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"In 2024, Strategies for Sustainable Income via Product-Based Videos"
Strategies for Sustainable Income via Product-Based Videos
How to Get Paid to Review Products on YouTube
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Kanto Player Professional
Richard Bennett
Oct 26, 2023• Proven solutions
You can get paid to review products on YouTube, and that’s just one of the benefits. Here are a few more:
- You get to help your viewers by providing them with both factual information, and the opinion of someone they trust (you!).
- Your reviews can help people save money! By watching your videos, viewers will be able to make informed buying decisions.
- Your reviews can help YOU save money! Once you build up a following of loyal subscribers, brands will start sending you free products to review.
How to Make Money on YouTube Doing Product Reviews
First, you need to find a product that you want to review. The product should be related to a topic you know a lot about. This will make your review more credible. It is easier to grow your channel if you focus on a niche (i.e. camera equipment or makeup) you are particularly knowledgeable about.
Part 1: Get Paid by Reviewing Product with Affiliate Links
One of the main ways you can make money doing reviews is through affiliate links. When you join the affiliate program of an online store they will allow you to create special links, called affiliate links, to products listed there. You post these affiliate links in the descriptions of your video reviews and, if viewers choose to click on those links and buy the products, you will earn a sales commission. Here are some stores with great affiliate programs:
1. JVZoo
You can find high end products for about $5 to $10. Budgeting will be important if you plan on purchasing products to review instead of only reviewing products you already own (you should try to review items you already have as much as possible).
2. Click Bank
You can find a wide range of interesting products here, and you can earn as much as 75% on sales commissions if you provide your viewers with an affiliate link.
3. Warrior Plus
This is a highly renowned affiliate program. It very similar to JVZoo.
4. Amazon
It doesn’t get any better than Amazon. You can find just about anything.
Part 2: Getting Products for Free
Once you’ve built up authority as a reviewer, brands will start giving you free stuff to review. Until then, you can buy the products yourself or review products which you already own. It will be a lot cheaper to review things you already have, or which you were already planning to buy, than to buy products for the purpose of reviewing them. Your reviews will also be more detailed and useful when they are on products you are especially familiar with.
Once you start building a following, brands will come to you and it will be your choice whether you want to review the things they send you. Until then, try to promote/review products you already have opinions on.
Glarysoft File Recovery Pro - Helps to recover your lost file/data, even permanently deleted data.
Part 3: Filming the Video
Be completely honest. People are going to know when you are trying to sell something. Fake reviewers are all over the place, and they are easily spotted.
That does not mean you shouldn’t make money through affiliate links, or accept free products to review. So long as you are honest in your opinions, and open with your viewers about any relationships you have with brands, you are not ‘selling out’.
Bottom Line
It takes time to earn any money reviewing products on YouTube. However, once you are an established authority in your niche, brands might start coming to you on their own.
If you were going to be paid to review products on YouTube, what kinds of products would they be? And if you want to make the reviewing video better, you should use a video editing software like Filmora .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
You can get paid to review products on YouTube, and that’s just one of the benefits. Here are a few more:
- You get to help your viewers by providing them with both factual information, and the opinion of someone they trust (you!).
- Your reviews can help people save money! By watching your videos, viewers will be able to make informed buying decisions.
- Your reviews can help YOU save money! Once you build up a following of loyal subscribers, brands will start sending you free products to review.
How to Make Money on YouTube Doing Product Reviews
First, you need to find a product that you want to review. The product should be related to a topic you know a lot about. This will make your review more credible. It is easier to grow your channel if you focus on a niche (i.e. camera equipment or makeup) you are particularly knowledgeable about.
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Part 1: Get Paid by Reviewing Product with Affiliate Links
One of the main ways you can make money doing reviews is through affiliate links. When you join the affiliate program of an online store they will allow you to create special links, called affiliate links, to products listed there. You post these affiliate links in the descriptions of your video reviews and, if viewers choose to click on those links and buy the products, you will earn a sales commission. Here are some stores with great affiliate programs:
1. JVZoo
You can find high end products for about $5 to $10. Budgeting will be important if you plan on purchasing products to review instead of only reviewing products you already own (you should try to review items you already have as much as possible).
2. Click Bank
You can find a wide range of interesting products here, and you can earn as much as 75% on sales commissions if you provide your viewers with an affiliate link.
3. Warrior Plus
This is a highly renowned affiliate program. It very similar to JVZoo.
4. Amazon
It doesn’t get any better than Amazon. You can find just about anything.
Any DRM Removal for Win：Remove DRM from Adobe, Kindle, Sony eReader, Kobo, etc, read your ebooks anywhere.Part 2: Getting Products for Free
Once you’ve built up authority as a reviewer, brands will start giving you free stuff to review. Until then, you can buy the products yourself or review products which you already own. It will be a lot cheaper to review things you already have, or which you were already planning to buy, than to buy products for the purpose of reviewing them. Your reviews will also be more detailed and useful when they are on products you are especially familiar with.
