FIFA’s Favorite Footage: Charted on YouTube

Top Insights into 2018 FIFA Football Videos On YouTube [Infographic]

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The 2018 FIFA World Cup Russia is over for another four years and the grand finale of this tournament was really outstanding, and France won the World Cup for the second time after overcoming Croatia 4-2 in a thrilling final in Moscow. While the entire world is anxiously about the 2018 FIFA World Cup, the football videos on YouTube are booming. In fact, the football-related searches on this platform have been soaring in the months leading up to the 2018 FIFA World Cup, despite the fact that some of the most popular football clubs in the world are still ignoring how powerful YouTube has become.

We have produced the infographic below which clearly shows how popular football videos are on YouTube, so let’s have a look at some of the mind-blowing facts we’ve discovered.

Football Content Has Never Been More Popular on YouTube

The football gods, like Cristiano Ronaldo, Lionel Messi or Neymar Jr are making enormous amounts of money, in addition to having an iconic status in the mass media. Such state of affairs explains why YouTube videos with these superstars saw an 80% increase in watch time over the course of the last year.

Interestingly, the highest amount of football-related searches on the world’s largest video sharing platform are coming from the South American and European countries. For example, France’s young star Kylian Mbappé is a popular search in his home country, while videos of Messi, Ronaldo or Neymar are popular searches around the globe.

The number of YouTube users who are watching the game highlights has doubled over the course of the last two years, while the number of match recap viewers has increased 9 times since the last World Cup in 2014. The live streaming content related to football is also gaining momentum, although it still isn’t nearly as popular as the Trick Shot videos or Drills and Skills videos that saw a 6x increase in watch time in the last four years.

Furthermore, some of the most viewed videos on YouTube are football related, since Shakira’s Waka Waka, the official 2010 World Cup song currently has 1.9 billion views. These statistics show how big the football audience on YouTube really is, and that brands and independent entrepreneurs have much to gain by including football related content on their YouTube channels.

Music videos related to previous World Cups have attracted 12% of women more than the videos that show footage of the Euro Cup, which clearly demonstrates that large audiences can be reached if the video doesn’t include the actual gameplay.

As a matter of fact, football audiences are also largely attracted to gaming content, entertainment, and music videos since as much as 18% of the football audience frequently watches entertainment videos.

Are Sports the Next Big Thing On YouTube?

At the moment, sports videos are growing faster than any other genre of videos you can find on YouTube, including entertainment or music, while the branded partnerships in this niche are growing 111% faster than all of the sports videos combined. The window of opportunity is clear for all brands that support sports activities.

Furthermore, brand ads for corporate giants such as Nike, Gatorade or Addidas attracted millions of views, which means that the leading brands in the world of sports have recognized YouTube as a marketplace they can no longer ignore. Brands that want to gain more recognition on the international market can seize this opportunity to team up with influencers on YouTube to present and broaden the reach of their products.

Besides soccer that is currently dominating the largest video sharing platform in the world, basketball, extreme sports and winter sports also provide access to huge audiences and show promising signs that they can help brands and influencers generate more revenue. Popular YouTubers should try to include more sports-related videos on their channels because it might help them attract new followers and secure a foothold in a rapidly growing market.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

A Peek Into the Heart of YouTube’s Video Operations

What is the YouTube Creator Studio?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The YouTube Creator Studio is an essential aspect of managing a successful channel (click here to learn more about the Analytics section of your Creator Studio ). Using the tools available in the Creator studio you can manage your videos, interact with your audience, and keep track of important video statistics.

The Creator Studio’s interface is customizable so you can add or remove widgets based on the tools that you most commonly use.

On the main dashboard of the Creator Studio, you will see a menu that includes your video manager, live streaming support, community page, channel page, analytics, translations, and transcriptions.

Also on the dashboard, you can see analytics for the most successful videos that you have posted.

Adjusting the Dashboard

Pinning new charts to the dashboard will ensure that all of the data you need most often is easily viewable upon first entering the Creator Studio. All you need to do to add new widgets to the dashboard sidebar is to use the add widget feature.

Making adjustments to your current widgets simply involves clicking on the gear icon in the top right corner to add custom tiles as well as rearrange the order of the various widgets that you have selected.

YouTube Creator Studio Tools

Video Manager: from the Video Manager section you can view any of the videos that you have posted to YouTube. This menu includes all of your uploaded videos whether they are public, unlisted, or private. You can see advanced statistics on every one of the videos you posted as well as download MP4s of your videos for re-editing. The video manager allows you to very quickly select multiple videos and then add them to a playlist.

Live streaming: YouTube has made it easy for anyone with a verified account to go live. There are even special monetization features specifically for live streaming. Streaming is especially vital to the gaming genre on YouTube.

Analytics: the analytic section is essential to your success as a video creator. Through analytics, you can see which of your videos are most successful in terms of watch time, views, or monetization and you can even check how many new subscribers individual videos are attracting to your channel. This information is important because once you know what’s working you can keep doing it and start growing your channel faster.

Other information you can access through your Creator Studio includes the demographics (nationality, gender, age) of your viewers, video comments, your subscriber list, and any information related to copyright strikes.

How many times a week do you check your stats in the YouTube Creator Studio?

---

Edit YouTube Videos with Filmora

As one of the most versatile video editing software, Filmora offers various types of templates and effects with an intuitive interface, which helps you custom your videos without hassle. Download the free trial version and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett