In 2024, The Analytical Approach to YouTube Content Performance

In 2024, The Analytical Approach to YouTube Content Performance

Thomas Lv13

The Analytical Approach to YouTube Content Performance

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

The Essential Guide to Starting Your First Successful YouTubes for Business

Versatile YouTube Video Editor - Filmora

Create business videos without hassle

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Do you want to be an entrepreneur and become your own boss? Nowadays it is the easiest time to do it. There has been a major shift in the workplace and many people are quitting their jobs to pursue their dreams of becoming entrepreneurs. In this article, we will talk about the best YouTube business channels that you can follow to gain inspiration and follow your dreams.

In this article

01 10 Best YouTube Business Channels You Can Follow

02 How to Create a Business YouTube Channel

Part 1: 10 Best YouTube Business Channels You Can Follow

1. The Startup Van

This YouTube channel is dedicated to motivation when pursuing your dream of starting a startup. The channel provides much information about the steps that one needs to take to start out. One of the best and most informative videos on the channel is How to Keep Culture at Scale. The concept is great and the interviews all happen at the back of a van. The channel has more than 2 million views, even though it was only created in September 2015.

2. Skillshare

If you want to be a small business owner, the skillshare YouTube channel is a great place to start with. The E-learn platform on YouTube is a great source of information to help you start your own business. One of the best videos on the channel is Data Visualization Through Drawing & Visual Thinking, and it’s best known for personal development and learning new skills.

With more than 380 thousand subscribers this is one of the best YouTube channels to hone your entrepreneurial skills.

3. Shopify

Shopify is a well-known platform in the creation of business and business-style. It is very easy to create your own store and start selling straight away. So is without a doubt that its YouTube channel is filled with the best tips for you to start your own business. Have a look at the Making Shoes Look Like Dessert!!!! video to inspire you.

4. Creative Mornings

This YouTube channel is very similar to the Ted Talks format and is one of the most inspirational YouTube channels out there. It is more suitable for creative businesses and creative entrepreneurs and one of the most famous videos on their channel is Simon Sinek - Love Your Work.

5. This Week In Startups

This YouTube channel is great for entrepreneurs that like to think outside the box, and whether or not they are experienced. It focuses on rapid scaling and the ability to develop methods in start-ups that are not conventional. One of their most popular videos is ROOM CEO Brian Chen on Maximizing Open Floor Plans. With more than 23 million views, this is one of the most subscribed business channels around.

6. Small Business Toolbox

Andy Mac had been self-employed for a long, long time and that is what makes him so experienced in this field. This YouTube channel is focused on people that are planning to go self-employed or want to pursue a more independent and freelancing career. It is also aimed at UK people but has many good tips that anyone can follow and apply in their lives. Their must-watch video is Surviving a Self-Assessment Tax Audit. It has more than 21 thousand subscribers and almost a million views, making it one of the best YouTube channels for people that want to go freelance or be their own boss.

7. Marie Forleo

Marie Forleo is the number one author of the New York Times Bestseller with “Everything is Figureoutable”, and is a great source of content for creativity and positivity to help you surpass the most challenging aspects of becoming an entrepreneur. In this YouTube channel, you can find any type of information about creating a business and turning it into a success. Marie Forleo also makes one of the most popular online training programs and turns people’s dreams into profit. One of the best videos on this Youtube channel is 4 Customer Service Secrets to Help Your Business Take Off. The channel is also popular for its tips to develop successful habits and is great if you want to learn new skills to progress in your career or try new ideas. Marie Forleo is one of the most successful entrepreneurs out there and her YouTube channel certainly reveals that with more than 65 million views and more than 700 thousand subscribers. She also has her own Tv show called, MarieTV, where she teaches you to use your talents to become better at being an entrepreneur or your own boss.

8. Fast Company

Fast Company is a YouTube channel is focused on technology and innovation. It will help you to stay on top of the most recent updates in the technological and ever-changing world. In this channel, they talk much about looking for disruption when creating a company and how to quickly scale it. Their must-watch video is Kind CEO on The Company’s Social Mission, which will help you create the perfect environment in your company. With more than 29 million views and 102 thousand subscribers, this YouTube channel is rapidly becoming one of the most predominant YouTube channels out there when it comes to business and entrepreneurship.

9. Robin Sharma

With the video, How to Shift From a Business to a Movement, Robin Sharma became one of the most predominant Youtubers when it comes to leadership and business advice. Robin Sharma focuses on beating procrastination and self-doubt, as well as being a bestselling author. His books are read by many celebrities, from billionaires to royalty and rock stars, as well as many famous CEO.

