"[New] Starting Strong Key Equipment for YouTube Success"
Starting Strong: Key Equipment for YouTube Success
The Best YouTube Equipment: What You Need to Start Your Channel
Richard Bennett
Mar 27, 2024• Proven solutions
When you first started your vlog you likely looked for tips from well-established vloggers. Something that may have been surprising was the amount of equipment it takes to run a successful vlog. Besides your camera you need equipment for stabilizing it, for lighting your shots, and for recording better audio than your camera is capable of. If you still don’t know which camera to use, this article will tell you the best cameras for YouTube .
Do not be overwhelmed! There are loads of affordable options for YouTube equipment. There are even some tricks you can use to get by without some pieces of equipment until you are ready to make the investment.
Here are examples of some of the best YouTube equipment. Watch for the ‘Free Option!’ at the bottom of every section!
1. Stabilizers for YouTube
Selfie Stick: A lot of vloggers like to record from their phones, and selfie sticks make great stabilizers. You can put one end on the ground and use your selfie stick similarly to a monopod. Selfie sticks are also very affordable. The Cazbe Selfie Stick is only about $40. If you want to be a bit more sophisticated about your smartphone video then you might consider the KumbaCam 3 Axis Smart Phone Stabilizer, which is described as a ‘selfie stick on steroids’. It is a pricier option at $350.
Tripod: A tripod is what most people think of when they think of stabilizing their cameras. Tripods come in different weights and sizes, and there are even tripods specifically for smartphones. There is a wide range of pricing for tripods. Mid-range is about $50.
Free Option! Any Available Surface: Kitchen tables. Desks. Park benches. Trees. Your friend’s shoulder, if you ask nicely. Anything you can rest your camera on top of can be used to record a steady video.
2. Lighting for YouTube Videos
Softbox Lights: These are the kinds of lights that were probably used to take your school photos. They create soft, diffused, light and can be fairly affordable. The LimoStudio 700W Photography Softbox Lighting Kit is $167, and that is about the average.
LED Panel Light: LED panels produce high quality light. Prices vary. The Aputure Amaran AL-528S LED Video Light costs $358 (with stand). There are also LED panel lights which can be mounted onto your camera, like the Julius Studio NEW 160 LED 160 Dimmable Ultra High Power Panel Light which costs $111.
Free Option! The Sun: Natural light is always powerful enough to make your videos look great. Consider recording outside, or near a window in your house.
3. Audio Equipment for YouTube
Snoball: A Blue Snoball USB mic is an extremely affordable option at $60, although it does not have good range. You have to stay close to your computer if you use a Snoball.
Shotgun: You can get a shotgun mic to attach to your camera at a fairly decent price. The RØDE Video Shotgun Mic is only $140. You will not be able to stray far from your camera as it works best when you are close to it.
MP3 Recorder: A very high quality voice recorder is one way to record great audio and still be able to move freely. The Roland R-05 WAVE/MP3 Recorder is a great choice at $200.
LAV System: A lavalier, or lapel, mic system is a lot of vloggers’ favorite way to record dialogue because the mics are small and clip right on to your clothing. This is a more expensive option. The Sony LAV Wireless Mic System is $600.
Free Option! Audacity: Audacity is free audio recording/editing software that is popular with vloggers. If you do not have access to an external mic then you might be able to increase the quality of your sound recording using Audacity. You can download the latest version of Audacity for free from Audacityteam.org
4. Editing Your YouTube Videos
Filmora Video Editor: Filmora is a great program for beginners, but it is also powerful enough to satisfy more experienced vloggers. Filmora has both advanced tools like green screen or picture-in-picture, and a lot of fun features like filters, animated titles, and overlays.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Adobe Premiere Pro: Premiere is professional grade software that boasts an ‘industry-leading video production toolset’. You can get Premiere Pro as part of the single-app Creative Cloud plan for $19.99 a month.
Free Option! Filmora: Filmora’s mobile app, Filmora, is available for free for a limited time for both Android and iPhone. It has a ton of features, and a really intuitive interface designed specifically for the mobile format.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
When you first started your vlog you likely looked for tips from well-established vloggers. Something that may have been surprising was the amount of equipment it takes to run a successful vlog. Besides your camera you need equipment for stabilizing it, for lighting your shots, and for recording better audio than your camera is capable of. If you still don’t know which camera to use, this article will tell you the best cameras for YouTube .
Do not be overwhelmed! There are loads of affordable options for YouTube equipment. There are even some tricks you can use to get by without some pieces of equipment until you are ready to make the investment.
Here are examples of some of the best YouTube equipment. Watch for the ‘Free Option!’ at the bottom of every section!
