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[New] Skyrocket Your Subscribers with These Easy Strategies
Skyrocket Your Subscribers with These Easy Strategies
YouTube Subscriber Boost – The 4 Simplest Tricks to Grow Your Channel Faster
Richard Bennett
Oct 26, 2023• Proven solutions
If you have a YouTube channel, you are one of many content creators competing for viewers’ attention online - a YouTube subscriber boost is a tough thing to manage. The good news is that time spent on YouTube is on the rise around the world. There’s no reason you can’t have a slice of that gigantic pie.
When it comes to running a successful YouTube channel , it’s all about subscribers. The more subscribers you attract, the more your videos will be viewed and shared online. In fact, YouTube confirms that subscribers watch double the number of videos non-subscribers do. So, getting more people to subscribe to your channel will certainly increase the number of views and engagement your videos get.
It’s no wonder the rate at which channels’ subscribers grow is an important metric in YouTube’s algorithm. The channels with the best rate of subscriber growth get featured. It’s not about suddenly skyrocketing to stardom, though. It’s about consistent growth. So, as a YouTube creator, growing your subscribers should definitely be a top priority.
There are many tips out there on how to go about increasing your YouTube subscribers . In this post, we share 4 simple and smart tricks to get the process rolling.
- Make Sure All Your Links Are Subscribe Links
- Sort Your Videos Into Playlists
- Create a Channel Trailer or Set a Featured Video
- Add Your Rivals To Your Tags
1. MAKE SURE ALL YOUR LINKS ARE SUBSCRIBE LINKS
This point is key. By making all your links subscribe links anytime you link to your channel, you make sure that anyone who views your channel is prompted to subscribe. Subscribe links create a pop-up once viewers reach your channel. It’s a bold move that can give you instant results especially if you are referring traffic to your YouTube channel from other social media platforms.
All you need do is add ‘_?sub_confirmation=1_’ at the end of all your YouTube links and there’ll be a pop-up whenever people click.
Now, it’s true that YouTube’s subscribe button isn’t exactly hidden. The bright red subscribe button can be found beneath all videos and at the top right side of every channel’s homepage. However, including your own subscribe link (via a YouTube card or in your video’s description) allows you to write a message that creates a sense of urgency which can produce fast results especially when people are really interested in watching your videos.
2. SORT YOUR VIDEOS INTO PLAYLISTS
Playlists have long been a part of our entertainment experience. Whether on our iPods or via apps like SoundCloud or Spotify, playlists make it easy for us to find and access the kind of content we like. But playlists aren’t just for music. Creating playlists on your YouTube channel is a very smart move. It gives your subscribers and viewers added value they will appreciate. Part of the hassle of being online these days is trying to find the content you actually want to consume because you have to wade through so much content you aren’t actually interested in. By taking the work out of finding related content, you actually increase the chances that your viewers will stay longer on your channel and watch more of your videos.
You can also create playlists to curate content by other YouTube creators. As long as your curated content falls within your chosen category, and also complements your channel, you should go for it. In a way, creating curated playlists makes it easier to convince non-subscribed viewers that you understand the sort of content they like, and your channel is one to watch. Seeing that you know the best content and creators for a particular topic might just be the thing that convinces non-subscribed viewers to sign-on to receive updates from your channel.
3. CREATE A CHANNEL TRAILER OR SET A FEATURED VIDEO
Most dedicated YouTube creators have made channel trailers . It’s their chance to give visitors a taste of what they’re all about in a short and exciting video. YouTube trailers are a sure way to hook viewers and you should definitely make one if you want to increase your channel subscribers fast.
YouTube channel trailers are usually under a minute long. In less than 60 seconds, you can showcase your best videos and get viewers excited about what you have to offer. You may choose to employ the sorts of clever videography we see in movie trailers. With so many open source and free video editing programs, doing this is actually not as difficult as you might think. The bottom line is that a YouTube trailer can be a creative and effective way of creating buzz about your channel and ultimately, growing your subscribers.
That said, you don’t have to make a YouTube channel trailer if you don’t want to. Setting a featured video can be just as effective. Featuring your most popular video will make a b first impression on people who visit your channel and increase the likelihood that they’ll click the subscribe button. Featuring your most recent video will keep your channel looking fresh.
4. ADD YOUR RIVALS TO YOUR TAGS
Adding your rival’s names to your tags might sound a bit underhanded, but it’s a fair way of increasing the chances that your content will show up as related to theirs. The trick is to choose rivals whose content ranks highest for the category or group related to your own content.
