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"In 2024, The Ultimate Yield Yardstick Calculating Your YouTube Influence and Earnings Potential"
The Ultimate Yield Yardstick: Calculating Your YouTube Influence and Earnings Potential
It’s not the easiest way to earn money online, but YouTube is one of the best ways. YouTube is a powerful channel to promote your video and get more traffic.
The most common question is how much YouTubers earn on 100, 1000, or 10,000 views. We’re going to answer that question in this article and explain how to calculate YouTube views to money.
First off, we’re going to talk about how YouTube works.
Next, we’ll examine the importance of YouTube views, plus how to calculate them.
- Estimated your YouTube earning by YouTube revenue reports
- How much money can you make on YouTube?
- Bonus tip: Increase YouTube earnings with a powerful video editing software
Part 1: The rules to know for each means earning money from YouTube
As a YouTube creator, finding ways to earn money from your content cannot be easy. Some creators make a living solely off their channels. Others supplement their income with affiliate marketing, sponsorships, and ad revenue. But if you want to earn money from YouTube truly, you need to understand which monetization methods work best for you and your content.
Here’s what you should know when using each method and why you should consider doing so:
| Methods | Viewers/Clicks/Impressions | Earnings/Commission |
|---|---|---|
| YouTube Ads $1 CPM | 1 million Ad views | Average rate per ad=0.18Total ~ $5000 |
| Brand Sponsorships | 5K Sub 5K-30K Sub 30K-500K Sub 500K-1M+ Sub | $300 $700 $950 $3500 |
| Affiliate Marketing 30%-35% commission | If 100 people buys $20 product through affiliate link. Total $2000 | $2000*35%= $700 |
| Crowdfunding (Patreon, Indiegogo, GoFundMe) $5 | 100 subscribers funds the channel | 100*5=$500 |
| Merchandise Shelf $5 Shirt | 100 subscribers purchases your merch | 100*5=$500 |
| Channel Memberships $5/month | 100 loyal subscribers join membership | 100*5=$500 |
YouTube Ads
The video ads on the platform aren’t lucrative and can be used to supplement your income in the form of AdSense earnings. An actual advertiser pays 0.18 per ad view on average (as shown above). That means 1000 ad views equals $18 and $3-$5 per 1000 views.
Brand Sponsorships
Brands can sponsor your videos to reach their target audience. YouTube videos are a big part of our lives, and brands are becoming increasingly aware of how useful these videos can be. To be eligible for sponsorship, your channel must be of 5000 subscribers.
Affiliate Marketing
YouTubers help brands increase sales by encouraging their viewers to shop at the company’s store or visit its specific product pages. They then earn a commission (30%-35%) on products that people buy after clicking an affiliate link.
Crowdfunding
Today many people use crowdfunding websites to raise money for personal, channel-related projects. Most YouTubers are doing it to generate steady cash flow. Some of them use this source to fund their YouTube videos so that it increases quality and engagement.
Merchandise Shelf
Your merchandise represents and feeds your audience’s connection with you. Your product is your business, so you’re first and foremost an entrepreneur. Then design your YouTube marketing strategy to sell your merchandise and generate income.
Channel Membership
YouTube has a plan that allows you to charge your subscribers for membership on your YouTube channel. Members get access to exclusive live chats, badges, emojis, etc. Subscribers must give a set amount every month to a channel that makes a steady monthly income for YouTubers.
Part 2: Calculate YouTube income by YouTube Money Calculator
How much money do you earn on YouTube? There is no simple way to answer this question, but a YouTube income calculator can give you a rough estimate. It shows you whether you’re getting enough money to keep producing videos or if you need to look for additional ways of making money from your channel.
The tools below provide a detailed breakdown of the earnings from a specific YouTube video or channel based on audience engagement, views, and other factors.
YouTube Money Calculator
Pros
- Does not ask for much information, just a URL
- It has flexibility to check earnings by channel and video separately
Cons
- Calculate earnings based on views only
How-to-steps
Step1 To check earnings by channel, import the channel URL and click the search icon.
Step2 You’ll see the result showing, ‘Number of total Subscribers’, ‘Number of Total Video Views’, ‘Total estimated earnings’, and ‘Average Earnings per Video’.
Step3 If you want to check earnings by video, below you’ll see another search bar where you can paste the specific video URL.
Step4 The result will show you the ‘Number of Total Video Views’, and ‘Estimated Video earnings’.
