In 2024, The Ultimate Copyright Strategy for Online Video Creators

In 2024, The Ultimate Copyright Strategy for Online Video Creators

Thomas Lv13

The Ultimate Guide to YouTube Copyright

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

  1. Is the copyrighted content being creatively or purposefully used?
  2. Are there more original content used than copyrighted content in the video?
  3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

  1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

YouTube Copyright notice

  1. Click on the “Copyright Strike” link beside the flagged video to see details
  2. Decide how to respond to the strike:
    1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
    2. Contact the person who reported your video and get the claim retracted
    3. Dispute the claim with a counter notification

Dispute YouTube Copyright Claims

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

  1. View the video that contains your copyrighted material.
  2. Click on “Report”

report copyright infringement

  1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

report copyright infringement

  1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
  2. Submit report and wait for an email confirmation that the infringing content has been removed.

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

  1. Is the copyrighted content being creatively or purposefully used?
  2. Are there more original content used than copyrighted content in the video?
  3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

  1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

YouTube Copyright notice

  1. Click on the “Copyright Strike” link beside the flagged video to see details
  2. Decide how to respond to the strike:
    1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
    2. Contact the person who reported your video and get the claim retracted
    3. Dispute the claim with a counter notification

Dispute YouTube Copyright Claims

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

  1. View the video that contains your copyrighted material.
  2. Click on “Report”

report copyright infringement

  1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

report copyright infringement

  1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
  2. Submit report and wait for an email confirmation that the infringing content has been removed.

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

  1. Is the copyrighted content being creatively or purposefully used?
  2. Are there more original content used than copyrighted content in the video?
  3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

  1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

YouTube Copyright notice

  1. Click on the “Copyright Strike” link beside the flagged video to see details
  2. Decide how to respond to the strike:
    1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
    2. Contact the person who reported your video and get the claim retracted
    3. Dispute the claim with a counter notification

Dispute YouTube Copyright Claims

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

  1. View the video that contains your copyrighted material.
  2. Click on “Report”

report copyright infringement

  1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

report copyright infringement

  1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
  2. Submit report and wait for an email confirmation that the infringing content has been removed.

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

One of the trickiest terrains for new YouTubers to navigate is the land of copyright rules.

We get it, it’s confusing and stressful, especially when what you want to focus on is making videos, but instead, you are worried about getting your account terminated or being sued.

Can you or can’t you use that song or that clip from the movie? That’s all you want to know.

In this article, we are going to address the key areas that YouTubers need to understand when it comes to YouTube copyright. What is okay and what isn’t? What may be considered risky or what would be worth taking a chance?

Remember that everything discussed in this article is only best practices and shouldn’t be taken as definitive legal advice.

Now that we are set, let’s dive in:

Part 1: What is Fair Use?

When we talk about YouTube copyright, we have to talk about fair use.

Without fair use, there wouldn’t be any flexibility for creators. There wouldn’t be mashups, parodies, or lip dubs. Without fair use, any video with copyright content such as music in the background or a reference to a scene from a famous movie will require approval from the content owner and can be removed. Because of fair use, you can publish a video with copyrighted material in it and not have to ask anyone.

Think of fair use as exceptions to copyright rules.

Part 2: What YouTube Considers Fair Use

There are a few aspects YouTube looks at when it comes to determining whether creators are using copyrighted content that meets the fair use exceptions.

  1. Is the copyrighted content being creatively or purposefully used?
  2. Are there more original content used than copyrighted content in the video?
  3. Will your video benefit the original copyrighted content?

Part 3: Types of Content That Meet Fair Use

Some acceptable styles of videos that allow you to exercise fair use are:

Critiques and Reviews: You can use clips of a movie that you review or play a chorus from a song that you are analyzing in a video and it will be okay to use because it’s serving a purpose of educating the viewer.

Tutorials and Commentary: A YouTube gamer streaming the video games and making comments throughout, that is within fair use, because it can be said that it is giving the video game exposure. Additionally, anything that can be classified as tutorials can also fall under fair use. If you have a video teaching people how to play a famous song, like The Beatles’ Let It Be , on piano, that’s fine!

Mashups: Mashups tend to be built entirely out of copyrighted material, but when done well this style of videos are very creative and often serve to promote the original work as opposed to replacing it.

There couldn’t be two more different movies than Toy Story and Fight Club, but somehow thanks the the creativity of a YouTube creator, there is a now a mashup of it. Some might call it an abomination, but this type of recycled art takes skills and planning, and it wouldn’t exist without fair use.

Parody: Imitation for comedic or dramatic effect is an artistic pursuit as long as it is done in a transformative manner. What does transformative mean? It means in some way, the original is being examined.

In this example from The Hillywood Show, we see a parody of both BBC’s Sherlock Holmes and Macklemore & Ryan Lewis’s Thrift Shop. The nuisance of the show and song recreated are there, but nobody who enjoys the originals will sit down and appreciate it in the same way. A parody is in no way trying to replace the original, but rather using the subject, structure, and style of the original as a vessel to another creative work.