To find your rivals, simply search for your video titles. If your video is very popular and you’ve optimized it well enough, it may rank tops in your search. In most cases, however, the search results will show someone else’s content at the top of the list. Adding the names of the top 3 creators on that search list to your video’s tags will increase the likelihood that your video will be presented to viewers as related to theirs. When your video shows up as related to a top-ranking video, the chance that it will be viewed is increased significantly. And in addition, the more you are seen to create content that’s similar to the best videos, the more viewers are likely to subscribe to your channel.
CONCLUSION
The tips on this list are simple, straightforward, and sure to deliver results. If you want a YouTube subscriber boost, you’d better be smart about it! What’s more, if you also want to know how to make an attractive YouTube video, you can try Wondershare Filmora and get more ideas!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you have a YouTube channel, you are one of many content creators competing for viewers’ attention online - a YouTube subscriber boost is a tough thing to manage. The good news is that time spent on YouTube is on the rise around the world. There’s no reason you can’t have a slice of that gigantic pie.
When it comes to running a successful YouTube channel , it’s all about subscribers. The more subscribers you attract, the more your videos will be viewed and shared online. In fact, YouTube confirms that subscribers watch double the number of videos non-subscribers do. So, getting more people to subscribe to your channel will certainly increase the number of views and engagement your videos get.
It’s no wonder the rate at which channels’ subscribers grow is an important metric in YouTube’s algorithm. The channels with the best rate of subscriber growth get featured. It’s not about suddenly skyrocketing to stardom, though. It’s about consistent growth. So, as a YouTube creator, growing your subscribers should definitely be a top priority.
There are many tips out there on how to go about increasing your YouTube subscribers . In this post, we share 4 simple and smart tricks to get the process rolling.
- Make Sure All Your Links Are Subscribe Links
- Sort Your Videos Into Playlists
- Create a Channel Trailer or Set a Featured Video
- Add Your Rivals To Your Tags
1. MAKE SURE ALL YOUR LINKS ARE SUBSCRIBE LINKS
This point is key. By making all your links subscribe links anytime you link to your channel, you make sure that anyone who views your channel is prompted to subscribe. Subscribe links create a pop-up once viewers reach your channel. It’s a bold move that can give you instant results especially if you are referring traffic to your YouTube channel from other social media platforms.
All you need do is add ‘_?sub_confirmation=1_’ at the end of all your YouTube links and there’ll be a pop-up whenever people click.
Now, it’s true that YouTube’s subscribe button isn’t exactly hidden. The bright red subscribe button can be found beneath all videos and at the top right side of every channel’s homepage. However, including your own subscribe link (via a YouTube card or in your video’s description) allows you to write a message that creates a sense of urgency which can produce fast results especially when people are really interested in watching your videos.
2. SORT YOUR VIDEOS INTO PLAYLISTS
Playlists have long been a part of our entertainment experience. Whether on our iPods or via apps like SoundCloud or Spotify, playlists make it easy for us to find and access the kind of content we like. But playlists aren’t just for music. Creating playlists on your YouTube channel is a very smart move. It gives your subscribers and viewers added value they will appreciate. Part of the hassle of being online these days is trying to find the content you actually want to consume because you have to wade through so much content you aren’t actually interested in. By taking the work out of finding related content, you actually increase the chances that your viewers will stay longer on your channel and watch more of your videos.
You can also create playlists to curate content by other YouTube creators. As long as your curated content falls within your chosen category, and also complements your channel, you should go for it. In a way, creating curated playlists makes it easier to convince non-subscribed viewers that you understand the sort of content they like, and your channel is one to watch. Seeing that you know the best content and creators for a particular topic might just be the thing that convinces non-subscribed viewers to sign-on to receive updates from your channel.
3. CREATE A CHANNEL TRAILER OR SET A FEATURED VIDEO
Most dedicated YouTube creators have made channel trailers . It’s their chance to give visitors a taste of what they’re all about in a short and exciting video. YouTube trailers are a sure way to hook viewers and you should definitely make one if you want to increase your channel subscribers fast.
YouTube channel trailers are usually under a minute long. In less than 60 seconds, you can showcase your best videos and get viewers excited about what you have to offer. You may choose to employ the sorts of clever videography we see in movie trailers. With so many open source and free video editing programs, doing this is actually not as difficult as you might think. The bottom line is that a YouTube trailer can be a creative and effective way of creating buzz about your channel and ultimately, growing your subscribers.