Once you start building a following, brands will come to you and it will be your choice whether you want to review the things they send you. Until then, try to promote/review products you already have opinions on.
Part 3: Filming the Video
Be completely honest. People are going to know when you are trying to sell something. Fake reviewers are all over the place, and they are easily spotted.
That does not mean you shouldn’t make money through affiliate links, or accept free products to review. So long as you are honest in your opinions, and open with your viewers about any relationships you have with brands, you are not ‘selling out’.
Bottom Line
It takes time to earn any money reviewing products on YouTube. However, once you are an established authority in your niche, brands might start coming to you on their own.
If you were going to be paid to review products on YouTube, what kinds of products would they be? And if you want to make the reviewing video better, you should use a video editing software like Filmora .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
You can get paid to review products on YouTube, and that’s just one of the benefits. Here are a few more:
- You get to help your viewers by providing them with both factual information, and the opinion of someone they trust (you!).
- Your reviews can help people save money! By watching your videos, viewers will be able to make informed buying decisions.
- Your reviews can help YOU save money! Once you build up a following of loyal subscribers, brands will start sending you free products to review.
How to Make Money on YouTube Doing Product Reviews
First, you need to find a product that you want to review. The product should be related to a topic you know a lot about. This will make your review more credible. It is easier to grow your channel if you focus on a niche (i.e. camera equipment or makeup) you are particularly knowledgeable about.
Part 1: Get Paid by Reviewing Product with Affiliate Links
One of the main ways you can make money doing reviews is through affiliate links. When you join the affiliate program of an online store they will allow you to create special links, called affiliate links, to products listed there. You post these affiliate links in the descriptions of your video reviews and, if viewers choose to click on those links and buy the products, you will earn a sales commission. Here are some stores with great affiliate programs:
1. JVZoo
You can find high end products for about $5 to $10. Budgeting will be important if you plan on purchasing products to review instead of only reviewing products you already own (you should try to review items you already have as much as possible).
2. Click Bank
You can find a wide range of interesting products here, and you can earn as much as 75% on sales commissions if you provide your viewers with an affiliate link.
3. Warrior Plus
This is a highly renowned affiliate program. It very similar to JVZoo.
4. Amazon
It doesn’t get any better than Amazon. You can find just about anything.
Power Tools add-on for Google Sheets, 12-month subscription
Part 2: Getting Products for Free
Once you’ve built up authority as a reviewer, brands will start giving you free stuff to review. Until then, you can buy the products yourself or review products which you already own. It will be a lot cheaper to review things you already have, or which you were already planning to buy, than to buy products for the purpose of reviewing them. Your reviews will also be more detailed and useful when they are on products you are especially familiar with.
Once you start building a following, brands will come to you and it will be your choice whether you want to review the things they send you. Until then, try to promote/review products you already have opinions on.
Part 3: Filming the Video
Be completely honest. People are going to know when you are trying to sell something. Fake reviewers are all over the place, and they are easily spotted.
That does not mean you shouldn’t make money through affiliate links, or accept free products to review. So long as you are honest in your opinions, and open with your viewers about any relationships you have with brands, you are not ‘selling out’.
Bottom Line
It takes time to earn any money reviewing products on YouTube. However, once you are an established authority in your niche, brands might start coming to you on their own.
If you were going to be paid to review products on YouTube, what kinds of products would they be? And if you want to make the reviewing video better, you should use a video editing software like Filmora .
EaseText Audio to Text Converter for Windows (Personal Edition) - An intelligent tool to transcribe & convert audio to text freely
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
You can get paid to review products on YouTube, and that’s just one of the benefits. Here are a few more:
- You get to help your viewers by providing them with both factual information, and the opinion of someone they trust (you!).
- Your reviews can help people save money! By watching your videos, viewers will be able to make informed buying decisions.
- Your reviews can help YOU save money! Once you build up a following of loyal subscribers, brands will start sending you free products to review.
How to Make Money on YouTube Doing Product Reviews
First, you need to find a product that you want to review. The product should be related to a topic you know a lot about. This will make your review more credible. It is easier to grow your channel if you focus on a niche (i.e. camera equipment or makeup) you are particularly knowledgeable about.
Part 1: Get Paid by Reviewing Product with Affiliate Links
One of the main ways you can make money doing reviews is through affiliate links. When you join the affiliate program of an online store they will allow you to create special links, called affiliate links, to products listed there. You post these affiliate links in the descriptions of your video reviews and, if viewers choose to click on those links and buy the products, you will earn a sales commission. Here are some stores with great affiliate programs:
1. JVZoo
You can find high end products for about $5 to $10. Budgeting will be important if you plan on purchasing products to review instead of only reviewing products you already own (you should try to review items you already have as much as possible).
2. Click Bank
You can find a wide range of interesting products here, and you can earn as much as 75% on sales commissions if you provide your viewers with an affiliate link.
3. Warrior Plus
This is a highly renowned affiliate program. It very similar to JVZoo.
4. Amazon
It doesn’t get any better than Amazon. You can find just about anything.
CalendarBudget - Monthly subscription membership to CalendarBudget via web browser or mobile app. Support included. Part 2: Getting Products for Free
Once you’ve built up authority as a reviewer, brands will start giving you free stuff to review. Until then, you can buy the products yourself or review products which you already own. It will be a lot cheaper to review things you already have, or which you were already planning to buy, than to buy products for the purpose of reviewing them. Your reviews will also be more detailed and useful when they are on products you are especially familiar with.
Once you start building a following, brands will come to you and it will be your choice whether you want to review the things they send you. Until then, try to promote/review products you already have opinions on.
PDF application, powered by AI-based OCR, for unified workflows with both digital and scanned documents. Part 3: Filming the Video
Be completely honest. People are going to know when you are trying to sell something. Fake reviewers are all over the place, and they are easily spotted.
That does not mean you shouldn’t make money through affiliate links, or accept free products to review. So long as you are honest in your opinions, and open with your viewers about any relationships you have with brands, you are not ‘selling out’.
Bottom Line
It takes time to earn any money reviewing products on YouTube. However, once you are an established authority in your niche, brands might start coming to you on their own.
If you were going to be paid to review products on YouTube, what kinds of products would they be? And if you want to make the reviewing video better, you should use a video editing software like Filmora .
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
IGTV VS YouTube: Differences and Which One Should You Use?
IGTV VS YouTube: Should Video Content Creators Use One Platform or The Other?
Shanoon Cox
Mar 27, 2024• Proven solutions
IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.
You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>
IGTV VS YouTube: What’s the difference
Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.
Have a Quick Glance of the Differences
03 Monetization
1. Interface Differences
Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.
2. The Upload Process
The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.
At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.
3. Discovering New Content
IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.
4. Monetization
At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.
5. Analytics and Insights
Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.
Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?
You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.
IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.
However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.
Useful Features of Filmora
- Cokor Matching: Apply color correction setting to multiple clips on one-click.
- Effects: Create blockbuster videos with preset effects.
- Motion Tracking: Track moving items and add elements to it at ease.
- And more waiting for you to discover.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.
You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>
IGTV VS YouTube: What’s the difference
Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.
Have a Quick Glance of the Differences
03 Monetization
1. Interface Differences
Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.
2. The Upload Process
The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.
At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.
3. Discovering New Content
IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.
4. Monetization
At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.
5. Analytics and Insights
Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.
Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?
You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.
IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.
However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.
Useful Features of Filmora
- Cokor Matching: Apply color correction setting to multiple clips on one-click.
- Effects: Create blockbuster videos with preset effects.
- Motion Tracking: Track moving items and add elements to it at ease.
- And more waiting for you to discover.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.
You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>
IGTV VS YouTube: What’s the difference
Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.
Have a Quick Glance of the Differences
03 Monetization
1. Interface Differences
Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.
2. The Upload Process
The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.
At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.
3. Discovering New Content
IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.
4. Monetization
At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.
5. Analytics and Insights
Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.
Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?
You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.
IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.
However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.
Useful Features of Filmora
- Cokor Matching: Apply color correction setting to multiple clips on one-click.
- Effects: Create blockbuster videos with preset effects.
- Motion Tracking: Track moving items and add elements to it at ease.
- And more waiting for you to discover.
Simple and intuitive video editing
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.
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IGTV VS YouTube: What’s the difference
Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.
Have a Quick Glance of the Differences
03 Monetization
1. Interface Differences
Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.
2. The Upload Process
The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.
At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.
3. Discovering New Content
IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.
4. Monetization
At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.
5. Analytics and Insights
Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.
Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?
You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.
IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.
However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.
Useful Features of Filmora
- Cokor Matching: Apply color correction setting to multiple clips on one-click.
- Effects: Create blockbuster videos with preset effects.
- Motion Tracking: Track moving items and add elements to it at ease.
- And more waiting for you to discover.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
- Title: In 2024, Strategies for Sustainable Income via Product-Based Videos
- Author: Thomas
- Created at : 2024-07-29 18:52:53
- Updated at : 2024-07-30 18:52:53
- Link: https://youtube-help.techidaily.com/in-2024-strategies-for-sustainable-income-via-product-based-videos/
- License: This work is licensed under CC BY-NC-SA 4.0.