"In 2024, Setting Up Success  Crafting Your First YouTube Channel"

"In 2024, Setting Up Success Crafting Your First YouTube Channel"

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Setting Up Success: Crafting Your First YouTube Channel

How to Create A YouTube Channel Today

Richard Bennett

Oct 26, 2023• Proven solutions

0

After all the planning and brainstorming, you are ready to create a YouTube channel. You have spent countless hours watching videos and aspiring to be a creator. You know it will be work, but you are passionate. You are willing to learn. You are ready!

YouTube fame is in your future, but where do you start?

In this guide, we’ll start at the beginning, at the point before you even have a YouTube channel. From there, we will walk you through your content strategy and properly prepare you for the journey of creating videos for a massive YouTube following. Then we will wrap it up by teaching you the best practices for YouTube video optimization, ensuring that all your efforts will lead to the best results.

Part 1: Setting Up Your YouTube Channel

Part 2: Building Out a YouTube Content Plan

Part 3: Producing Your Content

Part 4: Optimizing and Distributing Your YouTube Video

Okay, there is a lot to cover, so enough small talk. Let’s get started.

Part 1: Setting Up Your YouTube Channel

Before you start making awesome videos, you got to set up your YouTube account. Activating YouTube is pretty straightforward if you already have a Google account. The odds are you have already set one up to subscribe to all your favorite channels. If not, here are the steps:

Step 1: Sign in to YouTube with your Google account

Step 2: Access YouTube Creator Studio to Activate YouTube

Step 3: Create a Channel

1. Picking a YouTube Channel Name

A YouTube channel name is beneficial to your channel’s growth if selected strategically. It can separate you from all the other channels on the platform, it can help the viewers understand what your channel is all about, and it will represent you and your brand. When naming your channel, here are 3 things to remember:

  • Memorable: You’d want a name that sticks in people’s brains. Picking a name that is hard to forget will be a huge advantage for you while growing your channel. But what makes a name memorable?
  • Alliteration and assonance: By using the repetition of consonant or vowel sounds, you create a fluidity to the name. examples: Pewdiepie, GoPro, or League of Legend.
  • Fun to say: Some words stay in the brain because it is simply pleasurable to say. It could have a genuine meaning or it can be an abstract word. Commonly these names have one of these sharp, biting consonants: C, K, Q, X, or Z. examples: Markiplier, Kwebbelkop, Squeezie, and Vox.
  • Abbreviations: A name can have a greater meaning, but long names might not be catchy, therefore, you should abbreviate it to a few memorable letters. Examples: TED ED, TGFbro, ERB, and FBE.
  • Longer Phrases: You may think that having a long name may be hard to remember, but sometimes, depending on your channel, a snappy phrase works. Example: How It Should Have Ended, You Always Win, and People Are Awesome.
  • Your Name Plus Descriptor: Combining two words effectively can make a name more memorable like Markiplier (Mark + Multiplier), LaurDIY (Lauren and she makes DIY projects), and Shameless Maya (Maya and she’s shameless).
  • Unique: Be creative with your name, especially if your real name is generic. YouTube is a crowded space and if you simply call your channel: Jake, not only will you be competing with all the creators named Jake, but also all the content with Jake as the keywords.

Also, avoid generic names that are based around your channel topics. For example, Fashion Talk sounds like a good name, but if you do a quick search you will see that it is a crowded space with vloggers, keynote presentations, and product reviews.

If you are starting a fashion channel why not try to find a link between your name and the topic? The connection between two different things often spawns something creative: Fabric Feud, for example. Just by the name, I know this channel will contain interesting perspectives on garments.

  • Keep it Simple: In the end, simplicity is the way to go. Don’t make it hard to type or hard to remember: cantunderstandthistopic88768 is not a good name, even if it’s strange and cryptic.

If you have a simple name in mind, it’s also a good idea to do a quick search on YouTube and Google to make sure it isn’t already used or similar to another account. Additionally, it’s worth knowing whether the social media handle is available as you will need it to expand your channel.

Consider using your real full name, it’s unlikely to ever change. Many YouTubers start out with a stage name but end up growing out of it and simply using their real name later on in their journey.

We’ve summarized some creative ways of picking up a YouTube name, you can check our guide to picking YouTube Channel Name [4 Aspects]

2. Writing a YouTube Channel Description

YouTube is a search engine and the channel description can be treated much like an About page for a website. That is why keywords are important when composing the channel description.

What are YouTube SEO keywords?

Keywords are the words and phrases people use when they are typing into the search engine to find content. Without the right keywords, your audience may never find your videos.

If you want to start discovering new keywords for your YouTube channel, you can use Ubersuggest . This tool shows you the search volume (how frequently it is searched for) as well as how competitive (how many other channels are using it) the keyword is.

Heighten your chance of discoverability by putting keywords as close to the beginning of the description as possible. Later on in this post, we will go through how to properly conduct a keyword strategy. Hang tight.

In addition to keywords, you should also introduce who you are and what the channel is about. Give them a reason to care about your channel, how is it different than all the other ones on YouTube? Why are you the best person to be producing the content on your channel?

Then encourage the viewers to subscribe if they are interested in what the channel offers: education, entertainment, adventure, or something they can’t get anywhere else. It’s your channel, sell it.

Finally supply some extra details, including when to expect videos to be published and other social platforms where you are active on. If someone is reading your YouTube description , you have already hooked them. Here is your chance to reel them in with your channel’s purpose.

3. Creating the Perfect Logo for Your YouTube Channel

#1. What Icon Should You Use for YouTube?

You may choose an icon that best represents the content your channel is producing. For example, if your channel is about technology, you can have an icon of a robot or an iPhone. This way, when viewers only see your icon, they have an idea that they can expect content around tech.

Here are some websites in which you can download logos and icons for YouTube videos .

#2. What Color Should Your YouTube Logo Be?

When creating your logo, avoid trendy colors as they may go out of style. Instead, consider the psychology of color .

What emotions do you want your channel to evoke to your viewers?

Answering this question helps you develop a consistent branding that applies to all your content as your channel grows. Blue evokes calm and trust, whereas, red is known to increase heart rate and is associated with danger. Before you select a color scheme, know how you want your audience to feel.

#3. What Font Should Your YouTube Logo Have?

While YouTube doesn’t offer a lot of real-estate for text, you might still want to include the name of your brand on your logo.

Potentially, the font you choose for your logo will also be the font for the text that appears on your YouTube videos and your channel art. With that in mind, it is important that you pick one that works best for you at the start. Here are some details to look for when selecting a font.

Legibility: Does the font get too hard to read the smaller it gets? It’s not uncommon for some fonts to become a messy blur once the size is reduced on desktop and mobile.

Simplicity: The most important thing about the font is its readability. If it looks like your doctor’s handwriting, then it might not be the best choice.

Consistency: Placed next to your icon, does the font look natural? You might not want to put an icon of a robot next to a font that looks like calligraphy.

Do you really need borders or supporting texts? I ask because the more you have on your logo, the less space it will have to stand out.

White space is your friend, it keeps the viewer’s attention focused on what matters and keeps the design uncluttered.

Save your logo as a vector so that you have the ability to scale without losing the image’s quality.

I get it, you are here to make a YouTube channel, not to design a logo. You’re not a designer. Don’t fret, we have a bunch of free logo making tools for you to create an awesome logo.

If you don’t want to create a logo or if the channel is of your own personal brand, then use a quality photograph or headshot of yourself. Doing so allows people to see who you are and develop an instant connection with you.

#5. What Makes A Good YouTube Channel Banner?

Your YouTube banner, or sometimes known as the channel art, is the cover page for your YouTube channel.

While the old adage tells us not to judge anything by the cover, in a world where we have a surplus of content, it is something we all must do for the sake of our time. If we see channel art that doesn’t appeal to us or doesn’t match the video content created, it is jarring. We are distracted from what matters and left questioning why we are on this channel in the first place.

Alternatively, if YouTube channel art is well designed and matches the aesthetic of the channel, then it can inspire your viewers to watch more, share, and subscribe.

So with that said, what makes a great YouTube banner?

Sizing: YouTube comes with sizing recommendations . The size they suggest is because of all the different devices viewers use to consume content.

You cannot control where and how your viewers consume your content. They can be watching on desktop, smartphone, tablet, or tv via Apple TV or Chromecast. That is why it is so important to have a responsive design: appropriate sizing and layout ensures that nothing important is cut off.

YouTube Banners

Less is more: There is already a lot happening on your YouTube channel page. Crowding your channel art will add more chaos than clarity. Additionally, since the design will shift from device to device, you may lose elements of the design if it is overcrowded.

Keep it in the middle: By keeping all the design elements and text within the safe zone, you can assure nothing will be cut out even if it is viewed on a less than optimal screen. It is a shame when you see that a headline is cut out and you cannot read the whole banner. Use YouTube’s template to help guide your design and ensure that everything important is visible.

High-resolution images: Nothing shouts “I’m an amateur” like having a pixelated image for your banner. Setting a high standard for images at the start will ensure that your whole channel will look professional from the beginning.

Take a go at creating your own channel art with some great YouTube design tools such as Canva and Crello.

Don’t have time to design at the moment? Download 50 free YouTube banner that we created to help busy creators like yourself get a professional page up and running right away.

Part 2: Building Out a YouTube Content Plan

Now that you know how to create a YouTube channel, you will need content to fill it up.

There are many factors to having success on YouTube and one has always been delivering content consistently. You may feel at this moment, that your brain is storming with ideas, but believe me, you don’t want to get caught in a drought. The way to avoid major blockers for your channel is to have a content plan at the onset.

A content plan helps guide you towards the mission, the reason you are building this YouTube channel in the first place.

Topics: Your YouTube channel will be focused on one broad topic, whether it be fashion, health, food, etc. It is hard to fly on a whim with a topic that covers such a wide scope. Creating content for these topics will require preparations and that’s why the earlier you have the content ideas for your video the more time you’ll have to research, rehearse, and get the best result.

Begin with a blank piece of paper and break down your topic into 5-10 different categories. If you have a channel about cooking, it may look something like this: breakfast, lunch, dinner, dessert, snack, etc.

From there, you can drill down more and explore specific topics such as “cheap meals,” “street food,” , etc. Niching down allows those who are looking for a more specific piece of content to find your material. Also, when one specific piece of content performs well, it will give a boost to all the other content related to that broader topic.

Researching Your Ideas: Now that you have a big list of ideas, it’s time to do some research. With so many idea options, it’s easy to get overwhelmed by the work ahead, but stay focused and tackle one idea at a time.

When it comes to videos, discoverability is an important aspect of everything you create. You aren’t only competing with other YouTube channels, you are competing with everything in the world that can turn your viewer away from your channel. That is why you should make it as easy as possible for your content to be discovered.

Pro Tip: Search on YouTube and see if there is already a video for the idea you have. By taking a quick look at what content is out there, you can see who you’ll be competing with and determine if it is worth pursuing. If there are already a lot of existing videos on that topic, it might be too hard to for people find your content at first.

Keyword Research: For each of your ideas, you will want to conduct extensive keyword research. This research will help dictate the tags, titles, and descriptions of your videos once they are ready to publish.

There are a few ways to conduct keyword research, but we suggest using free online tools to help cut down the time spent.

1. Free tools

Ubersuggest : Type in a keyword and Ubersuggest will populate with related terms that you can use in your strategy.

Google Trends : Examine the historical trends of a keyword and determine its popularity in Google search and how it is affected annually and seasonally. Google Trends is also a good tool for seeing which topics are trending. By understanding this, you can plan your content around the hottest trends and ride the wave.

YouTube search bar : Enter your keyword into the YouTube search bar and the platform will automatically suggest the most popular searches with your keywords.

VidIQ : See what keywords other popular videos in your niche are using.

Google Adwords : Created as an advertising platform, Google Adwords also has a tool called Keyword Planner that allows you to see the monthly search traffic and the level of competition for each keyword. This tool is extremely useful for trimming down your long list of keyword ideas.

2. What Are Some Value-adding Content for YouTube?

Inspirational, educational, and entertaining: these are 3 resonating types of content as defined by Google for a YouTube audience.

Inspirational content that triggers an emotion in your audience. These content lean on good storytelling and relatable or unique experiences.

Educational content teaches the audience how to accomplish a task, improve a skill set, and discover new products or ideas.

Entertaining content is an escape for the audience. It allows them to sit back and enjoy your content and forget about what they have to deal with in real life.


You might be interested in:


3. Set Up a Content Calendar to Be Consistent on YouTube

A common issue for many YouTubers is consistency and accountability. Without a proper routine and schedule, YouTubers will end up procrastinating and publishing whenever they finish their content.

In order to properly establish an audience for your channel, there needs to be consistency and that is why it is so important to have a content calendar to affirm when a piece of content is due to be published, thus giving the creator a good idea of when to start each step of the process to meet publishing date.

There are many ways to build out a content calendar, you can simply use a spreadsheet, a calendar, or you can use other management/organization tools such as Trello or Asana . We recommend using Google Sheet and Google Calendar to start, as it is free and easy to use.

Since you are starting out, we suggest that you plan on a monthly basis, as it’ll allow you to be flexible to trending topics and adjust to insights that you’ll acquire as you analyze your content’s performance.

Part 3: Producing Your Content

YouTube Creator Filming

Now that you have a plan it is time to start producing your content. There are many ways to approach this, as different types of channels will have different processes for researching, capturing footage, and editing.

Planning: It doesn’t have to be a fully flushed script, but any bit of planning before hitting the record button will help you prepare some valuable content to be captured. It can be an outline, breaking down the topics you want to touch on.

If it’s a food YouTube channel, you’d want the recipe and all the ingredients ready on hand. Mise en place is the French phrase that chefs use meaning “everything in its place” or having everything they need on hand so when dinner rush comes preparation is done and now they are ready to produce. This same mentality works when preparing to shoot a YouTube video. The more you prepare the easier the shoot and the editing will be.

Equipment: At the start, you can get everything done on your smartphone. But that does depend on what your channel is going to be about and who your target audiences are. If you want to film some simple sketches to entertain people, yes, a smartphone camera can work for start. But if you are reaching a professional crowd or want to appear credible, then it might be worth it to invest in a better camera, audio, and lighting equipment.

Filming/Capturing: Always do some checks before shooting your YouTube videos as bad camera angles, poor audio quality, inadequate lighting are all easier to fix before rather than after the filming. Additionally, set a reminder to backup your footage and charge your batteries after every shoot and have an extension cord or a separate hard drive ready.

Editing: Over time, you will develop your own editing style. At the start, it is best to learn the fundamentals and improve on the basics.

Selecting the software: Some video editing software programs are free and others cost a lot. Do your research, sign up for free trials, and understand the limitations of the applications and the requirements you need. If money is a factor, you might want to stick with the free options such as iMovie or affordable options such as Filmora .

Download Filmora9 Win Version Download Filmora9 Mac Version

Storytelling: Skilled editing enables YouTube creators to tell the story in the most effective way. This does not mean in chronological order. Think of what will hook the audience right away and what will be most impactful at the very end. Pro-tip: Use pre-set transitions sparingly, jump cuts are often the most effective and least distracting. Editing is an invisible art.

