining MCN YouTube network

You should never ignore the downside of every step you take while grooming your YouTube channel to touch the heights of success. Here are few of the prominent drawbacks of joining any MCN YouTube network.

1. Split revenue

Although, YouTube clearly doesn’t mention the revenue you will generate from your YouTube channel under the YouTube partner agreement. Your channel and YouTube respectively share 55/45 revenue. When you take help from your MCN the 55% earnings will further deteriorate after paying a percentage of your AdSense revenue to them.

2. Outcome is not always exciting

If you are thinking that the viewership will jump up multi-fold after involving a MCN, then you need to hold on and rethink. It is not guaranteed that a MCN will always end up giving you more view and subscribers to your channel, though it happens with some people.

Go through what you will be gaining from the YouTube MCN in terms of promoting your videos, promotional offers and increasing the subscriber as well as boosting your channel’s exposure.

Any MCN won’t guarantee you for achieving a specific number of subscribers or views if you join them. It’s important to work out what is important for us and for what reasons you are teaming up with that MCN.

In case there is no ROI for you with a YouTube MCN then it’s better to be on your own and try hard to enhance the reach and revenue. Without an ROI, it is futile to sacrifice your earnings in vain.

The bottom line

If you are asking us that you should join a YouTube MCN, then we would recommend you that the decision lies with you. As a YouTube channel owner and content creator, you have a certain goal to achieve.

So, it’s you who needs to figure out the important steps to be taken for attaining all the short and long term goals. Weigh your options and then opt for MCNs, if their assistance and service are close to meeting your expectations with your YouTube channel.

To decide whether to go for a YouTube network partnership or not, first check what percentage of your revenue they will be charging. It’s a key constraint for deciding about the viability of the partnership. If after calculating the proposed revenue sharing you have substantial profits, then going with the MCN is worth it.

The next point is the term of the contract. Never go for contracts that stretch for a longer duration. Put more stress on the legal contracts with the help of a professional lawyer. You need to be very careful about rights, termination of contracts and the likes. Though, we won’t be elaborately explaining the legal decisions involved in officially joining any YouTube network.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Growing the subscriber base and improve the revenues faster is always a priority for budding YouTube channels. On the lookout for the fast and quickest way for plunging most of them might opt for MCN (multi-channel network).

This is a technical term involving the collaboration between different YouTube channel owners. Before delving deeper into MCN YouTube, you need to have a second opinion about everything related to MCN.

• Part1: What is YouTube MCN (multi-channel network)
• Part2: What can I get from joining MCN YouTube network
• Part3: Cons of joining MCN YouTube network

Part 1: What is YouTube MCN (multi-channel network)

If you are curious to learn more about what exactly MCN in YouTube is all about, then here it is. Sometimes multiple YouTube channels collaborate to form a network and they rigorously work together to gain more exposure and revenues.

They share various tools and assist each other in channel management and charge a specific percentage of the revenue generated out of the partner channels. They promote each other through the network and split the generated revenue.

In most cases it is a win-win deal for both the YouTube channels, as their popularity and reach is enhanced due to the network. The ultimate goal of these MCNs is to grow the audience base, enhance earnings and support/assist each other to flourish together.

Part 2: What can I get from joining MCN YouTube network?

The offerings from MCN YouTube are aplenty. When everything is managed properly, the profits increase and you get better exposure beyond your usual audience. But, care must be taken while choosing the network you want to join and collaborate with. Here are the things that you can expect from a successful MCN collaboration.

1. Broad market

Growing from the scratch and reaching a wide audience in YouTube is usually tough as it involves lots of effort and time. Content distribution is the key to get more publicity among the potential consumers. Forums, social media, and websites are different ways for content sharing but it is a rough path when travelled alone. With MCN YouTube, you will get a dedicated team to help you out in this regard.

Your business will stand out when your personal branding is strong enough. With YouTube MCN you can easily build your brand and market the content to a larger viewer base.

2. Digital rights protection

The functioning of a YouTube MCN is not only restricted to revenue generation or brand promotion. They also take care of your channel, when you face copyright strikes that otherwise results in losing money and other advanced YouTube features. The MCN handles the copyright management issues, while you concentrate on creating engaging and valuable content.