Aux mode
Pros
- Easy interface, with a view slider
- Does Not require any information
Cons
- Based on your video view count only
How-to-steps
Go to AUX MODE
Step1 You can type total video views or, increase or decrease total views with the arrows.
Step2 Below you’ll find a slider, you can slide forward to increase views and vice versa.
Step3 On your right, you’ll find estimated results in real time. You can also enter your email address to recieve the result in you inbox.
Tunepocket
Pros
- Slider interface shows real time result
- It shows all results based on views, existing video, and revenue of whole channel
Cons
- None
How-to-steps
Step1 The first calculator on the page is based on daily views. Drag the slider according to your video views and below you’ll find estimated earnings including daily, monthly, and annually.
Step2 Scroll down and you’ll find another calculator that requires specific video URL. Copy and paste the URL of YouTube video and get results based on views.
Step3 The last calculator is about the estimated revenue for a channel. You need to paste the channel URL to find the results. It includes, Number of Total Subscribers, Number of Total Videos, Number of Total Video Views, Channel Title, and Estimated Total Earnings
Part 3: Estimated your YouTube earning by YouTube revenue reports
To better understand the best strategies and tactics to optimize your video content, use YouTube analytic reports to help you get a clearer understanding of how your YouTube channel performs. To check your revenue report:
Step1 Login to your YouTube Studio
Step2 In the left menu, select Analytics.
Step3 From the top menu, select Revenue.
RPM
The RPM is calculated based on how much traffic you’re getting from YouTube compared to all your other sources combined. RPM is calculated as total revenue divided by total views times 1000.
Playback-based CPM
Your CPM (Cost Per Thousand) report tells you how much each ad was worth in terms of the percentage of each play a video was spent. The playback-based CPM report shows your estimated average gross revenue per 1000 playbacks where one or more ads are shown.
Monthly estimated revenue
This is a simple report showing the statistics of your video earnings over the last 6 months. It can fluctuate by invalid traffic, content disputes and ad campaign types.
Revenue sources
You must use this report to see your estimated revenue from each revenue source if you have different revenue sources.
Transaction revenue
The transactions reports show you how much your members and fans have spent in transactions. It shows estimated earnings from channel memberships and merch.
Top-earning videos
This top-earning videos report will show you the most profitable videos and their estimated revenue.
Ad type
If you use different types of Ads for your videos, this report will help you find the percentage of your Ads revenue from each ad type.
Part 4: How much money can you make on YouTube?
The answer to that question can vary widely depending on the type of content you produce and the demographics of your target market. However, we’ve found that a single video ad can be worth anywhere from around $100 to $5,000.
It’s safe to say that most YouTubers earn between $1,000 and $10,000 per month from their ads alone. But there are many other factors to take into consideration when calculating the money, you can make on YouTube:
The number of views your videos get
The key to making money from videos on YouTube is views. The more views you have, the more chance of getting paid will increase. So you need to create videos that will get viewers to click.
According to Forbes’s estimation, you can make $3-$5 per 1000 views. e.g., a video with 1,000,000 views can make around $5,000 on views only.
The engagement level of your audience
When building a YouTube channel, the key to success lies in engaging with your audience. After all, if they don’t like what you’re offering, they will not watch your videos. So you’ve got to have a message that resonates and is useful.
Your channel type
The YouTube algorithm is set up to favor channels with a high volume of views per video and high-quality content rather than low-quality channels that generate a lot of traffic but don’t produce quality videos. So, if you want to increase your revenue from your YouTube videos, try to focus on high-quality content.
Your monetization method
Several monetization methods exist, including Subscription, advertising, affiliate marketing, paid search, and sponsorships. Each monetization method requires a slightly different setup and management, resulting in different revenue.
The country you are in
It is important to know that in some countries, making money off YouTube is extremely difficult. For example, in certain countries, monetizing your videos is impossible without using illegal methods, which will get you into legal trouble.
Some other factors, e.g., it’s worth comparing the RPM of your country and other countries, different rules and prices of YouTube Ads depending on your country.
Bonus tip: Increase YouTube earnings with a powerful video editing software
Are you tired of your boring, run-of-the-mill videos? Are you looking for ways to improve your YouTube earnings? Then let’s look at some of the best editing software to help create your next great content.
Wondershare Filmora is a powerful yet easy-to-use video editing software that makes it easier than ever to make awesome videos. Filmora offers more than 50 cutting-edge tools and effects that make it easier to edit any media source, including videos, photos, and music and share the result in just minutes. Use Filmora’s powerful features like keyframing, motion tracking, split screen, instant mode, VFX, templates etc., to make your video stand out.
Here’s a demo of the software, editing YouTube Shorts:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Open Filmora 11 application.
Step2 Open Project Settings
Step3 Change Aspect Ratio, Resolution, and Frame rate
Step4 Drag video to the timeline
Step5 Right-click and select Crop to Fit
Step6 Right-Click again and select Crop and Zoom
Step7 Adjust the frame
Step8 Lastly Export you file
Bottom line
People want to watch a video when searching for the answers to a question. The best videos are designed to help users accomplish their specific goals while providing them with something they can take away and use for themselves. You need to put up good videos to keep viewers coming back.
To do that, use the game-changing Filmora 11 (mentioned in the article) to create engaging YouTube videos and amaze your audience. Slowly but surely, your audience will increase and then all the guidance in this article will help you easily analyze, calculate and increase your YouTube revenue.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Part 1: The rules to know for each means earning money from YouTube
As a YouTube creator, finding ways to earn money from your content cannot be easy. Some creators make a living solely off their channels. Others supplement their income with affiliate marketing, sponsorships, and ad revenue. But if you want to earn money from YouTube truly, you need to understand which monetization methods work best for you and your content.
Here’s what you should know when using each method and why you should consider doing so:
| Methods | Viewers/Clicks/Impressions | Earnings/Commission |
|---|---|---|
| YouTube Ads $1 CPM | 1 million Ad views | Average rate per ad=0.18Total ~ $5000 |
| Brand Sponsorships | 5K Sub 5K-30K Sub 30K-500K Sub 500K-1M+ Sub | $300 $700 $950 $3500 |
| Affiliate Marketing 30%-35% commission | If 100 people buys $20 product through affiliate link. Total $2000 | $2000*35%= $700 |
| Crowdfunding (Patreon, Indiegogo, GoFundMe) $5 | 100 subscribers funds the channel | 100*5=$500 |
| Merchandise Shelf $5 Shirt | 100 subscribers purchases your merch | 100*5=$500 |
| Channel Memberships $5/month | 100 loyal subscribers join membership | 100*5=$500 |
YouTube Ads
The video ads on the platform aren’t lucrative and can be used to supplement your income in the form of AdSense earnings. An actual advertiser pays 0.18 per ad view on average (as shown above). That means 1000 ad views equals $18 and $3-$5 per 1000 views.
Brand Sponsorships
Brands can sponsor your videos to reach their target audience. YouTube videos are a big part of our lives, and brands are becoming increasingly aware of how useful these videos can be. To be eligible for sponsorship, your channel must be of 5000 subscribers.
Affiliate Marketing
YouTubers help brands increase sales by encouraging their viewers to shop at the company’s store or visit its specific product pages. They then earn a commission (30%-35%) on products that people buy after clicking an affiliate link.
Crowdfunding
Today many people use crowdfunding websites to raise money for personal, channel-related projects. Most YouTubers are doing it to generate steady cash flow. Some of them use this source to fund their YouTube videos so that it increases quality and engagement.
Merchandise Shelf
Your merchandise represents and feeds your audience’s connection with you. Your product is your business, so you’re first and foremost an entrepreneur. Then design your YouTube marketing strategy to sell your merchandise and generate income.
Channel Membership
YouTube has a plan that allows you to charge your subscribers for membership on your YouTube channel. Members get access to exclusive live chats, badges, emojis, etc. Subscribers must give a set amount every month to a channel that makes a steady monthly income for YouTubers.
Part 2: Calculate YouTube income by YouTube Money Calculator
How much money do you earn on YouTube? There is no simple way to answer this question, but a YouTube income calculator can give you a rough estimate. It shows you whether you’re getting enough money to keep producing videos or if you need to look for additional ways of making money from your channel.
The tools below provide a detailed breakdown of the earnings from a specific YouTube video or channel based on audience engagement, views, and other factors.
YouTube Money Calculator
Pros
- Does not ask for much information, just a URL
- It has flexibility to check earnings by channel and video separately
Cons
- Calculate earnings based on views only
How-to-steps
Step1 To check earnings by channel, import the channel URL and click the search icon.
Step2 You’ll see the result showing, ‘Number of total Subscribers’, ‘Number of Total Video Views’, ‘Total estimated earnings’, and ‘Average Earnings per Video’.