1. Stabilizers for YouTube
Selfie Stick: A lot of vloggers like to record from their phones, and selfie sticks make great stabilizers. You can put one end on the ground and use your selfie stick similarly to a monopod. Selfie sticks are also very affordable. The Cazbe Selfie Stick is only about $40. If you want to be a bit more sophisticated about your smartphone video then you might consider the KumbaCam 3 Axis Smart Phone Stabilizer, which is described as a ‘selfie stick on steroids’. It is a pricier option at $350.
Tripod: A tripod is what most people think of when they think of stabilizing their cameras. Tripods come in different weights and sizes, and there are even tripods specifically for smartphones. There is a wide range of pricing for tripods. Mid-range is about $50.
Free Option! Any Available Surface: Kitchen tables. Desks. Park benches. Trees. Your friend’s shoulder, if you ask nicely. Anything you can rest your camera on top of can be used to record a steady video.
2. Lighting for YouTube Videos
Softbox Lights: These are the kinds of lights that were probably used to take your school photos. They create soft, diffused, light and can be fairly affordable. The LimoStudio 700W Photography Softbox Lighting Kit is $167, and that is about the average.
LED Panel Light: LED panels produce high quality light. Prices vary. The Aputure Amaran AL-528S LED Video Light costs $358 (with stand). There are also LED panel lights which can be mounted onto your camera, like the Julius Studio NEW 160 LED 160 Dimmable Ultra High Power Panel Light which costs $111.
Free Option! The Sun: Natural light is always powerful enough to make your videos look great. Consider recording outside, or near a window in your house.
3. Audio Equipment for YouTube
Snoball: A Blue Snoball USB mic is an extremely affordable option at $60, although it does not have good range. You have to stay close to your computer if you use a Snoball.
Shotgun: You can get a shotgun mic to attach to your camera at a fairly decent price. The RØDE Video Shotgun Mic is only $140. You will not be able to stray far from your camera as it works best when you are close to it.
MP3 Recorder: A very high quality voice recorder is one way to record great audio and still be able to move freely. The Roland R-05 WAVE/MP3 Recorder is a great choice at $200.
LAV System: A lavalier, or lapel, mic system is a lot of vloggers’ favorite way to record dialogue because the mics are small and clip right on to your clothing. This is a more expensive option. The Sony LAV Wireless Mic System is $600.
Free Option! Audacity: Audacity is free audio recording/editing software that is popular with vloggers. If you do not have access to an external mic then you might be able to increase the quality of your sound recording using Audacity. You can download the latest version of Audacity for free from Audacityteam.org
4. Editing Your YouTube Videos
Filmora Video Editor: Filmora is a great program for beginners, but it is also powerful enough to satisfy more experienced vloggers. Filmora has both advanced tools like green screen or picture-in-picture, and a lot of fun features like filters, animated titles, and overlays.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Adobe Premiere Pro: Premiere is professional grade software that boasts an ‘industry-leading video production toolset’. You can get Premiere Pro as part of the single-app Creative Cloud plan for $19.99 a month.
Free Option! Filmora: Filmora’s mobile app, Filmora, is available for free for a limited time for both Android and iPhone. It has a ton of features, and a really intuitive interface designed specifically for the mobile format.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
When you first started your vlog you likely looked for tips from well-established vloggers. Something that may have been surprising was the amount of equipment it takes to run a successful vlog. Besides your camera you need equipment for stabilizing it, for lighting your shots, and for recording better audio than your camera is capable of. If you still don’t know which camera to use, this article will tell you the best cameras for YouTube .
Do not be overwhelmed! There are loads of affordable options for YouTube equipment. There are even some tricks you can use to get by without some pieces of equipment until you are ready to make the investment.
Here are examples of some of the best YouTube equipment. Watch for the ‘Free Option!’ at the bottom of every section!
1. Stabilizers for YouTube
Selfie Stick: A lot of vloggers like to record from their phones, and selfie sticks make great stabilizers. You can put one end on the ground and use your selfie stick similarly to a monopod. Selfie sticks are also very affordable. The Cazbe Selfie Stick is only about $40. If you want to be a bit more sophisticated about your smartphone video then you might consider the KumbaCam 3 Axis Smart Phone Stabilizer, which is described as a ‘selfie stick on steroids’. It is a pricier option at $350.
Tripod: A tripod is what most people think of when they think of stabilizing their cameras. Tripods come in different weights and sizes, and there are even tripods specifically for smartphones. There is a wide range of pricing for tripods. Mid-range is about $50.
Free Option! Any Available Surface: Kitchen tables. Desks. Park benches. Trees. Your friend’s shoulder, if you ask nicely. Anything you can rest your camera on top of can be used to record a steady video.
2. Lighting for YouTube Videos
Softbox Lights: These are the kinds of lights that were probably used to take your school photos. They create soft, diffused, light and can be fairly affordable. The LimoStudio 700W Photography Softbox Lighting Kit is $167, and that is about the average.
LED Panel Light: LED panels produce high quality light. Prices vary. The Aputure Amaran AL-528S LED Video Light costs $358 (with stand). There are also LED panel lights which can be mounted onto your camera, like the Julius Studio NEW 160 LED 160 Dimmable Ultra High Power Panel Light which costs $111.
Free Option! The Sun: Natural light is always powerful enough to make your videos look great. Consider recording outside, or near a window in your house.
3. Audio Equipment for YouTube
Snoball: A Blue Snoball USB mic is an extremely affordable option at $60, although it does not have good range. You have to stay close to your computer if you use a Snoball.
Shotgun: You can get a shotgun mic to attach to your camera at a fairly decent price. The RØDE Video Shotgun Mic is only $140. You will not be able to stray far from your camera as it works best when you are close to it.
MP3 Recorder: A very high quality voice recorder is one way to record great audio and still be able to move freely. The Roland R-05 WAVE/MP3 Recorder is a great choice at $200.
LAV System: A lavalier, or lapel, mic system is a lot of vloggers’ favorite way to record dialogue because the mics are small and clip right on to your clothing. This is a more expensive option. The Sony LAV Wireless Mic System is $600.
Free Option! Audacity: Audacity is free audio recording/editing software that is popular with vloggers. If you do not have access to an external mic then you might be able to increase the quality of your sound recording using Audacity. You can download the latest version of Audacity for free from Audacityteam.org
4. Editing Your YouTube Videos
Filmora Video Editor: Filmora is a great program for beginners, but it is also powerful enough to satisfy more experienced vloggers. Filmora has both advanced tools like green screen or picture-in-picture, and a lot of fun features like filters, animated titles, and overlays.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Adobe Premiere Pro: Premiere is professional grade software that boasts an ‘industry-leading video production toolset’. You can get Premiere Pro as part of the single-app Creative Cloud plan for $19.99 a month.
Free Option! Filmora: Filmora’s mobile app, Filmora, is available for free for a limited time for both Android and iPhone. It has a ton of features, and a really intuitive interface designed specifically for the mobile format.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
When you first started your vlog you likely looked for tips from well-established vloggers. Something that may have been surprising was the amount of equipment it takes to run a successful vlog. Besides your camera you need equipment for stabilizing it, for lighting your shots, and for recording better audio than your camera is capable of. If you still don’t know which camera to use, this article will tell you the best cameras for YouTube .
Do not be overwhelmed! There are loads of affordable options for YouTube equipment. There are even some tricks you can use to get by without some pieces of equipment until you are ready to make the investment.
Here are examples of some of the best YouTube equipment. Watch for the ‘Free Option!’ at the bottom of every section!
1. Stabilizers for YouTube
Selfie Stick: A lot of vloggers like to record from their phones, and selfie sticks make great stabilizers. You can put one end on the ground and use your selfie stick similarly to a monopod. Selfie sticks are also very affordable. The Cazbe Selfie Stick is only about $40. If you want to be a bit more sophisticated about your smartphone video then you might consider the KumbaCam 3 Axis Smart Phone Stabilizer, which is described as a ‘selfie stick on steroids’. It is a pricier option at $350.
Tripod: A tripod is what most people think of when they think of stabilizing their cameras. Tripods come in different weights and sizes, and there are even tripods specifically for smartphones. There is a wide range of pricing for tripods. Mid-range is about $50.
Free Option! Any Available Surface: Kitchen tables. Desks. Park benches. Trees. Your friend’s shoulder, if you ask nicely. Anything you can rest your camera on top of can be used to record a steady video.
2. Lighting for YouTube Videos
Softbox Lights: These are the kinds of lights that were probably used to take your school photos. They create soft, diffused, light and can be fairly affordable. The LimoStudio 700W Photography Softbox Lighting Kit is $167, and that is about the average.
LED Panel Light: LED panels produce high quality light. Prices vary. The Aputure Amaran AL-528S LED Video Light costs $358 (with stand). There are also LED panel lights which can be mounted onto your camera, like the Julius Studio NEW 160 LED 160 Dimmable Ultra High Power Panel Light which costs $111.
Free Option! The Sun: Natural light is always powerful enough to make your videos look great. Consider recording outside, or near a window in your house.
3. Audio Equipment for YouTube
Snoball: A Blue Snoball USB mic is an extremely affordable option at $60, although it does not have good range. You have to stay close to your computer if you use a Snoball.
Shotgun: You can get a shotgun mic to attach to your camera at a fairly decent price. The RØDE Video Shotgun Mic is only $140. You will not be able to stray far from your camera as it works best when you are close to it.
MP3 Recorder: A very high quality voice recorder is one way to record great audio and still be able to move freely. The Roland R-05 WAVE/MP3 Recorder is a great choice at $200.
LAV System: A lavalier, or lapel, mic system is a lot of vloggers’ favorite way to record dialogue because the mics are small and clip right on to your clothing. This is a more expensive option. The Sony LAV Wireless Mic System is $600.
Free Option! Audacity: Audacity is free audio recording/editing software that is popular with vloggers. If you do not have access to an external mic then you might be able to increase the quality of your sound recording using Audacity. You can download the latest version of Audacity for free from Audacityteam.org
4. Editing Your YouTube Videos
Filmora Video Editor: Filmora is a great program for beginners, but it is also powerful enough to satisfy more experienced vloggers. Filmora has both advanced tools like green screen or picture-in-picture, and a lot of fun features like filters, animated titles, and overlays.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Adobe Premiere Pro: Premiere is professional grade software that boasts an ‘industry-leading video production toolset’. You can get Premiere Pro as part of the single-app Creative Cloud plan for $19.99 a month.
Free Option! Filmora: Filmora’s mobile app, Filmora, is available for free for a limited time for both Android and iPhone. It has a ton of features, and a really intuitive interface designed specifically for the mobile format.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Nurturing Nature in the Metropolis: A New Paradigm for Cities
How to Edit YouTube Channel Description
Richard Bennett
Mar 27, 2024• Proven solutions
With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.
You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>
Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Why YouTube channel description is important
If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.
You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>
Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.
1. Use the right keywords
Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.
2. Advertise your programming schedule
By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.
3. Create a strong first impression
If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.
How to edit your YouTube Channel Description [Step by Step Tutorial]
This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:
- Open your YouTube account.
- Click on My Channel
- Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.
- Click on “About.”
- Then you can edit the channel description here
Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.
- Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
- Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.
In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.
Check this video to know how to optimize YouTube SEO:
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Bonus: Tips for YouTube Video Description
Here we have also found out some useful tips for YouTube video description:
1. Take full advantage of the First Line
As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.
Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.
2.Add helpful text to the description
It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.
You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>
Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Why YouTube channel description is important
If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.
You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>
Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.
1. Use the right keywords
Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.
2. Advertise your programming schedule
By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.
3. Create a strong first impression
If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.
How to edit your YouTube Channel Description [Step by Step Tutorial]
This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:
- Open your YouTube account.
- Click on My Channel
- Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.
- Click on “About.”
- Then you can edit the channel description here
Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.
- Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
- Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.
In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.
Check this video to know how to optimize YouTube SEO:
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Bonus: Tips for YouTube Video Description
Here we have also found out some useful tips for YouTube video description:
1. Take full advantage of the First Line
As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.
Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.
2.Add helpful text to the description
It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.
You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>
Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Why YouTube channel description is important
If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.
You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>
Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.
1. Use the right keywords
Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.
2. Advertise your programming schedule
By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.
3. Create a strong first impression
If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.
How to edit your YouTube Channel Description [Step by Step Tutorial]
This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:
- Open your YouTube account.
- Click on My Channel
- Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.
- Click on “About.”
- Then you can edit the channel description here
Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.
- Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
- Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.
In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.
Check this video to know how to optimize YouTube SEO:
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Bonus: Tips for YouTube Video Description
Here we have also found out some useful tips for YouTube video description:
1. Take full advantage of the First Line
As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.
Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.
2.Add helpful text to the description
It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.
You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>
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Why YouTube channel description is important
If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.
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Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.
1. Use the right keywords
Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.
2. Advertise your programming schedule
By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.
3. Create a strong first impression
If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.
How to edit your YouTube Channel Description [Step by Step Tutorial]
This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:
- Open your YouTube account.
- Click on My Channel
- Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.
- Click on “About.”
- Then you can edit the channel description here
Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.
- Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
- Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.
In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.
Check this video to know how to optimize YouTube SEO:
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
Bonus: Tips for YouTube Video Description
Here we have also found out some useful tips for YouTube video description:
1. Take full advantage of the First Line
As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.
Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.
2.Add helpful text to the description
It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: [New] Starting Strong Key Equipment for YouTube Success
- Author: Thomas
- Created at : 2024-11-13 09:56:24
- Updated at : 2024-11-15 11:00:32
- Link: https://youtube-help.techidaily.com/new-starting-strong-key-equipment-for-youtube-success/
- License: This work is licensed under CC BY-NC-SA 4.0.