Text, graphic or special effects: Video is a show that doesn’t tell medium, so use text sparingly. People aren’t going to your channel to read. However, text when used properly compliments the video and supplies context. Graphics and special effects are good when they support the story you are telling and cheesy when used egregiously to impress the viewer.

Export to the right format: You can pretty much upload any video format to YouTube and they can figure it out. Nevertheless, YouTube recommends using MP4 and encoded with the codec.

Part 4: Optimizing and Distributing Your YouTube Video

Your job is not done after you’ve filmed, edited, and published your video on YouTube. In order to help it get discovered, you’ll need to understand what will drive your audience to click and watch your video as opposed to all the other videos on YouTube.

By performing video optimization and sharing your content in communities interested in what you are creating, you can increase the chances that your video will be seen.

1. Tips for Writing the Best Title for YouTube Video

When coming up with titles for your YouTube video, you should always have your keyword research-ready on hand for reference.

YouTube keyword crawlers read from top to bottom, so it is most effective to have your keywords at the beginning of the title. Strive to build click-worthy titles that inspire curiosity, evoke an emotion, or offer a benefit.

Example:

Good: How to Deep Fry Chicken

Better: Deep Frying Chicken That’s Better Than KFC

While you have 100 characters to work with, anything beyond 70 characters will be truncated by YouTube.

Caution: Always deliver what your title is selling. Misleading viewers can cause mistrust in your content and will turn people off your channel.

2. Tips for Writing the Best Description for YouTube Video

Treat the description as a short synopsis for your video with the keywords strategically placed at the beginning. Include a URL to your website or blog and have any other supporting information or links.

Also, the description is where you can include some boilerplate channel information.

You have 5,000 characters to work with, but only the first three lines will be above the fold.

Pro Tip: If your video is on the longer end (over 20 minutes) or has multiple sections, then you should consider adding timestamps in the description to help the viewer skip to the spot they are most interested in.

3. Tips for Writing the Best Tags for YouTube Video

Keeping that keyword research handy write 5-15 tags. Start with specific keywords, then move into general keywords, and then branded keywords.

Specific keywords: how to deep fry chicken

General keywords: fried chicken recipe

Branded keywords: KFC

4. Tips for Designing the Best Thumbnail Image

Customize thumbnails: It is recommended that you take some time to customize a thumbnail image for your video. This is the first impression and you want to entice the viewer to click and watch.

YouTube auto-selects your thumbnail from a random position on your timeline, so it isn’t mandatory to create a thumbnail, however, the image YouTube selects might not be what you want to use to attract your audience.

Use photo editing software: To control how you want an image to look, you will need to choose a photo editing software. Wondershare PixStudio is a good choice that provides various types of templates for YouTube Thumbnails, Logos, Posters, etc.

pixstudio-online-graphic-design-maker

Have a consistent look: By having consistency, people will begin to recognize your thumbnails and even getting them excited to watch your video.

Pro Tips:

- Avoid using YouTube’s randomly selected thumbnail. Personalize it to stay consistent with your brand.

- Don’t clutter thumbnails. Less is more.

- Make fonts big if you are going to use text.

- Thumbnails have to have context, what is their story? Deliver on that promise.

- Using emotive faces have shown to appeal to people’s emotional cues and increases the likelihood of them clicking.

- Thumbnail file size should be 1280 x 720

5. Closed Captions and Uploading a Transcript

There are two key reasons why it is worth your time to use closed captions or upload a transcript for your YouTube videos.

  1. Having closed captions improves the video’s SEO, as Google indexes and crawls the keywords.
  2. For those that don’t want to or can’t hear the audio will appreciate having closed caption to allow them to enjoy the content.

6. How to Share Your Video with Social Media

Unless you have a huge social media following, it will be challenging to get many views from those channels at the start.

Grow your social media channel gradually by targeting your ideal viewer persona and hashtagging your content. On social media channels such as Facebook and Twitter, keep producing content for them, but don’t forget to share content from other YouTubers. If you see a cool video relevant to your audience, share it as well.

Lead your followers to your YouTube channel with content designed specifically for your social media channel. For example, Instagram Stories are a great way to engage directly with your followers, giving them a sneak peek or letting them know that your latest YouTube videos are up. You can even link directly to your YouTube channel from your Instagram story.

Instagram Story Caspar Lee

YouTuber, Caspar Lee

Join groups on social networks such as Facebook, Reddit, etc. and engage in conversations that are related or complementary to your YouTube channel. The key is to find communities that are interested in the content you are producing, but approach those groups with caution and ensure that anything you share won’t be perceived as spam.

Conclusion

There you go, now you have made your first YouTube video. It might be something you are incredibly proud of or it might have been a great learning experience. It might have gone without a hitch or you might have encountered obstacles you weren’t anticipating. Either way, you followed through and we are happy for you.

Now, get ready for the next one. The job of a YouTuber is never complete as there is always another video to make. By executing what we taught you in this guide, you now have the foundation to grow your channel. Good luck!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Richard Bennett

Oct 26, 2023• Proven solutions

0

After all the planning and brainstorming, you are ready to create a YouTube channel. You have spent countless hours watching videos and aspiring to be a creator. You know it will be work, but you are passionate. You are willing to learn. You are ready!

YouTube fame is in your future, but where do you start?

In this guide, we’ll start at the beginning, at the point before you even have a YouTube channel. From there, we will walk you through your content strategy and properly prepare you for the journey of creating videos for a massive YouTube following. Then we will wrap it up by teaching you the best practices for YouTube video optimization, ensuring that all your efforts will lead to the best results.

Part 1: Setting Up Your YouTube Channel

Part 2: Building Out a YouTube Content Plan

Part 3: Producing Your Content

Part 4: Optimizing and Distributing Your YouTube Video

Okay, there is a lot to cover, so enough small talk. Let’s get started.

Part 1: Setting Up Your YouTube Channel

Before you start making awesome videos, you got to set up your YouTube account. Activating YouTube is pretty straightforward if you already have a Google account. The odds are you have already set one up to subscribe to all your favorite channels. If not, here are the steps:

Step 1: Sign in to YouTube with your Google account

Step 2: Access YouTube Creator Studio to Activate YouTube

Step 3: Create a Channel

1. Picking a YouTube Channel Name

A YouTube channel name is beneficial to your channel’s growth if selected strategically. It can separate you from all the other channels on the platform, it can help the viewers understand what your channel is all about, and it will represent you and your brand. When naming your channel, here are 3 things to remember:

  • Memorable: You’d want a name that sticks in people’s brains. Picking a name that is hard to forget will be a huge advantage for you while growing your channel. But what makes a name memorable?
  • Alliteration and assonance: By using the repetition of consonant or vowel sounds, you create a fluidity to the name. examples: Pewdiepie, GoPro, or League of Legend.
  • Fun to say: Some words stay in the brain because it is simply pleasurable to say. It could have a genuine meaning or it can be an abstract word. Commonly these names have one of these sharp, biting consonants: C, K, Q, X, or Z. examples: Markiplier, Kwebbelkop, Squeezie, and Vox.
  • Abbreviations: A name can have a greater meaning, but long names might not be catchy, therefore, you should abbreviate it to a few memorable letters. Examples: TED ED, TGFbro, ERB, and FBE.
  • Longer Phrases: You may think that having a long name may be hard to remember, but sometimes, depending on your channel, a snappy phrase works. Example: How It Should Have Ended, You Always Win, and People Are Awesome.
  • Your Name Plus Descriptor: Combining two words effectively can make a name more memorable like Markiplier (Mark + Multiplier), LaurDIY (Lauren and she makes DIY projects), and Shameless Maya (Maya and she’s shameless).
  • Unique: Be creative with your name, especially if your real name is generic. YouTube is a crowded space and if you simply call your channel: Jake, not only will you be competing with all the creators named Jake, but also all the content with Jake as the keywords.

Also, avoid generic names that are based around your channel topics. For example, Fashion Talk sounds like a good name, but if you do a quick search you will see that it is a crowded space with vloggers, keynote presentations, and product reviews.

If you are starting a fashion channel why not try to find a link between your name and the topic? The connection between two different things often spawns something creative: Fabric Feud, for example. Just by the name, I know this channel will contain interesting perspectives on garments.

  • Keep it Simple: In the end, simplicity is the way to go. Don’t make it hard to type or hard to remember: cantunderstandthistopic88768 is not a good name, even if it’s strange and cryptic.

If you have a simple name in mind, it’s also a good idea to do a quick search on YouTube and Google to make sure it isn’t already used or similar to another account. Additionally, it’s worth knowing whether the social media handle is available as you will need it to expand your channel.

Consider using your real full name, it’s unlikely to ever change. Many YouTubers start out with a stage name but end up growing out of it and simply using their real name later on in their journey.

We’ve summarized some creative ways of picking up a YouTube name, you can check our guide to picking YouTube Channel Name [4 Aspects]

2. Writing a YouTube Channel Description

YouTube is a search engine and the channel description can be treated much like an About page for a website. That is why keywords are important when composing the channel description.

What are YouTube SEO keywords?

Keywords are the words and phrases people use when they are typing into the search engine to find content. Without the right keywords, your audience may never find your videos.

If you want to start discovering new keywords for your YouTube channel, you can use Ubersuggest . This tool shows you the search volume (how frequently it is searched for) as well as how competitive (how many other channels are using it) the keyword is.

Heighten your chance of discoverability by putting keywords as close to the beginning of the description as possible. Later on in this post, we will go through how to properly conduct a keyword strategy. Hang tight.

In addition to keywords, you should also introduce who you are and what the channel is about. Give them a reason to care about your channel, how is it different than all the other ones on YouTube? Why are you the best person to be producing the content on your channel?

Then encourage the viewers to subscribe if they are interested in what the channel offers: education, entertainment, adventure, or something they can’t get anywhere else. It’s your channel, sell it.

Finally supply some extra details, including when to expect videos to be published and other social platforms where you are active on. If someone is reading your YouTube description , you have already hooked them. Here is your chance to reel them in with your channel’s purpose.

3. Creating the Perfect Logo for Your YouTube Channel

#1. What Icon Should You Use for YouTube?

You may choose an icon that best represents the content your channel is producing. For example, if your channel is about technology, you can have an icon of a robot or an iPhone. This way, when viewers only see your icon, they have an idea that they can expect content around tech.

Here are some websites in which you can download logos and icons for YouTube videos .

#2. What Color Should Your YouTube Logo Be?

When creating your logo, avoid trendy colors as they may go out of style. Instead, consider the psychology of color .

What emotions do you want your channel to evoke to your viewers?

Answering this question helps you develop a consistent branding that applies to all your content as your channel grows. Blue evokes calm and trust, whereas, red is known to increase heart rate and is associated with danger. Before you select a color scheme, know how you want your audience to feel.

#3. What Font Should Your YouTube Logo Have?

While YouTube doesn’t offer a lot of real-estate for text, you might still want to include the name of your brand on your logo.

Potentially, the font you choose for your logo will also be the font for the text that appears on your YouTube videos and your channel art. With that in mind, it is important that you pick one that works best for you at the start. Here are some details to look for when selecting a font.

Legibility: Does the font get too hard to read the smaller it gets? It’s not uncommon for some fonts to become a messy blur once the size is reduced on desktop and mobile.

Simplicity: The most important thing about the font is its readability. If it looks like your doctor’s handwriting, then it might not be the best choice.

Consistency: Placed next to your icon, does the font look natural? You might not want to put an icon of a robot next to a font that looks like calligraphy.

#4. How Should You Design Your YouTube Logo?

Do you really need borders or supporting texts? I ask because the more you have on your logo, the less space it will have to stand out.

White space is your friend, it keeps the viewer’s attention focused on what matters and keeps the design uncluttered.

Save your logo as a vector so that you have the ability to scale without losing the image’s quality.

I get it, you are here to make a YouTube channel, not to design a logo. You’re not a designer. Don’t fret, we have a bunch of free logo making tools for you to create an awesome logo.

If you don’t want to create a logo or if the channel is of your own personal brand, then use a quality photograph or headshot of yourself. Doing so allows people to see who you are and develop an instant connection with you.

#5. What Makes A Good YouTube Channel Banner?

Your YouTube banner, or sometimes known as the channel art, is the cover page for your YouTube channel.

While the old adage tells us not to judge anything by the cover, in a world where we have a surplus of content, it is something we all must do for the sake of our time. If we see channel art that doesn’t appeal to us or doesn’t match the video content created, it is jarring. We are distracted from what matters and left questioning why we are on this channel in the first place.

Alternatively, if YouTube channel art is well designed and matches the aesthetic of the channel, then it can inspire your viewers to watch more, share, and subscribe.

So with that said, what makes a great YouTube banner?

Sizing: YouTube comes with sizing recommendations . The size they suggest is because of all the different devices viewers use to consume content.

You cannot control where and how your viewers consume your content. They can be watching on desktop, smartphone, tablet, or tv via Apple TV or Chromecast. That is why it is so important to have a responsive design: appropriate sizing and layout ensures that nothing important is cut off.

YouTube Banners

Less is more: There is already a lot happening on your YouTube channel page. Crowding your channel art will add more chaos than clarity. Additionally, since the design will shift from device to device, you may lose elements of the design if it is overcrowded.

Keep it in the middle: By keeping all the design elements and text within the safe zone, you can assure nothing will be cut out even if it is viewed on a less than optimal screen. It is a shame when you see that a headline is cut out and you cannot read the whole banner. Use YouTube’s template to help guide your design and ensure that everything important is visible.

High-resolution images: Nothing shouts “I’m an amateur” like having a pixelated image for your banner. Setting a high standard for images at the start will ensure that your whole channel will look professional from the beginning.

Take a go at creating your own channel art with some great YouTube design tools such as Canva and Crello.

Don’t have time to design at the moment? Download 50 free YouTube banner that we created to help busy creators like yourself get a professional page up and running right away.

Part 2: Building Out a YouTube Content Plan

Now that you know how to create a YouTube channel, you will need content to fill it up.

There are many factors to having success on YouTube and one has always been delivering content consistently. You may feel at this moment, that your brain is storming with ideas, but believe me, you don’t want to get caught in a drought. The way to avoid major blockers for your channel is to have a content plan at the onset.

A content plan helps guide you towards the mission, the reason you are building this YouTube channel in the first place.

Topics: Your YouTube channel will be focused on one broad topic, whether it be fashion, health, food, etc. It is hard to fly on a whim with a topic that covers such a wide scope. Creating content for these topics will require preparations and that’s why the earlier you have the content ideas for your video the more time you’ll have to research, rehearse, and get the best result.

Begin with a blank piece of paper and break down your topic into 5-10 different categories. If you have a channel about cooking, it may look something like this: breakfast, lunch, dinner, dessert, snack, etc.

From there, you can drill down more and explore specific topics such as “cheap meals,” “street food,” , etc. Niching down allows those who are looking for a more specific piece of content to find your material. Also, when one specific piece of content performs well, it will give a boost to all the other content related to that broader topic.

Researching Your Ideas: Now that you have a big list of ideas, it’s time to do some research. With so many idea options, it’s easy to get overwhelmed by the work ahead, but stay focused and tackle one idea at a time.

When it comes to videos, discoverability is an important aspect of everything you create. You aren’t only competing with other YouTube channels, you are competing with everything in the world that can turn your viewer away from your channel. That is why you should make it as easy as possible for your content to be discovered.

Pro Tip: Search on YouTube and see if there is already a video for the idea you have. By taking a quick look at what content is out there, you can see who you’ll be competing with and determine if it is worth pursuing. If there are already a lot of existing videos on that topic, it might be too hard to for people find your content at first.

Keyword Research: For each of your ideas, you will want to conduct extensive keyword research. This research will help dictate the tags, titles, and descriptions of your videos once they are ready to publish.

There are a few ways to conduct keyword research, but we suggest using free online tools to help cut down the time spent.

1. Free tools

Ubersuggest : Type in a keyword and Ubersuggest will populate with related terms that you can use in your strategy.

Google Trends : Examine the historical trends of a keyword and determine its popularity in Google search and how it is affected annually and seasonally. Google Trends is also a good tool for seeing which topics are trending. By understanding this, you can plan your content around the hottest trends and ride the wave.

YouTube search bar : Enter your keyword into the YouTube search bar and the platform will automatically suggest the most popular searches with your keywords.

VidIQ : See what keywords other popular videos in your niche are using.

Google Adwords : Created as an advertising platform, Google Adwords also has a tool called Keyword Planner that allows you to see the monthly search traffic and the level of competition for each keyword. This tool is extremely useful for trimming down your long list of keyword ideas.

2. What Are Some Value-adding Content for YouTube?

Inspirational, educational, and entertaining: these are 3 resonating types of content as defined by Google for a YouTube audience.

Inspirational content that triggers an emotion in your audience. These content lean on good storytelling and relatable or unique experiences.

Educational content teaches the audience how to accomplish a task, improve a skill set, and discover new products or ideas.

Entertaining content is an escape for the audience. It allows them to sit back and enjoy your content and forget about what they have to deal with in real life.


You might be interested in:


3. Set Up a Content Calendar to Be Consistent on YouTube

A common issue for many YouTubers is consistency and accountability. Without a proper routine and schedule, YouTubers will end up procrastinating and publishing whenever they finish their content.

In order to properly establish an audience for your channel, there needs to be consistency and that is why it is so important to have a content calendar to affirm when a piece of content is due to be published, thus giving the creator a good idea of when to start each step of the process to meet publishing date.

There are many ways to build out a content calendar, you can simply use a spreadsheet, a calendar, or you can use other management/organization tools such as Trello or Asana . We recommend using Google Sheet and Google Calendar to start, as it is free and easy to use.

Since you are starting out, we suggest that you plan on a monthly basis, as it’ll allow you to be flexible to trending topics and adjust to insights that you’ll acquire as you analyze your content’s performance.

Part 3: Producing Your Content

YouTube Creator Filming

Now that you have a plan it is time to start producing your content. There are many ways to approach this, as different types of channels will have different processes for researching, capturing footage, and editing.

Planning: It doesn’t have to be a fully flushed script, but any bit of planning before hitting the record button will help you prepare some valuable content to be captured. It can be an outline, breaking down the topics you want to touch on.

If it’s a food YouTube channel, you’d want the recipe and all the ingredients ready on hand. Mise en place is the French phrase that chefs use meaning “everything in its place” or having everything they need on hand so when dinner rush comes preparation is done and now they are ready to produce. This same mentality works when preparing to shoot a YouTube video. The more you prepare the easier the shoot and the editing will be.

Equipment: At the start, you can get everything done on your smartphone. But that does depend on what your channel is going to be about and who your target audiences are. If you want to film some simple sketches to entertain people, yes, a smartphone camera can work for start. But if you are reaching a professional crowd or want to appear credible, then it might be worth it to invest in a better camera, audio, and lighting equipment.

Filming/Capturing: Always do some checks before shooting your YouTube videos as bad camera angles, poor audio quality, inadequate lighting are all easier to fix before rather than after the filming. Additionally, set a reminder to backup your footage and charge your batteries after every shoot and have an extension cord or a separate hard drive ready.

Editing: Over time, you will develop your own editing style. At the start, it is best to learn the fundamentals and improve on the basics.

Selecting the software: Some video editing software programs are free and others cost a lot. Do your research, sign up for free trials, and understand the limitations of the applications and the requirements you need. If money is a factor, you might want to stick with the free options such as iMovie or affordable options such as Filmora .

Download Filmora9 Win Version Download Filmora9 Mac Version

Storytelling: Skilled editing enables YouTube creators to tell the story in the most effective way. This does not mean in chronological order. Think of what will hook the audience right away and what will be most impactful at the very end. Pro-tip: Use pre-set transitions sparingly, jump cuts are often the most effective and least distracting. Editing is an invisible art.

Text, graphic or special effects: Video is a show that doesn’t tell medium, so use text sparingly. People aren’t going to your channel to read. However, text when used properly compliments the video and supplies context. Graphics and special effects are good when they support the story you are telling and cheesy when used egregiously to impress the viewer.

Export to the right format: You can pretty much upload any video format to YouTube and they can figure it out. Nevertheless, YouTube recommends using MP4 and encoded with the codec.

Part 4: Optimizing and Distributing Your YouTube Video

Your job is not done after you’ve filmed, edited, and published your video on YouTube. In order to help it get discovered, you’ll need to understand what will drive your audience to click and watch your video as opposed to all the other videos on YouTube.

By performing video optimization and sharing your content in communities interested in what you are creating, you can increase the chances that your video will be seen.

1. Tips for Writing the Best Title for YouTube Video

When coming up with titles for your YouTube video, you should always have your keyword research-ready on hand for reference.

YouTube keyword crawlers read from top to bottom, so it is most effective to have your keywords at the beginning of the title. Strive to build click-worthy titles that inspire curiosity, evoke an emotion, or offer a benefit.

Example:

Good: How to Deep Fry Chicken

Better: Deep Frying Chicken That’s Better Than KFC

While you have 100 characters to work with, anything beyond 70 characters will be truncated by YouTube.

Caution: Always deliver what your title is selling. Misleading viewers can cause mistrust in your content and will turn people off your channel.

2. Tips for Writing the Best Description for YouTube Video

Treat the description as a short synopsis for your video with the keywords strategically placed at the beginning. Include a URL to your website or blog and have any other supporting information or links.

Also, the description is where you can include some boilerplate channel information.

You have 5,000 characters to work with, but only the first three lines will be above the fold.

Pro Tip: If your video is on the longer end (over 20 minutes) or has multiple sections, then you should consider adding timestamps in the description to help the viewer skip to the spot they are most interested in.

3. Tips for Writing the Best Tags for YouTube Video

Keeping that keyword research handy write 5-15 tags. Start with specific keywords, then move into general keywords, and then branded keywords.

Specific keywords: how to deep fry chicken

General keywords: fried chicken recipe

Branded keywords: KFC

4. Tips for Designing the Best Thumbnail Image

Customize thumbnails: It is recommended that you take some time to customize a thumbnail image for your video. This is the first impression and you want to entice the viewer to click and watch.

YouTube auto-selects your thumbnail from a random position on your timeline, so it isn’t mandatory to create a thumbnail, however, the image YouTube selects might not be what you want to use to attract your audience.

Use photo editing software: To control how you want an image to look, you will need to choose a photo editing software. Wondershare PixStudio is a good choice that provides various types of templates for YouTube Thumbnails, Logos, Posters, etc.

pixstudio-online-graphic-design-maker

Have a consistent look: By having consistency, people will begin to recognize your thumbnails and even getting them excited to watch your video.

Pro Tips:

- Avoid using YouTube’s randomly selected thumbnail. Personalize it to stay consistent with your brand.

- Don’t clutter thumbnails. Less is more.

- Make fonts big if you are going to use text.

- Thumbnails have to have context, what is their story? Deliver on that promise.

- Using emotive faces have shown to appeal to people’s emotional cues and increases the likelihood of them clicking.

- Thumbnail file size should be 1280 x 720

5. Closed Captions and Uploading a Transcript

There are two key reasons why it is worth your time to use closed captions or upload a transcript for your YouTube videos.

  1. Having closed captions improves the video’s SEO, as Google indexes and crawls the keywords.
  2. For those that don’t want to or can’t hear the audio will appreciate having closed caption to allow them to enjoy the content.

6. How to Share Your Video with Social Media

Unless you have a huge social media following, it will be challenging to get many views from those channels at the start.

Grow your social media channel gradually by targeting your ideal viewer persona and hashtagging your content. On social media channels such as Facebook and Twitter, keep producing content for them, but don’t forget to share content from other YouTubers. If you see a cool video relevant to your audience, share it as well.

Lead your followers to your YouTube channel with content designed specifically for your social media channel. For example, Instagram Stories are a great way to engage directly with your followers, giving them a sneak peek or letting them know that your latest YouTube videos are up. You can even link directly to your YouTube channel from your Instagram story.

Instagram Story Caspar Lee

YouTuber, Caspar Lee

Join groups on social networks such as Facebook, Reddit, etc. and engage in conversations that are related or complementary to your YouTube channel. The key is to find communities that are interested in the content you are producing, but approach those groups with caution and ensure that anything you share won’t be perceived as spam.

Conclusion

There you go, now you have made your first YouTube video. It might be something you are incredibly proud of or it might have been a great learning experience. It might have gone without a hitch or you might have encountered obstacles you weren’t anticipating. Either way, you followed through and we are happy for you.

Now, get ready for the next one. The job of a YouTuber is never complete as there is always another video to make. By executing what we taught you in this guide, you now have the foundation to grow your channel. Good luck!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

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After all the planning and brainstorming, you are ready to create a YouTube channel. You have spent countless hours watching videos and aspiring to be a creator. You know it will be work, but you are passionate. You are willing to learn. You are ready!

YouTube fame is in your future, but where do you start?

In this guide, we’ll start at the beginning, at the point before you even have a YouTube channel. From there, we will walk you through your content strategy and properly prepare you for the journey of creating videos for a massive YouTube following. Then we will wrap it up by teaching you the best practices for YouTube video optimization, ensuring that all your efforts will lead to the best results.

Part 1: Setting Up Your YouTube Channel

Part 2: Building Out a YouTube Content Plan

Part 3: Producing Your Content

Part 4: Optimizing and Distributing Your YouTube Video

Okay, there is a lot to cover, so enough small talk. Let’s get started.

Part 1: Setting Up Your YouTube Channel

Before you start making awesome videos, you got to set up your YouTube account. Activating YouTube is pretty straightforward if you already have a Google account. The odds are you have already set one up to subscribe to all your favorite channels. If not, here are the steps:

Step 1: Sign in to YouTube with your Google account

Step 2: Access YouTube Creator Studio to Activate YouTube

Step 3: Create a Channel

1. Picking a YouTube Channel Name

A YouTube channel name is beneficial to your channel’s growth if selected strategically. It can separate you from all the other channels on the platform, it can help the viewers understand what your channel is all about, and it will represent you and your brand. When naming your channel, here are 3 things to remember:

  • Memorable: You’d want a name that sticks in people’s brains. Picking a name that is hard to forget will be a huge advantage for you while growing your channel. But what makes a name memorable?
  • Alliteration and assonance: By using the repetition of consonant or vowel sounds, you create a fluidity to the name. examples: Pewdiepie, GoPro, or League of Legend.
  • Fun to say: Some words stay in the brain because it is simply pleasurable to say. It could have a genuine meaning or it can be an abstract word. Commonly these names have one of these sharp, biting consonants: C, K, Q, X, or Z. examples: Markiplier, Kwebbelkop, Squeezie, and Vox.
  • Abbreviations: A name can have a greater meaning, but long names might not be catchy, therefore, you should abbreviate it to a few memorable letters. Examples: TED ED, TGFbro, ERB, and FBE.
  • Longer Phrases: You may think that having a long name may be hard to remember, but sometimes, depending on your channel, a snappy phrase works. Example: How It Should Have Ended, You Always Win, and People Are Awesome.
  • Your Name Plus Descriptor: Combining two words effectively can make a name more memorable like Markiplier (Mark + Multiplier), LaurDIY (Lauren and she makes DIY projects), and Shameless Maya (Maya and she’s shameless).
  • Unique: Be creative with your name, especially if your real name is generic. YouTube is a crowded space and if you simply call your channel: Jake, not only will you be competing with all the creators named Jake, but also all the content with Jake as the keywords.

Also, avoid generic names that are based around your channel topics. For example, Fashion Talk sounds like a good name, but if you do a quick search you will see that it is a crowded space with vloggers, keynote presentations, and product reviews.

If you are starting a fashion channel why not try to find a link between your name and the topic? The connection between two different things often spawns something creative: Fabric Feud, for example. Just by the name, I know this channel will contain interesting perspectives on garments.

  • Keep it Simple: In the end, simplicity is the way to go. Don’t make it hard to type or hard to remember: cantunderstandthistopic88768 is not a good name, even if it’s strange and cryptic.

If you have a simple name in mind, it’s also a good idea to do a quick search on YouTube and Google to make sure it isn’t already used or similar to another account. Additionally, it’s worth knowing whether the social media handle is available as you will need it to expand your channel.

Consider using your real full name, it’s unlikely to ever change. Many YouTubers start out with a stage name but end up growing out of it and simply using their real name later on in their journey.

We’ve summarized some creative ways of picking up a YouTube name, you can check our guide to picking YouTube Channel Name [4 Aspects]

2. Writing a YouTube Channel Description

YouTube is a search engine and the channel description can be treated much like an About page for a website. That is why keywords are important when composing the channel description.

What are YouTube SEO keywords?

Keywords are the words and phrases people use when they are typing into the search engine to find content. Without the right keywords, your audience may never find your videos.

If you want to start discovering new keywords for your YouTube channel, you can use Ubersuggest . This tool shows you the search volume (how frequently it is searched for) as well as how competitive (how many other channels are using it) the keyword is.

Heighten your chance of discoverability by putting keywords as close to the beginning of the description as possible. Later on in this post, we will go through how to properly conduct a keyword strategy. Hang tight.

In addition to keywords, you should also introduce who you are and what the channel is about. Give them a reason to care about your channel, how is it different than all the other ones on YouTube? Why are you the best person to be producing the content on your channel?

Then encourage the viewers to subscribe if they are interested in what the channel offers: education, entertainment, adventure, or something they can’t get anywhere else. It’s your channel, sell it.

Finally supply some extra details, including when to expect videos to be published and other social platforms where you are active on. If someone is reading your YouTube description , you have already hooked them. Here is your chance to reel them in with your channel’s purpose.

3. Creating the Perfect Logo for Your YouTube Channel

#1. What Icon Should You Use for YouTube?

You may choose an icon that best represents the content your channel is producing. For example, if your channel is about technology, you can have an icon of a robot or an iPhone. This way, when viewers only see your icon, they have an idea that they can expect content around tech.

Here are some websites in which you can download logos and icons for YouTube videos .

#2. What Color Should Your YouTube Logo Be?

When creating your logo, avoid trendy colors as they may go out of style. Instead, consider the psychology of color .

What emotions do you want your channel to evoke to your viewers?

Answering this question helps you develop a consistent branding that applies to all your content as your channel grows. Blue evokes calm and trust, whereas, red is known to increase heart rate and is associated with danger. Before you select a color scheme, know how you want your audience to feel.

#3. What Font Should Your YouTube Logo Have?

While YouTube doesn’t offer a lot of real-estate for text, you might still want to include the name of your brand on your logo.

Potentially, the font you choose for your logo will also be the font for the text that appears on your YouTube videos and your channel art. With that in mind, it is important that you pick one that works best for you at the start. Here are some details to look for when selecting a font.

Legibility: Does the font get too hard to read the smaller it gets? It’s not uncommon for some fonts to become a messy blur once the size is reduced on desktop and mobile.

Simplicity: The most important thing about the font is its readability. If it looks like your doctor’s handwriting, then it might not be the best choice.

Consistency: Placed next to your icon, does the font look natural? You might not want to put an icon of a robot next to a font that looks like calligraphy.

#4. How Should You Design Your YouTube Logo?

Do you really need borders or supporting texts? I ask because the more you have on your logo, the less space it will have to stand out.

White space is your friend, it keeps the viewer’s attention focused on what matters and keeps the design uncluttered.

Save your logo as a vector so that you have the ability to scale without losing the image’s quality.

I get it, you are here to make a YouTube channel, not to design a logo. You’re not a designer. Don’t fret, we have a bunch of free logo making tools for you to create an awesome logo.

If you don’t want to create a logo or if the channel is of your own personal brand, then use a quality photograph or headshot of yourself. Doing so allows people to see who you are and develop an instant connection with you.

#5. What Makes A Good YouTube Channel Banner?

Your YouTube banner, or sometimes known as the channel art, is the cover page for your YouTube channel.

While the old adage tells us not to judge anything by the cover, in a world where we have a surplus of content, it is something we all must do for the sake of our time. If we see channel art that doesn’t appeal to us or doesn’t match the video content created, it is jarring. We are distracted from what matters and left questioning why we are on this channel in the first place.

Alternatively, if YouTube channel art is well designed and matches the aesthetic of the channel, then it can inspire your viewers to watch more, share, and subscribe.

So with that said, what makes a great YouTube banner?

Sizing: YouTube comes with sizing recommendations . The size they suggest is because of all the different devices viewers use to consume content.

You cannot control where and how your viewers consume your content. They can be watching on desktop, smartphone, tablet, or tv via Apple TV or Chromecast. That is why it is so important to have a responsive design: appropriate sizing and layout ensures that nothing important is cut off.

YouTube Banners

Less is more: There is already a lot happening on your YouTube channel page. Crowding your channel art will add more chaos than clarity. Additionally, since the design will shift from device to device, you may lose elements of the design if it is overcrowded.

Keep it in the middle: By keeping all the design elements and text within the safe zone, you can assure nothing will be cut out even if it is viewed on a less than optimal screen. It is a shame when you see that a headline is cut out and you cannot read the whole banner. Use YouTube’s template to help guide your design and ensure that everything important is visible.

High-resolution images: Nothing shouts “I’m an amateur” like having a pixelated image for your banner. Setting a high standard for images at the start will ensure that your whole channel will look professional from the beginning.

Take a go at creating your own channel art with some great YouTube design tools such as Canva and Crello.

Don’t have time to design at the moment? Download 50 free YouTube banner that we created to help busy creators like yourself get a professional page up and running right away.

Part 2: Building Out a YouTube Content Plan

Now that you know how to create a YouTube channel, you will need content to fill it up.

There are many factors to having success on YouTube and one has always been delivering content consistently. You may feel at this moment, that your brain is storming with ideas, but believe me, you don’t want to get caught in a drought. The way to avoid major blockers for your channel is to have a content plan at the onset.

A content plan helps guide you towards the mission, the reason you are building this YouTube channel in the first place.

Topics: Your YouTube channel will be focused on one broad topic, whether it be fashion, health, food, etc. It is hard to fly on a whim with a topic that covers such a wide scope. Creating content for these topics will require preparations and that’s why the earlier you have the content ideas for your video the more time you’ll have to research, rehearse, and get the best result.

Begin with a blank piece of paper and break down your topic into 5-10 different categories. If you have a channel about cooking, it may look something like this: breakfast, lunch, dinner, dessert, snack, etc.

From there, you can drill down more and explore specific topics such as “cheap meals,” “street food,” , etc. Niching down allows those who are looking for a more specific piece of content to find your material. Also, when one specific piece of content performs well, it will give a boost to all the other content related to that broader topic.

Researching Your Ideas: Now that you have a big list of ideas, it’s time to do some research. With so many idea options, it’s easy to get overwhelmed by the work ahead, but stay focused and tackle one idea at a time.

When it comes to videos, discoverability is an important aspect of everything you create. You aren’t only competing with other YouTube channels, you are competing with everything in the world that can turn your viewer away from your channel. That is why you should make it as easy as possible for your content to be discovered.

Pro Tip: Search on YouTube and see if there is already a video for the idea you have. By taking a quick look at what content is out there, you can see who you’ll be competing with and determine if it is worth pursuing. If there are already a lot of existing videos on that topic, it might be too hard to for people find your content at first.

Keyword Research: For each of your ideas, you will want to conduct extensive keyword research. This research will help dictate the tags, titles, and descriptions of your videos once they are ready to publish.

There are a few ways to conduct keyword research, but we suggest using free online tools to help cut down the time spent.

1. Free tools

Ubersuggest : Type in a keyword and Ubersuggest will populate with related terms that you can use in your strategy.

Google Trends : Examine the historical trends of a keyword and determine its popularity in Google search and how it is affected annually and seasonally. Google Trends is also a good tool for seeing which topics are trending. By understanding this, you can plan your content around the hottest trends and ride the wave.

YouTube search bar : Enter your keyword into the YouTube search bar and the platform will automatically suggest the most popular searches with your keywords.

VidIQ : See what keywords other popular videos in your niche are using.

Google Adwords : Created as an advertising platform, Google Adwords also has a tool called Keyword Planner that allows you to see the monthly search traffic and the level of competition for each keyword. This tool is extremely useful for trimming down your long list of keyword ideas.

2. What Are Some Value-adding Content for YouTube?

Inspirational, educational, and entertaining: these are 3 resonating types of content as defined by Google for a YouTube audience.

Inspirational content that triggers an emotion in your audience. These content lean on good storytelling and relatable or unique experiences.

Educational content teaches the audience how to accomplish a task, improve a skill set, and discover new products or ideas.

Entertaining content is an escape for the audience. It allows them to sit back and enjoy your content and forget about what they have to deal with in real life.


You might be interested in:


3. Set Up a Content Calendar to Be Consistent on YouTube

A common issue for many YouTubers is consistency and accountability. Without a proper routine and schedule, YouTubers will end up procrastinating and publishing whenever they finish their content.

In order to properly establish an audience for your channel, there needs to be consistency and that is why it is so important to have a content calendar to affirm when a piece of content is due to be published, thus giving the creator a good idea of when to start each step of the process to meet publishing date.

There are many ways to build out a content calendar, you can simply use a spreadsheet, a calendar, or you can use other management/organization tools such as Trello or Asana . We recommend using Google Sheet and Google Calendar to start, as it is free and easy to use.

Since you are starting out, we suggest that you plan on a monthly basis, as it’ll allow you to be flexible to trending topics and adjust to insights that you’ll acquire as you analyze your content’s performance.

Part 3: Producing Your Content

YouTube Creator Filming

Now that you have a plan it is time to start producing your content. There are many ways to approach this, as different types of channels will have different processes for researching, capturing footage, and editing.

Planning: It doesn’t have to be a fully flushed script, but any bit of planning before hitting the record button will help you prepare some valuable content to be captured. It can be an outline, breaking down the topics you want to touch on.

If it’s a food YouTube channel, you’d want the recipe and all the ingredients ready on hand. Mise en place is the French phrase that chefs use meaning “everything in its place” or having everything they need on hand so when dinner rush comes preparation is done and now they are ready to produce. This same mentality works when preparing to shoot a YouTube video. The more you prepare the easier the shoot and the editing will be.

Equipment: At the start, you can get everything done on your smartphone. But that does depend on what your channel is going to be about and who your target audiences are. If you want to film some simple sketches to entertain people, yes, a smartphone camera can work for start. But if you are reaching a professional crowd or want to appear credible, then it might be worth it to invest in a better camera, audio, and lighting equipment.

Filming/Capturing: Always do some checks before shooting your YouTube videos as bad camera angles, poor audio quality, inadequate lighting are all easier to fix before rather than after the filming. Additionally, set a reminder to backup your footage and charge your batteries after every shoot and have an extension cord or a separate hard drive ready.

Editing: Over time, you will develop your own editing style. At the start, it is best to learn the fundamentals and improve on the basics.

Selecting the software: Some video editing software programs are free and others cost a lot. Do your research, sign up for free trials, and understand the limitations of the applications and the requirements you need. If money is a factor, you might want to stick with the free options such as iMovie or affordable options such as Filmora .

Download Filmora9 Win Version Download Filmora9 Mac Version

Storytelling: Skilled editing enables YouTube creators to tell the story in the most effective way. This does not mean in chronological order. Think of what will hook the audience right away and what will be most impactful at the very end. Pro-tip: Use pre-set transitions sparingly, jump cuts are often the most effective and least distracting. Editing is an invisible art.

Text, graphic or special effects: Video is a show that doesn’t tell medium, so use text sparingly. People aren’t going to your channel to read. However, text when used properly compliments the video and supplies context. Graphics and special effects are good when they support the story you are telling and cheesy when used egregiously to impress the viewer.

Export to the right format: You can pretty much upload any video format to YouTube and they can figure it out. Nevertheless, YouTube recommends using MP4 and encoded with the codec.

Part 4: Optimizing and Distributing Your YouTube Video

Your job is not done after you’ve filmed, edited, and published your video on YouTube. In order to help it get discovered, you’ll need to understand what will drive your audience to click and watch your video as opposed to all the other videos on YouTube.

By performing video optimization and sharing your content in communities interested in what you are creating, you can increase the chances that your video will be seen.

1. Tips for Writing the Best Title for YouTube Video

When coming up with titles for your YouTube video, you should always have your keyword research-ready on hand for reference.

YouTube keyword crawlers read from top to bottom, so it is most effective to have your keywords at the beginning of the title. Strive to build click-worthy titles that inspire curiosity, evoke an emotion, or offer a benefit.

Example:

Good: How to Deep Fry Chicken

Better: Deep Frying Chicken That’s Better Than KFC

While you have 100 characters to work with, anything beyond 70 characters will be truncated by YouTube.

Caution: Always deliver what your title is selling. Misleading viewers can cause mistrust in your content and will turn people off your channel.

2. Tips for Writing the Best Description for YouTube Video

Treat the description as a short synopsis for your video with the keywords strategically placed at the beginning. Include a URL to your website or blog and have any other supporting information or links.

Also, the description is where you can include some boilerplate channel information.

You have 5,000 characters to work with, but only the first three lines will be above the fold.

Pro Tip: If your video is on the longer end (over 20 minutes) or has multiple sections, then you should consider adding timestamps in the description to help the viewer skip to the spot they are most interested in.

3. Tips for Writing the Best Tags for YouTube Video

Keeping that keyword research handy write 5-15 tags. Start with specific keywords, then move into general keywords, and then branded keywords.

Specific keywords: how to deep fry chicken

General keywords: fried chicken recipe

Branded keywords: KFC

4. Tips for Designing the Best Thumbnail Image

Customize thumbnails: It is recommended that you take some time to customize a thumbnail image for your video. This is the first impression and you want to entice the viewer to click and watch.

YouTube auto-selects your thumbnail from a random position on your timeline, so it isn’t mandatory to create a thumbnail, however, the image YouTube selects might not be what you want to use to attract your audience.

Use photo editing software: To control how you want an image to look, you will need to choose a photo editing software. Wondershare PixStudio is a good choice that provides various types of templates for YouTube Thumbnails, Logos, Posters, etc.

pixstudio-online-graphic-design-maker

Have a consistent look: By having consistency, people will begin to recognize your thumbnails and even getting them excited to watch your video.

Pro Tips:

- Avoid using YouTube’s randomly selected thumbnail. Personalize it to stay consistent with your brand.

- Don’t clutter thumbnails. Less is more.

- Make fonts big if you are going to use text.

- Thumbnails have to have context, what is their story? Deliver on that promise.

- Using emotive faces have shown to appeal to people’s emotional cues and increases the likelihood of them clicking.

- Thumbnail file size should be 1280 x 720

5. Closed Captions and Uploading a Transcript

There are two key reasons why it is worth your time to use closed captions or upload a transcript for your YouTube videos.

  1. Having closed captions improves the video’s SEO, as Google indexes and crawls the keywords.
  2. For those that don’t want to or can’t hear the audio will appreciate having closed caption to allow them to enjoy the content.

6. How to Share Your Video with Social Media

Unless you have a huge social media following, it will be challenging to get many views from those channels at the start.

Grow your social media channel gradually by targeting your ideal viewer persona and hashtagging your content. On social media channels such as Facebook and Twitter, keep producing content for them, but don’t forget to share content from other YouTubers. If you see a cool video relevant to your audience, share it as well.

Lead your followers to your YouTube channel with content designed specifically for your social media channel. For example, Instagram Stories are a great way to engage directly with your followers, giving them a sneak peek or letting them know that your latest YouTube videos are up. You can even link directly to your YouTube channel from your Instagram story.

Instagram Story Caspar Lee

YouTuber, Caspar Lee

Join groups on social networks such as Facebook, Reddit, etc. and engage in conversations that are related or complementary to your YouTube channel. The key is to find communities that are interested in the content you are producing, but approach those groups with caution and ensure that anything you share won’t be perceived as spam.

Conclusion

There you go, now you have made your first YouTube video. It might be something you are incredibly proud of or it might have been a great learning experience. It might have gone without a hitch or you might have encountered obstacles you weren’t anticipating. Either way, you followed through and we are happy for you.

Now, get ready for the next one. The job of a YouTuber is never complete as there is always another video to make. By executing what we taught you in this guide, you now have the foundation to grow your channel. Good luck!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

After all the planning and brainstorming, you are ready to create a YouTube channel. You have spent countless hours watching videos and aspiring to be a creator. You know it will be work, but you are passionate. You are willing to learn. You are ready!

YouTube fame is in your future, but where do you start?

In this guide, we’ll start at the beginning, at the point before you even have a YouTube channel. From there, we will walk you through your content strategy and properly prepare you for the journey of creating videos for a massive YouTube following. Then we will wrap it up by teaching you the best practices for YouTube video optimization, ensuring that all your efforts will lead to the best results.

Part 1: Setting Up Your YouTube Channel

Part 2: Building Out a YouTube Content Plan

Part 3: Producing Your Content

Part 4: Optimizing and Distributing Your YouTube Video

Okay, there is a lot to cover, so enough small talk. Let’s get started.

Part 1: Setting Up Your YouTube Channel

Before you start making awesome videos, you got to set up your YouTube account. Activating YouTube is pretty straightforward if you already have a Google account. The odds are you have already set one up to subscribe to all your favorite channels. If not, here are the steps:

Step 1: Sign in to YouTube with your Google account

Step 2: Access YouTube Creator Studio to Activate YouTube

Step 3: Create a Channel

1. Picking a YouTube Channel Name

A YouTube channel name is beneficial to your channel’s growth if selected strategically. It can separate you from all the other channels on the platform, it can help the viewers understand what your channel is all about, and it will represent you and your brand. When naming your channel, here are 3 things to remember:

  • Memorable: You’d want a name that sticks in people’s brains. Picking a name that is hard to forget will be a huge advantage for you while growing your channel. But what makes a name memorable?
  • Alliteration and assonance: By using the repetition of consonant or vowel sounds, you create a fluidity to the name. examples: Pewdiepie, GoPro, or League of Legend.
  • Fun to say: Some words stay in the brain because it is simply pleasurable to say. It could have a genuine meaning or it can be an abstract word. Commonly these names have one of these sharp, biting consonants: C, K, Q, X, or Z. examples: Markiplier, Kwebbelkop, Squeezie, and Vox.
  • Abbreviations: A name can have a greater meaning, but long names might not be catchy, therefore, you should abbreviate it to a few memorable letters. Examples: TED ED, TGFbro, ERB, and FBE.
  • Longer Phrases: You may think that having a long name may be hard to remember, but sometimes, depending on your channel, a snappy phrase works. Example: How It Should Have Ended, You Always Win, and People Are Awesome.
  • Your Name Plus Descriptor: Combining two words effectively can make a name more memorable like Markiplier (Mark + Multiplier), LaurDIY (Lauren and she makes DIY projects), and Shameless Maya (Maya and she’s shameless).
  • Unique: Be creative with your name, especially if your real name is generic. YouTube is a crowded space and if you simply call your channel: Jake, not only will you be competing with all the creators named Jake, but also all the content with Jake as the keywords.

Also, avoid generic names that are based around your channel topics. For example, Fashion Talk sounds like a good name, but if you do a quick search you will see that it is a crowded space with vloggers, keynote presentations, and product reviews.

If you are starting a fashion channel why not try to find a link between your name and the topic? The connection between two different things often spawns something creative: Fabric Feud, for example. Just by the name, I know this channel will contain interesting perspectives on garments.

  • Keep it Simple: In the end, simplicity is the way to go. Don’t make it hard to type or hard to remember: cantunderstandthistopic88768 is not a good name, even if it’s strange and cryptic.

If you have a simple name in mind, it’s also a good idea to do a quick search on YouTube and Google to make sure it isn’t already used or similar to another account. Additionally, it’s worth knowing whether the social media handle is available as you will need it to expand your channel.

Consider using your real full name, it’s unlikely to ever change. Many YouTubers start out with a stage name but end up growing out of it and simply using their real name later on in their journey.

We’ve summarized some creative ways of picking up a YouTube name, you can check our guide to picking YouTube Channel Name [4 Aspects]

2. Writing a YouTube Channel Description

YouTube is a search engine and the channel description can be treated much like an About page for a website. That is why keywords are important when composing the channel description.

What are YouTube SEO keywords?

Keywords are the words and phrases people use when they are typing into the search engine to find content. Without the right keywords, your audience may never find your videos.

If you want to start discovering new keywords for your YouTube channel, you can use Ubersuggest . This tool shows you the search volume (how frequently it is searched for) as well as how competitive (how many other channels are using it) the keyword is.

Heighten your chance of discoverability by putting keywords as close to the beginning of the description as possible. Later on in this post, we will go through how to properly conduct a keyword strategy. Hang tight.

In addition to keywords, you should also introduce who you are and what the channel is about. Give them a reason to care about your channel, how is it different than all the other ones on YouTube? Why are you the best person to be producing the content on your channel?

Then encourage the viewers to subscribe if they are interested in what the channel offers: education, entertainment, adventure, or something they can’t get anywhere else. It’s your channel, sell it.

Finally supply some extra details, including when to expect videos to be published and other social platforms where you are active on. If someone is reading your YouTube description , you have already hooked them. Here is your chance to reel them in with your channel’s purpose.

3. Creating the Perfect Logo for Your YouTube Channel

#1. What Icon Should You Use for YouTube?

You may choose an icon that best represents the content your channel is producing. For example, if your channel is about technology, you can have an icon of a robot or an iPhone. This way, when viewers only see your icon, they have an idea that they can expect content around tech.

Here are some websites in which you can download logos and icons for YouTube videos .

#2. What Color Should Your YouTube Logo Be?

When creating your logo, avoid trendy colors as they may go out of style. Instead, consider the psychology of color .

What emotions do you want your channel to evoke to your viewers?

Answering this question helps you develop a consistent branding that applies to all your content as your channel grows. Blue evokes calm and trust, whereas, red is known to increase heart rate and is associated with danger. Before you select a color scheme, know how you want your audience to feel.

#3. What Font Should Your YouTube Logo Have?

While YouTube doesn’t offer a lot of real-estate for text, you might still want to include the name of your brand on your logo.

Potentially, the font you choose for your logo will also be the font for the text that appears on your YouTube videos and your channel art. With that in mind, it is important that you pick one that works best for you at the start. Here are some details to look for when selecting a font.

Legibility: Does the font get too hard to read the smaller it gets? It’s not uncommon for some fonts to become a messy blur once the size is reduced on desktop and mobile.

Simplicity: The most important thing about the font is its readability. If it looks like your doctor’s handwriting, then it might not be the best choice.

Consistency: Placed next to your icon, does the font look natural? You might not want to put an icon of a robot next to a font that looks like calligraphy.

#4. How Should You Design Your YouTube Logo?

Do you really need borders or supporting texts? I ask because the more you have on your logo, the less space it will have to stand out.

White space is your friend, it keeps the viewer’s attention focused on what matters and keeps the design uncluttered.

Save your logo as a vector so that you have the ability to scale without losing the image’s quality.

I get it, you are here to make a YouTube channel, not to design a logo. You’re not a designer. Don’t fret, we have a bunch of free logo making tools for you to create an awesome logo.

If you don’t want to create a logo or if the channel is of your own personal brand, then use a quality photograph or headshot of yourself. Doing so allows people to see who you are and develop an instant connection with you.

#5. What Makes A Good YouTube Channel Banner?

Your YouTube banner, or sometimes known as the channel art, is the cover page for your YouTube channel.

While the old adage tells us not to judge anything by the cover, in a world where we have a surplus of content, it is something we all must do for the sake of our time. If we see channel art that doesn’t appeal to us or doesn’t match the video content created, it is jarring. We are distracted from what matters and left questioning why we are on this channel in the first place.

Alternatively, if YouTube channel art is well designed and matches the aesthetic of the channel, then it can inspire your viewers to watch more, share, and subscribe.

So with that said, what makes a great YouTube banner?

Sizing: YouTube comes with sizing recommendations . The size they suggest is because of all the different devices viewers use to consume content.

You cannot control where and how your viewers consume your content. They can be watching on desktop, smartphone, tablet, or tv via Apple TV or Chromecast. That is why it is so important to have a responsive design: appropriate sizing and layout ensures that nothing important is cut off.

YouTube Banners

Less is more: There is already a lot happening on your YouTube channel page. Crowding your channel art will add more chaos than clarity. Additionally, since the design will shift from device to device, you may lose elements of the design if it is overcrowded.

Keep it in the middle: By keeping all the design elements and text within the safe zone, you can assure nothing will be cut out even if it is viewed on a less than optimal screen. It is a shame when you see that a headline is cut out and you cannot read the whole banner. Use YouTube’s template to help guide your design and ensure that everything important is visible.

High-resolution images: Nothing shouts “I’m an amateur” like having a pixelated image for your banner. Setting a high standard for images at the start will ensure that your whole channel will look professional from the beginning.

Take a go at creating your own channel art with some great YouTube design tools such as Canva and Crello.

Don’t have time to design at the moment? Download 50 free YouTube banner that we created to help busy creators like yourself get a professional page up and running right away.

Part 2: Building Out a YouTube Content Plan

Now that you know how to create a YouTube channel, you will need content to fill it up.

There are many factors to having success on YouTube and one has always been delivering content consistently. You may feel at this moment, that your brain is storming with ideas, but believe me, you don’t want to get caught in a drought. The way to avoid major blockers for your channel is to have a content plan at the onset.

A content plan helps guide you towards the mission, the reason you are building this YouTube channel in the first place.

Topics: Your YouTube channel will be focused on one broad topic, whether it be fashion, health, food, etc. It is hard to fly on a whim with a topic that covers such a wide scope. Creating content for these topics will require preparations and that’s why the earlier you have the content ideas for your video the more time you’ll have to research, rehearse, and get the best result.

Begin with a blank piece of paper and break down your topic into 5-10 different categories. If you have a channel about cooking, it may look something like this: breakfast, lunch, dinner, dessert, snack, etc.

From there, you can drill down more and explore specific topics such as “cheap meals,” “street food,” , etc. Niching down allows those who are looking for a more specific piece of content to find your material. Also, when one specific piece of content performs well, it will give a boost to all the other content related to that broader topic.

Researching Your Ideas: Now that you have a big list of ideas, it’s time to do some research. With so many idea options, it’s easy to get overwhelmed by the work ahead, but stay focused and tackle one idea at a time.

When it comes to videos, discoverability is an important aspect of everything you create. You aren’t only competing with other YouTube channels, you are competing with everything in the world that can turn your viewer away from your channel. That is why you should make it as easy as possible for your content to be discovered.

Pro Tip: Search on YouTube and see if there is already a video for the idea you have. By taking a quick look at what content is out there, you can see who you’ll be competing with and determine if it is worth pursuing. If there are already a lot of existing videos on that topic, it might be too hard to for people find your content at first.

Keyword Research: For each of your ideas, you will want to conduct extensive keyword research. This research will help dictate the tags, titles, and descriptions of your videos once they are ready to publish.

There are a few ways to conduct keyword research, but we suggest using free online tools to help cut down the time spent.

1. Free tools

Ubersuggest : Type in a keyword and Ubersuggest will populate with related terms that you can use in your strategy.

Google Trends : Examine the historical trends of a keyword and determine its popularity in Google search and how it is affected annually and seasonally. Google Trends is also a good tool for seeing which topics are trending. By understanding this, you can plan your content around the hottest trends and ride the wave.

YouTube search bar : Enter your keyword into the YouTube search bar and the platform will automatically suggest the most popular searches with your keywords.

VidIQ : See what keywords other popular videos in your niche are using.

Google Adwords : Created as an advertising platform, Google Adwords also has a tool called Keyword Planner that allows you to see the monthly search traffic and the level of competition for each keyword. This tool is extremely useful for trimming down your long list of keyword ideas.

2. What Are Some Value-adding Content for YouTube?

Inspirational, educational, and entertaining: these are 3 resonating types of content as defined by Google for a YouTube audience.

Inspirational content that triggers an emotion in your audience. These content lean on good storytelling and relatable or unique experiences.

Educational content teaches the audience how to accomplish a task, improve a skill set, and discover new products or ideas.

Entertaining content is an escape for the audience. It allows them to sit back and enjoy your content and forget about what they have to deal with in real life.


You might be interested in:


3. Set Up a Content Calendar to Be Consistent on YouTube

A common issue for many YouTubers is consistency and accountability. Without a proper routine and schedule, YouTubers will end up procrastinating and publishing whenever they finish their content.

In order to properly establish an audience for your channel, there needs to be consistency and that is why it is so important to have a content calendar to affirm when a piece of content is due to be published, thus giving the creator a good idea of when to start each step of the process to meet publishing date.

There are many ways to build out a content calendar, you can simply use a spreadsheet, a calendar, or you can use other management/organization tools such as Trello or Asana . We recommend using Google Sheet and Google Calendar to start, as it is free and easy to use.

Since you are starting out, we suggest that you plan on a monthly basis, as it’ll allow you to be flexible to trending topics and adjust to insights that you’ll acquire as you analyze your content’s performance.

Part 3: Producing Your Content

YouTube Creator Filming

Now that you have a plan it is time to start producing your content. There are many ways to approach this, as different types of channels will have different processes for researching, capturing footage, and editing.

Planning: It doesn’t have to be a fully flushed script, but any bit of planning before hitting the record button will help you prepare some valuable content to be captured. It can be an outline, breaking down the topics you want to touch on.

If it’s a food YouTube channel, you’d want the recipe and all the ingredients ready on hand. Mise en place is the French phrase that chefs use meaning “everything in its place” or having everything they need on hand so when dinner rush comes preparation is done and now they are ready to produce. This same mentality works when preparing to shoot a YouTube video. The more you prepare the easier the shoot and the editing will be.

Equipment: At the start, you can get everything done on your smartphone. But that does depend on what your channel is going to be about and who your target audiences are. If you want to film some simple sketches to entertain people, yes, a smartphone camera can work for start. But if you are reaching a professional crowd or want to appear credible, then it might be worth it to invest in a better camera, audio, and lighting equipment.

Filming/Capturing: Always do some checks before shooting your YouTube videos as bad camera angles, poor audio quality, inadequate lighting are all easier to fix before rather than after the filming. Additionally, set a reminder to backup your footage and charge your batteries after every shoot and have an extension cord or a separate hard drive ready.

Editing: Over time, you will develop your own editing style. At the start, it is best to learn the fundamentals and improve on the basics.

Selecting the software: Some video editing software programs are free and others cost a lot. Do your research, sign up for free trials, and understand the limitations of the applications and the requirements you need. If money is a factor, you might want to stick with the free options such as iMovie or affordable options such as Filmora .

Download Filmora9 Win Version Download Filmora9 Mac Version

Storytelling: Skilled editing enables YouTube creators to tell the story in the most effective way. This does not mean in chronological order. Think of what will hook the audience right away and what will be most impactful at the very end. Pro-tip: Use pre-set transitions sparingly, jump cuts are often the most effective and least distracting. Editing is an invisible art.

Text, graphic or special effects: Video is a show that doesn’t tell medium, so use text sparingly. People aren’t going to your channel to read. However, text when used properly compliments the video and supplies context. Graphics and special effects are good when they support the story you are telling and cheesy when used egregiously to impress the viewer.

Export to the right format: You can pretty much upload any video format to YouTube and they can figure it out. Nevertheless, YouTube recommends using MP4 and encoded with the codec.

Part 4: Optimizing and Distributing Your YouTube Video

Your job is not done after you’ve filmed, edited, and published your video on YouTube. In order to help it get discovered, you’ll need to understand what will drive your audience to click and watch your video as opposed to all the other videos on YouTube.

By performing video optimization and sharing your content in communities interested in what you are creating, you can increase the chances that your video will be seen.

1. Tips for Writing the Best Title for YouTube Video

When coming up with titles for your YouTube video, you should always have your keyword research-ready on hand for reference.

YouTube keyword crawlers read from top to bottom, so it is most effective to have your keywords at the beginning of the title. Strive to build click-worthy titles that inspire curiosity, evoke an emotion, or offer a benefit.

Example:

Good: How to Deep Fry Chicken

Better: Deep Frying Chicken That’s Better Than KFC

While you have 100 characters to work with, anything beyond 70 characters will be truncated by YouTube.

Caution: Always deliver what your title is selling. Misleading viewers can cause mistrust in your content and will turn people off your channel.

2. Tips for Writing the Best Description for YouTube Video

Treat the description as a short synopsis for your video with the keywords strategically placed at the beginning. Include a URL to your website or blog and have any other supporting information or links.

Also, the description is where you can include some boilerplate channel information.

You have 5,000 characters to work with, but only the first three lines will be above the fold.

Pro Tip: If your video is on the longer end (over 20 minutes) or has multiple sections, then you should consider adding timestamps in the description to help the viewer skip to the spot they are most interested in.

3. Tips for Writing the Best Tags for YouTube Video

Keeping that keyword research handy write 5-15 tags. Start with specific keywords, then move into general keywords, and then branded keywords.

Specific keywords: how to deep fry chicken

General keywords: fried chicken recipe

Branded keywords: KFC

4. Tips for Designing the Best Thumbnail Image

Customize thumbnails: It is recommended that you take some time to customize a thumbnail image for your video. This is the first impression and you want to entice the viewer to click and watch.

YouTube auto-selects your thumbnail from a random position on your timeline, so it isn’t mandatory to create a thumbnail, however, the image YouTube selects might not be what you want to use to attract your audience.

Use photo editing software: To control how you want an image to look, you will need to choose a photo editing software. Wondershare PixStudio is a good choice that provides various types of templates for YouTube Thumbnails, Logos, Posters, etc.

pixstudio-online-graphic-design-maker

Have a consistent look: By having consistency, people will begin to recognize your thumbnails and even getting them excited to watch your video.

Pro Tips:

- Avoid using YouTube’s randomly selected thumbnail. Personalize it to stay consistent with your brand.

- Don’t clutter thumbnails. Less is more.

- Make fonts big if you are going to use text.

- Thumbnails have to have context, what is their story? Deliver on that promise.

- Using emotive faces have shown to appeal to people’s emotional cues and increases the likelihood of them clicking.

- Thumbnail file size should be 1280 x 720

5. Closed Captions and Uploading a Transcript

There are two key reasons why it is worth your time to use closed captions or upload a transcript for your YouTube videos.

  1. Having closed captions improves the video’s SEO, as Google indexes and crawls the keywords.
  2. For those that don’t want to or can’t hear the audio will appreciate having closed caption to allow them to enjoy the content.

6. How to Share Your Video with Social Media

Unless you have a huge social media following, it will be challenging to get many views from those channels at the start.

Grow your social media channel gradually by targeting your ideal viewer persona and hashtagging your content. On social media channels such as Facebook and Twitter, keep producing content for them, but don’t forget to share content from other YouTubers. If you see a cool video relevant to your audience, share it as well.

Lead your followers to your YouTube channel with content designed specifically for your social media channel. For example, Instagram Stories are a great way to engage directly with your followers, giving them a sneak peek or letting them know that your latest YouTube videos are up. You can even link directly to your YouTube channel from your Instagram story.

Instagram Story Caspar Lee

YouTuber, Caspar Lee

Join groups on social networks such as Facebook, Reddit, etc. and engage in conversations that are related or complementary to your YouTube channel. The key is to find communities that are interested in the content you are producing, but approach those groups with caution and ensure that anything you share won’t be perceived as spam.

Conclusion

There you go, now you have made your first YouTube video. It might be something you are incredibly proud of or it might have been a great learning experience. It might have gone without a hitch or you might have encountered obstacles you weren’t anticipating. Either way, you followed through and we are happy for you.

Now, get ready for the next one. The job of a YouTuber is never complete as there is always another video to make. By executing what we taught you in this guide, you now have the foundation to grow your channel. Good luck!

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Seamless Media Transition From YouTube to MP3 Format

Best Free YouTube to MP3 Converters You Should Know [Online/Win/Mac]

author avatar

Benjamin Arango

Mar 27, 2024• Proven solutions

Hey, when you find a wonderful or dramatic song or music in a YouTube video, what would you like to do? For me, I want to download it and listen to it when I’m offline. How about you? Instead of tapping the frequently used links on the YouTube platform, you can convert YouTube to mp3 by using a YouTube to mp3 converter. Then you can always listen to music or audio whenever you want. Therefore, this article will show 10 best free YouTube to mp3 converters for you to convert a YouTube video to mp3, on both Windows and Mac. You will learn:

Warning and Notice: It is illegal when you misuse the content uploaded by other users on YouTube. If it is your content, then go ahead to download the YouTube video and convert it to mp3. You should follow the terms and conditions displayed on the YouTube website.

Part 1: 5 Free Online YouTube to MP3 Converters for Windows and Mac

Whether you’re using a Windows or a Mac computer, you can find a YouTube to MP3 converter that fits your need perfectly from the below list. In the following part, I will share with you some incredible online YouTube videos to MP3 converters. Enlighten and sharpen your skills on video conversion by exploring the discussed steps below:

1. YtMp3 Video Converter

This is a free online YouTube to MP3/MP4 converting tool. It will assist you to accomplish reliable YouTube video conversions at free of cost. There is no need to fill in any details for registration to make use of this online service. This platform offers you an immediate solution to convert YouTube to mp3.

copy-youtube-url

  • Paste the URL on the text field. Then, choose MP3 below the text box and finally hit the Convert button to start the conversion

ytmp31

  • Once the conversion finishes, click Download to save the mp4 file at your desired location in your device.

ytmp33

2. Flvto Converter Tool

If you are looking for a reliable online platform to convert YouTube to MP3, MP4, or AVI**,** this online tool is also the right choice. The steps are quite simple and you can perform the conversion process anytime without any issues. Save the converted file in your desired location and access it whenever you need it. Ease the YouTube conversion process using this online software by following the below instructions:

  • Visit https://www.flvto.biz/en91/ to open Flvto converter tool online with your browser
  • Copy your favorite video’s URL from YouTube, as mentioned before
  • Enter the link to the box, then select the file format as mp3, then click CONVERT TO button to trigger the conversion process

flvto-convert1

  • Once finished, press the Download icon to download and save a converted mp3 file to your computer or local device. You can also send the mp3 to an email or upload it to dropbox directly.

flvto-convert2

3. y2mate YouTube to MP3 Converter

Y2mate is an online YouTube video downloader and converter. This online tool is compatible with all kinds of browsers optimally. You can use this program to convert YouTube to MP3 on both Windows and Mac. This platform allows you to make unlimited file conversions without spending even a penny from your pocket. You can avail for this service anytime and anywhere without any interruptions.

  • Visit https://www.y2mate.com/en68 to open y2mate YouTube to MP3 Converter with your browser
  • Go to YouTube and copy your desired URL link into the clipboard
  • Copy and paste the YouTube URL to the box, and click Start

start-y2mate

  • Just a second, the YouTube video will be converted successfully. Please select the format as MP3 and then hit Download to save it at your favorite storage place in your device for easy retrieval when required.

download-mp3

4. YOUTUBETOMP3 Online

This extraordinary online platform wins your expectations by offering you with free service without any registration. There is no need to download any software to convert YouTube to mp3 instead of stepping into this online platform and carry on with unlimited quality conversion without any issues. Follow the below guidelines for the successful file conversion process:

  • Visit https://youtubetomp3.sc/ to open this YOUTUBETOMP3 Online tool with your browser
  • Take a quick copy of your favorite YouTube link
  • Still paste the URL and select MP3 as the desired format in the list. Next press the Convert button.

youtube-to-mp31

  • Then it will show Success, which means the YouTube video has been converted successfully. Then you can click Download your converted file to save the mp3 as you need.

youtube-to-mp32

5. youtubetomp3music.com

This online YouTube to MP3 converter allows you to convert YouTube video to MP3 with high quality.
It supports both desktop and mobile devices, so you can use it on Windows, Mac, iPhone, or Android. Besides YouTube, it also supports Facebook, Vimeo and Dailymotion, which is great. Below are the brief steps of converting YouTube to MP3.

youtubetomp3music

  • Now, you can choose the MP3 quality from 64kbps to 320kbps, the higher the kbps, the clear the audio.

Choose MP3 quality

  • Click Convert to start the conversion, and then you can choose Download to save the converted YouTube video to local, or choose to Save to Dropbox.

Save converted video

Part 2: YouTube to MP3 Converters for Windows and Mac [Free Download]

For people who will convert YouTube to MP3 audio files often, I recommend you to try the offline YouTube to MP3 downloader. If you have tried the converters above, you may find that some of them are filled with ads. Here are some YouTube to MP3 converters for Windows and Mac that you can download for free.

1. Wondershare UniConverter

UniCovnerter is the professional desktop video converter application from Wondershare. This one-stop video converter provides high-quality video and audio conversion, which is compatible with both Windows and Mac OS. Converting YouTube video to MP3 audio is easy with UniConverter, check the steps below:

  • Download and install UniConverter on your computer (Windows 7 64-bit or later & macOS 10.10 or later). Launch it and then go to the Downloader menu and then click the Plus File icon.

UniConverter download mp3

  • In the pop-up window, paste the YouTube video link. If you want to download multiple MP3 files, you can paste one URL per line to continue, and then click the Download button.
  • In the Download Audio tab, you can choose the downloaded audio quality. In UniConverter, you can download MP3 in 128Kbps, 256Kbps, or 320Kbps high quality. Click Download to start downloading.

UniConverter download mp3

Besides MP3 audio file, you can also download the YouTube video in mp4 format, or download the thumbnail, or the subtitles if needed with UniConverter.

2. 4K Video Downloader

This tool is an offline converter where you have to download the app from its official website to discover it’s built-in features. It is a quality converter, which allows you to download full playlist and channels in your local drive for future reference. This program is compatible with all platforms like Mac, Windows, and Linux, etc. It supports more than 50 languages and it is trusted by million of users across boundaries.

Note

This 4K Video Downloader application enables you to download and convert up to 24 YouTube videos to mp3 files. You need to purchase a license for it if you want to convert more YouTube videos to mp3.

  • Download the 4K Video Downloader application to your computer. It is compatible with both Windows and Mac OS
  • After installation, please open this application on your computer, and copy the video URL from YouTube to your clipboard
  • Tap the Paste Link option, and then this application will detect the URL automatically. You will see it’s parsing the video

4k-video1

  • Once done, drop down the list and select Extract Audio and MP3 as the format. You can hit Choose to change the output directory on your computer to save the converted mp3 file. Finally, press Extract to start the conversion

4k-video2

  • After conversion, you can go to the output directory you set and find the converted mp3.

4k-video3

3. DVDVideoSoft YouTube to MP3 Converter

It is an excellent YouTube to MP3 converter available for free download. This application has ample features like lossless conversion, retains the quality during the conversion process, and lastly it is safe and secure to carry on with the conversion procedure. Apart from the MP3 format, you can also choose other file types like M4A, WAV, FLAC and OGG.

  • Download and install this app to your PC as per the OS type
  • Open this mp3 converter after installation. Copy the URL from YouTube and paste in the blank field by pressing the Paste button.

dvd-mp31

  • Choose MP3 original quality from the drop-down list

dvd-mp32

  • Finally hit the Download button. You can now save the file at any location of your choice without issues.

dvd-mp33

4. Mediahuman’s YouTube to MP3 Converter

This application can work on both Windows and Mac. It also supports downloading playlists and channels from YouTube. The download tracks can be merged with the iTunes platform easily. You can make a copy of HD tracks of YouTube videos at your local disk and listen to it whenever you feel like. This tool saves a lot of time and the required process completes in a few minutes. Let’s see how you can convert YouTube to mp3 using this application:

  • Download this video converter tool and install it to your computer
  • Launch this application. Then go to YouTube and copy the video URL to the clipboard
  • Click Paste link option(you should copy the YouTube URL first, otherwise this option will gray out), and it will load the YouTube video

media-download4

  • Then hit the download icon to trigger the conversion process

media-download1

  • Once done, you can click the Search icon to locate the converted mp3 file on your computer.

media-download3

5. Clipgrab

This open-source video converter assists you to convert YouTube to mp3 optimally. It is enough if you tap the download link from its official website without any fee. This free software updates with the latest controls now and then to serve their customers efficiently. Take a glance at the steps regarding the conversion procedure

  • Download and install this free application to your computer
  • Open this application after installation, and go to the Downloads tab at the top
  • Copy and paste and your favorite YouTube video link to the box, and choose MP3 format followed by adjusting HD quality. At last, press Grab this clip! button to trigger the conversion

grab1

  • Once finished, you can click Open the target folder of the selected download to find the converted mp3 file.

grab2

Part3: Bonus Tip—Edit &Cut MP3 with Wondershare Filmora

In case if you want to edit and customize the downloaded MP3 file from YouTube, what can you do? Get started with Wondershare Filmora! It is a prestigious product from Wondershare to carry out the editing process after you convert YouTube to mp3 from your favorite tracks.

Excited to explore dazzling features then scroll down:

  • Flexible audio control to do more audio adjustment
  • Cut and trim your desired tracks in audio and video files
  • Get rid of noise and unwanted background disturbances in the audio files
  • This tool guarantees crisp and quality video and audio files

Just surf through the below guidelines to cut or edit your mp3 file:

  • Download and install the program below. Then open Filmora on your computer

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

  • Hit the File-Import Media option to load the converted mp3 file to the Media Library

import-mp31

  • Add the mp3 to the timeline, move the indicator to the place you want to cut, then click the red scissor icon to cut the mp3.

cut-mp32

  • And you can right-click the mp3 on the timeline, select Adjust Audio to get more audio control. The users can fade in/out the audio, adjust the volume/pitch, remove background noise, etc.

adjust-mp33

To sum up

Finally, it is time to conclude the discussion on a wide range of free YouTube to mp3 converters. You had a better idea of different video converters both on the online and offline platforms. Choose Filmora to obtain better quality edited audio and video tracks. You can now convert, edit, and store it at your desired location of video and audio files effortlessly. You can give your comments and write down your suggestions regarding this article. Get connected with us to explore and discover more facts on video editors and converters.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Hey, when you find a wonderful or dramatic song or music in a YouTube video, what would you like to do? For me, I want to download it and listen to it when I’m offline. How about you? Instead of tapping the frequently used links on the YouTube platform, you can convert YouTube to mp3 by using a YouTube to mp3 converter. Then you can always listen to music or audio whenever you want. Therefore, this article will show 10 best free YouTube to mp3 converters for you to convert a YouTube video to mp3, on both Windows and Mac. You will learn:

Warning and Notice: It is illegal when you misuse the content uploaded by other users on YouTube. If it is your content, then go ahead to download the YouTube video and convert it to mp3. You should follow the terms and conditions displayed on the YouTube website.