Step3 If you want to check earnings by video, below you’ll see another search bar where you can paste the specific video URL.
Step4 The result will show you the ‘Number of Total Video Views’, and ‘Estimated Video earnings’.
Aux mode
Pros
- Easy interface, with a view slider
- Does Not require any information
Cons
- Based on your video view count only
How-to-steps
Go to AUX MODE
Step1 You can type total video views or, increase or decrease total views with the arrows.
Step2 Below you’ll find a slider, you can slide forward to increase views and vice versa.
Step3 On your right, you’ll find estimated results in real time. You can also enter your email address to recieve the result in you inbox.
Tunepocket
Pros
- Slider interface shows real time result
- It shows all results based on views, existing video, and revenue of whole channel
Cons
- None
How-to-steps
Step1 The first calculator on the page is based on daily views. Drag the slider according to your video views and below you’ll find estimated earnings including daily, monthly, and annually.
Step2 Scroll down and you’ll find another calculator that requires specific video URL. Copy and paste the URL of YouTube video and get results based on views.
Step3 The last calculator is about the estimated revenue for a channel. You need to paste the channel URL to find the results. It includes, Number of Total Subscribers, Number of Total Videos, Number of Total Video Views, Channel Title, and Estimated Total Earnings
Part 3: Estimated your YouTube earning by YouTube revenue reports
To better understand the best strategies and tactics to optimize your video content, use YouTube analytic reports to help you get a clearer understanding of how your YouTube channel performs. To check your revenue report:
Step1 Login to your YouTube Studio
Step2 In the left menu, select Analytics.
Step3 From the top menu, select Revenue.
RPM
The RPM is calculated based on how much traffic you’re getting from YouTube compared to all your other sources combined. RPM is calculated as total revenue divided by total views times 1000.
Playback-based CPM
Your CPM (Cost Per Thousand) report tells you how much each ad was worth in terms of the percentage of each play a video was spent. The playback-based CPM report shows your estimated average gross revenue per 1000 playbacks where one or more ads are shown.
Monthly estimated revenue
This is a simple report showing the statistics of your video earnings over the last 6 months. It can fluctuate by invalid traffic, content disputes and ad campaign types.
Revenue sources
You must use this report to see your estimated revenue from each revenue source if you have different revenue sources.
Transaction revenue
The transactions reports show you how much your members and fans have spent in transactions. It shows estimated earnings from channel memberships and merch.
Top-earning videos
This top-earning videos report will show you the most profitable videos and their estimated revenue.
Ad type
If you use different types of Ads for your videos, this report will help you find the percentage of your Ads revenue from each ad type.
Part 4: How much money can you make on YouTube?
The answer to that question can vary widely depending on the type of content you produce and the demographics of your target market. However, we’ve found that a single video ad can be worth anywhere from around $100 to $5,000.
It’s safe to say that most YouTubers earn between $1,000 and $10,000 per month from their ads alone. But there are many other factors to take into consideration when calculating the money, you can make on YouTube:
The number of views your videos get
The key to making money from videos on YouTube is views. The more views you have, the more chance of getting paid will increase. So you need to create videos that will get viewers to click.
According to Forbes’s estimation, you can make $3-$5 per 1000 views. e.g., a video with 1,000,000 views can make around $5,000 on views only.
The engagement level of your audience
When building a YouTube channel, the key to success lies in engaging with your audience. After all, if they don’t like what you’re offering, they will not watch your videos. So you’ve got to have a message that resonates and is useful.
Your channel type
The YouTube algorithm is set up to favor channels with a high volume of views per video and high-quality content rather than low-quality channels that generate a lot of traffic but don’t produce quality videos. So, if you want to increase your revenue from your YouTube videos, try to focus on high-quality content.
Your monetization method
Several monetization methods exist, including Subscription, advertising, affiliate marketing, paid search, and sponsorships. Each monetization method requires a slightly different setup and management, resulting in different revenue.
The country you are in
It is important to know that in some countries, making money off YouTube is extremely difficult. For example, in certain countries, monetizing your videos is impossible without using illegal methods, which will get you into legal trouble.
Some other factors, e.g., it’s worth comparing the RPM of your country and other countries, different rules and prices of YouTube Ads depending on your country.
Bonus tip: Increase YouTube earnings with a powerful video editing software
Are you tired of your boring, run-of-the-mill videos? Are you looking for ways to improve your YouTube earnings? Then let’s look at some of the best editing software to help create your next great content.