3. Collaborations with other YouTubers

These MCNs allow you to collaborate with other YouTube channels and enhance your business exposure. In such a case you getter better foothold in the YouTube network, as other YouTubers in your network share the videos within the community and allow it to get more views. When such a larger audience is consuming your content, there are higher chances of getting the best out of MCN.

4. Better video production facilities

When you are a beginner, you mostly run with a limited resource in terms of budget and equipment. These MCNs ensure that you get the tools and technology like studio equipment to create and edit videos. Top-notch post-production tools are also available with them to boost your channel’s videos.

Part 3: Cons of joining MCN YouTube network

You should never ignore the downside of every step you take while grooming your YouTube channel to touch the heights of success. Here are few of the prominent drawbacks of joining any MCN YouTube network.

1. Split revenue

Although, YouTube clearly doesn’t mention the revenue you will generate from your YouTube channel under the YouTube partner agreement. Your channel and YouTube respectively share 55/45 revenue. When you take help from your MCN the 55% earnings will further deteriorate after paying a percentage of your AdSense revenue to them.

2. Outcome is not always exciting

If you are thinking that the viewership will jump up multi-fold after involving a MCN, then you need to hold on and rethink. It is not guaranteed that a MCN will always end up giving you more view and subscribers to your channel, though it happens with some people.

Go through what you will be gaining from the YouTube MCN in terms of promoting your videos, promotional offers and increasing the subscriber as well as boosting your channel’s exposure.

Any MCN won’t guarantee you for achieving a specific number of subscribers or views if you join them. It’s important to work out what is important for us and for what reasons you are teaming up with that MCN.

In case there is no ROI for you with a YouTube MCN then it’s better to be on your own and try hard to enhance the reach and revenue. Without an ROI, it is futile to sacrifice your earnings in vain.

The bottom line

If you are asking us that you should join a YouTube MCN, then we would recommend you that the decision lies with you. As a YouTube channel owner and content creator, you have a certain goal to achieve.

So, it’s you who needs to figure out the important steps to be taken for attaining all the short and long term goals. Weigh your options and then opt for MCNs, if their assistance and service are close to meeting your expectations with your YouTube channel.

To decide whether to go for a YouTube network partnership or not, first check what percentage of your revenue they will be charging. It’s a key constraint for deciding about the viability of the partnership. If after calculating the proposed revenue sharing you have substantial profits, then going with the MCN is worth it.

The next point is the term of the contract. Never go for contracts that stretch for a longer duration. Put more stress on the legal contracts with the help of a professional lawyer. You need to be very careful about rights, termination of contracts and the likes. Though, we won’t be elaborately explaining the legal decisions involved in officially joining any YouTube network.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Growing the subscriber base and improve the revenues faster is always a priority for budding YouTube channels. On the lookout for the fast and quickest way for plunging most of them might opt for MCN (multi-channel network).

This is a technical term involving the collaboration between different YouTube channel owners. Before delving deeper into MCN YouTube, you need to have a second opinion about everything related to MCN.

• Part1: What is YouTube MCN (multi-channel network)
• Part2: What can I get from joining MCN YouTube network
• Part3: Cons of joining MCN YouTube network

Part 1: What is YouTube MCN (multi-channel network)

If you are curious to learn more about what exactly MCN in YouTube is all about, then here it is. Sometimes multiple YouTube channels collaborate to form a network and they rigorously work together to gain more exposure and revenues.

They share various tools and assist each other in channel management and charge a specific percentage of the revenue generated out of the partner channels. They promote each other through the network and split the generated revenue.

In most cases it is a win-win deal for both the YouTube channels, as their popularity and reach is enhanced due to the network. The ultimate goal of these MCNs is to grow the audience base, enhance earnings and support/assist each other to flourish together.

Part 2: What can I get from joining MCN YouTube network?

The offerings from MCN YouTube are aplenty. When everything is managed properly, the profits increase and you get better exposure beyond your usual audience. But, care must be taken while choosing the network you want to join and collaborate with. Here are the things that you can expect from a successful MCN collaboration.