Part 1: 5 Free Online YouTube to MP3 Converters for Windows and Mac

Whether you’re using a Windows or a Mac computer, you can find a YouTube to MP3 converter that fits your need perfectly from the below list. In the following part, I will share with you some incredible online YouTube videos to MP3 converters. Enlighten and sharpen your skills on video conversion by exploring the discussed steps below:

1. YtMp3 Video Converter

This is a free online YouTube to MP3/MP4 converting tool. It will assist you to accomplish reliable YouTube video conversions at free of cost. There is no need to fill in any details for registration to make use of this online service. This platform offers you an immediate solution to convert YouTube to mp3.

copy-youtube-url

  • Paste the URL on the text field. Then, choose MP3 below the text box and finally hit the Convert button to start the conversion

ytmp31

  • Once the conversion finishes, click Download to save the mp4 file at your desired location in your device.

ytmp33

2. Flvto Converter Tool

If you are looking for a reliable online platform to convert YouTube to MP3, MP4, or AVI**,** this online tool is also the right choice. The steps are quite simple and you can perform the conversion process anytime without any issues. Save the converted file in your desired location and access it whenever you need it. Ease the YouTube conversion process using this online software by following the below instructions:

  • Visit https://www.flvto.biz/en91/ to open Flvto converter tool online with your browser
  • Copy your favorite video’s URL from YouTube, as mentioned before
  • Enter the link to the box, then select the file format as mp3, then click CONVERT TO button to trigger the conversion process

flvto-convert1

  • Once finished, press the Download icon to download and save a converted mp3 file to your computer or local device. You can also send the mp3 to an email or upload it to dropbox directly.

flvto-convert2

3. y2mate YouTube to MP3 Converter

Y2mate is an online YouTube video downloader and converter. This online tool is compatible with all kinds of browsers optimally. You can use this program to convert YouTube to MP3 on both Windows and Mac. This platform allows you to make unlimited file conversions without spending even a penny from your pocket. You can avail for this service anytime and anywhere without any interruptions.

  • Visit https://www.y2mate.com/en68 to open y2mate YouTube to MP3 Converter with your browser
  • Go to YouTube and copy your desired URL link into the clipboard
  • Copy and paste the YouTube URL to the box, and click Start

start-y2mate

  • Just a second, the YouTube video will be converted successfully. Please select the format as MP3 and then hit Download to save it at your favorite storage place in your device for easy retrieval when required.

download-mp3

4. YOUTUBETOMP3 Online

This extraordinary online platform wins your expectations by offering you with free service without any registration. There is no need to download any software to convert YouTube to mp3 instead of stepping into this online platform and carry on with unlimited quality conversion without any issues. Follow the below guidelines for the successful file conversion process:

  • Visit https://youtubetomp3.sc/ to open this YOUTUBETOMP3 Online tool with your browser
  • Take a quick copy of your favorite YouTube link
  • Still paste the URL and select MP3 as the desired format in the list. Next press the Convert button.

youtube-to-mp31

  • Then it will show Success, which means the YouTube video has been converted successfully. Then you can click Download your converted file to save the mp3 as you need.

youtube-to-mp32

5. youtubetomp3music.com

This online YouTube to MP3 converter allows you to convert YouTube video to MP3 with high quality.
It supports both desktop and mobile devices, so you can use it on Windows, Mac, iPhone, or Android. Besides YouTube, it also supports Facebook, Vimeo and Dailymotion, which is great. Below are the brief steps of converting YouTube to MP3.

youtubetomp3music

  • Now, you can choose the MP3 quality from 64kbps to 320kbps, the higher the kbps, the clear the audio.

Choose MP3 quality

  • Click Convert to start the conversion, and then you can choose Download to save the converted YouTube video to local, or choose to Save to Dropbox.

Save converted video

Part 2: YouTube to MP3 Converters for Windows and Mac [Free Download]

For people who will convert YouTube to MP3 audio files often, I recommend you to try the offline YouTube to MP3 downloader. If you have tried the converters above, you may find that some of them are filled with ads. Here are some YouTube to MP3 converters for Windows and Mac that you can download for free.

1. Wondershare UniConverter

UniCovnerter is the professional desktop video converter application from Wondershare. This one-stop video converter provides high-quality video and audio conversion, which is compatible with both Windows and Mac OS. Converting YouTube video to MP3 audio is easy with UniConverter, check the steps below:

  • Download and install UniConverter on your computer (Windows 7 64-bit or later & macOS 10.10 or later). Launch it and then go to the Downloader menu and then click the Plus File icon.

UniConverter download mp3

  • In the pop-up window, paste the YouTube video link. If you want to download multiple MP3 files, you can paste one URL per line to continue, and then click the Download button.
  • In the Download Audio tab, you can choose the downloaded audio quality. In UniConverter, you can download MP3 in 128Kbps, 256Kbps, or 320Kbps high quality. Click Download to start downloading.

UniConverter download mp3

Besides MP3 audio file, you can also download the YouTube video in mp4 format, or download the thumbnail, or the subtitles if needed with UniConverter.

2. 4K Video Downloader

This tool is an offline converter where you have to download the app from its official website to discover it’s built-in features. It is a quality converter, which allows you to download full playlist and channels in your local drive for future reference. This program is compatible with all platforms like Mac, Windows, and Linux, etc. It supports more than 50 languages and it is trusted by million of users across boundaries.

Note

This 4K Video Downloader application enables you to download and convert up to 24 YouTube videos to mp3 files. You need to purchase a license for it if you want to convert more YouTube videos to mp3.

  • Download the 4K Video Downloader application to your computer. It is compatible with both Windows and Mac OS
  • After installation, please open this application on your computer, and copy the video URL from YouTube to your clipboard
  • Tap the Paste Link option, and then this application will detect the URL automatically. You will see it’s parsing the video

4k-video1

  • Once done, drop down the list and select Extract Audio and MP3 as the format. You can hit Choose to change the output directory on your computer to save the converted mp3 file. Finally, press Extract to start the conversion

4k-video2

  • After conversion, you can go to the output directory you set and find the converted mp3.

4k-video3

3. DVDVideoSoft YouTube to MP3 Converter

It is an excellent YouTube to MP3 converter available for free download. This application has ample features like lossless conversion, retains the quality during the conversion process, and lastly it is safe and secure to carry on with the conversion procedure. Apart from the MP3 format, you can also choose other file types like M4A, WAV, FLAC and OGG.

  • Download and install this app to your PC as per the OS type
  • Open this mp3 converter after installation. Copy the URL from YouTube and paste in the blank field by pressing the Paste button.

dvd-mp31

  • Choose MP3 original quality from the drop-down list

dvd-mp32

  • Finally hit the Download button. You can now save the file at any location of your choice without issues.

dvd-mp33

4. Mediahuman’s YouTube to MP3 Converter

This application can work on both Windows and Mac. It also supports downloading playlists and channels from YouTube. The download tracks can be merged with the iTunes platform easily. You can make a copy of HD tracks of YouTube videos at your local disk and listen to it whenever you feel like. This tool saves a lot of time and the required process completes in a few minutes. Let’s see how you can convert YouTube to mp3 using this application:

  • Download this video converter tool and install it to your computer
  • Launch this application. Then go to YouTube and copy the video URL to the clipboard
  • Click Paste link option(you should copy the YouTube URL first, otherwise this option will gray out), and it will load the YouTube video

media-download4

  • Then hit the download icon to trigger the conversion process

media-download1

  • Once done, you can click the Search icon to locate the converted mp3 file on your computer.

media-download3

5. Clipgrab

This open-source video converter assists you to convert YouTube to mp3 optimally. It is enough if you tap the download link from its official website without any fee. This free software updates with the latest controls now and then to serve their customers efficiently. Take a glance at the steps regarding the conversion procedure

  • Download and install this free application to your computer
  • Open this application after installation, and go to the Downloads tab at the top
  • Copy and paste and your favorite YouTube video link to the box, and choose MP3 format followed by adjusting HD quality. At last, press Grab this clip! button to trigger the conversion

grab1

  • Once finished, you can click Open the target folder of the selected download to find the converted mp3 file.

grab2

Part3: Bonus Tip—Edit &Cut MP3 with Wondershare Filmora

In case if you want to edit and customize the downloaded MP3 file from YouTube, what can you do? Get started with Wondershare Filmora! It is a prestigious product from Wondershare to carry out the editing process after you convert YouTube to mp3 from your favorite tracks.

Excited to explore dazzling features then scroll down:

  • Flexible audio control to do more audio adjustment
  • Cut and trim your desired tracks in audio and video files
  • Get rid of noise and unwanted background disturbances in the audio files
  • This tool guarantees crisp and quality video and audio files

Just surf through the below guidelines to cut or edit your mp3 file:

  • Download and install the program below. Then open Filmora on your computer

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

  • Hit the File-Import Media option to load the converted mp3 file to the Media Library

import-mp31

  • Add the mp3 to the timeline, move the indicator to the place you want to cut, then click the red scissor icon to cut the mp3.

cut-mp32

  • And you can right-click the mp3 on the timeline, select Adjust Audio to get more audio control. The users can fade in/out the audio, adjust the volume/pitch, remove background noise, etc.

adjust-mp33

To sum up

Finally, it is time to conclude the discussion on a wide range of free YouTube to mp3 converters. You had a better idea of different video converters both on the online and offline platforms. Choose Filmora to obtain better quality edited audio and video tracks. You can now convert, edit, and store it at your desired location of video and audio files effortlessly. You can give your comments and write down your suggestions regarding this article. Get connected with us to explore and discover more facts on video editors and converters.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Hey, when you find a wonderful or dramatic song or music in a YouTube video, what would you like to do? For me, I want to download it and listen to it when I’m offline. How about you? Instead of tapping the frequently used links on the YouTube platform, you can convert YouTube to mp3 by using a YouTube to mp3 converter. Then you can always listen to music or audio whenever you want. Therefore, this article will show 10 best free YouTube to mp3 converters for you to convert a YouTube video to mp3, on both Windows and Mac. You will learn:

Warning and Notice: It is illegal when you misuse the content uploaded by other users on YouTube. If it is your content, then go ahead to download the YouTube video and convert it to mp3. You should follow the terms and conditions displayed on the YouTube website.

Part 1: 5 Free Online YouTube to MP3 Converters for Windows and Mac

Whether you’re using a Windows or a Mac computer, you can find a YouTube to MP3 converter that fits your need perfectly from the below list. In the following part, I will share with you some incredible online YouTube videos to MP3 converters. Enlighten and sharpen your skills on video conversion by exploring the discussed steps below:

1. YtMp3 Video Converter

This is a free online YouTube to MP3/MP4 converting tool. It will assist you to accomplish reliable YouTube video conversions at free of cost. There is no need to fill in any details for registration to make use of this online service. This platform offers you an immediate solution to convert YouTube to mp3.

copy-youtube-url

  • Paste the URL on the text field. Then, choose MP3 below the text box and finally hit the Convert button to start the conversion

ytmp31

  • Once the conversion finishes, click Download to save the mp4 file at your desired location in your device.

ytmp33

2. Flvto Converter Tool

If you are looking for a reliable online platform to convert YouTube to MP3, MP4, or AVI**,** this online tool is also the right choice. The steps are quite simple and you can perform the conversion process anytime without any issues. Save the converted file in your desired location and access it whenever you need it. Ease the YouTube conversion process using this online software by following the below instructions:

  • Visit https://www.flvto.biz/en91/ to open Flvto converter tool online with your browser
  • Copy your favorite video’s URL from YouTube, as mentioned before
  • Enter the link to the box, then select the file format as mp3, then click CONVERT TO button to trigger the conversion process

flvto-convert1

  • Once finished, press the Download icon to download and save a converted mp3 file to your computer or local device. You can also send the mp3 to an email or upload it to dropbox directly.

flvto-convert2

3. y2mate YouTube to MP3 Converter

Y2mate is an online YouTube video downloader and converter. This online tool is compatible with all kinds of browsers optimally. You can use this program to convert YouTube to MP3 on both Windows and Mac. This platform allows you to make unlimited file conversions without spending even a penny from your pocket. You can avail for this service anytime and anywhere without any interruptions.

  • Visit https://www.y2mate.com/en68 to open y2mate YouTube to MP3 Converter with your browser
  • Go to YouTube and copy your desired URL link into the clipboard
  • Copy and paste the YouTube URL to the box, and click Start

start-y2mate

  • Just a second, the YouTube video will be converted successfully. Please select the format as MP3 and then hit Download to save it at your favorite storage place in your device for easy retrieval when required.

download-mp3

4. YOUTUBETOMP3 Online

This extraordinary online platform wins your expectations by offering you with free service without any registration. There is no need to download any software to convert YouTube to mp3 instead of stepping into this online platform and carry on with unlimited quality conversion without any issues. Follow the below guidelines for the successful file conversion process:

  • Visit https://youtubetomp3.sc/ to open this YOUTUBETOMP3 Online tool with your browser
  • Take a quick copy of your favorite YouTube link
  • Still paste the URL and select MP3 as the desired format in the list. Next press the Convert button.

youtube-to-mp31

  • Then it will show Success, which means the YouTube video has been converted successfully. Then you can click Download your converted file to save the mp3 as you need.

youtube-to-mp32

5. youtubetomp3music.com

This online YouTube to MP3 converter allows you to convert YouTube video to MP3 with high quality.
It supports both desktop and mobile devices, so you can use it on Windows, Mac, iPhone, or Android. Besides YouTube, it also supports Facebook, Vimeo and Dailymotion, which is great. Below are the brief steps of converting YouTube to MP3.

youtubetomp3music

  • Now, you can choose the MP3 quality from 64kbps to 320kbps, the higher the kbps, the clear the audio.

Choose MP3 quality

  • Click Convert to start the conversion, and then you can choose Download to save the converted YouTube video to local, or choose to Save to Dropbox.

Save converted video

Part 2: YouTube to MP3 Converters for Windows and Mac [Free Download]

For people who will convert YouTube to MP3 audio files often, I recommend you to try the offline YouTube to MP3 downloader. If you have tried the converters above, you may find that some of them are filled with ads. Here are some YouTube to MP3 converters for Windows and Mac that you can download for free.

1. Wondershare UniConverter

UniCovnerter is the professional desktop video converter application from Wondershare. This one-stop video converter provides high-quality video and audio conversion, which is compatible with both Windows and Mac OS. Converting YouTube video to MP3 audio is easy with UniConverter, check the steps below:

  • Download and install UniConverter on your computer (Windows 7 64-bit or later & macOS 10.10 or later). Launch it and then go to the Downloader menu and then click the Plus File icon.

UniConverter download mp3

  • In the pop-up window, paste the YouTube video link. If you want to download multiple MP3 files, you can paste one URL per line to continue, and then click the Download button.
  • In the Download Audio tab, you can choose the downloaded audio quality. In UniConverter, you can download MP3 in 128Kbps, 256Kbps, or 320Kbps high quality. Click Download to start downloading.