Wondershare Filmora is a powerful yet easy-to-use video editing software that makes it easier than ever to make awesome videos. Filmora offers more than 50 cutting-edge tools and effects that make it easier to edit any media source, including videos, photos, and music and share the result in just minutes. Use Filmora’s powerful features like keyframing, motion tracking, split screen, instant mode, VFX, templates etc., to make your video stand out.
Here’s a demo of the software, editing YouTube Shorts:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Open Filmora 11 application.
Step2 Open Project Settings
Step3 Change Aspect Ratio, Resolution, and Frame rate
Step4 Drag video to the timeline
Step5 Right-click and select Crop to Fit
Step6 Right-Click again and select Crop and Zoom
Step7 Adjust the frame
Step8 Lastly Export you file
Bottom line
People want to watch a video when searching for the answers to a question. The best videos are designed to help users accomplish their specific goals while providing them with something they can take away and use for themselves. You need to put up good videos to keep viewers coming back.
To do that, use the game-changing Filmora 11 (mentioned in the article) to create engaging YouTube videos and amaze your audience. Slowly but surely, your audience will increase and then all the guidance in this article will help you easily analyze, calculate and increase your YouTube revenue.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Elevating Your Channel: A Gamers’ Blueprint for Success
The Guide to Starting a Successful YouTube Gaming Channel
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
The All-in-One Screen Recorder & Video Editor
- Record desktop screen, voiceover, and webcam simultaneously
- Edit recorded clips quickly with a wide range of professional tools
- Built-in plentiful templates and effects
- Export to MP4, MOV, MKV, GIF and multiple formats
For Win 7 or later (64-bit)
For macOS 10.12 or later
Secure Download
It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
Now is the best and easiest time in history for you to start a YouTube gaming channel. Yet a profitable channel? That’s another story. In this article, I am going to highlight the key elements you need to become the best YouTube gamer you can be.
Table of Content:
- Have a Greater Purpose
- Create an Identity
- Type of Gaming Videos
- Have a Budget
- Optimization Matter
- Be Cautious of Content Strike and Demonetization
Starting a gaming channel today will mean that you will be a small fish in a big ocean. The amount of content on YouTube is massive, and in order to stand out, you will need three intangibles:
- Patience
- Consistency
- Creativity
If you are willing to commit to this long term, then it’s the best time in history for you to start a YouTube gaming channel.
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It’s the best time because you will have so many pioneers and successful creators to draw inspiration and knowledge from. You’ll be standing on the shoulders of giants like PewDiePie, Markiplier, Jacksepticeye, and CinnamonToastKen.
The trail has been blazed and you’re in the new frontier. Now, here’s what you need to know about starting a YouTube gaming channel.
1. Have a Greater Purpose
According to Tubular Insights , 15% of all content on YouTube is related to video games. That’s a lot.
Additionally, as of 2018, YouTube has a new monetization requirement. To enable monetization, you will need 1,000 subscribers and 4,000 hours of watch time in the last 12 months.
If you think you can make a few videos and start making money, I’m sorry, but I’ll have to disappoint you. YouTube is fun and a wonderful way to increase the social aspect of gaming and enhance your enjoyment. Approach it the same way you’ve approached gaming all along, as a fun way to spend your time.
Enjoy the journey… and what a journey it can be. Do it for the love of playing games and making videos, and not about getting subscribers or views. If you don’t change your attitude, it’s a grueling climb if all you want is to reach the finish line (which is nowhere in sight).
Why am I telling you this? Well, if you don’t have a greater purpose than simply growing subscribers and making money off YouTube, then you are going to get discouraged and give up. It’s not a get-rich-fast plan.
Here is how you find your greater purpose:
1. Give Value
You want to make good YouTube gaming content like those popular YouTubers that came before you.
But… what makes good YouTube content?
Simply put, good content should exhibit these factors:
Entertaining: Tell a story and sensationalize the emotions that come out of you when you play games.
Educational: Find hidden stages, new tricks, and talk about the lore and history that brought this game to life.
Inspiring: Encourage viewers to try new games and play along. Help people discover their next pastime and thank viewers for spending their time with you.
This is what gives your content value, and creating content with value should be your ultimate purpose. Making your viewers feel good is, in a way, better than money, no?
2. Make YouTube a Part of Your Daily/Weekly Ritual
YouTube should be a part of your regular schedule.