1. Broad market

Growing from the scratch and reaching a wide audience in YouTube is usually tough as it involves lots of effort and time. Content distribution is the key to get more publicity among the potential consumers. Forums, social media, and websites are different ways for content sharing but it is a rough path when travelled alone. With MCN YouTube, you will get a dedicated team to help you out in this regard.

Your business will stand out when your personal branding is strong enough. With YouTube MCN you can easily build your brand and market the content to a larger viewer base.

2. Digital rights protection

The functioning of a YouTube MCN is not only restricted to revenue generation or brand promotion. They also take care of your channel, when you face copyright strikes that otherwise results in losing money and other advanced YouTube features. The MCN handles the copyright management issues, while you concentrate on creating engaging and valuable content.

3. Collaborations with other YouTubers

These MCNs allow you to collaborate with other YouTube channels and enhance your business exposure. In such a case you getter better foothold in the YouTube network, as other YouTubers in your network share the videos within the community and allow it to get more views. When such a larger audience is consuming your content, there are higher chances of getting the best out of MCN.

4. Better video production facilities

When you are a beginner, you mostly run with a limited resource in terms of budget and equipment. These MCNs ensure that you get the tools and technology like studio equipment to create and edit videos. Top-notch post-production tools are also available with them to boost your channel’s videos.

Part 3: Cons of joining MCN YouTube network

You should never ignore the downside of every step you take while grooming your YouTube channel to touch the heights of success. Here are few of the prominent drawbacks of joining any MCN YouTube network.

1. Split revenue

Although, YouTube clearly doesn’t mention the revenue you will generate from your YouTube channel under the YouTube partner agreement. Your channel and YouTube respectively share 55/45 revenue. When you take help from your MCN the 55% earnings will further deteriorate after paying a percentage of your AdSense revenue to them.

2. Outcome is not always exciting

If you are thinking that the viewership will jump up multi-fold after involving a MCN, then you need to hold on and rethink. It is not guaranteed that a MCN will always end up giving you more view and subscribers to your channel, though it happens with some people.

Go through what you will be gaining from the YouTube MCN in terms of promoting your videos, promotional offers and increasing the subscriber as well as boosting your channel’s exposure.

Any MCN won’t guarantee you for achieving a specific number of subscribers or views if you join them. It’s important to work out what is important for us and for what reasons you are teaming up with that MCN.

In case there is no ROI for you with a YouTube MCN then it’s better to be on your own and try hard to enhance the reach and revenue. Without an ROI, it is futile to sacrifice your earnings in vain.

The bottom line

If you are asking us that you should join a YouTube MCN, then we would recommend you that the decision lies with you. As a YouTube channel owner and content creator, you have a certain goal to achieve.

So, it’s you who needs to figure out the important steps to be taken for attaining all the short and long term goals. Weigh your options and then opt for MCNs, if their assistance and service are close to meeting your expectations with your YouTube channel.

To decide whether to go for a YouTube network partnership or not, first check what percentage of your revenue they will be charging. It’s a key constraint for deciding about the viability of the partnership. If after calculating the proposed revenue sharing you have substantial profits, then going with the MCN is worth it.

The next point is the term of the contract. Never go for contracts that stretch for a longer duration. Put more stress on the legal contracts with the help of a professional lawyer. You need to be very careful about rights, termination of contracts and the likes. Though, we won’t be elaborately explaining the legal decisions involved in officially joining any YouTube network.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Growing the subscriber base and improve the revenues faster is always a priority for budding YouTube channels. On the lookout for the fast and quickest way for plunging most of them might opt for MCN (multi-channel network).

This is a technical term involving the collaboration between different YouTube channel owners. Before delving deeper into MCN YouTube, you need to have a second opinion about everything related to MCN.

• Part1: What is YouTube MCN (multi-channel network)
• Part2: What can I get from joining MCN YouTube network
• Part3: Cons of joining MCN YouTube network

Part 1: What is YouTube MCN (multi-channel network)

If you are curious to learn more about what exactly MCN in YouTube is all about, then here it is. Sometimes multiple YouTube channels collaborate to form a network and they rigorously work together to gain more exposure and revenues.