UniConverter download mp3

Besides MP3 audio file, you can also download the YouTube video in mp4 format, or download the thumbnail, or the subtitles if needed with UniConverter.

2. 4K Video Downloader

This tool is an offline converter where you have to download the app from its official website to discover it’s built-in features. It is a quality converter, which allows you to download full playlist and channels in your local drive for future reference. This program is compatible with all platforms like Mac, Windows, and Linux, etc. It supports more than 50 languages and it is trusted by million of users across boundaries.

Note

This 4K Video Downloader application enables you to download and convert up to 24 YouTube videos to mp3 files. You need to purchase a license for it if you want to convert more YouTube videos to mp3.

  • Download the 4K Video Downloader application to your computer. It is compatible with both Windows and Mac OS
  • After installation, please open this application on your computer, and copy the video URL from YouTube to your clipboard
  • Tap the Paste Link option, and then this application will detect the URL automatically. You will see it’s parsing the video

4k-video1

  • Once done, drop down the list and select Extract Audio and MP3 as the format. You can hit Choose to change the output directory on your computer to save the converted mp3 file. Finally, press Extract to start the conversion

4k-video2

  • After conversion, you can go to the output directory you set and find the converted mp3.

4k-video3

3. DVDVideoSoft YouTube to MP3 Converter

It is an excellent YouTube to MP3 converter available for free download. This application has ample features like lossless conversion, retains the quality during the conversion process, and lastly it is safe and secure to carry on with the conversion procedure. Apart from the MP3 format, you can also choose other file types like M4A, WAV, FLAC and OGG.

  • Download and install this app to your PC as per the OS type
  • Open this mp3 converter after installation. Copy the URL from YouTube and paste in the blank field by pressing the Paste button.

dvd-mp31

  • Choose MP3 original quality from the drop-down list

dvd-mp32

  • Finally hit the Download button. You can now save the file at any location of your choice without issues.

dvd-mp33

4. Mediahuman’s YouTube to MP3 Converter

This application can work on both Windows and Mac. It also supports downloading playlists and channels from YouTube. The download tracks can be merged with the iTunes platform easily. You can make a copy of HD tracks of YouTube videos at your local disk and listen to it whenever you feel like. This tool saves a lot of time and the required process completes in a few minutes. Let’s see how you can convert YouTube to mp3 using this application:

  • Download this video converter tool and install it to your computer
  • Launch this application. Then go to YouTube and copy the video URL to the clipboard
  • Click Paste link option(you should copy the YouTube URL first, otherwise this option will gray out), and it will load the YouTube video

media-download4

  • Then hit the download icon to trigger the conversion process

media-download1

  • Once done, you can click the Search icon to locate the converted mp3 file on your computer.

media-download3

5. Clipgrab

This open-source video converter assists you to convert YouTube to mp3 optimally. It is enough if you tap the download link from its official website without any fee. This free software updates with the latest controls now and then to serve their customers efficiently. Take a glance at the steps regarding the conversion procedure

  • Download and install this free application to your computer
  • Open this application after installation, and go to the Downloads tab at the top
  • Copy and paste and your favorite YouTube video link to the box, and choose MP3 format followed by adjusting HD quality. At last, press Grab this clip! button to trigger the conversion

grab1

  • Once finished, you can click Open the target folder of the selected download to find the converted mp3 file.

grab2

Part3: Bonus Tip—Edit &Cut MP3 with Wondershare Filmora

In case if you want to edit and customize the downloaded MP3 file from YouTube, what can you do? Get started with Wondershare Filmora! It is a prestigious product from Wondershare to carry out the editing process after you convert YouTube to mp3 from your favorite tracks.

Excited to explore dazzling features then scroll down:

  • Flexible audio control to do more audio adjustment
  • Cut and trim your desired tracks in audio and video files
  • Get rid of noise and unwanted background disturbances in the audio files
  • This tool guarantees crisp and quality video and audio files

Just surf through the below guidelines to cut or edit your mp3 file:

  • Download and install the program below. Then open Filmora on your computer

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

  • Hit the File-Import Media option to load the converted mp3 file to the Media Library

import-mp31

  • Add the mp3 to the timeline, move the indicator to the place you want to cut, then click the red scissor icon to cut the mp3.

cut-mp32

  • And you can right-click the mp3 on the timeline, select Adjust Audio to get more audio control. The users can fade in/out the audio, adjust the volume/pitch, remove background noise, etc.

adjust-mp33

To sum up

Finally, it is time to conclude the discussion on a wide range of free YouTube to mp3 converters. You had a better idea of different video converters both on the online and offline platforms. Choose Filmora to obtain better quality edited audio and video tracks. You can now convert, edit, and store it at your desired location of video and audio files effortlessly. You can give your comments and write down your suggestions regarding this article. Get connected with us to explore and discover more facts on video editors and converters.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

Hey, when you find a wonderful or dramatic song or music in a YouTube video, what would you like to do? For me, I want to download it and listen to it when I’m offline. How about you? Instead of tapping the frequently used links on the YouTube platform, you can convert YouTube to mp3 by using a YouTube to mp3 converter. Then you can always listen to music or audio whenever you want. Therefore, this article will show 10 best free YouTube to mp3 converters for you to convert a YouTube video to mp3, on both Windows and Mac. You will learn:

Warning and Notice: It is illegal when you misuse the content uploaded by other users on YouTube. If it is your content, then go ahead to download the YouTube video and convert it to mp3. You should follow the terms and conditions displayed on the YouTube website.

Part 1: 5 Free Online YouTube to MP3 Converters for Windows and Mac

Whether you’re using a Windows or a Mac computer, you can find a YouTube to MP3 converter that fits your need perfectly from the below list. In the following part, I will share with you some incredible online YouTube videos to MP3 converters. Enlighten and sharpen your skills on video conversion by exploring the discussed steps below:

1. YtMp3 Video Converter

This is a free online YouTube to MP3/MP4 converting tool. It will assist you to accomplish reliable YouTube video conversions at free of cost. There is no need to fill in any details for registration to make use of this online service. This platform offers you an immediate solution to convert YouTube to mp3.

copy-youtube-url

  • Paste the URL on the text field. Then, choose MP3 below the text box and finally hit the Convert button to start the conversion

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  • Once the conversion finishes, click Download to save the mp4 file at your desired location in your device.

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2. Flvto Converter Tool

If you are looking for a reliable online platform to convert YouTube to MP3, MP4, or AVI**,** this online tool is also the right choice. The steps are quite simple and you can perform the conversion process anytime without any issues. Save the converted file in your desired location and access it whenever you need it. Ease the YouTube conversion process using this online software by following the below instructions:

  • Visit https://www.flvto.biz/en91/ to open Flvto converter tool online with your browser
  • Copy your favorite video’s URL from YouTube, as mentioned before
  • Enter the link to the box, then select the file format as mp3, then click CONVERT TO button to trigger the conversion process

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  • Once finished, press the Download icon to download and save a converted mp3 file to your computer or local device. You can also send the mp3 to an email or upload it to dropbox directly.

flvto-convert2

3. y2mate YouTube to MP3 Converter

Y2mate is an online YouTube video downloader and converter. This online tool is compatible with all kinds of browsers optimally. You can use this program to convert YouTube to MP3 on both Windows and Mac. This platform allows you to make unlimited file conversions without spending even a penny from your pocket. You can avail for this service anytime and anywhere without any interruptions.

  • Visit https://www.y2mate.com/en68 to open y2mate YouTube to MP3 Converter with your browser
  • Go to YouTube and copy your desired URL link into the clipboard
  • Copy and paste the YouTube URL to the box, and click Start

start-y2mate

  • Just a second, the YouTube video will be converted successfully. Please select the format as MP3 and then hit Download to save it at your favorite storage place in your device for easy retrieval when required.

download-mp3

4. YOUTUBETOMP3 Online

This extraordinary online platform wins your expectations by offering you with free service without any registration. There is no need to download any software to convert YouTube to mp3 instead of stepping into this online platform and carry on with unlimited quality conversion without any issues. Follow the below guidelines for the successful file conversion process:

  • Visit https://youtubetomp3.sc/ to open this YOUTUBETOMP3 Online tool with your browser
  • Take a quick copy of your favorite YouTube link
  • Still paste the URL and select MP3 as the desired format in the list. Next press the Convert button.

youtube-to-mp31

  • Then it will show Success, which means the YouTube video has been converted successfully. Then you can click Download your converted file to save the mp3 as you need.

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5. youtubetomp3music.com

This online YouTube to MP3 converter allows you to convert YouTube video to MP3 with high quality.
It supports both desktop and mobile devices, so you can use it on Windows, Mac, iPhone, or Android. Besides YouTube, it also supports Facebook, Vimeo and Dailymotion, which is great. Below are the brief steps of converting YouTube to MP3.

youtubetomp3music

  • Now, you can choose the MP3 quality from 64kbps to 320kbps, the higher the kbps, the clear the audio.

Choose MP3 quality

  • Click Convert to start the conversion, and then you can choose Download to save the converted YouTube video to local, or choose to Save to Dropbox.

Save converted video

Part 2: YouTube to MP3 Converters for Windows and Mac [Free Download]

For people who will convert YouTube to MP3 audio files often, I recommend you to try the offline YouTube to MP3 downloader. If you have tried the converters above, you may find that some of them are filled with ads. Here are some YouTube to MP3 converters for Windows and Mac that you can download for free.

1. Wondershare UniConverter

UniCovnerter is the professional desktop video converter application from Wondershare. This one-stop video converter provides high-quality video and audio conversion, which is compatible with both Windows and Mac OS. Converting YouTube video to MP3 audio is easy with UniConverter, check the steps below:

  • Download and install UniConverter on your computer (Windows 7 64-bit or later & macOS 10.10 or later). Launch it and then go to the Downloader menu and then click the Plus File icon.

UniConverter download mp3

  • In the pop-up window, paste the YouTube video link. If you want to download multiple MP3 files, you can paste one URL per line to continue, and then click the Download button.
  • In the Download Audio tab, you can choose the downloaded audio quality. In UniConverter, you can download MP3 in 128Kbps, 256Kbps, or 320Kbps high quality. Click Download to start downloading.

UniConverter download mp3

Besides MP3 audio file, you can also download the YouTube video in mp4 format, or download the thumbnail, or the subtitles if needed with UniConverter.

2. 4K Video Downloader

This tool is an offline converter where you have to download the app from its official website to discover it’s built-in features. It is a quality converter, which allows you to download full playlist and channels in your local drive for future reference. This program is compatible with all platforms like Mac, Windows, and Linux, etc. It supports more than 50 languages and it is trusted by million of users across boundaries.

Note

This 4K Video Downloader application enables you to download and convert up to 24 YouTube videos to mp3 files. You need to purchase a license for it if you want to convert more YouTube videos to mp3.

  • Download the 4K Video Downloader application to your computer. It is compatible with both Windows and Mac OS
  • After installation, please open this application on your computer, and copy the video URL from YouTube to your clipboard
  • Tap the Paste Link option, and then this application will detect the URL automatically. You will see it’s parsing the video

4k-video1

  • Once done, drop down the list and select Extract Audio and MP3 as the format. You can hit Choose to change the output directory on your computer to save the converted mp3 file. Finally, press Extract to start the conversion

4k-video2

  • After conversion, you can go to the output directory you set and find the converted mp3.

4k-video3

3. DVDVideoSoft YouTube to MP3 Converter

It is an excellent YouTube to MP3 converter available for free download. This application has ample features like lossless conversion, retains the quality during the conversion process, and lastly it is safe and secure to carry on with the conversion procedure. Apart from the MP3 format, you can also choose other file types like M4A, WAV, FLAC and OGG.

  • Download and install this app to your PC as per the OS type
  • Open this mp3 converter after installation. Copy the URL from YouTube and paste in the blank field by pressing the Paste button.

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  • Choose MP3 original quality from the drop-down list

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  • Finally hit the Download button. You can now save the file at any location of your choice without issues.

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4. Mediahuman’s YouTube to MP3 Converter

This application can work on both Windows and Mac. It also supports downloading playlists and channels from YouTube. The download tracks can be merged with the iTunes platform easily. You can make a copy of HD tracks of YouTube videos at your local disk and listen to it whenever you feel like. This tool saves a lot of time and the required process completes in a few minutes. Let’s see how you can convert YouTube to mp3 using this application:

  • Download this video converter tool and install it to your computer
  • Launch this application. Then go to YouTube and copy the video URL to the clipboard
  • Click Paste link option(you should copy the YouTube URL first, otherwise this option will gray out), and it will load the YouTube video

media-download4

  • Then hit the download icon to trigger the conversion process

media-download1

  • Once done, you can click the Search icon to locate the converted mp3 file on your computer.

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5. Clipgrab

This open-source video converter assists you to convert YouTube to mp3 optimally. It is enough if you tap the download link from its official website without any fee. This free software updates with the latest controls now and then to serve their customers efficiently. Take a glance at the steps regarding the conversion procedure

  • Download and install this free application to your computer
  • Open this application after installation, and go to the Downloads tab at the top
  • Copy and paste and your favorite YouTube video link to the box, and choose MP3 format followed by adjusting HD quality. At last, press Grab this clip! button to trigger the conversion

grab1

  • Once finished, you can click Open the target folder of the selected download to find the converted mp3 file.

grab2

Part3: Bonus Tip—Edit &Cut MP3 with Wondershare Filmora

In case if you want to edit and customize the downloaded MP3 file from YouTube, what can you do? Get started with Wondershare Filmora! It is a prestigious product from Wondershare to carry out the editing process after you convert YouTube to mp3 from your favorite tracks.

Excited to explore dazzling features then scroll down:

  • Flexible audio control to do more audio adjustment
  • Cut and trim your desired tracks in audio and video files
  • Get rid of noise and unwanted background disturbances in the audio files
  • This tool guarantees crisp and quality video and audio files

Just surf through the below guidelines to cut or edit your mp3 file:

  • Download and install the program below. Then open Filmora on your computer

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

  • Hit the File-Import Media option to load the converted mp3 file to the Media Library

import-mp31

  • Add the mp3 to the timeline, move the indicator to the place you want to cut, then click the red scissor icon to cut the mp3.

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  • And you can right-click the mp3 on the timeline, select Adjust Audio to get more audio control. The users can fade in/out the audio, adjust the volume/pitch, remove background noise, etc.

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To sum up

Finally, it is time to conclude the discussion on a wide range of free YouTube to mp3 converters. You had a better idea of different video converters both on the online and offline platforms. Choose Filmora to obtain better quality edited audio and video tracks. You can now convert, edit, and store it at your desired location of video and audio files effortlessly. You can give your comments and write down your suggestions regarding this article. Get connected with us to explore and discover more facts on video editors and converters.

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Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

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  • Title: "In 2024, Setting Up Success Crafting Your First YouTube Channel"
  • Author: Thomas
  • Created at : 2024-05-31 12:47:47
  • Updated at : 2024-06-01 12:47:47
  • Link: https://youtube-help.techidaily.com/in-2024-setting-up-success-crafting-your-first-youtube-channel/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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