That said, you don’t have to make a YouTube channel trailer if you don’t want to. Setting a featured video can be just as effective. Featuring your most popular video will make a b first impression on people who visit your channel and increase the likelihood that they’ll click the subscribe button. Featuring your most recent video will keep your channel looking fresh.
4. ADD YOUR RIVALS TO YOUR TAGS
Adding your rival’s names to your tags might sound a bit underhanded, but it’s a fair way of increasing the chances that your content will show up as related to theirs. The trick is to choose rivals whose content ranks highest for the category or group related to your own content.
To find your rivals, simply search for your video titles. If your video is very popular and you’ve optimized it well enough, it may rank tops in your search. In most cases, however, the search results will show someone else’s content at the top of the list. Adding the names of the top 3 creators on that search list to your video’s tags will increase the likelihood that your video will be presented to viewers as related to theirs. When your video shows up as related to a top-ranking video, the chance that it will be viewed is increased significantly. And in addition, the more you are seen to create content that’s similar to the best videos, the more viewers are likely to subscribe to your channel.
CONCLUSION
The tips on this list are simple, straightforward, and sure to deliver results. If you want a YouTube subscriber boost, you’d better be smart about it! What’s more, if you also want to know how to make an attractive YouTube video, you can try Wondershare Filmora and get more ideas!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you have a YouTube channel, you are one of many content creators competing for viewers’ attention online - a YouTube subscriber boost is a tough thing to manage. The good news is that time spent on YouTube is on the rise around the world. There’s no reason you can’t have a slice of that gigantic pie.
When it comes to running a successful YouTube channel , it’s all about subscribers. The more subscribers you attract, the more your videos will be viewed and shared online. In fact, YouTube confirms that subscribers watch double the number of videos non-subscribers do. So, getting more people to subscribe to your channel will certainly increase the number of views and engagement your videos get.
It’s no wonder the rate at which channels’ subscribers grow is an important metric in YouTube’s algorithm. The channels with the best rate of subscriber growth get featured. It’s not about suddenly skyrocketing to stardom, though. It’s about consistent growth. So, as a YouTube creator, growing your subscribers should definitely be a top priority.
There are many tips out there on how to go about increasing your YouTube subscribers . In this post, we share 4 simple and smart tricks to get the process rolling.
- Make Sure All Your Links Are Subscribe Links
- Sort Your Videos Into Playlists
- Create a Channel Trailer or Set a Featured Video
- Add Your Rivals To Your Tags
1. MAKE SURE ALL YOUR LINKS ARE SUBSCRIBE LINKS
This point is key. By making all your links subscribe links anytime you link to your channel, you make sure that anyone who views your channel is prompted to subscribe. Subscribe links create a pop-up once viewers reach your channel. It’s a bold move that can give you instant results especially if you are referring traffic to your YouTube channel from other social media platforms.
All you need do is add ‘_?sub_confirmation=1_’ at the end of all your YouTube links and there’ll be a pop-up whenever people click.
Now, it’s true that YouTube’s subscribe button isn’t exactly hidden. The bright red subscribe button can be found beneath all videos and at the top right side of every channel’s homepage. However, including your own subscribe link (via a YouTube card or in your video’s description) allows you to write a message that creates a sense of urgency which can produce fast results especially when people are really interested in watching your videos.
2. SORT YOUR VIDEOS INTO PLAYLISTS
Playlists have long been a part of our entertainment experience. Whether on our iPods or via apps like SoundCloud or Spotify, playlists make it easy for us to find and access the kind of content we like. But playlists aren’t just for music. Creating playlists on your YouTube channel is a very smart move. It gives your subscribers and viewers added value they will appreciate. Part of the hassle of being online these days is trying to find the content you actually want to consume because you have to wade through so much content you aren’t actually interested in. By taking the work out of finding related content, you actually increase the chances that your viewers will stay longer on your channel and watch more of your videos.
You can also create playlists to curate content by other YouTube creators. As long as your curated content falls within your chosen category, and also complements your channel, you should go for it. In a way, creating curated playlists makes it easier to convince non-subscribed viewers that you understand the sort of content they like, and your channel is one to watch. Seeing that you know the best content and creators for a particular topic might just be the thing that convinces non-subscribed viewers to sign-on to receive updates from your channel.