If you are reading this, you may have already gotten a YouTube copyright strike.

This may have surprised you. Don’t be too concerned. If it was a mistake, the copyright strike merely acts as a warning, letting you know that the content in your video is copyrighted material.

However, if you were to get 3 copyright strikes in 90 days, you may be penalized by:

- Having all your accounts and videos removed

- Not being able to create a new channel

So what should you do? Here are the steps to take after you receive a copyright strike:

  1. Review the copyright strike by going into Creator Studio > Video Manager > Copyright notice

YouTube Copyright notice

  1. Click on the “Copyright Strike” link beside the flagged video to see details
  2. Decide how to respond to the strike:
    1. Allow the strike to expire after 90 days and complete the YouTube’s copyright school
    2. Contact the person who reported your video and get the claim retracted
    3. Dispute the claim with a counter notification

Dispute YouTube Copyright Claims

It’s not always clear what YouTube deems fair use, but there are a few things you can do to improve your chances of meeting the qualification.

1. Use non-fictional copyright content instead of creative and fictional copyrighted content. You’ll have a better chance of meeting fair use if you use footages from a news broadcast than you would from a movie or television show.

The intent is clear when using non-fictional copyright content, such as in Bad Lip Reading. They aren’t trying to rebroadcast the Mark Zuckerberg integration, they are parodying it. The easier it is for the public to recognize that the content is from a source, and understand that the creator isn’t trying to take credit for it, the more likely it’ll pass the fair use qualification.

However, if Bad Lip Reading posted the content without lip dubbing, then one can argue that they are taking views away from the original news sources and that wouldn’t be fair use.

2. Make sure your video with copyrighted content isn’t replacing the original one. Only use enough of the source material to get your point across and ensure you are not negatively affecting the original through views and sales.

In this example from Screen Prism, we see scenes from Wes Anderson movies all through the video, however, it is not replacing any of the original films. In fact, you can say that because of this video, people will be motivated to go and watch a Wes Anderson movie, those benefiting the original creator.

3. The copyrighted material is essential to your video. Whether the copyrighted content is needed in order to illustrate a point or if that one moment from a well-recognized movie helps tie together the message, as long as the copyrighted material is serving the video in some significant way, then it will be consider fair use.

4. Give the original creator credit. Just because you give the original creator credit doesn’t mean you can rightfully use their content, however, it does give you a better chance at avoiding copyright strike. Most often, the original creators simply want credit for their work. If they see that you have noted that the content was made by them, it will only give them more exposure.

5. Keep it short. There is no precise number of seconds or ratio of copyrighted to original footage you should have in your video to qualify as fair use. But generally, if the copyrighted clip is short and/or broken up, then it stands a better chance at being approved by YouTube.

Part 6: What to Do When Other YouTubers Are Copying Your Content

As a new YouTuber, it’s a little freaky to think that someone is taking your content and republishing it or using your creations in their video without your permission.

If you ever notice that your content is being copied without your approval — if they have duplicated your video completely or is using your video without giving credit — and it is not benefiting your channel in any way, don’t worry, YouTube is designed to protect you.

  1. View the video that contains your copyrighted material.
  2. Click on “Report”

report copyright infringement

  1. Select “Infringes my rights” in the pop up window and click “infringes my copyright” in the dropdown options.

report copyright infringement

  1. Supply additional information to the report form, including the URL of the video infringing your copyrighted content and the URL of your own video.
  2. Submit report and wait for an email confirmation that the infringing content has been removed.

In 2018, YouTube launched a new feature called Copyright Match Tool, which automatically finds videos that are very similar or the same as the ones you’ve created. This gives you the power to determine what to do once you know the video exist.

- You can choose to do nothing.

- You can contact the publisher.

- You can report the video to YouTube for removal.

Key Takeaways

I hope this article has clarified what you can and cannot do with copyrighted content. Here is a quick summary of what we touched on in this post:

- Avoid having 3 copyright strikes on your channel at all costs.

- When using copyrighted material, ensure it is essential to the video and you are not overdoing it.

- Make sure that the copyrighted content does not take views and sales away from the original source.

- Strive to use the copyrighted content in a transformative way, as a parody or a commentary, to educate or inform.

- Give the original creator credit or have it benefit the original by giving more publicity.

- Report any creator that is infringing on your content.

Got any questions on YouTube copyright? Leave a comment below and we’ll help you answer it.

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Step-by-Step Process to Embrace CC Copyrights

How to Use Creative Commons Copyright Licenses [Complete Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

Creative Commons Copyright

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

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author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Creative Commons Copyright

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Creative Commons Copyright

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Creative Commons Copyright

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

  • Title: In 2024, The Ultimate Copyright Strategy for Online Video Creators
  • Author: Thomas
  • Created at : 2024-05-31 12:38:27
  • Updated at : 2024-06-01 12:38:27
  • Link: https://youtube-help.techidaily.com/in-2024-the-ultimate-copyright-strategy-for-online-video-creators/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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In 2024, The Ultimate Copyright Strategy for Online Video Creators