They share various tools and assist each other in channel management and charge a specific percentage of the revenue generated out of the partner channels. They promote each other through the network and split the generated revenue.

In most cases it is a win-win deal for both the YouTube channels, as their popularity and reach is enhanced due to the network. The ultimate goal of these MCNs is to grow the audience base, enhance earnings and support/assist each other to flourish together.

Part 2: What can I get from joining MCN YouTube network?

The offerings from MCN YouTube are aplenty. When everything is managed properly, the profits increase and you get better exposure beyond your usual audience. But, care must be taken while choosing the network you want to join and collaborate with. Here are the things that you can expect from a successful MCN collaboration.

1. Broad market

Growing from the scratch and reaching a wide audience in YouTube is usually tough as it involves lots of effort and time. Content distribution is the key to get more publicity among the potential consumers. Forums, social media, and websites are different ways for content sharing but it is a rough path when travelled alone. With MCN YouTube, you will get a dedicated team to help you out in this regard.

Your business will stand out when your personal branding is strong enough. With YouTube MCN you can easily build your brand and market the content to a larger viewer base.

2. Digital rights protection

The functioning of a YouTube MCN is not only restricted to revenue generation or brand promotion. They also take care of your channel, when you face copyright strikes that otherwise results in losing money and other advanced YouTube features. The MCN handles the copyright management issues, while you concentrate on creating engaging and valuable content.

3. Collaborations with other YouTubers

These MCNs allow you to collaborate with other YouTube channels and enhance your business exposure. In such a case you getter better foothold in the YouTube network, as other YouTubers in your network share the videos within the community and allow it to get more views. When such a larger audience is consuming your content, there are higher chances of getting the best out of MCN.

4. Better video production facilities

When you are a beginner, you mostly run with a limited resource in terms of budget and equipment. These MCNs ensure that you get the tools and technology like studio equipment to create and edit videos. Top-notch post-production tools are also available with them to boost your channel’s videos.

Part 3: Cons of joining MCN YouTube network

You should never ignore the downside of every step you take while grooming your YouTube channel to touch the heights of success. Here are few of the prominent drawbacks of joining any MCN YouTube network.

1. Split revenue

Although, YouTube clearly doesn’t mention the revenue you will generate from your YouTube channel under the YouTube partner agreement. Your channel and YouTube respectively share 55/45 revenue. When you take help from your MCN the 55% earnings will further deteriorate after paying a percentage of your AdSense revenue to them.

2. Outcome is not always exciting

If you are thinking that the viewership will jump up multi-fold after involving a MCN, then you need to hold on and rethink. It is not guaranteed that a MCN will always end up giving you more view and subscribers to your channel, though it happens with some people.

Go through what you will be gaining from the YouTube MCN in terms of promoting your videos, promotional offers and increasing the subscriber as well as boosting your channel’s exposure.

Any MCN won’t guarantee you for achieving a specific number of subscribers or views if you join them. It’s important to work out what is important for us and for what reasons you are teaming up with that MCN.

In case there is no ROI for you with a YouTube MCN then it’s better to be on your own and try hard to enhance the reach and revenue. Without an ROI, it is futile to sacrifice your earnings in vain.

The bottom line

If you are asking us that you should join a YouTube MCN, then we would recommend you that the decision lies with you. As a YouTube channel owner and content creator, you have a certain goal to achieve.

So, it’s you who needs to figure out the important steps to be taken for attaining all the short and long term goals. Weigh your options and then opt for MCNs, if their assistance and service are close to meeting your expectations with your YouTube channel.

To decide whether to go for a YouTube network partnership or not, first check what percentage of your revenue they will be charging. It’s a key constraint for deciding about the viability of the partnership. If after calculating the proposed revenue sharing you have substantial profits, then going with the MCN is worth it.

The next point is the term of the contract. Never go for contracts that stretch for a longer duration. Put more stress on the legal contracts with the help of a professional lawyer. You need to be very careful about rights, termination of contracts and the likes. Though, we won’t be elaborately explaining the legal decisions involved in officially joining any YouTube network.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett