In 2024, The Fiscal Picture for Content Makers on YouTube Shorts Platform
The Fiscal Picture for Content Makers on YouTube Shorts Platform
YouTube Shorts have become a craze in the recent past as creators try to get the best out of them. These are short, vertical videos that are 60 seconds long. Originally a way of YouTube attempting to compete with TikTok, Shorts have become a household name. However, are YouTube shorts monetized? Can you get paid for YouTube shorts? The increasing interest in monetizing Shorts has inspired many creators working on their video creation. This article answers the question of can YouTube Shorts be monetized and explains how the revenue-sharing model works.
YouTube Shorts Editor A cross-platform helps creators edit the vertical videos quickly and easily!
Free Download Free Download Learn More
Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing
YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?
Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.
The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down
- Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
- YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
- YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
- From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.
So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.
Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential
YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:
Eligibility Criteria
If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.
To be eligible to the YPP, you will need:
- At least 500 Subscribers
- At least 3,000 valid public hours in the last 12 months, or
- At least 3M valid public Shorts views in the last 90 days
This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:
- Live in a region where the YPP is available
- Comply with YouTube’s channel monetization policies
- Have no Community Guidelines strikes on your channel
- Have an active AdSense account
- Have 2-step verification turned on for your Google account
How Much Can You Earn With Shorts
YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:
- James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
- Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
- Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
- Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views
Part 3. How to Start Earning from YouTube Shorts
Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.
Are You Eligible for YouTube Shorts Earnings?
Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.
When you become eligible, follow these steps to apply for the YPP program:
- Sign in to YouTube on a computer or the YouTube Studio app on a mobile
- Click on your profile picture, and choose YouTube Studio
- Click Earn on the left menu, then select Apply
- Click Start to review your eligibility and accept the base terms
- Click Start to set up an AdSense account. You may also choose to link an existing active one.
- Your application will be in Progress in the Get Reviewed step.
Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.
How to opt in for YouTube Shorts Monetization
After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:
- Sign in to YouTube Studio
- Select Earn in the left menu
- Click Get Started for every module to review and accept their terms
- Accept the Base Terms and the Shorts Monetization Module to monetize Shorts
Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.
Other Ways to Monetize YouTube Shorts
The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:
- Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
- Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
- Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
- Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
- Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.
Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora
To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.
Auto Reframe
The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:
1. Open Filmora and Select Auto Reframe
After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.
2. Launch Directly from the Video
Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.
3. Use the Tools Option
You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.
Other Filmora Features for Editing Shorts
- Split Screen Video Editor – A choice of pre-made templates to create split-screen videos instantly.
- Add Text to Video – Directly add texts to your videos, including subtitles and captions.
- Text To Speech – Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.
Conclusion
YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,
Free Download Free Download Learn More
Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing
YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?
Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.
The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down
- Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
- YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
- YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
- From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.
So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.
Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential
YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:
Eligibility Criteria
If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.
To be eligible to the YPP, you will need:
- At least 500 Subscribers
- At least 3,000 valid public hours in the last 12 months, or
- At least 3M valid public Shorts views in the last 90 days
This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:
- Live in a region where the YPP is available
- Comply with YouTube’s channel monetization policies
- Have no Community Guidelines strikes on your channel
- Have an active AdSense account
- Have 2-step verification turned on for your Google account
How Much Can You Earn With Shorts
YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:
- James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
- Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
- Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
- Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views
Part 3. How to Start Earning from YouTube Shorts
Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.
Key features:
• Import from any devices and cams, including GoPro and drones. All formats supported. Сurrently the only free video editor that allows users to export in a new H265/HEVC codec, something essential for those working with 4K and HD.
• Everything for hassle-free basic editing: cut, crop and merge files, add titles and favorite music
• Visual effects, advanced color correction and trendy Instagram-like filters
• All multimedia processing done from one app: video editing capabilities reinforced by a video converter, a screen capture, a video capture, a disc burner and a YouTube uploader
• Non-linear editing: edit several files with simultaneously
• Easy export to social networks: special profiles for YouTube, Facebook, Vimeo, Twitter and Instagram
• High quality export – no conversion quality loss, double export speed even of HD files due to hardware acceleration
• Stabilization tool will turn shaky or jittery footage into a more stable video automatically.
• Essential toolset for professional video editing: blending modes, Mask tool, advanced multiple-color Chroma Key
Are You Eligible for YouTube Shorts Earnings?
Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.
When you become eligible, follow these steps to apply for the YPP program:
- Sign in to YouTube on a computer or the YouTube Studio app on a mobile
- Click on your profile picture, and choose YouTube Studio
- Click Earn on the left menu, then select Apply
- Click Start to review your eligibility and accept the base terms
- Click Start to set up an AdSense account. You may also choose to link an existing active one.
- Your application will be in Progress in the Get Reviewed step.
Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.
How to opt in for YouTube Shorts Monetization
After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:
- Sign in to YouTube Studio
- Select Earn in the left menu
- Click Get Started for every module to review and accept their terms
- Accept the Base Terms and the Shorts Monetization Module to monetize Shorts
Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.
Other Ways to Monetize YouTube Shorts
The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:
- Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
- Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
- Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
- Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
- Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.
Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora
To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.
Auto Reframe
The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:
1. Open Filmora and Select Auto Reframe
After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.
2. Launch Directly from the Video
Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.
3. Use the Tools Option
You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.
Other Filmora Features for Editing Shorts
- Split Screen Video Editor – A choice of pre-made templates to create split-screen videos instantly.
- Add Text to Video – Directly add texts to your videos, including subtitles and captions.
- Text To Speech – Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.
Conclusion
YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,
How to Captivate Audiences and Gain Traction with YouTube Shorts
How to Get More Views with YouTube Shorts
Richard Bennett
Mar 27, 2024• Proven solutions
One of the biggest challenges that people face while using YouTube Shorts is how to get more views. Many new users wonder what and how should they prepare a video that is both 15-to-60 seconds long, and at the same time, it is engaging enough to make the audience view them with excitement.
With that said, the following sections discuss some best practices, and share a couple of tips to increase views on your YouTube Shorts videos.
- Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
- Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
- Part 3: Optimize YouTube Shorts to Get More Views
- Part 4: How to Analyze YouTube Shorts Performance
Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
Comparatively different from other videos, the ones that are added under the ‘Featured’ section are recommended to the audience throughout the YouTube platform on the basis of the algorithms that automatically determine which clips should be liked beach viewer individually.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
To elaborate, generally, YouTube suggests you a video as per your viewing history, browsing statistics, and other such information that the streaming media giant collects over time. On the other hand, the ‘Featured’ videos are suggested according to what YouTube ‘thinks’ might be of your interest, or could be somehow useful to you.
Therefore, when any clip is added as a ‘Featured’ video, YouTube suggests it to more viewers as compared to those that are published under the ‘Recommended’ category.
Note: Although there is a lot more to cover under the ‘Featured’ videos and channels section such as branding, advertisements, etc., such topics are beyond the scope of this piece.
Adding YouTube Shorts videos to the ‘Featured’ section is fairly simple, and the instructions given below explain how this can be done:
Note: It is assumed that you already have a couple of shorts video published on YouTube.
Step 1: Get to YouTube Studio Customization Section
Go to YouTube on your PC’s web browser, sign in to your Google account, click Your videos from the navigation bar in the left, and click Customization from the left bar when the Studio page opens up.
Step 2: Add YouTube Shorts
Click ADD SECTION from the Layout tab in the right window, and click Short videos from the list that appears next to add the YouTube Shorts category.
Step 3: Add Short videos to Featured sections and Save the Changes
Hold the Short videos bar from the moving handle at the left, and move it right below the Featured sections segment. Once the Short videos category is in the right place, click PUBLISH from the top-right corner of the page to save the changes. From this point onward, any YouTube Shorts video that you publish on your channel will be automatically added as ‘Featured’ after its approval.
Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
The thumbnails are the face of the videos that you publish anywhere online. Therefore, it is imperative to take down the default one that is automatically added by YouTube, and add your own, custom image instead.
To have your own thumbnail, you can either pick any frame from within the video itself, or you can upload a separate photo from your PC, and replace the existing one with it.
Things to Consider for creating attractive thumbnail
While using your custom image as a thumbnail for your YouTube Shots videos, a few things that you should keep in mind include:
- Relevance
Make sure that the new photo that you are planning to use as a thumbnail is relevant to the short video. Any image that is out of context might confuse the viewers, and you may lose your audience and the subscribers forever and for good.
- Clarity
Always use an image with clear content and large text (if any). This lets the viewers easily determine whether the video is of their interest.
- Correctness
You should avoid using misleading images as thumbnails. While such photos would attract more viewers initially, people will gradually lose trust in your channel if they do not find what they expect by the glimpse of the thumbnail.
Part 3: Optimize YouTube Shorts to Get More Views
The fact of the matter is, YouTube Shorts videos aren’t much different that any other video that you publish on the platform. Therefore, the process of optimizing both short and regular videos is identical.