At first, it’ll be easy. Like anything new, your YouTube channel will have a novelty to it. It’s this exciting new project that you have.
But after the first month, that excitement will dampen. By the third month, it’ll become familiar. Here’s where you have to fight the urge to stop. This is where author, Seth Godin calls The Dip .
It’s now working. And like all work, you’ll have to schedule it into your daily life. You’ll have to prioritize YouTube above hanging out with friends, watching another movie, or playing video games without the strain of recording it and being entertaining/educating/inspiring.
However, if you are getting fulfillment from YouTube, you won’t stop even when the going gets hard. Like being a parent, it’s not always fun, but it should always be fulfilling.
Pro Tip: Mark when you are going to be working on YouTube in a calendar, so when someone asks you to hang out or go for dinner, you can check it and let them know you already have plans.
3. Have a Passion to Get Better At Every Step
There are many stages to producing a YouTube video, from pre-production to production to post-production. And within those stages are countless steps.
If YouTube is what you want to do, perhaps the greatest purpose you can have is improving on each of those skill sets along the way.
In the beginning, you will have a surplus of ideas, but once your initial stock of video ideas run dry, you will need to practice coming up with more ideas .
You’ll get better at recording your gameplay, at speaking on camera, at editing your footage, at optimizing your content, and at sharing your videos.
You will enjoy certain steps more than others, but if you are passionate, you will find comfort in striving to improve in each one, little by little.
Pro Tip:Focus on telling a great story . In every video, you should have an objective you want to accomplish. You want to beat a stage, you want to learn a new skill, etc. Once you nail that, all the other elements (screen recording, editing, and your commentary) will fall into place to guide your story from beginning to end.
2. Create an Identity
Your personality and your channel will need to go through a littlebranding exercise . You need to find what sets yourself apart from all the other gaming channels on the Internet. Ask yourself, and be honest with the answer: Why should anyone care about my channel?
1. Be Original
Take inspiration from other YouTubers and adjust it so that it’s unique. You cannot copy the ideas of popular YouTubers, because the public can see that. They can tell the difference between originality and imitation.
Being original doesn’t mean doing something that has never been done before.
Take a look at Jacksepticeye and Markiplier, both are popular YouTubers recognized for their colorful hair, mass use of profanity, and their Let’s Play style of gaming videos. But if you watch their videos, you can see that they are not copying each other but rather adjusting what has proven to be effective to suit their personality.
If something inspires you and you want to make an original version yourself, don’t think that you need to do something completely different, rather ask, how can I make that awesome thing better?
2. Focus on a Specific Aspect of Game
Odds are, you’ll end up playing the same game as other YouTubers. If you’re playing a popular game, then it’s going to be hard for you to establish an audience if your videos are broad.
Consider how your viewers will discover your videos. Are they going to find you through search? If so, what are they searching? There are many aspects to a video game: characters, glitches, stages, etc.
Find a specific aspect of the game to focus on.
Take YouTuber, NoughtPointFourLive, who instead of playing the game via a linear campaign, finds ridiculous situations, odd tricks, and easter eggs in Grand Theft Auto:
3. Hook Audience With Something Funny Or Interesting — And Lead Up To It
Every video you make should tell a story. It doesn’t matter if the storyline is the one in the video game or if it’s happening to you in real life. What matters is that you are aware of where the climax is.
The climax is what your story hinges on: it’s when Mario confronts Bowser.
This is what your audience is watching for. They want to know who wins.
To hook your audience right away, open with the most exciting part. The bit leading up to the climax. But don’t give away the ending. You want to hook them. Give a promise that this video is worth watching and that eventually, it will deliver.
Check out this example from YouTuber, Lachlan playing Fortnite and landing back at Spawn Island, an artillery-filled waiting area for players before the game starts.
This structure can be applied with humor as well as climatic events. If you open with something funny, it gets the viewer engaged immediately. They want to know what led up to that humorous moment.
Take a look at this example from YouTuber, Jelly. He does a great job at injecting humor into his first few seconds of video.
3. Type of Gaming Videos
There are no rules to making gaming videos. As long as it’s worth watching and you aren’t stealing content, that is all that matters. Nevertheless, there are a few standard types of gaming videos that have been established over the years.
1. Let’s Plays
Turn the game on and start playing. Let’s Plays give you a lot of freedom to explore the game and let your personality show in the commentary. You don’t need to play with a strategy, but do have a particular goal in mind (Finishing a level, for example).
Let’s Plays are more about watching you experience the game. A demographic of people watching Let’s Plays are those that don’t have the game themselves, but still want to experience it. Let them live vicariously through you.
2. Reviews
When you’re deciding whether or not to buy a new product where do you go to research? Google and YouTube. If you have a lot of interesting insights after playing a game, making reviews videos might just be your calling. There are many games on the market, and for consumers, it can get overwhelming. Reviews help others decide whether they should invest their money and their time into that specific game or continue searching.
3. Walkthrough
Unlike Let’s Plays and reviews, walkthrough videos are mapped out and structured to help the viewers pass the game while experiencing events, side quests, and characters they would otherwise have missed.
4. Reactions
Misery or excitement, when you genuinely react to an event in a game, the audience gets to experience it along your side. Give the moment a bit of lead up, let people know what you are expecting, and then surprise yourself. Reaction videos are great because they are spontaneous and a wonderful form of presenting your personality.
5. Skills
Video games are hard to master. But if you think you are proficient in an aspect of the game, show off your moves. Is there a particular trick that you can do? Is there a stage you can beat quickly? Are you able to take down your enemy with ease? Prove it.
4. Have a Budget
When you begin your YouTube gaming journey, you are going to see a lot of established YouTubers showing off their gear. It’s easy to get carried away with equipment, but we recommend setting a budget and staying within it to start.
What’s a good budget for YouTubers? Some might say you can do it for $600 and others say $3000. That’s a big range.
What you need to ask yourself is what do you currently have.
Are you starting with nothing? Or do you have some essentials? If you have a computer, which can play the game of your choice, you don’t need to spend $2000 on a new one. Look at what you currently have before buying new stuff.
Here is what you will need to get the best results:
- Microphone (Average cost: $100)
- Webcam (Average cost: $100)
- Editing Software (Average cost: $300)
- PC that can handle recording, editing, rendering, uploading, etc. (Average cost: $2,000)
If you are starting out, all you need is a computer with a capable CPU and GPU, a webcam, a microphone, and a free encoding software, such as OBS , and you will be able to stream.
Even PewDiePie started with a basic gaming setup.
I don’t recommend blowing your life savings on all the equipment you want. Don’t have a powerful computer? There are games such as Minecraft and Roblox that are less taxing to your computer, if you don’t have a powerful one.
There are ways to work around it, if you don’t currently have the funds. Being a YouTuber is all about being resourceful and creative.
You don’t need professional editing software, there are affordable ones such as Wondershare Filmora that have all the capabilities.
1. Many Games Are Free
Here’s the great thing about starting as a video game YouTuber, you don’t need to pay for any games. I’m not only talking about the crappy Flash games on the Internet, but massively popular games such as Fortnite and DOTA are also free to start playing as well.
If you’re strapped for cash. Start your channel playing free games and work your way towards more expensive games.
2. Some Software Are Free As Well
OBS: This streaming software allows you to capture your game in top quality and broadcast it directly to YouTube. It’s a simple setup , and it’s completely free.
Audacity: This audio recording and editing software is great if you want to improve the quality of your audio by removing background noise or combining clips.
GIMP: Probably the closest free product to Photoshop you can find. GIMP will help you perform basic image manipulation. It’s not as user friendly as Photoshop, but you can learn the fundamentals here as you save up for the Creative Cloud subscription plan.
5. Optimization Matters
Gaming is arguably the most popular genre on YouTube. So, how is your little video going to be discovered in this vast sea of gaming content?
The answer: with a good optimization strategy.
1. Tags and Title
When conceptualizing your next video, consider what your viewers are going to search to find it. This will help you focus your gameplay to meet the demand of this untapped (or more specific) audience.
You can use a plugin called VidIQ to see the keyword score by simply searching for the content you think your viewers are interested in watching.
If you’re playing Fortnite, and your keyword is simply “Fortnite” you’re using a highly searched term, but the competition is very high as well. The odds of your ranking is incredibly tough as the overall keyword score is 61/100.
However, if you focus on a more specific aspect of the game to make a video around, such as a character, you can heighten your chance at being discovered.
Take the example below, where I added the keyword “Striker” to the search. Its overall keyword score is 87/100, that’s 26 points better in the keyword score, compared to just “Fortnite.”
This will help you identify the content you should be making and then use that keyword knowledge to write a good title and a list of 5-15 tags.
Few more tips to improving your titles include:
- Avoid uninspiring words like “Fun,” “Exciting,” or “Great.”
- Once you have a title do a quick search to see if it already exists. Common titles make it harder for yours to rank.
- Have the title relate to the game. If there are certain words or phrases that players are familiar with, go ahead and use it.
- Make it click-worthy by promising something unique, but don’t mislead viewers.
2. Create Awesome Thumbnails
It doesn’t matter how awesome your video is, if the thumbnail image is boring, nobody will want to click into it. And if nobody clicks into it, you won’t get any views. Simple.
What makes a good thumbnail image?
- Don’t use the random images YouTube picks for you
- Have an expressive picture of a human face (preferably of yours, because it’s your gaming channel and you’re the star)
Take a look at The Syndicate Project’s thumbnails and how it evokes an intensity that makes you want to click — or scream with excitement. Both good things.
- Don’t want to use your face? Create a character for yourself or to represent your channel. Or used the characters from the actual game.
Check out the colorful thumbnails from VanossGaming, where the owl is the mascot of their channel.
- Use readable text or emojis
If you don’t have Photoshop or don’t have strong design skills, check out Wondershare Pixstudio , a drag-and-drop design tool that makes creating thumbnails easy.
3. Engage with Other Gamers
Don’t forget that YouTube is a social media platform.
It’s all about being a part of a YouTube community, and while you can’t interact with every creator on the platform, you can find those within your niche or specific game and chat with them. Leave a comment if you like their video or have constructive feedback.
Additionally, viewer engagements such as likes and comments have shown to have an indirect effect on your video ranking. That is why you should encourage your viewers to “smash” the like button or join in a conversation by asking them a question in your video.
6. Be Cautious of Content Strike and Demonetization
1. Cause for Demonetization
The YouTube monetization landscape has changed a lot for creators in the past few years. The guidelines are always being adjusted to serve both creators and advertisers. If you’re thinking of making money from YouTube ads, you have to be aware that there are types of content that turn advertisers off, and YouTube knows it. Here are some reasons that YouTube will choose to demonetize your videos:
- Excessive or gratuitous violence
- Hateful content: promotes discrimination or disparages or humiliates and individual or group of people (race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, etc.)
- Inappropriate use of family entertainment characters
- Incendiary and demeaning content: disrespectful languages that shame or insult an individual or group
2. Avoiding Copyright Strike
Thanks to the fair use doctrine, you’re allowed to take video game content and make videos from it without acquiring permission from the people who made the game.
However, if you step across the fair use line, you can be penalized for violating copyright infringement.
If you get three strikes from YouTube in 90 days, your account and videos will be removed and you won’t be allowed to create a new channel.
Before you publish your video ask yourself these questions, if you answer yes to any of them then you have met fair use standards:
- Is your content creative or educational?
- Is there more original content than copyrighted content?
- Is your video benefiting the original content?
I recommend that you learn more about YouTube copyright , and how to build your content so that it doesn’t get flagged.
Beyond all that, it’s about playing games, having a good time, and meeting awesome people like yourself. Enjoy the journey and take pleasure in every little achievement, be it in the game or on YouTube.
Key Takeaways
- Don’t go into YouTube gaming for the money, but rather to improve your skills and other people’s lives.
- Find something special about your channel that people can’t find anywhere else.
- YouTube gaming can be as cheap and as expensive as you want, create a budget to stay within your limits.
- Understand optimization to improve your chances of viewers finding your content.
- Don’t be hateful or advertisers will avoid you, and don’t steal other people’s content without crediting the original creator.
- Give yourself a unique YouTube gaming channel name .
What’s stopping you from starting your YouTube gaming channel? Let us know in the comment box below!
Best Screen Recorder & Video Editor for Gamers
If you want to record the gameplay and edit it with some text and titles, or creative transitions and effects, I highly recommend you try Wondershare Filmora , which is easy to use yet powerful enough with its editing tools and effects templates. Download the free trial version and get started now.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: "In 2024, The Ultimate Yield Yardstick Calculating Your YouTube Influence and Earnings Potential"
- Author: Thomas
- Created at : 2024-05-31 12:42:04
- Updated at : 2024-06-01 12:42:04
- Link: https://youtube-help.techidaily.com/in-2024-the-ultimate-yield-yardstick-calculating-your-youtube-influence-and-earnings-potential/
- License: This work is licensed under CC BY-NC-SA 4.0.