3. CREATE A CHANNEL TRAILER OR SET A FEATURED VIDEO
Most dedicated YouTube creators have made channel trailers . It’s their chance to give visitors a taste of what they’re all about in a short and exciting video. YouTube trailers are a sure way to hook viewers and you should definitely make one if you want to increase your channel subscribers fast.
YouTube channel trailers are usually under a minute long. In less than 60 seconds, you can showcase your best videos and get viewers excited about what you have to offer. You may choose to employ the sorts of clever videography we see in movie trailers. With so many open source and free video editing programs, doing this is actually not as difficult as you might think. The bottom line is that a YouTube trailer can be a creative and effective way of creating buzz about your channel and ultimately, growing your subscribers.
That said, you don’t have to make a YouTube channel trailer if you don’t want to. Setting a featured video can be just as effective. Featuring your most popular video will make a b first impression on people who visit your channel and increase the likelihood that they’ll click the subscribe button. Featuring your most recent video will keep your channel looking fresh.
4. ADD YOUR RIVALS TO YOUR TAGS
Adding your rival’s names to your tags might sound a bit underhanded, but it’s a fair way of increasing the chances that your content will show up as related to theirs. The trick is to choose rivals whose content ranks highest for the category or group related to your own content.
To find your rivals, simply search for your video titles. If your video is very popular and you’ve optimized it well enough, it may rank tops in your search. In most cases, however, the search results will show someone else’s content at the top of the list. Adding the names of the top 3 creators on that search list to your video’s tags will increase the likelihood that your video will be presented to viewers as related to theirs. When your video shows up as related to a top-ranking video, the chance that it will be viewed is increased significantly. And in addition, the more you are seen to create content that’s similar to the best videos, the more viewers are likely to subscribe to your channel.
CONCLUSION
The tips on this list are simple, straightforward, and sure to deliver results. If you want a YouTube subscriber boost, you’d better be smart about it! What’s more, if you also want to know how to make an attractive YouTube video, you can try Wondershare Filmora and get more ideas!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
If you have a YouTube channel, you are one of many content creators competing for viewers’ attention online - a YouTube subscriber boost is a tough thing to manage. The good news is that time spent on YouTube is on the rise around the world. There’s no reason you can’t have a slice of that gigantic pie.
When it comes to running a successful YouTube channel , it’s all about subscribers. The more subscribers you attract, the more your videos will be viewed and shared online. In fact, YouTube confirms that subscribers watch double the number of videos non-subscribers do. So, getting more people to subscribe to your channel will certainly increase the number of views and engagement your videos get.
It’s no wonder the rate at which channels’ subscribers grow is an important metric in YouTube’s algorithm. The channels with the best rate of subscriber growth get featured. It’s not about suddenly skyrocketing to stardom, though. It’s about consistent growth. So, as a YouTube creator, growing your subscribers should definitely be a top priority.
There are many tips out there on how to go about increasing your YouTube subscribers . In this post, we share 4 simple and smart tricks to get the process rolling.
- Make Sure All Your Links Are Subscribe Links
- Sort Your Videos Into Playlists
- Create a Channel Trailer or Set a Featured Video
- Add Your Rivals To Your Tags
1. MAKE SURE ALL YOUR LINKS ARE SUBSCRIBE LINKS
This point is key. By making all your links subscribe links anytime you link to your channel, you make sure that anyone who views your channel is prompted to subscribe. Subscribe links create a pop-up once viewers reach your channel. It’s a bold move that can give you instant results especially if you are referring traffic to your YouTube channel from other social media platforms.
All you need do is add ‘_?sub_confirmation=1_’ at the end of all your YouTube links and there’ll be a pop-up whenever people click.
Now, it’s true that YouTube’s subscribe button isn’t exactly hidden. The bright red subscribe button can be found beneath all videos and at the top right side of every channel’s homepage. However, including your own subscribe link (via a YouTube card or in your video’s description) allows you to write a message that creates a sense of urgency which can produce fast results especially when people are really interested in watching your videos.
2. SORT YOUR VIDEOS INTO PLAYLISTS
Playlists have long been a part of our entertainment experience. Whether on our iPods or via apps like SoundCloud or Spotify, playlists make it easy for us to find and access the kind of content we like. But playlists aren’t just for music. Creating playlists on your YouTube channel is a very smart move. It gives your subscribers and viewers added value they will appreciate. Part of the hassle of being online these days is trying to find the content you actually want to consume because you have to wade through so much content you aren’t actually interested in. By taking the work out of finding related content, you actually increase the chances that your viewers will stay longer on your channel and watch more of your videos.