10. Crouch Accounting

If you are looking for financial news, Crouch Accounting is one of the best Youtube channels. Having a good understanding of accounting is essential to creating a startup and turning it into a success. It is dedicated to small businesses, but it has tips for any kind of business, as well as freelancers. Their video What Successful Freelancers Wish They’d Known From the Start, is a great source of information for people starting out in the freelancing world.

Part 2: How to Create a Business YouTube Channel

Show Your Company’s Value

You have to showcase your company, and the best way to do it is by being active on social media platforms. You have to promote the value proposition of your company and also focus on its USP.

Use Social Media

Interacting with your followers on social media is one of the most important things you can do to promote your company. Create engaging content to expand your base of followers.

Use Smart Video Editor

When creating small videos, is important that you share tips and describe your products in your videos. Bite-sized how-to videos are great to engage with your followers. For that, you can use Filmora that is equipped with the most advanced tools to turn your videos into the best possible content.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Conclusion

In this day and age, many people are shifting to freelancing or creating companies to become their own bosses. In this article, we go through some of the best Youtube channels to allow you to do just that. There are many tips and essential information that will help you turn your dream true.

Try It Free Try It Free

Do you want to be an entrepreneur and become your own boss? Nowadays it is the easiest time to do it. There has been a major shift in the workplace and many people are quitting their jobs to pursue their dreams of becoming entrepreneurs. In this article, we will talk about the best YouTube business channels that you can follow to gain inspiration and follow your dreams.

In this article

01 10 Best YouTube Business Channels You Can Follow

02 How to Create a Business YouTube Channel

Part 1: 10 Best YouTube Business Channels You Can Follow

1. The Startup Van

This YouTube channel is dedicated to motivation when pursuing your dream of starting a startup. The channel provides much information about the steps that one needs to take to start out. One of the best and most informative videos on the channel is How to Keep Culture at Scale. The concept is great and the interviews all happen at the back of a van. The channel has more than 2 million views, even though it was only created in September 2015.

2. Skillshare

If you want to be a small business owner, the skillshare YouTube channel is a great place to start with. The E-learn platform on YouTube is a great source of information to help you start your own business. One of the best videos on the channel is Data Visualization Through Drawing & Visual Thinking, and it’s best known for personal development and learning new skills.

With more than 380 thousand subscribers this is one of the best YouTube channels to hone your entrepreneurial skills.

3. Shopify

Shopify is a well-known platform in the creation of business and business-style. It is very easy to create your own store and start selling straight away. So is without a doubt that its YouTube channel is filled with the best tips for you to start your own business. Have a look at the Making Shoes Look Like Dessert!!!! video to inspire you.

4. Creative Mornings

This YouTube channel is very similar to the Ted Talks format and is one of the most inspirational YouTube channels out there. It is more suitable for creative businesses and creative entrepreneurs and one of the most famous videos on their channel is Simon Sinek - Love Your Work.

5. This Week In Startups

This YouTube channel is great for entrepreneurs that like to think outside the box, and whether or not they are experienced. It focuses on rapid scaling and the ability to develop methods in start-ups that are not conventional. One of their most popular videos is ROOM CEO Brian Chen on Maximizing Open Floor Plans. With more than 23 million views, this is one of the most subscribed business channels around.

6. Small Business Toolbox

Andy Mac had been self-employed for a long, long time and that is what makes him so experienced in this field. This YouTube channel is focused on people that are planning to go self-employed or want to pursue a more independent and freelancing career. It is also aimed at UK people but has many good tips that anyone can follow and apply in their lives. Their must-watch video is Surviving a Self-Assessment Tax Audit. It has more than 21 thousand subscribers and almost a million views, making it one of the best YouTube channels for people that want to go freelance or be their own boss.

7. Marie Forleo

Marie Forleo is the number one author of the New York Times Bestseller with “Everything is Figureoutable”, and is a great source of content for creativity and positivity to help you surpass the most challenging aspects of becoming an entrepreneur. In this YouTube channel, you can find any type of information about creating a business and turning it into a success. Marie Forleo also makes one of the most popular online training programs and turns people’s dreams into profit. One of the best videos on this Youtube channel is 4 Customer Service Secrets to Help Your Business Take Off. The channel is also popular for its tips to develop successful habits and is great if you want to learn new skills to progress in your career or try new ideas. Marie Forleo is one of the most successful entrepreneurs out there and her YouTube channel certainly reveals that with more than 65 million views and more than 700 thousand subscribers. She also has her own Tv show called, MarieTV, where she teaches you to use your talents to become better at being an entrepreneur or your own boss.

8. Fast Company

Fast Company is a YouTube channel is focused on technology and innovation. It will help you to stay on top of the most recent updates in the technological and ever-changing world. In this channel, they talk much about looking for disruption when creating a company and how to quickly scale it. Their must-watch video is Kind CEO on The Company’s Social Mission, which will help you create the perfect environment in your company. With more than 29 million views and 102 thousand subscribers, this YouTube channel is rapidly becoming one of the most predominant YouTube channels out there when it comes to business and entrepreneurship.

9. Robin Sharma

With the video, How to Shift From a Business to a Movement, Robin Sharma became one of the most predominant Youtubers when it comes to leadership and business advice. Robin Sharma focuses on beating procrastination and self-doubt, as well as being a bestselling author. His books are read by many celebrities, from billionaires to royalty and rock stars, as well as many famous CEO.

10. Crouch Accounting

If you are looking for financial news, Crouch Accounting is one of the best Youtube channels. Having a good understanding of accounting is essential to creating a startup and turning it into a success. It is dedicated to small businesses, but it has tips for any kind of business, as well as freelancers. Their video What Successful Freelancers Wish They’d Known From the Start, is a great source of information for people starting out in the freelancing world.

Part 2: How to Create a Business YouTube Channel

Show Your Company’s Value

You have to showcase your company, and the best way to do it is by being active on social media platforms. You have to promote the value proposition of your company and also focus on its USP.

Use Social Media

Interacting with your followers on social media is one of the most important things you can do to promote your company. Create engaging content to expand your base of followers.

Use Smart Video Editor

When creating small videos, is important that you share tips and describe your products in your videos. Bite-sized how-to videos are great to engage with your followers. For that, you can use Filmora that is equipped with the most advanced tools to turn your videos into the best possible content.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Conclusion

In this day and age, many people are shifting to freelancing or creating companies to become their own bosses. In this article, we go through some of the best Youtube channels to allow you to do just that. There are many tips and essential information that will help you turn your dream true.

Try It Free Try It Free

Do you want to be an entrepreneur and become your own boss? Nowadays it is the easiest time to do it. There has been a major shift in the workplace and many people are quitting their jobs to pursue their dreams of becoming entrepreneurs. In this article, we will talk about the best YouTube business channels that you can follow to gain inspiration and follow your dreams.

In this article

01 10 Best YouTube Business Channels You Can Follow

02 How to Create a Business YouTube Channel

Part 1: 10 Best YouTube Business Channels You Can Follow

1. The Startup Van

This YouTube channel is dedicated to motivation when pursuing your dream of starting a startup. The channel provides much information about the steps that one needs to take to start out. One of the best and most informative videos on the channel is How to Keep Culture at Scale. The concept is great and the interviews all happen at the back of a van. The channel has more than 2 million views, even though it was only created in September 2015.

2. Skillshare

If you want to be a small business owner, the skillshare YouTube channel is a great place to start with. The E-learn platform on YouTube is a great source of information to help you start your own business. One of the best videos on the channel is Data Visualization Through Drawing & Visual Thinking, and it’s best known for personal development and learning new skills.

With more than 380 thousand subscribers this is one of the best YouTube channels to hone your entrepreneurial skills.

3. Shopify

Shopify is a well-known platform in the creation of business and business-style. It is very easy to create your own store and start selling straight away. So is without a doubt that its YouTube channel is filled with the best tips for you to start your own business. Have a look at the Making Shoes Look Like Dessert!!!! video to inspire you.

4. Creative Mornings

This YouTube channel is very similar to the Ted Talks format and is one of the most inspirational YouTube channels out there. It is more suitable for creative businesses and creative entrepreneurs and one of the most famous videos on their channel is Simon Sinek - Love Your Work.

5. This Week In Startups

This YouTube channel is great for entrepreneurs that like to think outside the box, and whether or not they are experienced. It focuses on rapid scaling and the ability to develop methods in start-ups that are not conventional. One of their most popular videos is ROOM CEO Brian Chen on Maximizing Open Floor Plans. With more than 23 million views, this is one of the most subscribed business channels around.

6. Small Business Toolbox

Andy Mac had been self-employed for a long, long time and that is what makes him so experienced in this field. This YouTube channel is focused on people that are planning to go self-employed or want to pursue a more independent and freelancing career. It is also aimed at UK people but has many good tips that anyone can follow and apply in their lives. Their must-watch video is Surviving a Self-Assessment Tax Audit. It has more than 21 thousand subscribers and almost a million views, making it one of the best YouTube channels for people that want to go freelance or be their own boss.

7. Marie Forleo

Marie Forleo is the number one author of the New York Times Bestseller with “Everything is Figureoutable”, and is a great source of content for creativity and positivity to help you surpass the most challenging aspects of becoming an entrepreneur. In this YouTube channel, you can find any type of information about creating a business and turning it into a success. Marie Forleo also makes one of the most popular online training programs and turns people’s dreams into profit. One of the best videos on this Youtube channel is 4 Customer Service Secrets to Help Your Business Take Off. The channel is also popular for its tips to develop successful habits and is great if you want to learn new skills to progress in your career or try new ideas. Marie Forleo is one of the most successful entrepreneurs out there and her YouTube channel certainly reveals that with more than 65 million views and more than 700 thousand subscribers. She also has her own Tv show called, MarieTV, where she teaches you to use your talents to become better at being an entrepreneur or your own boss.

8. Fast Company

Fast Company is a YouTube channel is focused on technology and innovation. It will help you to stay on top of the most recent updates in the technological and ever-changing world. In this channel, they talk much about looking for disruption when creating a company and how to quickly scale it. Their must-watch video is Kind CEO on The Company’s Social Mission, which will help you create the perfect environment in your company. With more than 29 million views and 102 thousand subscribers, this YouTube channel is rapidly becoming one of the most predominant YouTube channels out there when it comes to business and entrepreneurship.

9. Robin Sharma

With the video, How to Shift From a Business to a Movement, Robin Sharma became one of the most predominant Youtubers when it comes to leadership and business advice. Robin Sharma focuses on beating procrastination and self-doubt, as well as being a bestselling author. His books are read by many celebrities, from billionaires to royalty and rock stars, as well as many famous CEO.

10. Crouch Accounting

If you are looking for financial news, Crouch Accounting is one of the best Youtube channels. Having a good understanding of accounting is essential to creating a startup and turning it into a success. It is dedicated to small businesses, but it has tips for any kind of business, as well as freelancers. Their video What Successful Freelancers Wish They’d Known From the Start, is a great source of information for people starting out in the freelancing world.

Part 2: How to Create a Business YouTube Channel

Show Your Company’s Value

You have to showcase your company, and the best way to do it is by being active on social media platforms. You have to promote the value proposition of your company and also focus on its USP.

Use Social Media

Interacting with your followers on social media is one of the most important things you can do to promote your company. Create engaging content to expand your base of followers.

Use Smart Video Editor

When creating small videos, is important that you share tips and describe your products in your videos. Bite-sized how-to videos are great to engage with your followers. For that, you can use Filmora that is equipped with the most advanced tools to turn your videos into the best possible content.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Conclusion

In this day and age, many people are shifting to freelancing or creating companies to become their own bosses. In this article, we go through some of the best Youtube channels to allow you to do just that. There are many tips and essential information that will help you turn your dream true.

Try It Free Try It Free

Do you want to be an entrepreneur and become your own boss? Nowadays it is the easiest time to do it. There has been a major shift in the workplace and many people are quitting their jobs to pursue their dreams of becoming entrepreneurs. In this article, we will talk about the best YouTube business channels that you can follow to gain inspiration and follow your dreams.

In this article

01 10 Best YouTube Business Channels You Can Follow

02 How to Create a Business YouTube Channel

Part 1: 10 Best YouTube Business Channels You Can Follow

1. The Startup Van

This YouTube channel is dedicated to motivation when pursuing your dream of starting a startup. The channel provides much information about the steps that one needs to take to start out. One of the best and most informative videos on the channel is How to Keep Culture at Scale. The concept is great and the interviews all happen at the back of a van. The channel has more than 2 million views, even though it was only created in September 2015.

2. Skillshare

If you want to be a small business owner, the skillshare YouTube channel is a great place to start with. The E-learn platform on YouTube is a great source of information to help you start your own business. One of the best videos on the channel is Data Visualization Through Drawing & Visual Thinking, and it’s best known for personal development and learning new skills.

With more than 380 thousand subscribers this is one of the best YouTube channels to hone your entrepreneurial skills.

3. Shopify

Shopify is a well-known platform in the creation of business and business-style. It is very easy to create your own store and start selling straight away. So is without a doubt that its YouTube channel is filled with the best tips for you to start your own business. Have a look at the Making Shoes Look Like Dessert!!!! video to inspire you.

4. Creative Mornings

This YouTube channel is very similar to the Ted Talks format and is one of the most inspirational YouTube channels out there. It is more suitable for creative businesses and creative entrepreneurs and one of the most famous videos on their channel is Simon Sinek - Love Your Work.

5. This Week In Startups

This YouTube channel is great for entrepreneurs that like to think outside the box, and whether or not they are experienced. It focuses on rapid scaling and the ability to develop methods in start-ups that are not conventional. One of their most popular videos is ROOM CEO Brian Chen on Maximizing Open Floor Plans. With more than 23 million views, this is one of the most subscribed business channels around.

6. Small Business Toolbox

Andy Mac had been self-employed for a long, long time and that is what makes him so experienced in this field. This YouTube channel is focused on people that are planning to go self-employed or want to pursue a more independent and freelancing career. It is also aimed at UK people but has many good tips that anyone can follow and apply in their lives. Their must-watch video is Surviving a Self-Assessment Tax Audit. It has more than 21 thousand subscribers and almost a million views, making it one of the best YouTube channels for people that want to go freelance or be their own boss.

7. Marie Forleo

Marie Forleo is the number one author of the New York Times Bestseller with “Everything is Figureoutable”, and is a great source of content for creativity and positivity to help you surpass the most challenging aspects of becoming an entrepreneur. In this YouTube channel, you can find any type of information about creating a business and turning it into a success. Marie Forleo also makes one of the most popular online training programs and turns people’s dreams into profit. One of the best videos on this Youtube channel is 4 Customer Service Secrets to Help Your Business Take Off. The channel is also popular for its tips to develop successful habits and is great if you want to learn new skills to progress in your career or try new ideas. Marie Forleo is one of the most successful entrepreneurs out there and her YouTube channel certainly reveals that with more than 65 million views and more than 700 thousand subscribers. She also has her own Tv show called, MarieTV, where she teaches you to use your talents to become better at being an entrepreneur or your own boss.

8. Fast Company

Fast Company is a YouTube channel is focused on technology and innovation. It will help you to stay on top of the most recent updates in the technological and ever-changing world. In this channel, they talk much about looking for disruption when creating a company and how to quickly scale it. Their must-watch video is Kind CEO on The Company’s Social Mission, which will help you create the perfect environment in your company. With more than 29 million views and 102 thousand subscribers, this YouTube channel is rapidly becoming one of the most predominant YouTube channels out there when it comes to business and entrepreneurship.

9. Robin Sharma

With the video, How to Shift From a Business to a Movement, Robin Sharma became one of the most predominant Youtubers when it comes to leadership and business advice. Robin Sharma focuses on beating procrastination and self-doubt, as well as being a bestselling author. His books are read by many celebrities, from billionaires to royalty and rock stars, as well as many famous CEO.

10. Crouch Accounting

If you are looking for financial news, Crouch Accounting is one of the best Youtube channels. Having a good understanding of accounting is essential to creating a startup and turning it into a success. It is dedicated to small businesses, but it has tips for any kind of business, as well as freelancers. Their video What Successful Freelancers Wish They’d Known From the Start, is a great source of information for people starting out in the freelancing world.

Part 2: How to Create a Business YouTube Channel

Show Your Company’s Value

You have to showcase your company, and the best way to do it is by being active on social media platforms. You have to promote the value proposition of your company and also focus on its USP.

Use Social Media

Interacting with your followers on social media is one of the most important things you can do to promote your company. Create engaging content to expand your base of followers.

Use Smart Video Editor

When creating small videos, is important that you share tips and describe your products in your videos. Bite-sized how-to videos are great to engage with your followers. For that, you can use Filmora that is equipped with the most advanced tools to turn your videos into the best possible content.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Conclusion

In this day and age, many people are shifting to freelancing or creating companies to become their own bosses. In this article, we go through some of the best Youtube channels to allow you to do just that. There are many tips and essential information that will help you turn your dream true.

  • Title: In 2024, The Analytical Approach to YouTube Content Performance
  • Author: Thomas
  • Created at : 2024-05-31 12:39:30
  • Updated at : 2024-06-01 12:39:30
  • Link: https://youtube-help.techidaily.com/in-2024-the-analytical-approach-to-youtube-content-performance/
  • License: This work is licensed under CC BY-NC-SA 4.0.
On this page
In 2024, The Analytical Approach to YouTube Content Performance