A few things that are extremely important, and play a vital role in optimizing YouTube Shorts videos include:
- Attractive Thumbnail
As mentioned above, the thumbnail of a video is its face, and the prettier and appealing the face is the more audience will it attract, and the more hits your video will get. Therefore, ensure to make the thumbnail of your short videos as attractive as you possibly can.
- Compelling Title
The title says it all. Your short videos will have good chances of getting noticed and hits if they have an impulsive and compelling title that can give the viewers a summary of what they can expect from the clip.
- Detailed Description
The description of your short videos should be complete, and must explain the theme, genre, and nature of the clip. With the detailed description, the viewers will be able to assess if the video would be helpful to them in some manner.
- Tags
Make sure to add relevant tags to your short videos. For instance, adding ‘#Shorts’ in the title or description of the video tells YouTube that the clip is created for YouTube Shorts. Likewise, other tags that are related to the genre and/or theme of the short videos help YouTube suggest your media to the relevant audiences across the website.
Filmora - Best YouTube Shorts Video Editor for PC
- Easily record a video on PC and Mac.
- Edit videos quickly with a wide range of gaming effects.
- Rich video tempaltes and resources for YouTube videos.
- Export to MP4, MOV, MKV, GIF and multiple formats.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
Part 4: How to Analyze YouTube Shorts Performance
YouTube Shorts are videos that are no more than 60 seconds long in length. When added under the ‘Featured’ category, you can see a significant amount of increment in the hits, and therefore the view count and the playback duration of your YouTube channel gets directly affected.
However, because these short videos cannot be monetized, at times you may notice that even though the total playback duration and view counts of your YouTube channel are high, your earnings may not be as much as what you would receive if those clips were published as regular videos.
FAQ: Will YouTube Shorts Performance Impact Other YouTube Stats?
Yes. As mentioned above, the view counts and playback durations of YouTube Shorts videos are added to your channel’s statistics. Therefore, with the number of views your short videos get, the overall performance of your YouTube stats is affected accordingly.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
One of the biggest challenges that people face while using YouTube Shorts is how to get more views. Many new users wonder what and how should they prepare a video that is both 15-to-60 seconds long, and at the same time, it is engaging enough to make the audience view them with excitement.
With that said, the following sections discuss some best practices, and share a couple of tips to increase views on your YouTube Shorts videos.
- Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
- Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
- Part 3: Optimize YouTube Shorts to Get More Views
- Part 4: How to Analyze YouTube Shorts Performance
Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
Comparatively different from other videos, the ones that are added under the ‘Featured’ section are recommended to the audience throughout the YouTube platform on the basis of the algorithms that automatically determine which clips should be liked beach viewer individually.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
To elaborate, generally, YouTube suggests you a video as per your viewing history, browsing statistics, and other such information that the streaming media giant collects over time. On the other hand, the ‘Featured’ videos are suggested according to what YouTube ‘thinks’ might be of your interest, or could be somehow useful to you.
Therefore, when any clip is added as a ‘Featured’ video, YouTube suggests it to more viewers as compared to those that are published under the ‘Recommended’ category.
Note: Although there is a lot more to cover under the ‘Featured’ videos and channels section such as branding, advertisements, etc., such topics are beyond the scope of this piece.
Adding YouTube Shorts videos to the ‘Featured’ section is fairly simple, and the instructions given below explain how this can be done:
Note: It is assumed that you already have a couple of shorts video published on YouTube.
Step 1: Get to YouTube Studio Customization Section
Go to YouTube on your PC’s web browser, sign in to your Google account, click Your videos from the navigation bar in the left, and click Customization from the left bar when the Studio page opens up.
Step 2: Add YouTube Shorts
Click ADD SECTION from the Layout tab in the right window, and click Short videos from the list that appears next to add the YouTube Shorts category.
Step 3: Add Short videos to Featured sections and Save the Changes
Hold the Short videos bar from the moving handle at the left, and move it right below the Featured sections segment. Once the Short videos category is in the right place, click PUBLISH from the top-right corner of the page to save the changes. From this point onward, any YouTube Shorts video that you publish on your channel will be automatically added as ‘Featured’ after its approval.
Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
The thumbnails are the face of the videos that you publish anywhere online. Therefore, it is imperative to take down the default one that is automatically added by YouTube, and add your own, custom image instead.
To have your own thumbnail, you can either pick any frame from within the video itself, or you can upload a separate photo from your PC, and replace the existing one with it.
Things to Consider for creating attractive thumbnail
While using your custom image as a thumbnail for your YouTube Shots videos, a few things that you should keep in mind include:
- Relevance
Make sure that the new photo that you are planning to use as a thumbnail is relevant to the short video. Any image that is out of context might confuse the viewers, and you may lose your audience and the subscribers forever and for good.
- Clarity
Always use an image with clear content and large text (if any). This lets the viewers easily determine whether the video is of their interest.
- Correctness
You should avoid using misleading images as thumbnails. While such photos would attract more viewers initially, people will gradually lose trust in your channel if they do not find what they expect by the glimpse of the thumbnail.
Part 3: Optimize YouTube Shorts to Get More Views
The fact of the matter is, YouTube Shorts videos aren’t much different that any other video that you publish on the platform. Therefore, the process of optimizing both short and regular videos is identical.
A few things that are extremely important, and play a vital role in optimizing YouTube Shorts videos include:
- Attractive Thumbnail
As mentioned above, the thumbnail of a video is its face, and the prettier and appealing the face is the more audience will it attract, and the more hits your video will get. Therefore, ensure to make the thumbnail of your short videos as attractive as you possibly can.
- Compelling Title
The title says it all. Your short videos will have good chances of getting noticed and hits if they have an impulsive and compelling title that can give the viewers a summary of what they can expect from the clip.
- Detailed Description
The description of your short videos should be complete, and must explain the theme, genre, and nature of the clip. With the detailed description, the viewers will be able to assess if the video would be helpful to them in some manner.
- Tags
Make sure to add relevant tags to your short videos. For instance, adding ‘#Shorts’ in the title or description of the video tells YouTube that the clip is created for YouTube Shorts. Likewise, other tags that are related to the genre and/or theme of the short videos help YouTube suggest your media to the relevant audiences across the website.
Filmora - Best YouTube Shorts Video Editor for PC
- Easily record a video on PC and Mac.
- Edit videos quickly with a wide range of gaming effects.
- Rich video tempaltes and resources for YouTube videos.
- Export to MP4, MOV, MKV, GIF and multiple formats.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
Part 4: How to Analyze YouTube Shorts Performance
YouTube Shorts are videos that are no more than 60 seconds long in length. When added under the ‘Featured’ category, you can see a significant amount of increment in the hits, and therefore the view count and the playback duration of your YouTube channel gets directly affected.
However, because these short videos cannot be monetized, at times you may notice that even though the total playback duration and view counts of your YouTube channel are high, your earnings may not be as much as what you would receive if those clips were published as regular videos.
FAQ: Will YouTube Shorts Performance Impact Other YouTube Stats?
Yes. As mentioned above, the view counts and playback durations of YouTube Shorts videos are added to your channel’s statistics. Therefore, with the number of views your short videos get, the overall performance of your YouTube stats is affected accordingly.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
One of the biggest challenges that people face while using YouTube Shorts is how to get more views. Many new users wonder what and how should they prepare a video that is both 15-to-60 seconds long, and at the same time, it is engaging enough to make the audience view them with excitement.
With that said, the following sections discuss some best practices, and share a couple of tips to increase views on your YouTube Shorts videos.
- Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
- Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
- Part 3: Optimize YouTube Shorts to Get More Views
- Part 4: How to Analyze YouTube Shorts Performance
Part 1: Get More Views by Adding Shorts Video to the ‘Featured’ Section
Comparatively different from other videos, the ones that are added under the ‘Featured’ section are recommended to the audience throughout the YouTube platform on the basis of the algorithms that automatically determine which clips should be liked beach viewer individually.
A cross-platform for making videos anywhere for all creators
Why your video editing isn’t good enough? How about some creative inspo?
- 100 Million+ Users
- 150+ Countries and Regions
- 4 Million+ Social Media Followers
- 5 Million+ Stock Media for Use
* Secure Download
To elaborate, generally, YouTube suggests you a video as per your viewing history, browsing statistics, and other such information that the streaming media giant collects over time. On the other hand, the ‘Featured’ videos are suggested according to what YouTube ‘thinks’ might be of your interest, or could be somehow useful to you.
Therefore, when any clip is added as a ‘Featured’ video, YouTube suggests it to more viewers as compared to those that are published under the ‘Recommended’ category.
Note: Although there is a lot more to cover under the ‘Featured’ videos and channels section such as branding, advertisements, etc., such topics are beyond the scope of this piece.
Adding YouTube Shorts videos to the ‘Featured’ section is fairly simple, and the instructions given below explain how this can be done:
Note: It is assumed that you already have a couple of shorts video published on YouTube.
Step 1: Get to YouTube Studio Customization Section
Go to YouTube on your PC’s web browser, sign in to your Google account, click Your videos from the navigation bar in the left, and click Customization from the left bar when the Studio page opens up.
Step 2: Add YouTube Shorts
Click ADD SECTION from the Layout tab in the right window, and click Short videos from the list that appears next to add the YouTube Shorts category.
Step 3: Add Short videos to Featured sections and Save the Changes
Hold the Short videos bar from the moving handle at the left, and move it right below the Featured sections segment. Once the Short videos category is in the right place, click PUBLISH from the top-right corner of the page to save the changes. From this point onward, any YouTube Shorts video that you publish on your channel will be automatically added as ‘Featured’ after its approval.
Part 2: Create Attractive Thumbnail for YouTube Shorts to Get More Views
The thumbnails are the face of the videos that you publish anywhere online. Therefore, it is imperative to take down the default one that is automatically added by YouTube, and add your own, custom image instead.
To have your own thumbnail, you can either pick any frame from within the video itself, or you can upload a separate photo from your PC, and replace the existing one with it.
Things to Consider for creating attractive thumbnail
While using your custom image as a thumbnail for your YouTube Shots videos, a few things that you should keep in mind include:
- Relevance
Make sure that the new photo that you are planning to use as a thumbnail is relevant to the short video. Any image that is out of context might confuse the viewers, and you may lose your audience and the subscribers forever and for good.
- Clarity
Always use an image with clear content and large text (if any). This lets the viewers easily determine whether the video is of their interest.
- Correctness
You should avoid using misleading images as thumbnails. While such photos would attract more viewers initially, people will gradually lose trust in your channel if they do not find what they expect by the glimpse of the thumbnail.
SwifDoo PDF Perpetual (2-PC) Free upgrade. No monthly fees ever.
Part 3: Optimize YouTube Shorts to Get More Views
The fact of the matter is, YouTube Shorts videos aren’t much different that any other video that you publish on the platform. Therefore, the process of optimizing both short and regular videos is identical.
A few things that are extremely important, and play a vital role in optimizing YouTube Shorts videos include:
- Attractive Thumbnail
As mentioned above, the thumbnail of a video is its face, and the prettier and appealing the face is the more audience will it attract, and the more hits your video will get. Therefore, ensure to make the thumbnail of your short videos as attractive as you possibly can.
- Compelling Title
The title says it all. Your short videos will have good chances of getting noticed and hits if they have an impulsive and compelling title that can give the viewers a summary of what they can expect from the clip.
- Detailed Description
The description of your short videos should be complete, and must explain the theme, genre, and nature of the clip. With the detailed description, the viewers will be able to assess if the video would be helpful to them in some manner.
- Tags
Make sure to add relevant tags to your short videos. For instance, adding ‘#Shorts’ in the title or description of the video tells YouTube that the clip is created for YouTube Shorts. Likewise, other tags that are related to the genre and/or theme of the short videos help YouTube suggest your media to the relevant audiences across the website.
Filmora - Best YouTube Shorts Video Editor for PC
- Easily record a video on PC and Mac.
- Edit videos quickly with a wide range of gaming effects.
- Rich video tempaltes and resources for YouTube videos.
- Export to MP4, MOV, MKV, GIF and multiple formats.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
Part 4: How to Analyze YouTube Shorts Performance
YouTube Shorts are videos that are no more than 60 seconds long in length. When added under the ‘Featured’ category, you can see a significant amount of increment in the hits, and therefore the view count and the playback duration of your YouTube channel gets directly affected.
However, because these short videos cannot be monetized, at times you may notice that even though the total playback duration and view counts of your YouTube channel are high, your earnings may not be as much as what you would receive if those clips were published as regular videos.
FAQ: Will YouTube Shorts Performance Impact Other YouTube Stats?
Yes. As mentioned above, the view counts and playback durations of YouTube Shorts videos are added to your channel’s statistics. Therefore, with the number of views your short videos get, the overall performance of your YouTube stats is affected accordingly.
- Title: In 2024, The Fiscal Picture for Content Makers on YouTube Shorts Platform
- Author: Thomas
- Created at : 2024-07-29 19:36:24
- Updated at : 2024-07-30 19:36:24
- Link: https://youtube-help.techidaily.com/in-2024-the-fiscal-picture-for-content-makers-on-youtube-shorts-platform/
- License: This work is licensed under CC BY-NC-SA 4.0.