You can also create playlists to curate content by other YouTube creators. As long as your curated content falls within your chosen category, and also complements your channel, you should go for it. In a way, creating curated playlists makes it easier to convince non-subscribed viewers that you understand the sort of content they like, and your channel is one to watch. Seeing that you know the best content and creators for a particular topic might just be the thing that convinces non-subscribed viewers to sign-on to receive updates from your channel.
3. CREATE A CHANNEL TRAILER OR SET A FEATURED VIDEO
Most dedicated YouTube creators have made channel trailers . It’s their chance to give visitors a taste of what they’re all about in a short and exciting video. YouTube trailers are a sure way to hook viewers and you should definitely make one if you want to increase your channel subscribers fast.
YouTube channel trailers are usually under a minute long. In less than 60 seconds, you can showcase your best videos and get viewers excited about what you have to offer. You may choose to employ the sorts of clever videography we see in movie trailers. With so many open source and free video editing programs, doing this is actually not as difficult as you might think. The bottom line is that a YouTube trailer can be a creative and effective way of creating buzz about your channel and ultimately, growing your subscribers.
That said, you don’t have to make a YouTube channel trailer if you don’t want to. Setting a featured video can be just as effective. Featuring your most popular video will make a b first impression on people who visit your channel and increase the likelihood that they’ll click the subscribe button. Featuring your most recent video will keep your channel looking fresh.
4. ADD YOUR RIVALS TO YOUR TAGS
Adding your rival’s names to your tags might sound a bit underhanded, but it’s a fair way of increasing the chances that your content will show up as related to theirs. The trick is to choose rivals whose content ranks highest for the category or group related to your own content.
To find your rivals, simply search for your video titles. If your video is very popular and you’ve optimized it well enough, it may rank tops in your search. In most cases, however, the search results will show someone else’s content at the top of the list. Adding the names of the top 3 creators on that search list to your video’s tags will increase the likelihood that your video will be presented to viewers as related to theirs. When your video shows up as related to a top-ranking video, the chance that it will be viewed is increased significantly. And in addition, the more you are seen to create content that’s similar to the best videos, the more viewers are likely to subscribe to your channel.
CONCLUSION
The tips on this list are simple, straightforward, and sure to deliver results. If you want a YouTube subscriber boost, you’d better be smart about it! What’s more, if you also want to know how to make an attractive YouTube video, you can try Wondershare Filmora and get more ideas!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Prosperity Through Streaming: A YouTube Money Blueprint
How To Make Money on YouTube
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?
This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.
You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.
How to make money on YouTube
We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.
Make money on YouTube with ads
By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.
Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:
- Having 4,000 or more watch hours
- Securing 1,000 or more subscribers in the last 12 months
This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.
Should you join YouTube partner or not?
Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.
Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.
How to Join the YouTube Partner Platform?
1. Go to your Account Settings and, under Channel, select Status and features.
2. Click on Enable next to Monetization.
3. In the next screen, click the blue Enable my Account button.
4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.
5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.
The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.
6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.
Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.
7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.
8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.
9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.
10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.
11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.
12. Click on Actions and then select Monetize.
13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.
14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.
How much you can get from Ads
The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.
Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.
To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.
When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.
Want to know how much you can get from Ads? Check this YouTube Money Calculator
How to optimize your video to attract advertisers
There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.
- Target a specific demographic
Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.
To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.
- Pay attention to your video metadata
YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.
YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.
- Avoid dodgy video content
There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:
- Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
- Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
- Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
- Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
- Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.
When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.
Make money on YouTube without ads
Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.
- Work with brands
Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.
- Selling products or merchandise
Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.
- Affiliate marketing
Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.
- Crowdfund
If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!
- Renting out your video
You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.
- License your content to the media
If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.
Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: [New] Skyrocket Your Subscribers with These Easy Strategies
- Author: Thomas
- Created at : 2024-05-31 12:44:50
- Updated at : 2024-06-01 12:44:50
- Link: https://youtube-help.techidaily.com/new-skyrocket-your-subscribers-with-these-easy-strategies/
- License: This work is licensed under CC BY-NC-SA 4.0.
